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Microsoft Dynamics CRM vs Oracle CX Sales vs Salesforce Service Cloud comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

CRM Customer Engagement Centers Market Share Distribution
ProductMarket Share (%)
Microsoft Dynamics CRM19.8%
Salesforce Service Cloud14.2%
ServiceNow Customer Service Management9.4%
Other56.6%
CRM Customer Engagement Centers
CRM Market Share Distribution
ProductMarket Share (%)
Oracle CX Sales1.1%
Microsoft Dynamics CRM4.4%
SAP CRM3.9%
Other90.6%
CRM
CRM Customer Engagement Centers Market Share Distribution
ProductMarket Share (%)
Salesforce Service Cloud14.2%
Microsoft Dynamics CRM19.8%
ServiceNow Customer Service Management9.4%
Other56.6%
CRM Customer Engagement Centers
 

Featured Reviews

Pawel-Gawronski - PeerSpot reviewer
Streamlining resource management and improving project insights with helpful support
The deployment of Microsoft Dynamics CRM is easy because it's a software as a service, which eliminates the need to deploy anything in our data center. It has improved the verification of value streams by mapping projects to products and demonstrating the total cost of ownership. This automation significantly impacts daily operations by reducing the time spent on manual tasks and improving the quality and delivery time.
Uday Kiran B - PeerSpot reviewer
Offers the capability to customize it the way I want, create my own CRM, and create a new closed integration with everything
The best thing is we can customize it. For example, there are some standard procedures in CRM, the opportunity that is standard. Other than that, we can create customized software on a business-to-business basis. So, if I don't want to follow any standard upgrade of CRM, I can customize it the way I want, create my own CRM, and create a new closed integration with everything. I can make my own CRM. The analytics in Oracle CX Sales are good. We can use ODA (Oracle Digital Assistant) to track data. There are some out-of-the-box reports for things like currency exchange data or product lists. These features are there by default. If you need to create new custom reports, it's possible to do so. They've been lagging behind the visual builder recently, but the product has improved.
MARIA PILAR CANDA - PeerSpot reviewer
Improved customer service and post-sales support saves time
The solution could be more affordable as it's quite expensive for some organizations, particularly middle-sized companies. Additionally, finding technical talent for improving the solution is challenging. Configuring Flows in Salesforce Service Cloud is very difficult. There are very few technical people in the market capable of implementing all the flows that clients need at this moment. It's primarily a matter of talent limitation, and flow is the technical mechanism of Salesforce Service Cloud for process automation. In general, while they have the knowledge and help solve problems, finding the right person to address specific issues is very challenging.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The initial setup is very easy."
"Technical support is completely good."
"It ensures that there's continuity, and you don't have to start asking the customer about what happened. From CRM, you can easily see all the interactions and events in the record and take it from there."
"The initial setup is pretty straightforward."
"The most valuable feature of Microsoft Dynamics CRM is its ease of use."
"Microsoft Dynamics CRM is easy to use, the UI is very good, and it has many capabilities."
"Microsoft Dynamics CRM is a stable solution."
"I like the fact that I can keep track of everything I do in relation to my own job."
"The solution integrates well."
"Account management is a very good feature. It is conceptualized very well, and we can look at all the projects under one account. The data for those accounts remain there throughout."
"In my experience, the most valuable feature of Oracle CX Sales varies depending on the vertical of the business you're in. Oracle offers industry-specific products tailored to different sectors. However, the sales cycles and methods remain largely consistent across the board."
"the Oracle CX Sales Eloqua module is very useful."
"The analytics features in Oracle CX Sales are good."
"Oracle CX Sales is workflow-driven, aligning with best practices in our sales process."
"The integration with other systems is easy."
"Stability depends on the implementation, but overall, it's quite high."
"In terms of visibility to my boss and the team, it does help a lot."
"The three major pillars of Salesforce Service Cloud are the SSL, Chatter, and the Dispatcher Console, which routes calls to the technicians."
"We use Salesforce Service Cloud for lead management and opportunity management."
"Nobody can compete with Salesforce Service Cloud's scalability."
"The product's initial setup phase was straightforward."
"Salesforce Service Cloud offers several notable features. It includes robust case routing, escalation capabilities, entitlement mapping, and entanglement rules. Additionally, it supports Computer Telephone Integration (CTI), which allows for automatic case generation when a call is made to a designated number."
"The plug-ins that work with other standard systems have made the product industry-ready."
"The complexity of the solution is very less."
 

Cons

"It would be a little bit easier if there were better ways to configure and modify native add-ins or plugins."
"The UI/UX needs improvement as it is not intuitive from day one."
"Microsoft Dynamics CRM is operational enough, in terms of frequency, but an area for improvement would be its dashboard. Currently, it's widget-like, so hopefully, it could be improved, particularly to allow you to create a custom dashboard using a query. A custom dashboard would make the solution better and is an additional feature I'd like to see in the next release of Microsoft Dynamics CRM because right now, it only has a default dashboard, but maybe my account has limited access, so I can only see the default version of the dashboard."
"If there was a bit more automation, specifically for marketing tasks, that would be ideal."
"Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly."
"Microsoft Dynamics could have better note-taking capabilities. It should have more preset options where you enter notes by clicking a box instead of writing them out."
"This CRM system needs to be more configurable. Its performance still needs improvement, because its screens hang while querying data. It's also not highly scalable, so scalability also needs improvement."
"The pricing of Microsoft Dynamics CRM can be complex due to Microsoft's complicated licensing model."
"They should have a mobile app because the sales folks travel a lot. Rather than logging into an application on the desktop, a mobile application update should be easier for them."
"It gives multiple entries for the same data because if you enter it once, it has to populate all other fields that are relevant."
"The tool must allow developers to check logs."
"The interface of Oracle CX Sales could be more user-friendly."
"We have had some issues with integration between our old database and the Oracle CX Sales Cloud, but it has been working well for the time being."
"CX Sales' stability isn't the best - it has a tendency to crap out and need refreshing, especially when creating quotes."
"They've been lacking in creating customization from scratch and in sales."
"They could provide more integrated AI features as part of the platform rather than as a separate offering."
"It is kind of a struggle to get a report that shows something you want it to show."
"I'm not deeply engaged with this team, so I don't have extensive experience with it. As you mentioned, I haven't used it much yet, so my experience is limited."
"Since customization can increase the cost from an implementation standpoint, we focus on showcasing Service Cloud's built-in features and possibilities."
"The pricing of the solution can be made cheaper."
"Salesforce should include maps as a default offering so that, as a customer, I can view where the technician is on the geographical map."
"The integrations with other solutions can be improved."
"The pricing of Salesforce Service Cloud is expensive compared to other solutions like our current SAP CRM, which is much cheaper."
"The solution’s user interface could be improved."
 

Pricing and Cost Advice

"The price of the solution is good but could be cheaper."
"The customers that have Microsoft Office 365, the license price is competitive. It is competitive because the next solution above it is Salesforce, which is licensed quite high. The price annually was approximately $55 per user but we did a combination of users with some of them having the higher range of approximately $85."
"Microsoft Dynamics CRM's price is too high."
"We have to buy a separate license in order to implement the social listening feature."
"My organization pays for the license, and I do not know how much it costs."
"Microsoft Dynamics CRM is very affordable if you use the yearly subscription."
"Microsoft Dynamics CRM is an expensive solution."
"It is a very comprehensive package. We get everything from Access to D 365. We get Microsoft's suite of tools. I'm not too sure about the pricing, but I can't imagine it being cheap."
"The product is pricey."
"The solution is reasonably priced compared to other tools."
"Pricing is based on licensing. They offer three different levels: basic, advanced, and enterprise. While I haven't checked the pricing recently, they often provide good discounts on the product."
"The product pricing is reasonable compared to other solutions in the market."
"The price is reasonable."
"It's more costly, and I would give it a two on a scale from one to five with one being expensive and five being competitive pricing."
"It's expensive, but worth the money."
"Salesforce is very cost-effective."
"Salesforce is not a cheap product. It can be expensive."
"Salesforce Service Cloud is a bit expensive."
"We pay a yearly licensing fee for Salesforce Service Cloud, which is expensive."
"The price of the solution depends on how many users need access to it"
"Salesforce Service Cloud is a highly expensive solution"
"The tool is pretty expensive."
"The product is expensive. There is a need to make yearly payments towards the licensing costs attached to the product."
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Top Industries

By visitors reading reviews
Computer Software Company
11%
Financial Services Firm
10%
Government
8%
Manufacturing Company
8%
Manufacturing Company
17%
Computer Software Company
12%
Financial Services Firm
9%
University
7%
Financial Services Firm
15%
Performing Arts
9%
Manufacturing Company
9%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business40
Midsize Enterprise22
Large Enterprise19
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise2
Large Enterprise12
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise13
Large Enterprise24
 

Questions from the Community

What do you like most about Microsoft Dynamics CRM?
The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.
What needs improvement with Microsoft Dynamics CRM?
Microsoft Dynamics CRM needs to be improved in the visibility of add-on costs for end users, which can sometimes be t...
What is your primary use case for Microsoft Dynamics CRM?
I use Microsoft Dynamics CRM in my day-to-day customer management tasks. Our usual use cases for Microsoft Dynamics C...
What do you like most about Oracle CX Sales?
The integration with other systems is easy.
What is your experience regarding pricing and costs for Oracle CX Sales?
Pricing is based on licensing. They offer three different levels: basic, advanced, and enterprise. While I haven't ch...
What needs improvement with Oracle CX Sales?
The address fields can be limiting on a global scale, with issues like long addresses and different styles for pin co...
What is your experience regarding pricing and costs for Salesforce Service Cloud?
The approximate licensing costs for Salesforce Service Cloud are around three hundred dollars a year per user.
What needs improvement with Salesforce Service Cloud?
The solution could be more affordable as it's quite expensive for some organizations, particularly middle-sized compa...
What is your primary use case for Salesforce Service Cloud?
We have many clients with Salesforce Service Cloud and numerous use cases. The main use is in the sales area rather t...
 

Also Known As

Dynamics CRM, MS Dynamics CRM
Oracle Sales Cloud
Service Cloud
 

Overview

 

Sample Customers

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
Batesville, PROMATIS software GmbH, Grupo Arcor, Australian Finance Group Ltd., King Lai Hygienic Materials Co. Ltd., Nico International, Bausch & Lomb India Pvt. Ltd., Acorn Paper Products Company, Beijing East United Grid Technology Co. Ltd., Namu Tech Co. Ltd.
Stanley Black & Decker, Coca-Cola, Activision, Wells Fargo, Spotify, Aldo, Philips, The Red Cross, Blue Shield of California, Sprouts Farmers Market, Direct Energy Solar, Inspirato, Kiva
Find out what your peers are saying about Salesforce, Microsoft, ServiceNow and others in CRM Customer Engagement Centers. Updated: September 2025.
869,785 professionals have used our research since 2012.