MicroStrategy vs Qlik Sense comparison

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Comparison Buyer's Guide
Executive Summary

We performed a comparison between MicroStrategy and Qlik Sense based on real PeerSpot user reviews.

Find out in this report how the two BI (Business Intelligence) Tools solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed MicroStrategy vs. Qlik Sense Report (Updated: January 2023).
734,678 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The feature I found most valuable is the drop and drag functionality available.""The solution is a very good enterprise tool with excellent enterprise functionality for security and user access. It also works perfectly in distribution, with everyone getting their own reports. It is very complex, so you can do whatever you want. If you want to make some data limitations, you can do it. I also like the internal in-memory engine with the Symantec layer. This makes the solution pretty powerful.""It's useful if you need to create dashboards that you check every day. Also, we can create a queue, but it will be updated every day with scheduled updates.""The hyperintelligence is the most valuable feature.""MicroStrategy's best feature is that it is a user-friendly tool.""MicroStrategy has powerful data security features, which are crucial these days. For example, when users view data in MicroStrategy, they're only allowed to see a portion based on the permissions. When we evaluated other solutions like Power BI or Tableau, we found the security is very poor. They can't help us secure access to the data.""Has a great semantic layer.""The most valuable features of MicroStrategy are user-friendliness and integration with the different data warehouse systems."

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"What I found most valuable in Qlik Sense is its flexibility. It's a very flexible tool, and it has a lot of capabilities compared to Tableau and Power BI. In Qlik Sense, you can take data from any of the systems, and you can do data transformation, prepare the data, then present your KPIs. Data transformation isn't present in Tableau, Power BI, and other tools. In Qlik Sense, you're able to get the data and directly present that data. The presentation layer is also very good in Qlik Sense. My company is very happy with this tool.""Qlik Sense provides features to manage and govern data, ensuring data security, accuracy, and regulation compliance.""The most valuable features of Qlik Sense are the integration and panel for reports. The integration is very fast even though we process a lot of information.""All the visualizations have been so valuable.""The changes in a dashboard are very easy.""Set analysis is great for its power user capabilities such as performing an IF on an aggregated column. The ability to create custom coloring expressions based on values is also a good idea although not as easy as I wished it was.""The reports are better looking than in QlikView.""Some of the valuable areas of this solution include producing individual reports and closing the gap."

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Cons
"I would like to see more integration.""Data preparation-wise, it was not so straightforward with respect to getting different sources. Preparing or transforming the data inside and then bringing it onto the dashboard was a bit difficult, and the experience could have been better.""Preparation, data loading and data management application is challenging with MicroStrategy. It lacks cube-based analytics as it is outdated, meaning there is no memory or fast processing analytics or MMA deployment.""We had some problems with customer service and support.""The solution has a very non-logical user usage part. It has a library mode where users can access all the data, reports, and dashboards, but they also can be accessed from a platform. They have to log into the platform. The user experience is confusing for the users. MicroStrategy needs to define which one they will use. Some functionality isn’t available in library mode but is available in the portal. There should be Office integration. For example, if I do a presentation, then I should be able to add a chart to my presentation.""Lacks decent visualization and the process for creating new objects needs to be simplified.""The areas that have room for improvement in MicroStrategy are mainly related to building additional tools. Specifically, the embedding process has been a bit of a struggle.""MicroStrategy needs to do some more development to make the platform easier to use. It's a complicated platform that requires a lot of skill to effectively utilize. So they could work on reducing the complexity to make it more accessible for a broader community of people."

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"In my opinion, collaborative development of the Qlik Apps is a bit tricky and difficult in the Qlik Sense Cloud.""Qlik application automation needs additional work and features.""Mostly when it comes to the loading of the data and reload times of the reports, it could be better.""I'd like to see more end-user-friendly UI designs.""The only thing I would like to see is the ability to create a master app that opens when a user creates a new app that has all the master items, colors, logos, etc., that my organization uses. This would help with keeping master items the same across the apps and would make development a little quicker.""Right now, it is complex and you have to understand the data model prior to analyzing it, so basically I would like to see an integration with Excel in the future.""Qlik Sense is working very well on going to low code and development. They are trying to make their environment more user-friendly. However, the training is not free. When you want to learn more about the tool, sometimes you need to pay for the training. This does not make sense to me because training should be free because the more you learn about the tool the more you use it and the more you are loyal to the company and want to continue usage.""We need more types of visualizations."

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Pricing and Cost Advice
  • "All BI software vendors' list prices are high. It's about a price that fits the customer's needs. And I think MicroStrategy has some flexibility in its pricing model where we can easily demonstrate a total cost of ownership comparison against any of the other players."
  • "There is no subscription, I am using the free version."
  • "I am unsure what the licensing costs are for this solution however, development costs are around $100,000 per year."
  • "The price of MicroStrategy is reasonable."
  • "We are waiting to switch to Microsoft Power BI because MicroStrategy is too costly."
  • More MicroStrategy Pricing and Cost Advice →

  • "I would rate Qlik's pricing four out of five."
  • "We have 20 licenses for Qlik Sense, and it is a special license that allows people in the whole company to use it over time. You buy this license and there are some minutes that can be used. For example, for the users that used only a few minutes in a month, we use this license. All the people have the ability to work with Qlik Sense. However, the number of licenses is not the number of users. The number of users that uses Qlik Sense is approximately 35 people."
  • "I'm not able to reveal the licensing cost for Qlik Sense, but because it was a huge deal, the cost was less than the usual cost. The license wasn't that costly. It was the infrastructure that was very costly."
  • "The product is expensive compared to one of its competitors."
  • More Qlik Sense Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:The solution is a very good enterprise tool with excellent enterprise functionality for security and user access. It also works perfectly in distribution, with everyone getting their own reports. It… more »
    Top Answer:We are waiting to switch to Microsoft Power BI because MicroStrategy is too costly. So, as for the pricing, I would rate it three out of ten, where one is high price, and ten is low price.
    Top Answer:The solution has a very non-logical user usage part. It has a library mode where users can access all the data, reports, and dashboards, but they also can be accessed from a platform. They have to log… more »
    Top Answer:It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos… more »
    Top Answer:There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows:  1) If you have legacies of SAP, Oracle  - look for SAP… more »
    Ranking
    Views
    9,525
    Comparisons
    6,824
    Reviews
    11
    Average Words per Review
    456
    Rating
    8.1
    2nd
    out of 67 in Data Visualization
    Views
    6,029
    Comparisons
    3,903
    Reviews
    22
    Average Words per Review
    570
    Rating
    8.6
    Comparisons
    Also Known As
    QlikSense
    Learn More
    Overview

    Company: Founded in 1989, MicroStrategy (Nasdaq: MSTR) is a leading worldwide provider of enterprise software platforms. With direct operations in 26 countries worldwide and approximately 2,000 employees, our mission is to provide enterprise analytics, mobility, and security platforms that are flexible, powerful, scalable and user-friendly. To learn more, visit MicroStrategy online, and follow us on Facebook and Twitter.

    Product portfoilio:

    MicroStrategy 10 Secure Enterprise™ empowers leading organizations to analyze vast amounts of data and distribute actionable business insight throughout an enterprise through two distinct offerings: MicroStrategy Analytics™ and MicroStrategy Desktop™. MicroStrategy Analytics delivers reports and dashboards, and enables users to conduct ad hoc analysis and share insights anywhere, anytime, via mobile devices or the Web. It also combines the agility and productivity of self-service visual data discovery with the security, scalability, and governance features of enterprise-grade business intelligence. MicroStrategy Desktop is a standalone, on-premise visual data discovery tool designed to enable business users to analyze and understand their data. MicroStrategy Mobile™ enables organizations to rapidly build custom business applications that deliver analytics combined with transactions, multimedia, and custom workflows to mobile devices. MicroStrategy Secure Cloud™ combines all of the enterprise analytics, mobile, and security features in MicroStrategy 10 Secure Enterprise with powerful and scalable data integration, validation, and warehousing services — all delivered in an environment where organizations can deploy transformational analytics applications in minutes.

    Usher, MicroStrategy’s breakthrough security solution, is a powerful mobile security platform designed to dematerialize traditional forms of identity verification (such as passwords, tokens, and physical badges) and replace them with a single mobile identity badge that is cryptographically linked to its owner’s smartphone and dynamically linked to an enterprise’s existing identity repositories. Usher works on standard Android and iOS smartphones, and also boasts an Apple Watch™ integration.

    Qlik Sense is a visual analytics and business intelligence (BI) platform that gives users full control over their system’s data. From this platform they can control every aspect of their system data. It maximizes an organization’s ability to make decisions driven by their data.

    Benefits of Qlik Sense

    Some of the benefits of using Qlik Sense include:

    • Easily manipulate data: Qlik Sense allows users to easily combine and otherwise manipulate their system’s data. It allows them to create interactive visual representations of your datasets. The many different ways that the data can be represented offer many potential options for how to analyze the data. These choices enable users to easily gain critical insights.
    • Easily automate alerts and routine actions: Qlik Sense enables users to keep a close eye on their data. Automatic alerts that will notify them if their data changes in any way. Users don’t need expert knowledge of coding to create automated data-driven events. Users of all experience levels can take advantage of this benefit. Qlik Sense enables routine actions to be automated when necessary data insights will spur the system to take action. This combination of analytics and other tools empower users to take charge of their data.
    • Customize reporting: Users can set Qlik Sense to generate custom reports. These reports can also be customized to be shared by way of one of several methods, allowing users to control who sees their data and what they see.

    Reviews from Real Users

    Qlik Sense stands out among its competitors for a number of reasons. Two major ones are its associative analytics technology and its remote access capability. Qlik Sense employs an associative analytics engine that gives users the ability to take their data analytics to the next level. Users can create visual connections between different datasets spread across their network, creating deep insights that enable users to gain a full understanding of their data. This engine is easily scaled up to allow a large number of users to benefit from the deep insights that it provides. Users can access Qlik Sense from anywhere in the world. Qlik Sense has an online portal that can be used consistently from anywhere at all. Having the ability to remotely analyze data gives users flexibility when it comes to choosing how to deploy their manpower.

    Jarno L., the managing director of B2IT, writes, “The associative technology features are the solution's most valuable aspects. Qlik was the first company to implement an in-memory associative analytics engine. This basically means that all data is loaded into memory, but it also means that instead of joining data together, the data is associated together. From the front end, from the user interface point of view, data can be joined or included or excluded on the fly. It can be drilled down and drilled through and users can slice and dice it and that type of thing can be done from anywhere in the data to any other place in the data. It doesn't have to be predefined. It doesn't have to have hierarchies or anything like that.”

    Tami S., the senior business intelligence analyst at the La Jolla Group, writes, “With the changing business landscape, it is nice to access Qlik Sense through an external website. As an organization when we use QlikView Desktop, we need to connect to our internal network. We can access QlikView through the QlikView access point but the website has a little different look and feel than the desktop application. We appreciate that Qlik Sense is browser-based and the user experience is the same whether at home, in the office or on a boat. As long as the user has internet access, performance is the same.”

    Offer
    Learn more about MicroStrategy
    Learn more about Qlik Sense
    Sample Customers
    Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
    Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
    Top Industries
    REVIEWERS
    Financial Services Firm15%
    Healthcare Company13%
    Retailer11%
    Computer Software Company7%
    VISITORS READING REVIEWS
    Financial Services Firm16%
    Computer Software Company13%
    Retailer10%
    Manufacturing Company6%
    REVIEWERS
    Financial Services Firm19%
    Manufacturing Company10%
    Retailer10%
    Healthcare Company9%
    VISITORS READING REVIEWS
    Educational Organization45%
    Financial Services Firm10%
    Computer Software Company7%
    Manufacturing Company5%
    Company Size
    REVIEWERS
    Small Business22%
    Midsize Enterprise17%
    Large Enterprise61%
    VISITORS READING REVIEWS
    Small Business17%
    Midsize Enterprise11%
    Large Enterprise71%
    REVIEWERS
    Small Business19%
    Midsize Enterprise27%
    Large Enterprise55%
    VISITORS READING REVIEWS
    Small Business10%
    Midsize Enterprise50%
    Large Enterprise40%
    Buyer's Guide
    MicroStrategy vs. Qlik Sense
    January 2023
    Find out what your peers are saying about MicroStrategy vs. Qlik Sense and other solutions. Updated: January 2023.
    734,678 professionals have used our research since 2012.

    MicroStrategy is ranked 8th in BI (Business Intelligence) Tools with 12 reviews while Qlik Sense is ranked 2nd in Data Visualization with 22 reviews. MicroStrategy is rated 8.0, while Qlik Sense is rated 8.6. The top reviewer of MicroStrategy writes "Good reports, easy to install, and is user-friendly". On the other hand, the top reviewer of Qlik Sense writes "Robust solution, but could use a PowerPoint integration". MicroStrategy is most compared with Microsoft BI, Tableau, IBM Cognos, SAP BusinessObjects Business Intelligence Platform and Oracle OBIEE, whereas Qlik Sense is most compared with Tableau, Amazon QuickSight, Microsoft BI, Alteryx and SAP BusinessObjects Business Intelligence Platform. See our MicroStrategy vs. Qlik Sense report.

    We monitor all BI (Business Intelligence) Tools reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.