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Oracle Business Intelligence Cloud Service vs Salesforce Einstein Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Business Intelligenc...
Ranking in BI (Business Intelligence) Tools
28th
Average Rating
7.2
Reviews Sentiment
8.0
Number of Reviews
4
Ranking in other categories
No ranking in other categories
Salesforce Einstein Analytics
Ranking in BI (Business Intelligence) Tools
11th
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
21
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2025, in the BI (Business Intelligence) Tools category, the mindshare of Oracle Business Intelligence Cloud Service is 0.5%, up from 0.5% compared to the previous year. The mindshare of Salesforce Einstein Analytics is 1.1%, down from 1.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

SM
User-friendly solution but data modelling could be simplified
So far, it looks stable for us. One other good thing is that the platform is software as a subscription, and Oracle regularly releases updates. They are quarterly and are fairly updated; they don't really introduce any new features without informing customers in advance about the upcoming releases. So they're constantly improving it, and there is a regular upgrade. I'm like, "You know, you need to do a version upgrade and optimize. Maybe we do it once in three years or five years." But the cloud solution is where there are constant updates and ticketing releases every quarterly. So that's something which is very good. You don't have to wait for, you know, the version upgrades or something where the new features are expected only in the new version and whatever it is here. It is continuous development and also continuous releases of new features. That's something good in terms of their cloud solutions.
Sunny Nair - PeerSpot reviewer
Business insights improve with reliable integration but face occasional system downtimes
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Its ease of use and the ability to drill down into detail are the most valuable. Executive dashboarding features are the most commonly used ones."
"Initial setup was straightforward."
"The solution effectively integrates with third-party products."
"The most valuable features are user-friendly and self-service tools. Users can define their reports based on available data sets, with multiple dimensions and slide and dice data capabilities."
"The most valuable features of Salesforce Einstein Analytics are the flexibility around the deployment, overall capabilities, user-friendliness, and interactiveness with the tools that came built with it."
"he most valuable feature of the solution is its ease of use."
"The way Salesforce Einstein Analytics is structured in terms of the work assignments and the user profile is very good."
"The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. Integrating other systems and conducting campaigns is easy. The solution relies heavily on AI."
"Einstein Analytics provides insights into what we are doing and how we are doing it. It tells us what benchmarks we need to hit consistently to achieve our goals. In sales, there is sometimes a disconnect between actions and objectives. We aren't necessarily going to close a deal because we call X number of people. There are some underlying skills that add nuance to these metrics."
"Salesforce Einstein Analytics is a simplified CRM. It's integration is good."
"The tool is a cloud-based solution capable of integrating any kind of data in the world."
"The fact that the solution is visually appealing because of its lightning interfaces can be considered one of its most valuable features"
 

Cons

"When looking at web-based BI or cloud-based BI vendors, there should be abilities for power users to build deep analysis. If they are not data science tools, they are not for power users."
"In terms of data modeling, it could be simplified. Sometimes, it seems complicated. Also, the response time for data set refreshes could be faster to enhance the user experience."
"The dashboard could be improved and include additional features."
"Quality of support varies."
"The product is expensive."
"The product is natively integrated into the Salesforce ecosystem. You also need a CRM license. It should be more flexible with other platforms."
"When it comes to generating reports, it appears that many users rely on experts to handle technical aspects. For instance, if you require a weekly report displaying accounts transitioning in and out of your modules, it seems challenging to accomplish without consulting experts for assistance. Such tasks should be user-friendly and easily achievable without external assistance."
"There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language."
"There are some offerings like Sales Cloud, Service Cloud, and Marketing Cloud that have very useful online learning options. There need to be more avenues for self-learning with this particular solution. That would be useful."
"If I could improve Tableau CRM I would make it as powerful as Tableau. Tableau CRM is more integrated and it's on the web, but it has less functionality. It is lacking functionality at this time."
"They have a lot of opportunity to improve BI tools. With Einstein Analytics, we have a very minimal scope."
"Better pricing would make it available to more users and we would likely use it more broadly within the organization."
 

Pricing and Cost Advice

"The solution's pricing is reasonable compared to other products."
"Oracle products are always going to be on the higher end of your price scale. You have to kind of accept that going in."
"Price-wise, Salesforce Einstein Analytics is an expensive tool."
"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."
"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."
"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."
"The solution is expensive."
"I rate the solution's pricing a seven out of ten."
"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."
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Top Industries

By visitors reading reviews
Financial Services Firm
21%
Computer Software Company
13%
University
7%
Legal Firm
6%
Computer Software Company
18%
Financial Services Firm
14%
Manufacturing Company
7%
Healthcare Company
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Oracle Business Intelligence Cloud Service?
The most valuable features are user-friendly and self-service tools. Users can define their reports based on available data sets, with multiple dimensions and slide and dice data capabilities.
What needs improvement with Oracle Business Intelligence Cloud Service?
In terms of data modeling, it could be simplified. Sometimes, it seems complicated. Also, the response time for data set refreshes could be faster to enhance the user experience. In future releases...
What is your primary use case for Oracle Business Intelligence Cloud Service?
We are using this intelligence for management reporting and analysis. We have certain KPIs and dashboards derived from Oracle Cloud Analytics. We also use OBIA for reporting and analytics with tran...
What do you like most about Salesforce Einstein Analytics?
The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...
What needs improvement with Salesforce Einstein Analytics?
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, espec...
What is your primary use case for Salesforce Einstein Analytics?
It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...
 

Also Known As

No data available
Einstein Analytics, Salesforce Wave Analytics
 

Overview

 

Sample Customers

Grant Thornton, FORTH, Anthem
ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority
Find out what your peers are saying about Oracle Business Intelligence Cloud Service vs. Salesforce Einstein Analytics and other solutions. Updated: July 2025.
861,390 professionals have used our research since 2012.