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DIGITAL CX vs Qualtrics XM Platform comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

DIGITAL CX
Ranking in Customer Experience Management
10th
Ranking in Social CRM
7th
Average Rating
8.6
Reviews Sentiment
7.9
Number of Reviews
2
Ranking in other categories
Customer Communications Management (CCM) (3rd)
Qualtrics XM Platform
Ranking in Customer Experience Management
6th
Ranking in Social CRM
6th
Average Rating
8.8
Reviews Sentiment
6.7
Number of Reviews
18
Ranking in other categories
Survey Software (1st), Customer Feedback Management (1st), Product Management Software (2nd)
 

Mindshare comparison

As of June 2026, in the Social CRM category, the mindshare of DIGITAL CX is 3.0%, up from 1.3% compared to the previous year. The mindshare of Qualtrics XM Platform is 4.3%, down from 4.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Social CRM Mindshare Distribution
ProductMindshare (%)
Qualtrics XM Platform4.3%
DIGITAL CX3.0%
Other92.7%
Social CRM
 

Featured Reviews

JV
IT Specialist
Unified communication has reduced global calling costs and supports organized departmental workflows
The best features that DIGITAL CX offers are making international calls, the chat functionality, and the fax capability. We still use fax as some institutions require fax documentation to be sent to us. Adding users is very easy, and the setup is straightforward. The support from RingCentral is exceptional. The international calling capabilities and low costs are outstanding. DIGITAL CX has positively impacted my organization through cost reduction. Currently, we do not assign direct lines to most users. We have very few direct lines, and the cost is much lower by simply creating extensions and only authorizing certain users to make international calls. Last year we started making the adjustment, and we reduced costs from 4,000 dollars to 2,000 dollars in just a couple of months.
Romina Dorola - PeerSpot reviewer
Head Of Vo C Strategy & Customer Success at TheX
Experience programs have delivered unified insights and closed-loop actions across journeys
On the negative side of Qualtrics XM Platform, I see that there could be improvements. There were few ways of analyzing unstructured data aside from Text iQ. Customers are trying to analyze not just survey feedback but also contact center calls and chatbot chats to avoid asking customers for information that may already be in the organization's existing data. I thought that was a good point they needed to cover, and I believe they are launching or have launched that this year, though I have not tried it yet. Regarding potential improvements for Qualtrics XM Platform, they have created a feature that allows you to analyze data that does not come from surveys, such as support calls and chatbot interactions, which is valuable.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"DIGITAL CX has positively impacted my organization through cost reduction; last year we started making the adjustment, and we reduced costs from 4,000 dollars to 2,000 dollars in just a couple of months."
"RingCentral has a good implementation of voice over IP and is easy to use, enabling a range of VoIP functions."
"We can integrate data and run an algorithm."
"The tool's most valuable feature is its setup process. I find it intuitive, especially regarding tasks like randomization and survey logic. Delighted by Qualtrics is intuitive compared to many competitors, which justifies its price."
"I have used SPSS Survey software, SurveyMonkey and SurveyGizmo, and this is the best software out there."
"AI-driven analytics in Qualtrics XM Platform is very useful for scenarios involving text analysis, as it automatically creates topics and categories, performs sentiment analysis, and provides summaries similar to Amazon reviews, making it widely accepted by clients for its meaningful insights."
"It is the Ferrari of XM platforms."
"The solution allows the development of multiple surveys based on the lifecycle"
"The solution is very simple to use."
"The solution has other extra features, like Stats iQ, Text iQ, and Predict iQ."
 

Cons

"RingCentral could improve by incorporating more advanced AI functionalities, as Zoom currently has AI integrated across their products."
"I believe DIGITAL CX could be improved by making certain menus easier to find."
"Pricing on RingCentral can be confusing due to numerous surcharges and fees, making it important to consider all fees for a true comparison with other services."
"The dashboard is quite slow compared to other dashboards like Power BI and Tableau. The attractiveness of the dashboard also needs work."
"It needs to focus more on broader CX programs and customer experience."
"Sometimes, a lot of emails bounce back during email distribution."
"It is not easy to implement because it requires an implementation partner for about three to four months."
"I wish that the progress bar was more prominent."
"The solution should add more visual-type elements or image-based question approaches."
"On the negative side of Qualtrics XM Platform, I see that there could be improvements."
"I am not rating it higher because advanced configuration can be complex, reporting customization has a learning curve, and pricing and licensing need careful governance."
 

Pricing and Cost Advice

Information not available
"Some clients felt that this product was expensive when the sales team tried to sell it to them."
"Pricing depends upon the different kinds of use cases."
"We need to pay a yearly licensing fee for Qualtrics Customer XM, which is expensive."
"The solution is fairly expensive, but it would be money well spent."
"Delighted by Qualtrics is more expensive than the competitor solutions"
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Top Industries

By visitors reading reviews
Manufacturing Company
27%
Construction Company
13%
Insurance Company
10%
Comms Service Provider
8%
University
12%
Financial Services Firm
9%
Manufacturing Company
9%
Educational Organization
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise2
Large Enterprise7
 

Questions from the Community

What is your experience regarding pricing and costs for DIGITAL CX?
My experience with the pricing, implementation cost, and licenses of DIGITAL CX has been very good. As I mentioned, the cost was reduced significantly. We have carried out a substantial cost reduct...
What needs improvement with DIGITAL CX?
I believe DIGITAL CX could be improved by making certain menus easier to find. The manuals do not contain sufficient information and do not specify certain cases. In those situations, I sometimes h...
What is your primary use case for DIGITAL CX?
DIGITAL CX serves as the main communication platform in my organization for both internal and external purposes. I use DIGITAL CX for internal communication to facilitate intercommunication between...
What is your experience regarding pricing and costs for Delighted by Qualtrics?
Regarding pricing, I am not aware of it because Roche admin team already manages it. I am not involved in it, so I really do not know about the cost.
What needs improvement with Delighted by Qualtrics?
To improve Qualtrics XM Platform, the current issue is that it has a steep learning curve; it is a bit complicated to understand at first. Perhaps the whole instance can be simplified, as the proce...
What is your primary use case for Delighted by Qualtrics?
My main use case for Qualtrics XM Platform is for customer satisfaction, employee engagement, and market research. A specific example of how I use it for customer satisfaction is after every implem...
 

Also Known As

Dimelo, a Ring Central Company
Delighted by Qualtrics, Qualtrics Customer XM, Qualtrics Core XM,
 

Overview

 

Sample Customers

Orange, SCNF, AXA, Total, Cdiscount, DB, PMU, Ooredoo, Telenor, BNP...
Aetna, 1 800 Contacts, GE
Find out what your peers are saying about DIGITAL CX vs. Qualtrics XM Platform and other solutions. Updated: June 2026.
900,747 professionals have used our research since 2012.