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Qlik Sense vs Salesforce Einstein Analytics comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.2
Qlik Sense delivers high ROI through faster decision-making, cost savings, and enhanced insights, boosting operations and revenue growth.
Sentiment score
6.2
Salesforce Einstein Analytics offers varied ROI, showing quick returns for some users, while others face challenges due to implementation or company size.
In my organization, we moved from OBI to Qlik Sense due to limitations with OBI, resulting in very high ROI.
Director Software Engineer at a computer software company with 10,001+ employees
 

Customer Service

Sentiment score
5.4
Qlik Sense's customer service is praised for technical support, though response times vary, with community forums and partners being essential.
Sentiment score
7.1
Salesforce Einstein Analytics offers effective customer service, quick responses, knowledgeable support, though some experience slow issue resolution.
While tech support is comprehensive, the stability of Qlik Sense means I generally do not need it.
Director Software Engineer at a computer software company with 10,001+ employees
Technical support requires improvement.
Associate Director at a tech services company with 51-200 employees
In Turkey, the consultant firms are very professional, and they support you.
Business Intelligence Architect at a financial services firm with 5,001-10,000 employees
Tech support for Salesforce Einstein Analytics is generally good.
Preseales And Solution Head at Tata Consultancy
 

Scalability Issues

Sentiment score
7.7
Qlik Sense is praised for scalability, efficiently handling large data sets and users, but requires careful licensing and server management.
Sentiment score
7.5
Salesforce Einstein Analytics is scalable, easily integrates, handles diverse user bases, and offers seamless expansion, despite cost concerns.
It performs well in terms of performance and load compared to others.
Associate Director at a tech services company with 51-200 employees
Qlik Sense helps analyze data and can handle larger amounts of data compared to other BI tools.
Solution Architect at Predoole Analytics
It is easily scalable with Microsoft, with other services Azure and other tools they provide.
student at a educational organization with 1,001-5,000 employees
 

Stability Issues

Sentiment score
7.6
Qlik Sense is highly stable, with users praising its reliability, effective support, smooth upgrades, and robust functionality.
Sentiment score
7.9
Salesforce Einstein Analytics is praised for its stability and reliability, with occasional minor issues swiftly resolved.
The stability is very good.
Associate Director at a tech services company with 51-200 employees
There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline.
Solution Architect And Senior Consultant at Keysight Technologies
 

Room For Improvement

Qlik Sense users seek better customization, real-time features, data handling, visualization, ease of use, cost efficiency, and improved support.
Salesforce Einstein Analytics needs improvements in support, data handling, user-friendliness, flexibility, and cost to boost adoption.
Power BI has better visualizations and interactions with updates in 2023 that provide ease of use.
Business Intelligence Architect at a financial services firm with 5,001-10,000 employees
Providing an API feature to access data from the dashboard or QEDs could be beneficial.
Director Software Engineer at a computer software company with 10,001+ employees
There should be more comprehensive documentation and explanatory videos available to help clients understand and calculate capacity-based pricing, making it easier to predict costs before implementing Qlik Sense Cloud.
Solution Architect at Predoole Analytics
There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline.
Solution Architect And Senior Consultant at Keysight Technologies
There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language.
Preseales And Solution Head at Tata Consultancy
 

Setup Cost

Qlik Sense offers flexible, albeit pricier, licensing options praised for easy setup and quick ROI, but requires careful cost analysis.
Salesforce Einstein Analytics is costly yet valued for features, with negotiating licenses helping reduce expenses in enterprise environments.
It is just about how expensive it is to implement.
student at a educational organization with 1,001-5,000 employees
Compared to Power BI, it is definitely costly.
Associate Director at a tech services company with 51-200 employees
Among the BI tools and data analytics tools, Qlik is the most expensive.
Business Intelligence Architect at a financial services firm with 5,001-10,000 employees
A benefit is that the pricing is available online, ensuring there are no hidden costs.
Preseales And Solution Head at Tata Consultancy
In general, I would rate it as a little bit on the expensive side compared to other available options.
Solution Architect And Senior Consultant at Keysight Technologies
 

Valuable Features

Qlik Sense provides intuitive dashboard creation, seamless integration, and robust data handling with powerful analytics and flexible development capabilities.
Salesforce Einstein Analytics offers user-friendly, scalable analytics with predictive insights and seamless CRM integration for enhanced decision-making and productivity.
From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.
Director Software Engineer at a computer software company with 10,001+ employees
The true power is in the ability to connect with any database, get the data, and work with the data.
Director at a consultancy with 1,001-5,000 employees
It is a single product that I can use as an ETL database, BI, and more.
Associate Director at a tech services company with 51-200 employees
It allows for a personalized customer experience by providing insights.
Preseales And Solution Head at Tata Consultancy
Their machine learning model, which they have integrated, provides us with accurate data and creates projection maps.
Solution Architect And Senior Consultant at Keysight Technologies
 

Categories and Ranking

Qlik Sense
Average Rating
8.6
Reviews Sentiment
6.3
Number of Reviews
125
Ranking in other categories
Data Visualization (4th), Embedded BI (2nd), AI Data Analysis (16th)
Salesforce Einstein Analytics
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
21
Ranking in other categories
BI (Business Intelligence) Tools (18th)
 

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. Qlik Sense is designed for Data Visualization and holds a mindshare of 5.3%, down 8.0% compared to last year.
Salesforce Einstein Analytics, on the other hand, focuses on BI (Business Intelligence) Tools, holds 1.1% mindshare, down 1.2% since last year.
Data Visualization Market Share Distribution
ProductMarket Share (%)
Qlik Sense5.3%
Tableau Enterprise10.1%
Apache Superset4.9%
Other79.7%
Data Visualization
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
Salesforce Einstein Analytics1.1%
Microsoft Power BI8.9%
Tableau Enterprise6.2%
Other83.8%
BI (Business Intelligence) Tools
 

Featured Reviews

SW
Solution Architect at Predoole Analytics
Unlocks actionable insights through user-friendly analysis features
The self-service capabilities that Qlik Sense offers are significant. They offer natural language processing, allowing users to ask questions in layman language, and Qlik Sense will create charts and narratives automatically. Users can access any dashboard developed in Qlik Sense from familiar portals such as Okta or other company portals through embedding features. The integration with chatbots, particularly Microsoft Teams, allows users to access dashboards and ask questions directly within Teams. The collaboration feature enables users to share analysis by taking snapshots and tagging team members within the Qlik Sense interface, eliminating the need for lengthy emails or screenshots. The storytelling feature allows users to create presentations directly in Qlik Sense using dashboard analysis, making it easier to answer questions during meetings. The subscription feature enables users to receive charts and sheets via email instead of navigating to the dashboard, facilitating monitoring purposes. Qlik Sense offers alerting capabilities where users can set thresholds for KPIs and receive notifications when these thresholds are reached. The platform also includes AI/ML features for predictive modeling through a no-code component, allowing business users to create and deploy AutoML models without depending on data scientists. The Qlik Answers component, featuring generative AI capability, enables users to get answers from unstructured data including Excel, HTML documents, or Microsoft Word documents by creating a knowledge base. The user-friendly interface operates on a drag-and-drop approach, with Qlik Sense suggesting appropriate charts based on selected dimensions and measures. The associative engine capabilities allow data association between tables, implementing selections across related tables. The platform uses a color-coding system (white, gray, and dark gray) to show related, excluded, and unrelated data selections, providing insights beyond traditional BI tools.
Sunny Nair - PeerSpot reviewer
Solution Architect And Senior Consultant at Keysight Technologies
Business insights improve with reliable integration but face occasional system downtimes
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.
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Top Industries

By visitors reading reviews
Financial Services Firm
18%
Manufacturing Company
10%
Computer Software Company
8%
Government
8%
Computer Software Company
11%
Financial Services Firm
11%
Manufacturing Company
10%
Educational Organization
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business34
Midsize Enterprise40
Large Enterprise87
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise4
Large Enterprise12
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
What do you like most about Qlik Sense?
The most valuable features of Qlik Sense are its speed and seamless development of web technologies.
What do you like most about Salesforce Einstein Analytics?
The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...
What needs improvement with Salesforce Einstein Analytics?
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, espec...
What is your primary use case for Salesforce Einstein Analytics?
It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...
 

Also Known As

QlikSense, Qlik Analytics Platform
Einstein Analytics, Salesforce Wave Analytics
 

Overview

 

Sample Customers

Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority
Find out what your peers are saying about Salesforce, Apache, Splunk and others in Data Visualization. Updated: January 2026.
881,515 professionals have used our research since 2012.