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Pega CRM vs Salesforce Service Cloud comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jun 29, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pega CRM
Ranking in CRM Customer Engagement Centers
6th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
10
Ranking in other categories
CRM (21st)
Salesforce Service Cloud
Ranking in CRM Customer Engagement Centers
2nd
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
56
Ranking in other categories
Help Desk Software (6th), Knowledge Management Software (4th), IT Alerting and Incident Management (6th)
 

Mindshare comparison

As of January 2026, in the CRM Customer Engagement Centers category, the mindshare of Pega CRM is 5.5%, down from 8.2% compared to the previous year. The mindshare of Salesforce Service Cloud is 11.1%, down from 18.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Customer Engagement Centers Market Share Distribution
ProductMarket Share (%)
Salesforce Service Cloud11.1%
Pega CRM5.5%
Other83.4%
CRM Customer Engagement Centers
 

Featured Reviews

Srinivas Ganisetti - PeerSpot reviewer
AVP/Sr Analyst Apps at a financial services firm with 10,001+ employees
Case management feature is valuable but the pricing is expensive
I would like to suggest the solution but it really depends on your specific requirements, your business use cases and future plans. There is a significant investment involved in this solution and therefore it is very crucial to reevaluate your future necessity including automation potential and modernization plans. I would suggest that you select any kind of solution and explore alternatives of similar functionalities at a lower cost. This might help you to achieve more with less. In my experience, I would rate it between seven to eight because it offers robust capabilities. But please be aware that other BPM tools are emerging with similar features at a lower cost. Pega CRM is perceived as bulk care compared to order tools, as many of its capabilities are potentially underutilized. I would rate it 7 out of 10.
reviewer2688993 - PeerSpot reviewer
Lead Solutions Architect at a financial services firm with 11-50 employees
Leverage top-tier automation capabilities while streamlining complex naming conventions
Salesforce Service Cloud offers pre-built packages that are best in class. The automation capabilities have evolved over time, consolidating previous features into Salesforce flows. However, these work best when everything is within Salesforce Service Cloud and everyone has a license. Without an enterprise MuleSoft license, external interactions complicate automation significantly.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The product's deployment phase was easy."
"The most valuable feature is the ability to pull information about the customer on-the-fly so they feel the interaction is more personal."
"It also reduces the duration per call, and it ensures a first time resolution of the issue."
"The solution is very easy to use."
"Pega offers a clear parent-child case relationship that's easily created and maintained. Dependencies can be configured, where reaching a specific stage in a parent case automatically triggers a child task in a child case, while the parent case remains on hold until a certain condition is met before moving forward. This configuration allows multiple users to work on cases in parallel. Many of these settings are readily available within Pega case settings. Overall, Pega's case management is unparalleled compared to other options."
"We can effortlessly manage the data within it, and it offers ease of use and high flexibility to present the data across various vendors."
"Great flexibility and its locking mechanism enable multiple users to work on the same case seamlessly."
"One of the most valuable features of Pega CRM for our team's productivity is its ease of setup, thanks to its configuration-driven approach."
"The interface is quite user-friendly."
"The complexity of the solution is very less."
"The most valuable feature of Salesforce Service Cloud is its very good workflow engine, and customization is quite easy; you can add your own tools and your own extensions of Salesforce, making it very end-user friendly from a technology point of view, even for technical developers who can implement it easily."
"The solution is a great product. It's hosted on a platform that offers various features, such as email, social media, phone calls, and chatbots. You can connect with customers through any of these channels."
"Salesforce Service Cloud is a user-friendly and flexible CRM tool that provides good accessibility and security."
"I don't have the specific details, but I'm aware that Salesforce is used for campaigns, decision-making processes, and order submissions. I'm currently in the learning phase and not familiar with all the details."
"The three major pillars of Salesforce Service Cloud are the SSL, Chatter, and the Dispatcher Console, which routes calls to the technicians."
"The instant input of feedback into the CRM systems by case management is one of the impactful features"
 

Cons

"The disadvantage of the tool stems from the fact that it does not allow users to make database-level modifications."
"It would be beneficial to enhance the pricing and support implementation options as they are currently quite expensive."
"For many of the clients, they have a separate system or separate layer of UI and a separate layer of the business rules engine, which Pega has taken care of in the recent releases."
"The UI is lagging and needs to be improved."
"The solution has room for improvement around decisional and real-time data analysis."
"The UI should be improved."
"They should enable the data-driven streaming feature inside it."
"Price is always a concern for many organizations. They often think Pega is expensive, and sometimes they don't fully understand the pricing model."
"The solution’s user interface could be improved and enhanced."
"The integrations with other solutions can be improved."
"We're seeing a lot of automation and AI enhancements for improvements. This helps answer simple questions without manual intervention, saving time. We can improve by automating more of our solution-building process. Salesforce Service Cloud is a SaaS (Software as a Service) solution. It's constantly evolving, and we're always looking for ways to improve our use. The cloud services we use include CRM (Salesforce), financial (NetSuite), and people (Workday). These services are becoming more automated, with a lot happening in the AI space. We do a lot of modeling ourselves to find answers to questions, and our product team has introduced some AI enhancements."
"Salesforce Service Cloud should work more on the resolution side. Once a case is raised and activities are tracked, at the time of closure, they could make it more simple."
"The pricing for what Salesforce Service Cloud offers is not great."
"The governor limits are a troubling feature of Salesforce"
"The solution could continue improving its artificial intelligence capabilities."
"We've started using a couple of AI engines. I believe there's room for improvement there. For instance, when an agent receives a message like "My order is stuck midway, and the delivery guy isn't responding," there should be a pre-populated recommended response on the agent's screen. Instead of crafting a custom reply or searching through knowledge articles to find the delivery guy's contact, this should be the process."
 

Pricing and Cost Advice

"The pricing is on the higher side."
"We have numerous uses of the solution in our organisation. Almost 72 applications are integrated with Pega CRM, and some of them are shutting down for various reasons including the high licensing costs. There is a strong focus in the market and offices on cost reduction."
"It is expensive."
"Salesforce is very cost-effective."
"Only enterprise businesses can afford the solution, and small companies cannot afford it."
"I believe that in our country, Colombia, we utilize this platform for the Latin American region. In terms of expenses, it's somewhat higher compared to other products. I would rate it as expensive and nine out of ten."
"Salesforce Service Cloud is a highly expensive solution"
"The price is too expensive."
"The solution is priced at 50 dollars a month per user."
"Salesforce Service Cloud is a bit expensive."
"The product is expensive. There is a need to make yearly payments towards the licensing costs attached to the product."
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Top Industries

By visitors reading reviews
Financial Services Firm
27%
Computer Software Company
11%
Manufacturing Company
7%
Comms Service Provider
6%
Financial Services Firm
15%
Performing Arts
9%
University
8%
Outsourcing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Midsize Enterprise2
Large Enterprise8
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise13
Large Enterprise24
 

Questions from the Community

What do you like most about Pega CRM?
The product's deployment phase was easy.
What needs improvement with Pega CRM?
The disadvantage of the tool stems from the fact that it does not allow users to make database-level modifications. In Siebel CRM, you have complete control over your database, you can do any datab...
What is your primary use case for Pega CRM?
Pega CRM uses a layer cake architecture. Basically, the tool is a convenient application to use even if you are not a technical person, like a business analyst. I use the solution for the CRM modul...
What is your experience regarding pricing and costs for Salesforce Service Cloud?
I do not have any knowledge of the cost regarding Salesforce Service Cloud.
What needs improvement with Salesforce Service Cloud?
I face challenges with Salesforce Service Cloud because it requires and is difficult to customize. It could be better in areas such as media; it does not handle media effectively, particularly with...
What is your primary use case for Salesforce Service Cloud?
I am not a user, partner, reseller, or implementer as we implemented it ourselves. We do SLA management through Salesforce Service Cloud, which is the role of Service Analytics.
 

Also Known As

Chordiant
Service Cloud
 

Overview

 

Sample Customers

The State of Maine, Aegis, Aegon, AIG Japan, ING
Stanley Black & Decker, Coca-Cola, Activision, Wells Fargo, Spotify, Aldo, Philips, The Red Cross, Blue Shield of California, Sprouts Farmers Market, Direct Energy Solar, Inspirato, Kiva
Find out what your peers are saying about Pega CRM vs. Salesforce Service Cloud and other solutions. Updated: December 2025.
879,455 professionals have used our research since 2012.