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Data Cloud vs SugarCRM Platform comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Data Cloud
Ranking in CRM
28th
Average Rating
8.0
Reviews Sentiment
6.2
Number of Reviews
6
Ranking in other categories
No ranking in other categories
SugarCRM Platform
Ranking in CRM
25th
Average Rating
7.0
Reviews Sentiment
6.4
Number of Reviews
12
Ranking in other categories
CRM Customer Engagement Centers (11th), Marketing Automation (10th), Sales Force Automation (6th)
 

Mindshare comparison

As of January 2026, in the CRM category, the mindshare of Data Cloud is 0.5%, up from 0.0% compared to the previous year. The mindshare of SugarCRM Platform is 0.8%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Market Share Distribution
ProductMarket Share (%)
SugarCRM Platform0.8%
Data Cloud0.5%
Other98.7%
CRM
 

Featured Reviews

PravinNagawade - PeerSpot reviewer
Salesforce Data Cloud Developer at a tech vendor with 10,001+ employees
Unified customer insights have reduced redundant communications and improved campaign targeting
Every function in Data Cloud has its unique purpose, but Calculated Insight is one of the strongest functions that I believe is very useful. I can accomplish everything, including customization, using Calculated Insight. If a client uses Data Cloud, they can save time and most importantly, they can save budget because I generate the target audience for marketing campaigns using unification. Redundant email or communication never happens due to the unified profiles, which helps businesses save their marketing budget and indirectly increase revenue. That is one of the most important benefits. Technically, there are many benefits, but in terms of business revenue, that is the most crucial part.
reviewer1345677 - PeerSpot reviewer
Senior Manager / IT Planning & Architecture Services at a comms service provider with 10,001+ employees
Easily customizable, automation enhances the marketing campaigns but support is the main hiccup for us
It has been effective in managing customer relationships. It has sales email campaigns, plus integration with Active Directory. And there are centralized reports for the CEO and the general managers. We work with automation for these marketing and email campaigns. It sends out emails to prospective customers related to sales offers automatically. And it copies the sales team so that they can follow up. They are tracking the sales leads. So, the automation within SugarCRM enhances the marketing campaigns. For now, my work is done because I am the IT strategy and planning manager. I just try to deliver the solution according to the requirements of the business. From my side, it's implemented already, the requirement related to the sales funnel. But if they have any other requirement from the business side, they will submit it to me, and then I will look for a suitable solution.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We never had a problem with stability."
"Overall, Data Cloud is a powerful product for unifying real-time customer data and enabling personalized activation."
"In my opinion, some of the most valuable features of Salesforce are the integrations it has with our internal systems, with sales planning probably being second, and then third is contact information."
"I rate my experience with Data Cloud a nine out of ten."
"Because in many cases, we knew what was going to happen before it happened or before the opportunities arose, it allowed us to get a jump on sales and then a jump on delivery, so it allowed us to scale."
"If a client uses Data Cloud, they can save time and most importantly, they can save budget because I generate the target audience for marketing campaigns using unification."
"It has sales email campaigns, plus integration with Active Directory."
"It works well with Jira. You can customize it to fit your needs."
"The most valuable features of Sugar Enterprise are the exports of graphics, statuses, complaints, and tasks."
"The most valuable aspect of this solution is its low cost."
"The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards."
"The most valuable feature is relation capability, which allows us to relay customers with invoice orders."
 

Cons

"It is a very good product, but it is very complex to implement, change, develop, and integrate."
"Customizability is both an advantage and a disadvantage. While it provides a suitable solution with many pieces to integrate, it also adds complexity."
"Most of the time, I believe that not all SQL functions are working in Calculated Insights or in Query Builder."
"In my opinion, areas that can still improve Data Cloud include the speed of the user interface, which is somewhat a problem, and reporting, as creating reports could be a bit easier."
"Data Cloud is an overall average product."
"Sugar Enterprise could improve by removing bugs and glitches. For example, a comment was made but in the comment section, it was never displayed. However, the problems we faced might not be the fault of the solution."
"You cannot include all your entities under one instance at the moment."
"In the next release, I would like to see personalization of information about customers or specific businesses or opportunities."
"I would like to see more integration on a mobile platform in the next release."
"While it is already user-friendly, a slight enhancement in UI design, especially in terms of color combinations, could make the platform more visually appealing and comfortable to use."
"It lacks customization, and this is the main reason that we are switching to a different solution."
"I would appreciate it if SugarCRM could support us in on-premise implementation."
 

Pricing and Cost Advice

Information not available
"Licensing fees are paid on a yearly basis."
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Top Industries

By visitors reading reviews
No data available
Engineering Company
16%
Manufacturing Company
13%
Computer Software Company
10%
Retailer
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise3
 

Questions from the Community

What needs improvement with Data Cloud?
In my opinion, areas that can still improve Data Cloud include the speed of the user interface, which is somewhat a problem, and reporting, as creating reports could be a bit easier. Those are the ...
What is your primary use case for Data Cloud?
Some of the main use cases for Data Cloud include forecasting, account information, past history, sales, support case integration, and opportunity management. When customers are positioned to buy n...
What advice do you have for others considering Data Cloud?
For long-term strategic initiatives spanning a year to five years, I use Data Cloud mostly from an acute standpoint, and for longer-term initiatives, I use the reporting for longer-term purposes. I...
What is your experience regarding pricing and costs for Sugar Enterprise?
All are almost the same pricing. Maybe the cheapest is Salesforce, I believe.
What needs improvement with Sugar Enterprise?
The only challenge was that we implemented it in our on-premise data center instead of using it in the cloud. That was a little bit of a challenge. But it was overcome with the help of SugarCRM com...
What advice do you have for others considering Sugar Enterprise?
To start with, SugarCRM is a very good platform. It's easy to implement and easily customizable. Might be later when you want to scale, then I would recommend Salesforce. Overall, I would rate it a...
 

Comparisons

 

Overview

 

Sample Customers

Information Not Available
Redglaze Group, TengoInternet, Hilco, Bancvue, Vet Adivsor
Find out what your peers are saying about Data Cloud vs. SugarCRM Platform and other solutions. Updated: December 2025.
881,114 professionals have used our research since 2012.