Datamatics TruBot vs Microsoft Power Automate comparison

Datamatics and Microsoft are both solutions in the Robotic Process Automation (RPA) category. Datamatics is ranked #29 with an average rating of 7.0, while Microsoft is ranked #3 with an average rating of 7.8. Datamatics holds a 0.3% mindshare in RPA, compared to Microsoft’s 20.0% mindshare. Additionally, 100% of Datamatics users are willing to recommend the solution, compared to 87% of Microsoft users who would recommend it.

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Executive SummaryUpdated on Dec 4, 2024

Datamatics TruBot and Microsoft Power Automate are competitors in the automation space. Users generally prefer Datamatics TruBot for its pricing and support, while Microsoft Power Automate leads in feature richness.

Features: Datamatics TruBot offers an intuitive design, ease of use, and robust automation capabilities that enhance complex workflows. Microsoft Power Automate integrates deeply with Microsoft services, providing a feature-rich environment with extensive task automation possibilities.

Ease of Deployment and Customer Service: Microsoft Power Automate is noted for its cloud-based deployment and comprehensive support options, aiding quick adoption. Datamatics TruBot is recognized for its straightforward deployment, especially in environments outside Microsoft's ecosystem.

Pricing and ROI: Datamatics TruBot offers competitive setup costs and strong ROI, appealing to budget-conscious buyers. Microsoft Power Automate may have higher initial costs, but its integration and automation features could provide substantial long-term ROI.

To learn more, read our detailed Datamatics TruBot vs. Microsoft Power Automate Report (Updated: June 2025).

Buyer's Guide

Datamatics TruBot vs. Microsoft Power Automate

June 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Automate

Mindshare comparison

As of June 2025, in the Robotic Process Automation (RPA) category, the mindshare of Automate is 1.7%, up from 1.0% compared to the previous year. The mindshare of Datamatics TruBot is 0.3%, up from 0.2% compared to the previous year. The mindshare of Microsoft Power Automate is 20.0%, down from 21.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Robotic Process Automation (RPA)

Featured Reviews

Anabel Marco

Account Director at a tech services company with 11-50 employees

Automates processes efficiently with cost-effective scaling and robust customer support

Web scraping is quite good since it offers a lot of possibilities. Another important feature for me is its compatibility with MBI, the Power that is ISEQUADO Centers. I appreciate the ability to scale and increase the number of bots or studios without additional expense. Automate's non-reliance on additional orchestrators makes it quite cost-effective.

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Iqbal-Siddique

Business Head at MCS india

Offers good UI but needs to improve its integration capabilities

Speaking about how the tool is useful in automating repetitive tasks in our company, I would say that my company started to collect data with the help of Datamatics while also using its GPS tracking features. The tool's UI is much better than the ones offered by other similar products in the market. I recommend the product to others who plan to use it. I suggest that others use their own method of interrogation since it will help them achieve more growth in their organizations through the use of the tool. I rate the tool a seven and a half out of ten.

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MohammedIdais

Senior Operations and Group Information Technology Manager at a computer software company with 201-500 employees

Facilitate informed decision-making through data analytics and efficient process automation

The most valuable feature for me is the process mining capability. It helps show the optimal way to utilize a process by discovering, validating, and improving the process automation. For example, when building a process from start to end, I may not be sure if it is efficient or optimized. This feature provides validation and improvement of the process using process mining. Additionally, it has amazing integration capabilities with multiple systems, directly working with the database.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It gives us a central place to schedule tasks and run them distributed."

"We use it for specific cases, mainly secure file transfers, which are vital for us. And it works for us."

"The most valuable features for my client are timing and scheduling."

"I like the interface; it makes managing automation easy. We can set different schedules and templates for each task."

"We have found the pricing to be very reasonable."

"I find it very user-friendly. Our IT department and other departments can seamlessly collaborate without requiring extensive training. As a business department, we particularly value this aspect, as our team doesn't consist of many IT users. However, we couldn't solely rely on a drag-and-drop approach to implement and utilize the solution within our departments."

"It's very easy to use. That's a big selling point for it. It has got a drag-and-drop interface, so you can quickly deploy bots."

"Overall, the whole product is really nice and provides significant benefits."

More Automate pros

"Ability to calculate the ROI on the jobs that are running."

"The product's initial setup phase is straightforward and easy to use."

"The solution is inexpensive compared to many other solutions in the market."

"The pricing of the solution is competitive, which is good for the Romanian market."

"The most valuable features of this solution are the cost and ease of use, it's very simple."

"The most valuable feature of the solution is that it easily integrates with Azure DevOps."

"This product has an easy-to-use interface with nice detail in the features."

"It works best to build cloud flows."

"I like that Power Automate gives us a connector to be able to connect different data sources or different software."

"It is basically free for me because it comes with my Office 365 subscription. The main feature is that there is abundant learning material on platforms like YouTube. You can find information about whatever you want to be done in Spanish or English without a problem. It is very easy to learn. Users can start using it on their own without any former training, which is something I like about this solution."

"Automation is the best feature of the product."

More Microsoft Power Automate pros

Cons

"The documentation for errors needs improvement as many of the error messages we receive are very vague."

"We really need a free development environment for customers. Building and testing automation on production isn't ideal."

"There is a lack of good development for artificial intelligence, such as machine learning."

"There is room for improvement regarding cloud functionality; there are a few missing features, and the logging could be better, especially air logging. We can go into logging events and create our own task, but it would be nice if this were more detailed."

"It would be an improvement if Automate had better stability tools, whether by recommending a certain amount of memory because it can be a memory hog at times."

"The OCR for Hebrew text needs to be improved."

"I believe we need to test various OCR tools that assist in evaluating, let's say, six different customer resyncs. We analyze their spending patterns and documentations, but current OCR support has limitations, requiring highly standardized documents, which isn't always the case. With a more advanced OCR system, we could improve processes related to credit risk management and legal matters. We're exploring how to integrate Fortra's Automate with our CRM platform, taking cues from instances where Salesforce seamlessly merged with Automate. However, we use a different CRM, Insight for New Enterprise, and we're seeking ways to connect the automation process within our CRM. We aim for the automation to continue smoothly, even in instances where traditional automation methods might face hurdles."

"I would like to see some better web automation, a wizard like the one in the product WinAutomation would be very nice."

More Automate cons

"The stability of the product has certain shortcomings, making it an area where improvements are required."

"Would like to see more additions to the library."

"There is a learning curve, and some training could be included to bring users up to speed."

"During their merger, some key functions were eliminated which no longer allows it to run independently from the cloud as a standalone for other companies. For example, options to schedule and trigger have been removed. It would be nice to have these capabilities back. The flow and the connectivity between databases and so on is a bit complex as well."

"Power Automate has fewer features and more limitations in general. It's not as mature a product as some of the others, like UiPath or Automate Anywhere."

"I would like more integration with other tools. It integrates well with Microsoft products, but there should be more integration with other platforms and tools, such as chatbots."

"I would like to see better data integration with different sources."

"If the product had onscreen help, it would be easier to learn and use."

"They should include a custom plugin feature so that we can add our custom connections."

"Enhancing Power Automate to work synchronously instead of asynchronously would eliminate the need for additional coding, saving time in project implementation."

"The solution lacks maturity."

More Microsoft Power Automate cons

Pricing and Cost Advice

"From a distributor's perspective, one of the biggest selling points of Automate is its price point."

"It comes with a package that costs approximately $20,000 USD per year."

"Once you buy the software, you just pay for the support for backend help."

"I like the way this solution is priced because you can buy a license, or you can buy the software outright."

"The pricing is quite reasonable. We can run the process with one bot. The limitation is at the server level because they have some resources, and sometimes that is enough. It isn't too expensive, so you can get a good return off of one, and you can also have a pack of five bots that is quite competitive."

"Compared to other products, the pricing model for this solution is much more convenient, flexible, and adaptable to the Portuguese reality."

"I'm only involved in running the product and maintaining the systems, so I can't speak to the cost."

"It has gone up in price. The price of Fortra's Automate has increased since we first started using it. It does a lot but also costs a lot. It was a lot more affordable before Fortra owned the software."

More Automate pricing and cost advice

"The tool is expensive."

"It depends and varies a lot according to the licensing terms. There is no cost to maintain if we have less than 10 forms. Microsoft only charges if there are more than 10 forms. So, most of the companies can survive without paying anything extra. It is included in the Office 365 licensing."

"There is flexibility in pricing."

"It is free for us. It is embedded directly in the Office package."

"Microsoft Power Automate is expensive. The full license is quite expensive."

"This is the cheapest option among competitors. You can choose to have the RPA with attendance at $40/month with add-on's totaling about $190. There are standalone options that require someone to run the process and there are fully automated options that are integrated within the cloud."

"The solution is $150 per month for the unattended add-on, and the normal Power Automate comes with an E3 license."

"The cost to use Microsoft Power Automate is approximately $15 per user per month, for the basic plan. However, the solution comes free with the Microsoft 365 Suite."

"The platform is averagely priced. I rate the pricing a five out of ten."

More Microsoft Power Automate pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

14%

Computer Software Company

12%

Manufacturing Company

Educational Organization

No data available

Financial Services Firm

15%

Computer Software Company

13%

Manufacturing Company

Insurance Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about HelpSystems AutoMate?

We use it for specific cases, mainly secure file transfers, which are vital for us. And it works for us.

See all answers

What is your primary use case for HelpSystems AutoMate?

I am a consultant and I am making a lot of processes in human resources, payroll, certifications, trainings, web scra...

See all answers

What is your experience regarding pricing and costs for Fortra Automate?

The pricing is quite good compared to its competitors. Competitors are often more expensive than Automate. I would ra...

See all answers

What do you like most about Datamatics TruBot?

The product's initial setup phase is straightforward and easy to use.

See all answers

What is your experience regarding pricing and costs for Datamatics TruBot?

The tool is expensive.

See all answers

What needs improvement with Datamatics TruBot?

The stability of the product has certain shortcomings, making it an area where improvements are required. The integra...

See all answers

RPA that Bots can run without centralized control?

Yes, Attended Bots which can run without centralized control Module. RPA Tools like Automation Anywhere, uiPath ,Pow...

See all answers

How do I choose between UiPath and Microsoft Power Automate?

Microsoft‌ ‌Power‌ ‌Automate‌ ‌is‌ ‌intuitive‌ ‌and‌ ‌easy‌ ‌to‌ ‌integrate‌ ‌and‌ ‌use.‌ ‌I‌ ‌like‌ ‌that‌ ‌there‌ ‌...

See all answers

How is Automation Anywhere compared to Microsoft Power Automate?

‌Neither‌ ‌solution‌ ‌requires‌ ‌any‌ ‌coding‌ ‌experience,‌ ‌and‌ ‌both‌ ‌are‌ ‌easy‌ ‌to‌ ‌use‌ ‌and‌ ‌have‌ ‌great...

See all answers

Comparisons

UiPath Platform vs Automate

Compared 33% of the time

Blue Prism vs Automate

Compared 9% of the time

Automation Anywhere vs Automate

Compared 8% of the time

VisualCron vs Automate

Compared 7% of the time

MOVEit vs Automate

Compared 5% of the time

More Automate Competitors

UiPath Platform vs Datamatics TruBot

Compared 54% of the time

Blue Prism Cloud vs Datamatics TruBot

Compared 46% of the time

More Datamatics TruBot Competitors

UiPath Platform vs Microsoft Power Automate

Compared 22% of the time

Blue Prism vs Microsoft Power Automate

Compared 16% of the time

Automation Anywhere vs Microsoft Power Automate

Compared 14% of the time

IBM Robotic Process Automation (RPA) vs Microsoft Power Automate

Compared 10% of the time

Celonis vs Microsoft Power Automate

Compared 2% of the time

More Microsoft Power Automate Competitors

Product Reports

Buyer's Guide

Automate

June 2025

Download Automate product report

Buyer's Guide

Robotic Process Automation (RPA)

June 2025

Download Datamatics TruBot product report

Buyer's Guide

Microsoft Power Automate

May 2025

Download Microsoft Power Automate product report

Also Known As

HelpSystems Automate, Automate

TruBot

Power Automate, Microsoft Flow, MS Power Automate, WinAutomation by Softomotive, ProcessRobot by Softomotive, Minit

Overview

Automate offers a user-friendly solution with a drag-and-drop interface for efficient task automation and integration with major platforms like SAP and Azure, making it ideal for quick deployment with minimal coding and training.

Automate provides powerful features for businesses seeking efficient automation, offering compatibility with databases, email integration, and cloud platforms. Its simple interface supports both beginners and experienced users, simplifying tasks like invoice processing, HR automation, and data transformation. Cost-effective pricing and flexible licensing enhance its appeal while integration capabilities and scheduling tools ensure smooth workflow automation.

What are Automate's Key Features?

Drag-and-Drop Interface: Simplifies automation with intuitive design.
Integration Capabilities: Connects with platforms like SAP and Azure for seamless data flow.
Database and FTP Triggers: Enhances automation potential through direct data interaction.
Efficient Scheduling: Automates tasks with precise timing and control.
Web Scraping: Automates data extraction for quick analysis and reporting.

What Benefits and ROI Should Users Expect?

Rapid Deployment: Minimizes coding efforts for quick implementation.
Cost-Effectiveness: Offers flexible pricing models to suit budget constraints.
Operational Efficiency: Reduces manual workloads and enhances productivity.
Comprehensive Integration: Facilitates improved data management across systems.
Scalability: Adapts to growing business needs with ease.

In industries such as healthcare, banking, and logistics, Automate is used for tasks like invoice payment automation, data transformation, and task automation. This leads to streamlined processes and reduced manual workload, illustrating its value in enhancing operational efficiency through diversified workflows.

Fortra

TruBot is a proprietary product for Robotic Process Automation. It is a team of virtual assistants that automates repetitive and rule-based processes without any manual intervention. When powered with Artificial Intelligence, it can recognize and replicate human actions, creating a smarter bot that can make informed decisions. TruBot is sector agnostic and can be deployed across Banking, Healthcare, Insurance, Manufacturing, and Logistics.

Datamatics TruBot - https://trubot.datamatics.com/

Datamatics

Microsoft Power Automate is a powerful tool that streamlines and automates tasks within an organization.

It is used for workflow automation, data integration, and creating automated notifications and approvals.

Power Automate connects different applications and services, such as SharePoint, Excel, and Outlook, to automate data transfer and synchronization.

Microsoft

Sample Customers

Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories

Aditya Birla Sunlife Insurance Company, IndusInd Bank

1. Coca-Cola 2. General Electric 3. Siemens 4. Accenture 5. Deloitte 6. Johnson & Johnson 7. Ford 8. Nestle 9. Procter & Gamble 10. IBM 11. Amazon 12. Google 13. Microsoft 14. Adobe 15. Cisco 16. Oracle 17. SAP 18. Intel 19. HP 20. Dell 21. Verizon 22. AT&T 23. T-Mobile 24. Walmart 25. Target 26. Home Depot 27. McDonald's 28. Starbucks 29. Nike 30. Apple 31. Facebook 32. Twitter

Buyer's Guide

Datamatics TruBot vs. Microsoft Power Automate

June 2025

Free Report: Datamatics TruBot vs. Microsoft Power Automate

Find out what your peers are saying about Datamatics TruBot vs. Microsoft Power Automate and other solutions. Updated: June 2025.

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