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Google Workspace vs Microsoft Exchange Online vs Zimbra Collaboration comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of September 2025, in the Email Applications category, the mindshare of Google Workspace is 20.6%, down from 24.3% compared to the previous year. The mindshare of Microsoft Exchange Online is 12.8%, down from 16.1% compared to the previous year. The mindshare of Zimbra Collaboration is 8.2%, down from 9.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Email Applications Market Share Distribution
ProductMarket Share (%)
Google Workspace20.6%
Microsoft Exchange Online12.8%
Zimbra Collaboration8.2%
Other58.39999999999999%
Email Applications
 

Featured Reviews

Sunil-Nair - PeerSpot reviewer
Email collaboration and accessibility have improved team productivity
The valuable features include the email service, email updates, and Google Drive. People are given email access to Google Drive. The team can share manual files and work accordingly. They can access different teams from anywhere, collectively putting files, sharing them, and managing them. Additionally, the manufacturing product does not require any downgrades. It works fine and continuously for the last three or four years. Users can access their emails from anywhere in their browser without a laptop or can directly access from Gmail. This is helpful for salespeople.
NancyHartman - PeerSpot reviewer
Effective collaboration achieved with versatile features and good customer service
There are always improvements needed. My personal issue with using OfficeSuite and the Exchange Server is that one has to cobble together a whole bunch of different applications. Therefore, a lot of scripting and programming knowledge is necessary. I am not an IT person; I am an educator, a trainer, a user. I want to get the work done. However, I find that the Exchange Server and possibly the way our company has set up access permissions require extensive programming knowledge. It might take six to eight weeks to get a programmer's time to build something, whereas I can use something like Smartsheet that will do everything I want without needing a programmer. Smartsheet is more end-user friendly compared to a Microsoft product. Microsoft believes an expert IT person should manage everything, however, I want to manage things on my own in a simplified way. That is not easy using the Exchange Server or Microsoft Office. It is not end-user friendly for development, and a programmer is needed. Once set up, using them as an end-user is fine. I find that the automations are not robust, and the FedRAMP systems are not robust. I have a few issues with Exchange and Office, but there's nothing I can do about it.
Muhammad Talha Baig - PeerSpot reviewer
One of the premium features was customized rooms tailored to the collaboration needs
Zimbra's strength lies in its individuality, and it should focus on leveraging its unique features rather than trying to emulate competitors. My organization has certified Zimbra technicians, so we believe we can utilize Zimbra certification. However, I was recently informed by Zimbra that no such certification exists. I have recently completed the test kit, and after the training, I will gain access to tickets. Therefore, if any clients are experiencing issues, we have a certified technical team available to provide support 24/7. This is how we can cater to our client's needs. I recommend Zimbra to small-scale and enterprise customers. Anyone, even those with 5 users, can opt for Zimbra. Overall, I rate the solution a nine out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The corporate email feature on Google's Gmail is fantastic."
"The features we use quite a lot are the mail and Google Drive. We can store documents and share documents between both employees here, locally in Sweden, and we have an office in the US as well. It's a very easy way to share information and documents, and have online meetings and stuff with Google Meet. We use it quite a lot."
"The email is excellent."
"Google Apps for Business and Skype for Business are the perfect solutions for every business thriving online. It is very easy and inexpensive to get work done with these applications online."
"What I like most about Google Workspace is the Google Drive app because you can easily access it from anywhere and from any device. I also find the solution easy to use. It's user-friendly."
"The solution is easy to use, and you don't need a lot of knowledge for it."
"It's easy to control the admin settings, like updating the SDS, NIK, etc. I"
"The most valuable feature of Google Workspace is the sheets and documents."
"The solution is easy to use and the cloud version has taken a lot of challenges away from the user."
"Intuitive and easy to use."
"It is a stable, and highly scalable product."
"The initial setup was straightforward."
"Exchange Online plays a significant role in our business. It controls all our emails, so we'd be in a lot of trouble if we didn't have that. It's an essential product."
"Exchange Online's most valuable features are two-step verification and security."
"I like that Exchange Online is easy to use and that I do not need to maintain the previous Exchange Server. I also do not need to worry about the security of the Exchange Server. If there are any issues, then it will be the service provider's problem and not mine."
"The most valuable feature as it encompasses all aspects of collaboration, communication, reporting, and storage."
"The web interface is powerful and easy to use."
"Zimbra Collaboration is light to manage. It works on the Linux operating system, which is far better to manage than Microsoft Windows. Microsoft Exchange works only on the Windows server. We prefer working on the Linux server for security reasons and ease of management. Zimbra Collaboration also has some integrated tools for security. It some modules to fight malware. These modules are not very powerful but are still doing a great job. Microsoft Exchange doesn't have a basic module. You have to purchase a security solution and add it to the solution. The cost of Zimbra Collaboration is one more reason for liking it. It is also very simple to migrate from Zimbra Collaboration to another email solution."
"Network NG Modules are valuable to us."
"The product is easy to set up."
"It has all collaboration features, such as document sharing, video conferencing, chatting, task sharing, and calendar sharing."
"Zimbra Collaboration has a good web interface."
"Zimbra Collaboration's best feature is its compatibility with Microsoft's ActiveSync protocol, which allows users to use Outlook on Windows or MacOS."
"The most valuable feature of Zimbra Collaboration is email functionality."
 

Cons

"The solution is not user-friendly and it doesn't integrate that well with Microsoft Office, which is one of the bigger business apps on the market, compared to Google Sheets and applications of that sort."
"Despite being an excellent platform, I would very much like Google Docs to be more compatible with Microsoft Word."
"The solution could always be more secure, although that doesn't affect me so much."
"G Suite could offer something a little more solid in terms of chat — something that is a little more like Slack and integrates with everything. But, unfortunately, the chat is very basic there. It doesn't offer that many features and feels like it doesn't belong there."
"We noticed that sometimes when we forward emails to somebody, it is being relocated as part of the communication somewhere else. The traceability and other features should be improved."
"It would be nice to have additional software, such as Microsoft Teams, since our basic edition, Google Meet, cannot record video."
"What needs improvement in Google Workspace is the Google Drive app, in particular, making the process of finding the shared and most used files and folders easier. The first time you get an invite to view a file or folder in Google Drive and you view that folder or file, it's pretty easy, but the next time you try to access it again, sometimes, it's a bit difficult to find what was shared with you. An additional feature I'd like to see in Google Workspace is the option to un-send messages in Gmail. Microsoft has a message recall feature, and this isn't available in Gmail, so it's the feature I'd like to be added to Gmail."
"For Google Docs, if you upload a Word document up to Google Docs, it could mess up your formatting quite a bit."
"Also, I think the mobile app on the forms you can improve a little bit more."
"The support from the vendor is fine. However, it could be faster, and some of the agents could be more knowledgeable, but it is a large solution, there's a lot of information that the agents have to work with. I can't always expect when I get connected to the first-level agent that they will know absolutely everything. Sometimes there's no replacement for pure experience."
"I would like to have the option to have my electronic signature posted on my emails by default. I am able to add it manually but cannot get it by default."
"I couldn't delete an email account because it was identified as my primary account by the application."
"The SaaS platform performance could be improved. At a previous company, we used this same solution on-premises. The data exchange was much faster compared to the SaaS platform and we sometimes experience lags."
"This solution involves a lot of work for an administrator. It is not always easy to find exactly what you are looking for within the system."
"We use different software for email spoofing filters and similar functions because Exchange is quite limited in this area."
"Migration can be an issue if you do not have a good audit process."
"There are some security issues."
"Zimbra Collaboration does not have a solution roadmap as aggressive as the new collaboration mail solutions. Additionally, they can have a better interface and integration with single sign-on."
"Zimbra Collaboration could improve the migration from a basic solution to a more containerized solution. For example, the installation should be able to extend to the containers and manage them with some solution, such as OpenShift or Kubernetes."
"The new patches are, at times, not so good, so we don't install them, causing the tool to be not so stable overall."
"The solution could improve by making it easier to use."
"We have had an issue with security."
"It would be great if a group chat feature were created to allow for a team environment."
"I can confidently say that Zimbra is good enough for 2,000 client users. But, at the same time, if my client needs more than that and we have two options—Zimbra or Microsoft—I'm going with Microsoft because many admins will speak to Microsoft's ability to handle that many."
 

Pricing and Cost Advice

"Licensing costs are on a yearly basis."
"Careful consideration should be given to the different licensing options and provisions should be made for additional applications that may be required for your particular business."
"The solution is expensive."
"The pricing of Google Workspace, so far, has been reasonable."
"I rate Google Workspace's pricing five to six out of ten. We do not pay any extra costs."
"It's low in cost as compared to Office 365. There is an annual licensing cost."
"We receive value for the price that we pay."
"The pricing is very high, although I cannot tell if this is the result of the Indian vendors artificially inflating it."
"They have raised their prices, and obviously, it hits our customers. Some of them are deciding to step back from Office 365. For customers who have bought the annual subscription, they are moving to the monthly subscription."
"It is a cluster solution."
"There is an annual enterprise subscription to use Microsoft Exchange Online. The price is reasonable."
"The pricing is based on a yearly contract and a floating license option is offered."
"Microsoft solutions are expensive."
"The pricing for this solution is good. We renew our contract every three years. I would rate the pricing for this solution a three out of five."
"The cost is around $12 to $16 per user."
"The price of the solution could be less expensive."
"We do not pay for licenses to use this solution."
"There is an annual standard licensing fee to use Zimbra Collaboration and there is no other cost."
"If you choose the network edition, it is a little pricier. They have the open-source edition too which is only community supported."
"Zimbra Collaboration offers a good price-to-feature ratio."
"I use Zimbra Collaboration's community version. We may move to the enterprise version since prices are affordable."
"The price of the solution is low."
"Zimbra Collaboration is less expensive than Microsoft Exchange. Zimbra works for small companies because it is not expensive. Zimbra Collaboration has more security tools than Microsoft Exchange. If you are choosing between Zimbra Collaboration and Microsoft Exchange, you have to take into account the cost of security tools with Microsoft Exchange. When you purchase Microsoft Exchange, you will also have to purchase tools for security, which adds to the cost. The migration from Zimbra Collaboration to another email solution is very simple and easy. Migration from Microsoft Exchange to another email solution is very difficult. Microsoft doesn't allow migration that easily. In fact, you have to pay for tools to do that. You have to buy some expensive tools to migrate."
"On a scale of one to ten, where one is cheap, and ten is expensive, I rate the price a four"
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Top Industries

By visitors reading reviews
Computer Software Company
14%
Educational Organization
10%
Manufacturing Company
7%
Comms Service Provider
7%
Computer Software Company
11%
Financial Services Firm
9%
Educational Organization
7%
Comms Service Provider
7%
Computer Software Company
16%
Comms Service Provider
10%
Government
7%
Manufacturing Company
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business63
Midsize Enterprise13
Large Enterprise27
By reviewers
Company SizeCount
Small Business40
Midsize Enterprise14
Large Enterprise40
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise3
Large Enterprise7
 

Questions from the Community

What do you like most about Google Workspace?
Easy-to-build forms are allowing me to get feedback and information from my internal teams as well as from the custom...
What is your experience regarding pricing and costs for Google Workspace?
The pricing for Google Workspace is moderate. I would rate it a five out of ten, indicating it is neither cheap nor e...
What needs improvement with Google Workspace?
I don't see many areas of Google Workspace that could be improved or enhanced because everything I have been using ha...
What do you like most about Microsoft Exchange Online?
The benefits are widespread and effective communication. We use Microsoft Teams for meetings within and outside our o...
What is your experience regarding pricing and costs for Microsoft Exchange Online?
If I segment it into three points: low price, average, and high price, I would place Microsoft Exchange Online betwee...
What needs improvement with Microsoft Exchange Online?
I see no disadvantages currently. From the admin perspective, whenever an admin wants to get the email backup for a p...
How does Zimbra Collaboration compare with Microsoft Exchange?
Zimbra is a free, open source collaborative software suite. The features I like best are the ease of integration and ...
What do you like most about Zimbra Collaboration?
The most valuable feature of Zimbra for our team's productivity is its efficiency in handling email communication.
 

Also Known As

G-Suite Enterprise, G-Suite, Google Apps for Business, G Suite Basic, G Suite Business, G-Suite Basic, G-Suite Business, Google Vault
Exchange Online, Exchange Online Plan 1, Exchange Online Plan 2, MS Exchange Online
No data available
 

Overview

 

Sample Customers

There are over five million businesses that use Google Apps for Business worldwide. Some key customers include The Roche Group, National Geographic, American Red Cross, City of Los Angeles, Flight Centre, and Konica Minolta.
Bank Alfalah Ltd., Paderborn-Lippstadt Airport, Blue Star Infotech, Scitec Nutrition, Resolution Films, British Airways, Empire Cinemas, InnoGames
NEC Biglobe, City of Ventura, Monterey Bay Aquarium Research Institute, Hola Publishing, BIG, Sleepwell, LaFayette College, Xmission, DNA, Ring Line, Future Group, TIGC
Find out what your peers are saying about Google, Microsoft, Amazon Web Services (AWS) and others in Email Applications. Updated: September 2025.
868,183 professionals have used our research since 2012.