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Freshdesk vs Qualtrics XM Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.1
Freshdesk boosts efficiency and customer service with Salesforce integration, cost-effectiveness, and detailed insights for improved operations.
Sentiment score
7.3
Qualtrics XM Platform enhances brand value through positive feedback, seamless integration, and notable ROI, appealing to big clients.
 

Customer Service

Sentiment score
6.3
Freshdesk's support is praised for responsiveness and efficiency, but some users report email integration challenges and response delays.
Sentiment score
6.3
Qualtrics XM Platform's customer support is efficient but shows declining quality recently, with benefits from an active online community.
The first-time response should be within 30 seconds.
From my experience, once it is set up, we have never had problems.
We have not needed to contact technical support, as Freshdesk has met our needs efficiently.
 

Scalability Issues

Sentiment score
6.8
Freshdesk offers scalable, cost-effective SaaS for growing companies with versatile features, though some note integration limitations.
Sentiment score
7.8
Qualtrics XM Platform is scalable and adaptable, accommodating diverse organizational needs from small teams to large enterprises efficiently.
Additional features like email, WhatsApp, and SMS ticketing, along with Slack integration, can be enabled as required.
In our environment, which is a fairly small company in one country, Freshdesk is easy to scale.
 

Stability Issues

Sentiment score
7.4
Freshdesk is stable and reliable with minor issues, praised for quick support, though connectivity and integration occasionally affect performance.
Sentiment score
7.9
Qualtrics XM Platform is stable and reliable, with minimal downtime and efficient support, though occasional manageable glitches occur.
The goal is always to respond to customer tickets in a timely fashion, ensuring that customers feel seen and heard while also providing solutions.
After installation and continuous operation, I have encountered no problems.
 

Room For Improvement

Freshdesk users seek improvements in automation, integrations, support, language options, workflows, and reporting to boost efficiency.
Users want better Salesforce integration, dynamic surveys, improved analytics, AI, visuals, and dashboard efficiency in Qualtrics XM Platform.
Currently, some features like SMS or WhatsApp integration are only available to larger user groups, but even smaller teams should have access based on their specific needs.
The current integration is more complicated and doesn’t work as well.
More automation would be beneficial, as it could greatly improve our efficiency and reduce manual tasks.
 

Setup Cost

Freshdesk pricing is competitive at 79 Euros annually per agent, but additional features and costs may arise.
Qualtrics XM Platform's flexible pricing is costly but justified by customization and scalability, with wide-ranging costs and valuable investment.
Our organization pays about 200,000 Indian rupees per year for the license.
Pricing has always been handled by the company I work with, and even when I get in-house feedback, I have never had issues with pricing or complaints when compared to what others have outside.
 

Valuable Features

Freshdesk provides a user-friendly, scalable support platform with automation, integrations, and omnichannel capabilities to enhance customer service.
Qualtrics XM Platform provides user-friendly surveys, AI-driven insights, seamless integrations, and automated processes for effective feedback and satisfaction management.
The insights I gather have benefited my strategy by providing actionable data that informs our operations and decision-making.
These features are easy to use, and the filtering is really good, providing a good overview of active tickets and who's working on them.
The auto-assignment feature is particularly valuable as it alleviates the administrative task of manually checking for available engineers to assign tickets.
 

Categories and Ranking

Freshdesk
Ranking in Customer Experience Management
5th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
36
Ranking in other categories
Field Service Management (3rd), Help Desk Software (5th), Knowledge Management Software (5th)
Qualtrics XM Platform
Ranking in Customer Experience Management
2nd
Average Rating
8.8
Reviews Sentiment
7.3
Number of Reviews
14
Ranking in other categories
Social CRM (3rd), Survey Software (1st), Customer Feedback Management (1st), Product Management Software (1st)
 

Mindshare comparison

As of October 2025, in the Customer Experience Management category, the mindshare of Freshdesk is 3.0%, down from 5.6% compared to the previous year. The mindshare of Qualtrics XM Platform is 4.2%, down from 6.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Customer Experience Management Market Share Distribution
ProductMarket Share (%)
Qualtrics XM Platform4.2%
Freshdesk3.0%
Other92.8%
Customer Experience Management
 

Featured Reviews

Bharanidharan K - PeerSpot reviewer
User-friendly interface but needs enhancement in ticket tracking and response times
There is no room for improvement in Freshdesk. We can set a time period for particular employees as something that could be better. For example, if some new employees are unfamiliar with Freshdesk, it should be more user-friendly. They need to give shortcut keys to use the ticketing portal. If some users don't know how to generate a ticket, providing them with a help desk or tutorial portal would be useful for the end-user.
VinayakMishra - PeerSpot reviewer
Workflows are very good, integrate with a lot of things and effective real-time feedback mechanism
There is a lot to improve in Qualtrics. 1. The dashboard is quite slow compared to other dashboards like Power BI and Tableau. The attractiveness of the dashboard also needs work. For example, if I want to move widgets from one page to another, I have to do it one by one. If there are many widgets, I cannot multi-select and move them. 2. In workflows, they can be categorized into folders. Currently, there is no folder structure. So, Qualtrics should introduce folders where you can put multiple workflows in one place. 3. Qualtrics can also introduce AI features to suggest how to build a survey. For example, if I make a grammatical error or if I input a query that a client is looking for a particular kind of survey with a specific use case, it should automatically suggest some templates for building a survey. There are a lot of things they can improve on. These are just a few.
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Top Industries

By visitors reading reviews
Computer Software Company
23%
Manufacturing Company
8%
Educational Organization
6%
Financial Services Firm
6%
University
14%
Computer Software Company
10%
Educational Organization
8%
Financial Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business21
Midsize Enterprise5
Large Enterprise8
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise1
Large Enterprise6
 

Questions from the Community

What do you like most about Freshdesk?
Freshdesk significantly improved our customer issue resolution process. We can now easily record and track all customer requests, ensuring that no tickets are lost.
What needs improvement with Freshdesk?
With the advancements in AI now, I will say Freshdesk should consider integrating more AI, but so far, I am satisfied with every single feature.
What is your primary use case for Freshdesk?
As a customer success manager for over six years, I can sum up the benefits I've seen from using Freshdesk: it has played a huge role in ensuring that my customers stay happy, and happiness means d...
What do you like most about Delighted by Qualtrics?
The tool's most valuable feature is its setup process. I find it intuitive, especially regarding tasks like randomization and survey logic. Delighted by Qualtrics is intuitive compared to many comp...
What is your experience regarding pricing and costs for Delighted by Qualtrics?
Delighted by Qualtrics is more expensive than the competitor solutions. In my personal experience, even if I imagine that we have a partner running the solution on our behalf, internal resources wi...
What needs improvement with Delighted by Qualtrics?
The process of creating, updating, and importing participants needs to be more flexible in Delighted by Qualtrics. When a new user needs to be added into the system, for instance, if someone joined...
 

Also Known As

No data available
Delighted by Qualtrics, Qualtrics Customer XM, Qualtrics Core XM,
 

Overview

 

Sample Customers

Honda, 3M, Hugo Boss, Petronas, Sony Pictures, The Atlantic, goodreads, Clear Channel Radio, Penn University of Pennsylvania, unicef, Kuoni, Movember
Aetna, 1 800 Contacts, GE
Find out what your peers are saying about Freshdesk vs. Qualtrics XM Platform and other solutions. Updated: September 2025.
869,566 professionals have used our research since 2012.