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Nimble CRM vs Qualtrics XM Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 18, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Nimble CRM
Ranking in Social CRM
11th
Average Rating
8.6
Reviews Sentiment
7.8
Number of Reviews
3
Ranking in other categories
CRM (40th)
Qualtrics XM Platform
Ranking in Social CRM
5th
Average Rating
8.8
Reviews Sentiment
6.8
Number of Reviews
19
Ranking in other categories
Customer Experience Management (2nd), Survey Software (1st), Customer Feedback Management (1st), Product Management Software (2nd)
 

Mindshare comparison

As of July 2026, in the Social CRM category, the mindshare of Nimble CRM is 3.9%, up from 1.7% compared to the previous year. The mindshare of Qualtrics XM Platform is 4.4%, down from 4.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Social CRM Mindshare Distribution
ProductMindshare (%)
Qualtrics XM Platform4.4%
Nimble CRM3.9%
Other91.7%
Social CRM
 

Featured Reviews

ES
Storage Consultant Storage at Hewlett Packard Enterprise
A fast and reliable solution that reduces data storage costs
The product leverages flash storage and predictive analytics. It helps us to monitor the infrastructure and reduces data storage costs. It reduces risk against snapshots and has great performance and capacity. The tool can be useful for applications that need speed. It is a fast and reliable solution. It can work on various IT platforms and environments.
BJ
Market Research Manager at a insurance company with 1,001-5,000 employees
Unified feedback has transformed member journey insights and now drives higher healthcare ratings
As easy as it was to connect our data sources with Qualtrics XM Platform, there were two or three out of the ten or so that we added that were a little bit trickier. Finding a way to get them in there and repeat the upload isn't always just Qualtrics XM Platform's fault. We have a lot of legacy platforms that we need to figure out how to make that work better. Having that work super smoothly and managing logins and some of that other stuff could always be a little bit easier and a little bit smoother. Admittedly, we could be better at providing the information, but that's something that could be improved.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's easy to configure and easy to create a data source or replicate it to another one."
"The interface is easy to use and has many features, such as email marketing and ad management, live chat, and more."
"It is a fast and reliable solution."
"Its flexibility allows for easy adjustments to subscriptions, which contributes to user satisfaction"
"Qualtrics XM Platform has improved our ability to collect and analyze feedback efficiently, leading to more informed decision-making and better program management."
"The most valuable feature of Qualtrics Customer XM is the survey, which is very user-friendly and designed as a drag-and-drop item."
"Time has been saved significantly because for every application, developers do not have to make custom feedback forms."
"The tool's most valuable feature is its setup process. I find it intuitive, especially regarding tasks like randomization and survey logic. Delighted by Qualtrics is intuitive compared to many competitors, which justifies its price."
"Workflows are very powerful. There are a lot of good things, but I feel workflows are the best."
"We can integrate data and run an algorithm."
"AI-driven analytics in Qualtrics XM Platform is very useful for scenarios involving text analysis, as it automatically creates topics and categories, performs sentiment analysis, and provides summaries similar to Amazon reviews, making it widely accepted by clients for its meaningful insights."
 

Cons

"The product has a security flaw."
"The solution should improve its replication groups' verification confirmation."
"Nimble sometimes slows down the progress of any work or project we have pending as it lacks the customization to manage the task through the work dashboard."
"On the negative side of Qualtrics XM Platform, I see that there could be improvements."
"I suggest to the Delighted by Qualtrics development or R & D team to consider incorporating advanced AI capabilities into their platform. In the current trend where AI is being integrated into various tools, introducing features that enable users to generate surveys efficiently through conversational interfaces or minimal instructions would be a significant advancement."
"The dashboard is quite slow compared to other dashboards like Power BI and Tableau. The attractiveness of the dashboard also needs work."
"The solution is expensive. It needs to improve the server builder, which can help it do impressive research. When I mention that the server builder can improve, I'm referring to the ease of performing tasks like implicit association testing. While it's possible to do these tasks in Delighted by Qualtrics, it's not as straightforward to create them. Additionally, there are different tiers of features based on the payment plan. As a collaborator, I may not completely oversee all the features available."
"It needs to focus more on broader CX programs and customer experience."
"Qualtrics XM Platform is a powerful platform, but some advanced reporting and dashboard customization features can have a learning curve for new users."
"I am not rating it higher because advanced configuration can be complex, reporting customization has a learning curve, and pricing and licensing need careful governance."
"The solution should add more visual-type elements or image-based question approaches."
 

Pricing and Cost Advice

"The solution is cost-effective."
"The pricing is moderate."
"Some clients felt that this product was expensive when the sales team tried to sell it to them."
"We need to pay a yearly licensing fee for Qualtrics Customer XM, which is expensive."
"Delighted by Qualtrics is more expensive than the competitor solutions"
"The solution is fairly expensive, but it would be money well spent."
"Pricing depends upon the different kinds of use cases."
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Top Industries

By visitors reading reviews
Construction Company
16%
Financial Services Firm
13%
Healthcare Company
11%
Transportation Company
9%
University
11%
Manufacturing Company
9%
Financial Services Firm
9%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise2
Large Enterprise8
 

Questions from the Community

Ask a question
Earn 20 points
What is your experience regarding pricing and costs for Delighted by Qualtrics?
Regarding pricing, I am not aware of it because Roche admin team already manages it. I am not involved in it, so I really do not know about the cost.
What needs improvement with Delighted by Qualtrics?
Qualtrics XM Platform is a powerful platform, but some advanced reporting and dashboard customization features can have a learning curve for new users. Simplifying these configurations and providin...
What is your primary use case for Delighted by Qualtrics?
As a Program Management Associate, I have been using Qualtrics XM Platform for the past three to four months to create, distribute, and analyze surveys, helping collect stakeholder feedback and tra...
 

Also Known As

No data available
Delighted by Qualtrics, Qualtrics Customer XM, Qualtrics Core XM,
 

Overview

 

Sample Customers

A.M. Custom Clothing, Skymax, Totus Tuus Consulting, Nourmand & Associates, Intermedio Information Technology, Digiterati, TradeGecko, Things With Wings, Trendr, WebbROI, Servicerate.com
Aetna, 1 800 Contacts, GE
Find out what your peers are saying about Nimble CRM vs. Qualtrics XM Platform and other solutions. Updated: June 2026.
902,894 professionals have used our research since 2012.