Microsoft Power Automate vs VisualCron comparison

Microsoft and SMA Technologies are both solutions in the Robotic Process Automation (RPA) category. Microsoft is ranked #3 with an average rating of 8.0, while SMA Technologies is ranked #16 with an average rating of 9.0. Microsoft holds a 17.3% mindshare in RPA, compared to SMA Technologies’s 1.0% mindshare. Additionally, 87% of Microsoft users are willing to recommend the solution, compared to 100% of SMA Technologies users who would recommend it.

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Executive SummaryUpdated on Dec 4, 2024

VisualCron and Microsoft Power Automate both compete in the automation and integration category, with notable strengths in various areas. Based on the comparison, VisualCron seems to have the upper hand in flexibility and customization, while Microsoft Power Automate shines in integration within the Microsoft ecosystem and ease of use due to its low-code environment.

Features: VisualCron's strengths include flexibility in handling nightly sync tasks, the ability to use job variables for customized templates, and process-specific logging. It offers intuitive scheduling for complex workflows and an alerting feature for error notifications. Microsoft Power Automate features seamless integration with Microsoft tools, out-of-the-box connectors, and minimal coding requirements. It provides an easy-to-use interface, a vast array of templates, and significant AI and third-party application integration.

Room for Improvement: VisualCron could improve its error handling and audit logs while enhancing user account management, community support, and UI. It also needs to bolster its documentation and security features. Microsoft Power Automate, on the other hand, needs to advance its AI capabilities, improve error handling and Excel integration, and simplify its licensing. Users also desire better documentation and more training resources.

Ease of Deployment and Customer Service: VisualCron supports on-premises and hybrid cloud environments, offering deployment flexibility. Its customer support is generally quick and competent, although some users experience slow responses. Microsoft Power Automate provides versatile deployment options across public, private, and hybrid clouds, benefiting from a strong Microsoft support infrastructure. However, it could improve community interaction and the availability of support.

Pricing and ROI: VisualCron is praised for its fair and competitive pricing, supporting multiple instances that boost processing capabilities, with a high ROI due to reduced manual tasks. Microsoft Power Automate is cost-effective, particularly with its integration into Microsoft Office 365. Though licensing can be complex, its pay-for-use model and bundled free features enhance affordability. Its high ROI is attributed to its efficient integration capabilities within Microsoft tools.

To learn more, read our detailed Microsoft Power Automate vs. VisualCron Report (Updated: July 2025).

Buyer's Guide

Microsoft Power Automate vs. VisualCron

July 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Automate

Mindshare comparison

As of September 2025, in the Robotic Process Automation (RPA) category, the mindshare of Automate is 2.0%, up from 1.0% compared to the previous year. The mindshare of Microsoft Power Automate is 17.3%, down from 21.7% compared to the previous year. The mindshare of VisualCron is 1.0%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Robotic Process Automation (RPA) Market Share Distribution
Product	Market Share (%)
Microsoft Power Automate	17.3%
Automate	2.0%
VisualCron	1.0%
Other	79.7%

Robotic Process Automation (RPA)

Featured Reviews

Ibukun Shweta

DevOps Engineer at Teksphere Global Services Limited

Automation optimizes scheduling, but improvements needed in error reporting and script execution

In my particular use case, for session management, it would be better if I could get a more granular view into connectivity issues to servers. Sometimes, although your flows or tasks are running as scheduled, connecting to the servers can hit a snag without alerts or error logs to check. Some servers might need patching or could be affected by network issues or latency. The workflow sometimes gets stuck without clarity on the errors. An explicit error report would be helpful, especially when the connection fails unexpectedly. It's complex to analyze problems that might arise from firewall issues or other anomalies that could hinder the flow from executing as expected. The depth of these connection challenges would benefit from better debugging capabilities. As for improvements, if Automate wasn't designed primarily for script execution, that's understandable. However, for Linux, I would prefer to see less complexity in workflows to achieve a natural completion of scripts. There are features, such as 'wait for terminal output,' that should more intuitively detect completion based on the shell prompt. Improving those aspects would make Automate more efficient for my needs. Regarding error reporting, I think Automate should offer better error reporting when connecting to servers. Currently, there are many instances where I see empty logs, indicating that, while tasks are scheduled, commands are not executing successfully. This is a significant concern, especially with critical workloads where visibility into errors is essential.

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Ayobami Shobaloju

Customer Solution Provider at Wema Bank

Automating processes has saved time and improved communication

Something frustrates me concerning Microsoft Power Automate, and that is about the integration with Microsoft Forms and Excel. The issue now is that I don't get my responses synchronized automatically, and that frustrates me a lot. If the team could take this as feedback, the synchronization of the feedback responses from the forms and the Excel sheets should be seamless. This synchronization issue happens frequently, and it causes a lot of delays in the sense that the mails that ought to go out to the agents fail at some point. I have to reload these responses so that the agents can get their responses as when submitted. What I notice is that the responses don't go out without proper synchronization, so I reload the field responses, and this works afterwards. I would say probably a seamless walkthrough process for new users would be beneficial. For those using it for the first time, a seamless walkthrough process would be fine.

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Sourav-Dutta

Technical Lead - Database Administrator at SMART ENERGY SYSTEMS LLC

It's user-friendly, and I didn't need long to understand the process

We use VisualCron for all our automation needs, like connecting to FileZilla, calling APIs, generating PGP keys, creating encryption files with the PGP key login to Azure, etc. It can automatically log in to SQL Server and execute SQL script jobs in bulk. We had 2,000-3,000 users at my previous…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We have found the pricing to be very reasonable."

"Overall, the whole product is really nice and provides significant benefits."

"We are still in the process of rolling it to production and tweaking it (our AD groups are a mess), but the improvements are priceless. Having users ID's created the same way every time without human error is the best part. We don't need to worry about why groups were not added, user rights not set to folders or missing a private folder being created, typos or just even knowing when things are done and logged."

"A great feature that you seldom see in these kind of systems is the ability to use a database as trigger to launch a task. This is something I asked for a few years ago and that was added."

"The product effectively handles all the tasks we require."

"The most valuable feature is the drag-and-drop interface, which is very Windows-like."

"This tool has machine learning and voice recognition and computer vision, which are both quite useful aspects. These aren't available in other tools. It's a good addition to this tool and it gives the solution an edge on the market."

"The interface is simple, user-friendly, and very intuitive."

More Automate pros

"Different trigger events were most valuable. You could schedule a process on a recurring basis, at a certain time of day or week, or when something happens, which is huge."

"For people who already use Office 365, Power Automate is very easy to integrate and use."

"The feature most useful for integrating different applications is its ability to create flows. Specifically, we use flows to integrate with finance and operations."

"Microsoft Power Automate is an easy-to-understand solution."

"With the desktop version, we can automate many things. The ability to do a lot of things is one of the most valuable features."

"Very reasonably priced."

"Technical support is responsive."

"To me, what's most useful in WinAutomation by Softomotive is that it's quite intuitive, especially because most of the capabilities of the older WinAutomation remain. You also don't need to do or know hard coding, and this is another useful feature of the solution. I also like that WinAutomation by Softomotive integrates very well with Microsoft products, especially Microsoft Office, and this is great news because most companies use Microsoft Office. Having a very good integration with the Microsoft Office suite covers a lot of bases, and is one of the advantages of WinAutomation by Softomotive."

More Microsoft Power Automate pros

"VisualCron is a very powerful program to automate different steps in your business processes. We use it to automate replacing files and inform departments about the replacement."

"I love VisualCron because we previously spent a lot of time writing Power switches to connect to SQL Server. VisualCron makes it easier to execute services or connect to FileZilla by only adding the credentials to the master credentials stored in the solution."

"The tool has reduced our operational costs by 40%."

"The most valuable feature of VisualCron is its ability to schedule interactive jobs so that you can have interdependencies within the job and interdependencies of a job on another job, and so on."

"What I found most beneficial from VisualCron is that you can directly connect it with different databases, user accounts, and credentials. You can run queries from one machine to another using the credentials, unlike PowerShell, that's run by the machine itself. With VisualCron, you can directly ask other machines and run requests through user credentials. Suppose you have an AWS or Azure environment. In that case, you can maintain the connection between on-premises and cloud-based machines, which is the type of setup in the organization I'm working for. You can directly call some of the services via VisualCron on your local on-premises machine, and I found that an excellent feature of the tool."

"What I like about VisualCron is that like its name, it's a very visual tool. In my previous company, there were a lot of scripts for all kinds of services, and through VisualCron, you get to group all flows and get a nice visual overview. VisualCron also has an alerting feature, so you receive alerts from it. VisualCron makes everything clearer and easier to maintain. Every other solution that I was looking for almost always needed a programmer, but with VisualCron, you can do what you need to do without programming skills, so this is another valuable feature of the tool."

"We don't have to do any coding. We just plug and play and it works."

"'ve only had a few cases where I've had to request support in the past 12 years of use, but the support response time and resolution were was extremely quick."

More VisualCron pros

Cons

"Fortra's Automate is not as reliable as I would like it to be."

"There is room for improvement regarding cloud functionality; there are a few missing features, and the logging could be better, especially air logging. We can go into logging events and create our own task, but it would be nice if this were more detailed."

"It would be an improvement if Automate had better stability tools, whether by recommending a certain amount of memory because it can be a memory hog at times."

"The OCR for Hebrew text needs to be improved."

"The intelligent automation feature could be improved. It's interesting because it's simple, but the automation quality isn't always good. It's easy to use, but sometimes you need to make a slight improvement to the automation, and that's not so easy."

"The product also has a limited use case in some respects."

"The solution has a very weak knowledge base."

"Some companies have asked for voice integration. This is likely part of the roadmap."

More Automate cons

"Microsoft Power Automate requires some knowledge and understanding of nuances for setup and security approvals."

"The thing which needs the most improvement is really the documentation. It should have better details of the processes."

"Things need to be improved with respect to RPA kinds of solutions."

"While Microsoft has a way of integrating well with itself and its own internal tools, it could do more to include external options and add them to the mix."

"The OCR part or scanning of documents is missing."

"I would like to have a user account so that the staff can see all of their requests, including the status and other details for each one, on the dashboard."

"It is mostly integrated with the Microsoft environment. Unlike UiPath, we cannot really use external tools with Microsoft Power Automate. There should be a possibility to integrate it with external tools or systems."

"Power Automate is too complicated - it forces you to go through extra tasks instead of streamlining your workflow."

More Microsoft Power Automate cons

"An area for improvement in VisualCron is its cluttered interface. It isn't always easy to find all functionalities, so what VisualCron needs is a user interface expert who can improve the interface. There's a learning curve in terms of finding what you need from the interface of VisualCron. The technical support for VisualCron also needs improvement in terms of response time. Currently, there's no live support or hotline you can call to get quick answers, so this is what I'd like to see in the next version of VisualCron. A less cluttered and more streamlined interface, where you don't need to hunt for some of the features, is also what I'd like to see in the next VisualCron update."

"VisualCron's command console is a little bit difficult to understand and needs to improve."

"The error timeout and info could be better. When making web request calls, it will time out sometimes and we won't get any useful info out of the error response."

"I want to improve the UI in VisualCron, as it's not as user-friendly, particularly when setting up the task scheduler. If you're familiar with the tool, then no problem, but if not, you'll have a problem typing text because sometimes, the cursor points to other places, so there's an issue with text box alignment in VisualCron. That was painful for me when I was just a VisualCron novice, but when you become used to it, there won't be a problem."

"The only problem I face when I use the tool is that it doesn't contain much documentation or it doesn't have many video tutorials on its features."

"VisualCron seems to operate like an efficient machine when it comes to improvements and enhancements and new features. I always appreciate the quick response I get when bringing up an issue or coming up with suggestions. I've mentioned before that it would be great to see a move away from SQLCE and XML configuration files."

"The documentation is a bit weak."

"Our suggestion to make it better and more manageable in terms of GDPR: Implement it in a very partnership way."

More VisualCron cons

Pricing and Cost Advice

"While solutions like UiPath and Blue Prism cost around $11,000-$12,000 for each license, this product costs around $7,000 and you can keep it forever."

"From a distributor's perspective, one of the biggest selling points of Automate is its price point."

"I believe the price falls within a reasonable range, which significantly influenced our decision regarding the product. This aspect is crucial for any technological solution, especially in our country where enterprises might be hesitant to invest heavily in something untested or uncertain about its practicality and potential returns."

"Compared to other products, the pricing model for this solution is much more convenient, flexible, and adaptable to the Portuguese reality."

"Once you buy the software, you just pay for the support for backend help."

"From a distributor's side, one of the biggest selling points is its price point. Without going into any numbers, compared to UiPath, Automation Anywhere, and Blue Prism, we're significantly cheaper. The main difference is that other competitors usually charge you per process. However, in Automate's case, it's priced per bot. So, a bot can run multiple processes at the same time, but you are only priced for a single bot."

"It has gone up in price. The price of Fortra's Automate has increased since we first started using it. It does a lot but also costs a lot. It was a lot more affordable before Fortra owned the software."

"It comes with a package that costs approximately $20,000 USD per year."

More Automate pricing and cost advice

"Initially, we had a Microsoft account for Office 365. Later, we discovered that our license included access to Power Automate at no additional cost. There was a small fee for additional features, but it was negligible compared to the benefits. There are not any additional fees required to use the solution."

"We've got a subscription package. We are on a monthly package of $40. We've got some discount because we're a big corporate client of Microsoft 365 and other solutions, but the standard price of the package that we use is $40. For the product, you don't have to pay anything extra. If you're using a partner, you need to pay for their coding, advice, and services, which is a separate cost. The majority of the features are available for free for anyone who is on Microsoft 365."

"This is a cost-effective RPA solution."

"I believe one of the advantages of this device is its low cost."

"At the moment, from our experience with the two, Power Automate is a lot more expensive solution than Automation Anywhere, but it is also a far more reliable solution. With the price increases and with the current pandemic situation going on worldwide, a lot of the prices have fluctuated, but the packages and the all-encompassing features you get with the Microsoft package far outweigh the benefits from the Automation Anywhere side. Each package on the Automation Anywhere side is cheaper, but we need to continuously purchase subsequent packages to continue with our automation to the extent that we require. So, the Power Automate solution is a bit more pricey, but it does offer us a far better range of capabilities."

"It costs us nothing because we use it on the built-in cost that is a part of our existing license for 365. To use it more extensively, there are different pricing models. Its licensing is complex. It is complex to evaluate the cost in advance. As a result, people don't use it because they don't know what overall cost they are going to incur. There are too many criteria to figure out how much it is going to cost you to use the product to its full extent. Its licensing model should be improved, and the pricing should be more visible and transparent."

"Due to the pricing model, the solution is more convenient than any other tools."

"The licensing price should be more cost-effective."

More Microsoft Power Automate pricing and cost advice

"VisualCron is correctly priced because it wasn't very cheap, and it wasn't overly expensive, so the price for it was set correctly. When my previous company bought VisualCron, it was €800 per server per year. On a scale of one to five, I would rate the pricing for VisualCron a five because it was just right. The tool was affordable, and it has one of the most competitive pricing in the market."

"ROI is one month."

"We are fine with a rather cheap setup. Licensing with VisualCron is fair. You have a simple one-year licence in different sizes. There isn't a licensing jungle with hundreds of options and opt-ins."

"The pricing is extremely fair, and because of that I recommend purchasing multiple instances to split out the processing load across multiple application servers."

"ROI is 95 percent."

"The price is a bit high."

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Top Industries

By visitors reading reviews

Financial Services Firm

11%

Computer Software Company

10%

Manufacturing Company

Performing Arts

Financial Services Firm

15%

Computer Software Company

12%

Manufacturing Company

Insurance Company

Computer Software Company

27%

Financial Services Firm

11%

Insurance Company

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	18
Midsize Enterprise	7
Large Enterprise	4

By reviewers
Company Size	Count
Small Business	50
Midsize Enterprise	17
Large Enterprise	65

By reviewers
Company Size	Count
Small Business	5
Midsize Enterprise	1
Large Enterprise	5

Questions from the Community

What do you like most about HelpSystems AutoMate?

We use it for specific cases, mainly secure file transfers, which are vital for us. And it works for us.

See all answers

What is your primary use case for HelpSystems AutoMate?

The main purpose is for automation. That has been the purpose why I have been using it so far.

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What is your experience regarding pricing and costs for Fortra Automate?

Regarding pricing, it is very friendly. I would not say that it is really cheap or very expensive, but it fits within...

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RPA that Bots can run without centralized control?

Yes, Attended Bots which can run without centralized control Module. RPA Tools like Automation Anywhere, uiPath ,Pow...

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How do I choose between UiPath and Microsoft Power Automate?

Microsoft‌ ‌Power‌ ‌Automate‌ ‌is‌ ‌intuitive‌ ‌and‌ ‌easy‌ ‌to‌ ‌integrate‌ ‌and‌ ‌use.‌ ‌I‌ ‌like‌ ‌that‌ ‌there‌ ‌...

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How is Automation Anywhere compared to Microsoft Power Automate?

‌Neither‌ ‌solution‌ ‌requires‌ ‌any‌ ‌coding‌ ‌experience,‌ ‌and‌ ‌both‌ ‌are‌ ‌easy‌ ‌to‌ ‌use‌ ‌and‌ ‌have‌ ‌great...

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What do you like most about VisualCron?

The tool has reduced our operational costs by 40%.

See all answers

What is your experience regarding pricing and costs for VisualCron?

The price is a bit high. However, it is okay.

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What needs improvement with VisualCron?

The documentation is a bit weak. The tool must provide a better set of documentation.

See all answers

Comparisons

UiPath Platform vs Automate

Compared 27% of the time

Redwood Software - Finance Automation Edition vs Automate

Compared 11% of the time

Blue Prism vs Automate

Compared 9% of the time

Automation Anywhere vs Automate

Compared 7% of the time

MOVEit vs Automate

Compared 6% of the time

More Automate Competitors

UiPath Platform vs Microsoft Power Automate

Compared 20% of the time

Blue Prism vs Microsoft Power Automate

Compared 15% of the time

Automation Anywhere vs Microsoft Power Automate

Compared 14% of the time

IBM Robotic Process Automation (RPA) vs Microsoft Power Automate

Compared 12% of the time

ABBYY Vantage vs Microsoft Power Automate

Compared 2% of the time

More Microsoft Power Automate Competitors

Control-M vs VisualCron

Compared 21% of the time

OpCon vs VisualCron

Compared 9% of the time

ActiveBatch by Redwood vs VisualCron

Compared 7% of the time

Stonebranch vs VisualCron

Compared 5% of the time

JAMS vs VisualCron

Compared 5% of the time

More VisualCron Competitors

Product Reports

Buyer's Guide

Automate

September 2025

Download Automate product report

Buyer's Guide

Microsoft Power Automate

August 2025

Download Microsoft Power Automate product report

Buyer's Guide

VisualCron

August 2025

Download VisualCron product report

Also Known As

HelpSystems Automate, Automate

Power Automate, Microsoft Flow, MS Power Automate, WinAutomation by Softomotive, ProcessRobot by Softomotive, Minit

No data available

Overview

Automate offers a user-friendly solution with a drag-and-drop interface for efficient task automation and integration with major platforms like SAP and Azure, making it ideal for quick deployment with minimal coding and training.

Automate provides powerful features for businesses seeking efficient automation, offering compatibility with databases, email integration, and cloud platforms. Its simple interface supports both beginners and experienced users, simplifying tasks like invoice processing, HR automation, and data transformation. Cost-effective pricing and flexible licensing enhance its appeal while integration capabilities and scheduling tools ensure smooth workflow automation.

What are Automate's Key Features?

Drag-and-Drop Interface: Simplifies automation with intuitive design.
Integration Capabilities: Connects with platforms like SAP and Azure for seamless data flow.
Database and FTP Triggers: Enhances automation potential through direct data interaction.
Efficient Scheduling: Automates tasks with precise timing and control.
Web Scraping: Automates data extraction for quick analysis and reporting.

What Benefits and ROI Should Users Expect?

Rapid Deployment: Minimizes coding efforts for quick implementation.
Cost-Effectiveness: Offers flexible pricing models to suit budget constraints.
Operational Efficiency: Reduces manual workloads and enhances productivity.
Comprehensive Integration: Facilitates improved data management across systems.
Scalability: Adapts to growing business needs with ease.

In industries such as healthcare, banking, and logistics, Automate is used for tasks like invoice payment automation, data transformation, and task automation. This leads to streamlined processes and reduced manual workload, illustrating its value in enhancing operational efficiency through diversified workflows.

Fortra

Microsoft Power Automate is a powerful tool that streamlines and automates tasks within an organization.

It is used for workflow automation, data integration, and creating automated notifications and approvals.

Power Automate connects different applications and services, such as SharePoint, Excel, and Outlook, to automate data transfer and synchronization.

Microsoft

VisualCron offers task automation through a visual interface, eliminating the need for programming skills. With capabilities like alerting and variable usage, users benefit from integration with databases, timely task execution, and cross-platform operations.

VisualCron empowers users by simplifying complex workflows. It allows seamless task automation through features like interactive scheduling and role-based operations. Users appreciate its integration capabilities, replacing multiple tools with a comprehensive automation solution. The support system ensures quick assistance, making it a reliable choice for workflow visualization and task execution. However, areas like error handling and interface design require enhancements for improved user experience.

What are the key features of VisualCron?

Visual Interface: Users automate tasks without needing programming skills.
Integration: Connects with databases and multiple systems to streamline operations.
Alerting: Notifies users about tasks and system statuses.
Task Scheduling: Allows interactive management of automated tasks.
Credentials Management: Enables cross-platform operations securely.

What benefits can users expect when evaluating VisualCron?

Increased Efficiency: Reduces the time spent on manual processes.
Cost Reduction: Eliminates the need for multiple tools by consolidating functionalities.
Enhanced Support: Offers robust post-sales support for quicker assistance.
Streamlined Workflows: Simplifies complex task automation.

Organizations leverage VisualCron in industries like finance and logistics to automate tasks such as encryption and secure file transfers. It's also integral in managing data operations, facilitating communications between systems, and executing SQL jobs, enhancing operational efficiency across sectors.

SMA Technologies

Sample Customers

Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories

1. Coca-Cola 2. General Electric 3. Siemens 4. Accenture 5. Deloitte 6. Johnson & Johnson 7. Ford 8. Nestle 9. Procter & Gamble 10. IBM 11. Amazon 12. Google 13. Microsoft 14. Adobe 15. Cisco 16. Oracle 17. SAP 18. Intel 19. HP 20. Dell 21. Verizon 22. AT&T 23. T-Mobile 24. Walmart 25. Target 26. Home Depot 27. McDonald's 28. Starbucks 29. Nike 30. Apple 31. Facebook 32. Twitter

7 Eleven, ABB Sécheron SA, Adobe Systems Incorporated, Amazon Europe Core, Apple, Assa Abloy, Aston Martin, Banco Santander, BMW (Australia)

Buyer's Guide

Microsoft Power Automate vs. VisualCron

July 2025

Free Report: Microsoft Power Automate vs. VisualCron

Find out what your peers are saying about Microsoft Power Automate vs. VisualCron and other solutions. Updated: July 2025.

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