Sigma vs Zoho Analytics comparison

Sigma Computing and Zoho are both solutions in the BI (Business Intelligence) Tools category. Sigma Computing is ranked #16 with an average rating of 7.2, while Zoho is ranked #7 with an average rating of 7.8. Sigma Computing holds a 1.7% mindshare in BIT, compared to Zoho’s 0.8% mindshare. Additionally, 100% of Sigma Computing users are willing to recommend the solution, compared to 97% of Zoho users who would recommend it.

Sigma

Read 7 Sigma reviews

1,748 Views
1,416 Comparison Views

100% willing to recommend

Zoho Analytics

Read 35 Zoho Analytics reviews

1,271 Views
699 Comparison Views

97% willing to recommend

Sigma

Zoho Analytics

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Executive SummaryUpdated on Jan 1, 2025

Zoho Analytics and Sigma compete in the business analytics category, offering distinct benefits. Zoho Analytics is viewed favorably for its pricing and support, making it a preferred option for budget-conscious buyers. Meanwhile, Sigma's advanced features provide an edge for users prioritizing capability.

Features: Zoho Analytics includes pre-built integrations, customizable dashboards, and comprehensive reporting. Sigma offers advanced data modeling, real-time analytics, and focuses on complex data projects, making it appealing for data-driven organizations.

Ease of Deployment and Customer Service: Zoho Analytics provides easy deployment with online resources and strong customer support. Sigma offers a cloud-based model with data security and scalability. Its emphasis on utilizing existing cloud infrastructure attracts firms prioritizing cloud solutions.

Pricing and ROI: Zoho Analytics is recognized for a cost-effective setup and quick ROI, suiting businesses with limited budgets. Sigma requires higher initial investment but offers significant ROI through enhanced capabilities for data-intensive operations. Their pricing structures and analytics depth influence buyer decisions based on budget and data strategy goals.

To learn more, read our detailed Sigma vs. Zoho Analytics Report (Updated: September 2025).

Buyer's Guide

Sigma vs. Zoho Analytics

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Sigma

Ranking in BI (Business Intelligence) Tools

16th

Ranking in Data Visualization

12th

Average Rating

7.6

Reviews Sentiment

7.7

Number of Reviews

Ranking in other categories

No ranking in other categories

Zoho Analytics

Ranking in BI (Business Intelligence) Tools

7th

Ranking in Data Visualization

6th

Average Rating

8.2

Reviews Sentiment

6.1

Number of Reviews

Ranking in other categories

Reporting (9th), Embedded BI (6th)

Mindshare comparison

As of October 2025, in the BI (Business Intelligence) Tools category, the mindshare of Sigma is 1.7%, up from 0.8% compared to the previous year. The mindshare of Zoho Analytics is 0.8%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools Market Share Distribution
Product	Market Share (%)
Zoho Analytics	0.8%
Sigma	1.7%
Other	97.5%

BI (Business Intelligence) Tools

Featured Reviews

Russell Rothstein

CEO at PeerSpot

Modern dashboards and reports enhance decision-making and presentations

I would love to be able to create my own reports in Sigma, as I can do in Salesforce. Either we are not using it properly, or the software is too complicated. It would be great if there was a way for me to create reports without relying on a data analyst. I'm interested in the upcoming AI co-pilot to enable natural language generation of visualizations and reports. Also, the marketing materials did not match what I feel we've received. Regarding pricing, Sigma's pricing doesn't allow more people to have the ability to create their own reports. We have very few admin or report creator licenses, while everyone else is on a view-only mode.

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Nadeem Asghar

Senior Zoho Developer at a cloud solution provider with self employed

Experience with advanced analytics and visualization features boosts decision making

I think the team would know how to predict what needs to be improved. Every business has its own predictions, so providing specific fields based on which to calculate predictions would be helpful. The analytics plans are very complex because they depend on the users, while other Zoho plans operate on a per-user basis. The analytics plan has different features for one user, 10 users, and 25 users. Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Sigma is a great software for non-technical business users. If someone's familiar with pivot tables or Excel or Google Sheets, they should be able to pick up Sigma pretty quickly. There is a very low bar for onboarding."

"The most valuable aspect for me is having real-time data."

"The most valuable feature of Sigma is the detailed reports."

"I find the collaborative features, such as commenting, to be very valuable."

"Sigma serves as the visualization and reporting front end."

"Sigma has excellent features, such as lookup tables where you can easily bring data that are not interrelated or at different granularity."

"The most valuable feature of Sigma is the detailed reports."

"The tool's interface is easy to use. The functions listed as a part of the menu items are easy to use."

"Scheduling of reports and dashboards is the most valuable feature of Zoho Analytics."

"We moved the data from Zoho Creator to Zoho Analytics and created reports."

"We can create advanced-level reports with the tool. We can get data from different Zoho applications and also from other third-party applications. We can create schedules for syncing data from third parties to Zoho Analytics. We can also use table queries for getting data from more than one table."

"It's a very strong analytics tool."

"We use the solution for financial and sales analytics. It brings data from our IT incident management tool. Hence, we have three business use cases for IT support, sales and financials."

"The integration interface is very easy to use and allows you to directly connect to a variety of APIs."

"The solution’s dashboard is very good."

"The collaborative features in Zoho Analytics have fostered data-driven decision-making within my team and our customers' teams by enabling seamless communication and shared insights."

More Zoho Analytics pros

Cons

"Sigma could have better reports."

"The product's roadmap regarding introducing new features in the solution or new versions of the tool can be made better in the future."

"Sigma could have better reports."

"I would like to see better visualization options. That would allow me to build out more visually pleasing dashboarding in Sigma."

"The only minor area for improvement lies in handling highly complex visualizations."

"Sigma lacks a versioning feature to track changes. There is a need for better structuring, like a folder system, to organize diagrams efficiently."

"Either we are not using it properly, or the software is too complicated. It would be great if there was a way for me to create reports without relying on a data analyst."

"The main improvement needed is in data modeling capabilities. If they add those features in the near future, it would be very helpful for us to implement the same or do the data cleansing part in the Sigma tool itself."

"This solution does not support manufacturing facilities."

"In terms of improvement, they have a limited number of graphs available in their store. They should come up with more graph style forms. They should have more charts and at the same time, you can't create panels like with Microsoft BA."

"Regarding stability and reliability, Zoho Analytics has multiple bugs. One significant issue is that you cannot create multiple charts with the same name."

"The tool needs to improve analysis and add more features."

"Regarding stability and reliability, Zoho Analytics has multiple bugs. One significant issue is that you cannot create multiple charts with the same name."

"The platform's pricing needs improvement."

"The analytics plans are very complex because they depend on the users, while other Zoho plans operate on a per-user basis."

"There is a limitation that we cannot create more than 300 columns in a worksheet on Zoho Analytics."

More Zoho Analytics cons

Pricing and Cost Advice

"The retail price is set at one thousand dollars per creator per year."

"I would recommend looking at your usage and whether the Zoho One license model would work for your organisation. It is very cost effective if you use other Zoho tools."

"The tool's pricing is similar to other Zoho applications and is affordable."

"Zoho Analytics costs $ 4,200 per month, billed yearly."

"This solution is reasonable as far as pricing is concerned."

"An exact ROI is hard to calculate. However, we have definitely made sales that would have been much harder, or unlikely, as a result of the speed with which we were able to prepare comprehensive analysis."

"I don't feel that price is an issue for this product."

"The product's licensing is reasonable."

"The price is high. The solution advertises that it provides products for 55 AED per user, but these products contain only the basic features. Most of the features are locked. The version of the product that includes Zoho Analytics costs around 199 AED per user per month."

More Zoho Analytics pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

14%

Computer Software Company

13%

Manufacturing Company

12%

Healthcare Company

Computer Software Company

Non Profit

Comms Service Provider

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	3
Midsize Enterprise	3
Large Enterprise	1

By reviewers
Company Size	Count
Small Business	29
Midsize Enterprise	4
Large Enterprise	4

Questions from the Community

What do you like most about Sigma?

The tool's interface is easy to use. The functions listed as a part of the menu items are easy to use.

See all answers

What is your experience regarding pricing and costs for Sigma?

The pricing of Sigma is a concern, as it restricts our ability to provide more users with report-creating capabilities due to the high cost of admin or report creator licenses. Most users have view...

See all answers

What needs improvement with Sigma?

As we are exploring multiple features in Sigma, I think Sigma can add more functionality. As Power BI gives multiple modeling options in its interface with the query editor, those features can be a...

See all answers

What do you like most about Zoho Analytics?

Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.

See all answers

What is your experience regarding pricing and costs for Zoho Analytics?

I rate the tool's pricing seven out of ten. The licensing costs are yearly.

See all answers

What needs improvement with Zoho Analytics?

In Zoho Analytics, I don't think there is something that could be improved, but in Zoho itself, I have many concerns about Zoho People.

See all answers

Comparisons

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Compared 31% of the time

Omni vs Sigma

Compared 17% of the time

Apache Superset vs Sigma

Compared 13% of the time

Microsoft Power BI vs Sigma

Compared 11% of the time

Amazon QuickSight vs Sigma

Compared 8% of the time

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Microsoft Power BI vs Zoho Analytics

Compared 22% of the time

Tableau Enterprise vs Zoho Analytics

Compared 17% of the time

Profitbase InFront vs Zoho Analytics

Compared 13% of the time

Apache Superset vs Zoho Analytics

Compared 13% of the time

SAP Analytics Cloud vs Zoho Analytics

Compared 11% of the time

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Product Reports

Buyer's Guide

Sigma

September 2025

Download Sigma product report

Buyer's Guide

Zoho Analytics

September 2025

Download Zoho Analytics product report

Also Known As

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Zoho Reports

Overview

Sigma is the next-generation of analytics for cloud data warehouses with a familiar spreadsheet-like interface that gives business experts the power to ask any question of their data no matter the query.

Sigma Computing

Zoho Reports is a powerful, easy-to-use and highly scalable cloud-based reporting and business intelligence platform for small to medium-sized businesses. Its flexible pay-as-you-go pricing model and scope for customization allow businesses to tailor it to their unique needs.

Zoho

Sample Customers

Snowflake, Fivetran ,Autodesk, Flowspace, Super League Gaming, Zumper, Clover, Volta, Olivela

Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC

Buyer's Guide

Sigma vs. Zoho Analytics

September 2025

Free Report: Sigma vs. Zoho Analytics

Find out what your peers are saying about Sigma vs. Zoho Analytics and other solutions. Updated: September 2025.

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