No more typing reviews! Try our Samantha, our new voice AI agent.

Meraki Location Analytics vs MicroStrategy comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Meraki Location Analytics
Ranking in BI (Business Intelligence) Tools
23rd
Average Rating
9.4
Reviews Sentiment
7.3
Number of Reviews
6
Ranking in other categories
No ranking in other categories
MicroStrategy
Ranking in BI (Business Intelligence) Tools
13th
Average Rating
8.2
Reviews Sentiment
6.1
Number of Reviews
163
Ranking in other categories
Embedded BI (4th)
 

Mindshare comparison

As of May 2026, in the BI (Business Intelligence) Tools category, the mindshare of Meraki Location Analytics is 0.8%, up from 0.3% compared to the previous year. The mindshare of MicroStrategy is 1.2%, down from 3.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
MicroStrategy1.2%
Meraki Location Analytics0.8%
Other98.0%
BI (Business Intelligence) Tools
 

Featured Reviews

RB
Senior Analyst at a manufacturing company with 1,001-5,000 employees
Locating equipment within facilities is now straightforward and efficient
We mainly use Meraki Location Analytics to locate equipment within our manufacturing facilities. We're not a public-facing organization, so our use case involves finding devices like printers or scanners that need maintenance The best aspect of Meraki Location Analytics is its ease of use.…
Harjinder-Singh - PeerSpot reviewer
Data Engineer at a insurance company with 10,001+ employees
Reporting on insurance finances has become robust and supports detailed geo-spatial analysis
I am quite satisfied with the reporting part of the product. However, compared to other tools, the modeling part is not as strong. Data modeling is not as easy on MicroStrategy as it is on other platforms. I have worked with the administration tool and the Architect tool for MicroStrategy, but creating a star schema is not as easy compared to other tools. Creating hierarchies and the modeling part is challenging because data modeling is one of the most important aspects of any BI project. If you can create a star schema or Snowflake schema easily, then report building becomes straightforward. Additionally, MicroStrategy's Workstation tool compared to Developer still lacks some functionality that can be done more easily on the Developer side. Workstation is a great tool, but they have not given it full functionality.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Technical support has always been very good."
"I like Location Analytics' geofencing features for devices, as you can manage thousands of devices with just a push of a button and deploy applications in seconds."
"The pricing and licensing for Meraki are good, and I would rate it as a nine out of ten."
"If you can afford this solution, it's worth every dime in terms of what you get out of it."
"The stability of the solution is excellent, and I would rate it a ten out of ten."
"I like Location Analytics' geofencing features for devices. You can manage thousands of devices with just a push of a button and deploy applications in seconds. For example, in schools, you can deploy an app update for thousands of iPads in just two clicks."
"The initial setup process is easy."
"The initial setup process is easy."
"The product is very mature. It's quite robust and an excellent enterprise-level solution."
"MicroStrategy's data visualization capabilities are great, and I would rate them nine out of 10."
"Presents dashboards with more enhanced visualizations compared to other tools."
"The convenience of it, having it on the mobile so someone has it right there in their pocket most of the time, works well for reporting on daily sales activities."
"Mobile brings reports/dashboards closer to the business user, as they can access them whenever they want with their mobile devices, with a consistent and intuitive user experience similar to browser-based reports and dashboards."
"I haven't come across any bugs."
"Workstation and Desktop on the client side will speed up some development activities."
"MicroStrategy has a mobile component which helps our sales team track and showcase insights to stakeholders without any problems."
 

Cons

"The biggest issue is negotiating the price with a client. That's the most complicated part, but the product is worth it."
"The technical support before implementation could be better for premium partners."
"The pricing is a pain point for us."
"The biggest issue is negotiating the price with a client."
"I would like to see all of the features included in a single package."
"I would like to see all of the features included in a single package."
"My biggest complaint with Meraki Location Analytics is the lack of visibility into the back end. Everything we do is through a customer GUI, and there's limited access to CLI functions."
"The technical support before implementation could be better for premium partners."
"Our data warehouse is sort of static; negative load and that is it. It is not as real-time as we would like. We are working on building that out first to create more real-time, at which point we will work on some potential integrations with other applications, but I don't think we are there yet."
"The product is not business-user friendly."
"We've found the scalability to be very good. However, it depends on the environment. In general, it could be much better."
"The performance isn't where I need it to be."
"We would really like to see MicroStrategy have some support teams based more in Europe, because for now it seems that there is one person for the whole CE region. That is not exactly what we would like to see. We do know that MicroStrategy supports most places, either in the US or India, but those are different time zones, people, and cultures."
"MicroStrategy could learn from Power BI's user-friendly interface. I find the user interface lacking when compared to Power BI."
"This product needs to be ready to use at the enterprise level."
"Enterprise Manager should be a little bit less quirky when you build out-of-the-box customization reports for it."
 

Pricing and Cost Advice

"The product is less expensive compared to other vendors for gold partners."
"They have different tiers of pricing including one-year, three-year, five-year, seven-year, and ten-year."
"It is expensive. We would like to extend it to many users, but we are currently restricting that because the cost is a constraint. If we are given a chance, we would love to expand it."
"The solution’s licensing cost is expensive."
"While initial cost of MicroStrategy is still on the higher side, the long-term benefits brings down overall cost of ownership significantly as compared to other tools like Tableau/Cognos."
"They made a change in the licensing module some time ago and we can now use all the enterprise tools for free."
"They can improve its licensing. It is a bit expensive as compared to Microsoft and other tools."
"The pricing is fair."
"The price was good. We have had great support along the way."
"They offer yearly as well as perpetual licenses."
report
Use our free recommendation engine to learn which BI (Business Intelligence) Tools solutions are best for your needs.
896,202 professionals have used our research since 2012.
 

Comparison Review

it_user6330 - PeerSpot reviewer
Product Manager at a retailer with 10,001+ employees
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Construction Company
25%
Comms Service Provider
16%
Insurance Company
13%
Manufacturing Company
8%
Financial Services Firm
16%
Marketing Services Firm
9%
Retailer
7%
Healthcare Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise1
Large Enterprise2
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise26
Large Enterprise101
 

Questions from the Community

What is your experience regarding pricing and costs for Meraki Location Analytics?
The pricing for Meraki Location Analytics is comparable to other solutions in the market. When we moved to Meraki Location Analytics, we benefited from not needing to buy outdoor-rated AP enclosure...
What needs improvement with Meraki Location Analytics?
My biggest complaint with Meraki Location Analytics ( /categories/location-intelligence-platforms ) is the lack of visibility into the back end. Everything we do is through a customer GUI, and ther...
What is your primary use case for Meraki Location Analytics?
We mainly use Meraki Location Analytics ( /products/meraki-location-analytics-reviews ) to locate equipment within our manufacturing facilities. We're not a public-facing organization, so our use c...
What is your experience regarding pricing and costs for MicroStrategy?
My company has many licenses for MicroStrategy because we can build reports in this tool. I don't know what the cost is for these licenses.
What needs improvement with MicroStrategy?
I am quite satisfied with the reporting part of the product. However, compared to other tools, the modeling part is not as strong. Data modeling is not as easy on MicroStrategy as it is on other pl...
What is your primary use case for MicroStrategy?
Harjinder, I recall approximately two years back we had a conversation with you about ForgeRock and Auth0, and I think we had discussed MicroStrategy as well. Currently, we are using it for financi...
 

Overview

 

Sample Customers

Ladbrokes, Neinver, Westwind School Division, The Salvation Army, Queensland Airports Limited
Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
Find out what your peers are saying about Meraki Location Analytics vs. MicroStrategy and other solutions. Updated: April 2026.
896,202 professionals have used our research since 2012.