Microsoft Entra ID vs OneLogin by One Identity comparison

Microsoft and One Identity are both solutions in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category. Microsoft is ranked #1 with an average rating of 8.6, while One Identity is ranked #9 with an average rating of 8.4. Microsoft holds a 26.0% mindshare in IAMS, compared to One Identity’s 1.8% mindshare. Additionally, 95% of Microsoft users are willing to recommend the solution, compared to 100% of One Identity users who would recommend it.

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Executive SummaryUpdated on Oct 19, 2025

OneLogin by One Identity and Microsoft Entra ID are key competitors in the identity and access management space. Microsoft Entra ID holds the upper hand due to its deep integration with the Microsoft ecosystem, especially for organizations using Azure and Office 365, providing robust security and user management functionalities.

Features: OneLogin by One Identity is valued for its desktop single sign-on, multifactor authentication capabilities, and easy integration with Active Directory. It also offers features such as user provisioning and self-service password resets. Microsoft Entra ID is noted for its strong identity protection features like conditional access, multifactor authentication, and seamless integration within Microsoft's ecosystem, which secures access at the user level.

Room for Improvement: OneLogin by One Identity needs more advanced two-factor authentication, improved SmartFactor Authentication reporting, and a more robust infrastructure to address occasional outages. Microsoft Entra ID could benefit from clearer documentation, an enhanced user interface, better integration with non-Microsoft applications, and simpler pricing structures for improved customer experience.

Ease of Deployment and Customer Service: OneLogin by One Identity, being primarily cloud-based, offers excellent customer service with prompt and professional support. However, engineer bottlenecks can lead to delays. Microsoft Entra ID provides flexibility across various cloud models, though users sometimes experience slow support responses due to complex deployment scenarios. Both solutions are praised for robust customer support, though Microsoft Entra ID faces challenges in broad deployment scenarios.

Pricing and ROI: OneLogin by One Identity is competitively priced, offering valuable ROI through time savings and optimized processes. Microsoft Entra ID's pricing is versatile for Microsoft 365 subscribers but can become costly with additional premium features. Its frequent updates can complicate licensing understanding, though it generally offers substantial value, particularly in security and operational efficiency.

To learn more, read our detailed Microsoft Entra ID vs. OneLogin by One Identity Report (Updated: October 2025).

Buyer's Guide

Microsoft Entra ID vs. OneLogin by One Identity

October 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Omada Identity

Mindshare comparison

As of November 2025, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Omada Identity is 2.4%, down from 3.1% compared to the previous year. The mindshare of Microsoft Entra ID is 26.0%, down from 29.8% compared to the previous year. The mindshare of OneLogin by One Identity is 1.8%, up from 1.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Identity and Access Management as a Service (IDaaS) (IAMaaS) Market Share Distribution
Product	Market Share (%)
Microsoft Entra ID	26.0%
Omada Identity	2.4%
OneLogin by One Identity	1.8%
Other	69.8%

Identity and Access Management as a Service (IDaaS) (IAMaaS)

Featured Reviews

Lars Henrik Jensen

Lead Cyber Security Architect at Ernst & Young

Faced deployment delays and daily errors but have streamlined access reviews and improved termination processes

The deployment of Omada Identity is complex; the product is not brilliantly documented, and it lacks the same level of documentation that could be found for systems such as SailPoint or Saviynt, making it harder to find material or help online, particularly with Omada Cloud. The system performance of Omada Identity is inconsistent; we've been analyzing this issue together with Omada, but we haven't been able to resolve whether the problem lies on their side or my client's side, which causes long response times and long run times in Omada sometimes. Omada Identity does not help deploy IGA within 12 weeks; the time frame for applying the rapid deployment solution was much longer than expected, and I am unsure if it is built on best practices across all systems. When we receive an error or system message from Omada Identity, it's very hard to decode what it means; we have had serious issues in daily imports that we can't explain, indicating a need for improved stability. The comprehensiveness of out-of-the-box connectors that Omada provides differs; the connectors for Microsoft and Salesforce are good, but for SAP, they are basically non-existent.

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Bahram Piri

Chief Executive Officer & Founder at IDmelon Technologies

Security focus and seamless implementation increase platform productivity

Microsoft Entra ID can be improved in many ways, and there's a big wish list.If we're focusing on security, something that I definitely expect is improvement in the UI and UX for frontline workers. This is important, especially for non-tech savvy individuals. It is something Microsoft Entra ID could do to improve for a wider audience. It's important to focus on the frontline workers since they are non-tech savvy individuals. They are not like those back-office engineering C-level employees who are constantly dealing with computers, and we need to build a specific user experience and user interface for them to handle this stuff. That's something I expect Microsoft to focus on more for Microsoft Entra ID.

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Ben Ruset

Senior Director of Infrastructure at Whip Media

Streamlines access management with top-notch support, and a user-friendly interface, making it a highly effective solution for businesses of all sizes

During my evaluation of various products, one standout feature of OneLogin that impressed me was their mobile app for authentication through push notifications. Unlike traditional methods involving rotating codes, the OneLogin app simplifies the process by sending a push notification asking if the login attempt is legitimate. If confirmed, the login proceeds seamlessly. The primary benefit is its user-friendly interface, making it particularly accessible for non-technical users. One aspect I particularly appreciate is their exceptional customer support whenever I've needed assistance. Their sales team has also been highly responsive and helpful in connecting me with necessary resources, although we haven't faced any major challenges.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Omada Identity has helped us consolidate solutions for access management as they provide access request concepts, access reviews, and different types of access reviews that can be used."

"We don't have to go in and do a lot of the work that we did before. It may have saved us somewhere in the range of 10 to 30 percent of the time we spent on provisioning access."

"The benefits of Omada Identity include a holistic way of viewing access, the ability to give people access, and automation."

"It has a lot of out-of-the-box features. It is flexible, and there are a lot of possibilities to configure and extend it. It is user-friendly. It has an interface that is end-user or business-user friendly."

"Omada's user interface is elegant and easy to work with. I like Omada's ability to automatically generate accounts for new hires and allow them access to all required systems by established policies. Around 80 percent of workers can start working immediately on their first day without requesting further access."

"Omada's onboarding features reflect our processes for onboarding new employees well. That is the primary reason we use this solution. We use role-based access control. I'm not sure how much it has improved our security posture, but it's made managing identities more convenient."

"I appreciate all the support we receive from Omada."

"The most valuable feature in Omada is the governance. We work with other products and other product vendors, but the sweet spot in the market for Omada is where things are heavy on governance."

More Omada Identity pros

"Identity management with policies stands out as the most valuable feature. It offers a hands-off experience, providing full control over user access."

"The two-factor authentication provides an additional layer of security for our organizational data, so Microsoft Authenticator plays a crucial role in making our confidential data more secure."

"It is cloud based so it is always updated,"

"Microsoft Entra ID provides granular role assignments for Azure permissions or Azure AD roles. Using a privileged identity manager allows us to give specific access to certain groups of employees for a limited time. Entra's ability to integrate Azure Virtual Machines and security benefits has been exceptional, especially for managing infrastructure and applications."

"Entra's conditional access policies allow us to fine-tune how we allow people into the environments and secure them."

"What I appreciate the most about Microsoft Entra ID is that it integrates seamlessly with other Microsoft products, which streamlines the process."

"The visibility and control for permission management are excellent."

"Conditional Access, Geofencing, and Azure Multi-Factor Authentication are the major security features to secure resources."

More Microsoft Entra ID pros

"The most valuable feature is the ease with which we can manage the sign-on feature."

"Once I made the OneLogin ID, it would essentially make user names and passwords for every application that we had."

"OneLogin is efficient."

"The solution's ability to save and manage of all my passwords is great."

"The solution allows the user to search logs based on a specific time."

"It's super useful to have a single pane of glass when it comes to access management."

"One aspect I particularly appreciate is their exceptional customer support whenever I've needed assistance."

"In my role, the most valuable features are two-factor authentication and self-service password reset. The most helpful feature for the institution as a whole is probably the single sign-on. As an IT director, I care about security and ease of use."

More OneLogin by One Identity pros

Cons

"They need to improve the cost for small companies."

"When the re-certification process is launched that makes Omada very slow. There are performance issues in the current version."

"Omada Identity has two main issues that need to be solved or improved the most. One is its setup or installation process because it's complex and cumbersome. I'm talking about the process for on-premises deployment because I've never tried the cloud version of Omada Identity. Setting up the cloud version should be much easier. The second area for improvement in Omada Identity is that it's piggybacking on Microsoft's complex way of having all kinds of add-ons, extensions, or setups, whether small or large, such as the new SQL Server, and it's cumbersome to make sure that everything works. Omada Identity is a complex solution and could still be improved."

"There is room for improvement in Omada's integration capabilities, particularly in streamlining complex integrations and enhancing programming logic for better rule management."

"Omada could make it a bit more convenient to send emails based on events automatically. Having that functionality is critical for us to maintain transparency."

"The user interface should have a more flexible design, where you can change it to your requirement."

"I am not working with the product, but they have this BI tool for role-based mining, and I think that should be included in the core product rather than an add-on."

"Omada Identity is definitely not better than both Saviynt or SailPoint, so we are struggling and having issues with everything."

More Omada Identity cons

"ESAE management, especially the admin tools, could be improved. It should be built in by the vendor, and I shouldn't have to add patches or updates to connect to my domain directly. It should be added by default. The price could be better."

"Its integration with open-source applications can be improved. I know that they are working on open-source authentication methods for integration with open-source applications, but they can make it more open."

"Microsoft support has some room for improvement. I avoid contacting them because it can be time-consuming."

"When you start to deal with legacy applications, provisioning is not as intuitive."

"The monitoring dashboard could be a bit better."

"The integration between the Azure active directory and the traditional active directory could be improved upon."

"It would be good to have more clarity around licensing."

"I want to see more features to improve security, such as integrated user behavior analysis."

More Microsoft Entra ID cons

"They have downtime twice a year or once in six months. During the downtime, the SSO page did not come up. When users wanted to get to their email, they were redirected to the OneLogin page, but the page did not come up, and MFA and logins failed. It completely crippled us."

"More off-hour support."

"I'd like OneLogin to have a customization section that displays the company's offerings, categorized by different topics."

"The solution keeps going down for many hours, which impacts the entire company. You can't access any applications. OneLogin Desktop has a huge problem where it locks your computers and you need to reset the whole computer, which is pretty insane."

"While I initially used OneLogin's desktop feature to extend SSO, I discontinued it two years ago due to limitations."

"OneLogin offers a Virtual LDAP feature that we utilize, although it differs slightly from traditional LDAP servers."

"In terms of managing the users on a large scale, it would be easier if they had some kind of user management portal."

"This product doesn't necessarily provide us with all of the functionality that we need, such as being able to share passwords with external users."

More OneLogin by One Identity cons

Pricing and Cost Advice

"From an on-prem point of view, the cost is quite transparent and reasonable. The direct cost is primarily for licenses and maintenance on licenses."

"Omada isn't cheap or expensive. The licensing model is flexible. I've only had limited interactions with the Omada sales team, but they were positive. They don't sell the customers more licenses than they need. It's important to accurately forecast future usage. For example, we have many licenses that we don't use because we don't have the identities yet. We pay extra, which isn't good."

"It is not cheap. It is expensive, but compared to what we did almost three years ago, it is value for money. It is worth it."

"The pricing is okay."

"Omada Identity is very reasonably and competitively priced."

"They are positioned at a good price point. They are lower than some of their competitors."

"Being Dutch, I can only say that it is extremely expensive, but all software products are expensive. If you have 38,000 users, then even one dollar or one euro per person would amount to a significant amount of money. Because of the high number of users, anything gets expensive very fast here."

"Omada Identity offers a reasonable price point, but it will increase as we transition to the cloud."

More Omada Identity pricing and cost advice

"Entra ID is not too bad, but Microsoft licensing generally is insane. Most customers normally buy a bundle license with Microsoft 365, E3, or E5. Out of our 2,000 customers, for 99.9% of our customers, the Entra ID license that they are getting through the part of that would be sufficient. There are some more advanced ones that give you a bit more functionality, but we probably have not had a customer for that. We do not even internally use that ourselves. When you buy the Entra ID license on its own, it is probably three or four pounds. You just get it included in the license."

"Compared to other Microsoft products, the cost is not too expensive. There's a free tier available, though it doesn't include all features. Overall, it's well-priced."

"The price of Azure Active Directory and Amazon AWS, are almost the same, but most people prefer Amazon AWS because they find it's a little cheaper to some extent and an easier platform to use."

"The licensing costs are yearly. There is a standard fee per user."

"Previously, only building and global administrators could purchase subscriptions or licenses. Mid-last year, Microsoft made it so users can purchase the license online. Microsoft business subscription is for 200 to 300 users. If you have more than 300 users, you can't purchase the business plan. You have to purchase the enterprise plan. The enterprise plan is for 301 users and above. Pay as you go is also available. If you pay as you go in Azure, you will be billed for whatever you use."

"Azure Active Directory has a very extensive licensing model. Most of the features are available in the free and basic version, and then there are premium P1 and P2 editions. The licensing model is based on how many users you have per month. In Australia, for a P1 license, the cost is 8 dollars. With P1 and P2 licenses, you get a lot of goodies around the security side of things. For example, User Identity Protection is available only in P2. These are extra features that allow you to have a pretty good security posture, but most of the required things are available in the free and basic version."

"We pay an annual subscription fee."

"It is worth the money."

More Microsoft Entra ID pricing and cost advice

"Surprisingly expensive given the price of on-premise solutions."

"The price of the licensing is fine."

"The pricing and licensing are reasonable. It is much cheaper than other products."

"OneLogin's pricing, from the perspective of the education sector, seems quite reasonable for the value it delivers."

"The pricing for OneLogin seems to be okay. The pricing and licensing are affordable. If you'd consider OneLogin to be expensive, it's worth it."

"While I wish OneLogin's pricing was more affordable, their licensing model, which is based on per user, is acceptable."

"It was cheap in the beginning, and then it became very expensive. We were initially charged $2 per user per month, which was fine, but by the second year, they increased it to $5 per user. That became very expensive for us because we had about 1,500 users. At $2 per user, it comes out to be $3,000 a month, which is $36,000 a year. If we move to $5 per user, it comes out to be $7,500 a month. That made its cost so high. That is why we removed the product because the cost was high."

"We were happy with the price we got when we signed up, but I don't know what will happen when the time comes to renew because it is a different company now. We haven't seen any pricing models or had that discussion yet. My renewal is a year and a half away. It's worth what we're paying for it. There's no way we could provide the level of service for cheaper or try to do the same in-house."

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Top Industries

By visitors reading reviews

Financial Services Firm

15%

Computer Software Company

12%

Manufacturing Company

Government

Computer Software Company

12%

Financial Services Firm

11%

Manufacturing Company

Government

Computer Software Company

19%

Manufacturing Company

Healthcare Company

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	8
Midsize Enterprise	3
Large Enterprise	42

By reviewers
Company Size	Count
Small Business	80
Midsize Enterprise	36
Large Enterprise	132

By reviewers
Company Size	Count
Small Business	7
Midsize Enterprise	4
Large Enterprise	8

Questions from the Community

What do you like most about Omada Identity Cloud?

As an administrator, we benefit from a lot of functionality that is available out of the box, but it is also configur...

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What is your experience regarding pricing and costs for Omada Identity Cloud?

I'm not fully aware of the pricing details, which are managed by higher management; however, the product itself is sa...

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What needs improvement with Omada Identity Cloud?

There is room for improvement in Omada Identity, primarily in customization for administrators; many custom tasks req...

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How does Duo Security compare with Microsoft Authenticator?

We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Du...

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What do you like most about Azure Active Directory?

It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. W...

See all answers

What is your experience regarding pricing and costs for Azure Active Directory?

The cost of Microsoft Entra ID is around $8 per month, which I find very reasonable.

See all answers

What do you like most about OneLogin by One Identity?

OneLogin is efficient.

See all answers

What needs improvement with OneLogin by One Identity?

There have been some outages over the years. The uptime has not been great recently, with some outages lasting six, s...

See all answers

What is your primary use case for OneLogin by One Identity?

We use OneLogin by One Identity to provide SAML authentication and single sign-on for all of our SaaS apps.

See all answers

Comparisons

SailPoint Identity Security Cloud vs Omada Identity

Compared 29% of the time

Saviynt vs Omada Identity

Compared 16% of the time

One Identity Manager vs Omada Identity

Compared 9% of the time

Ping Identity Platform vs Omada Identity

Compared 4% of the time

SAP Identity Management vs Omada Identity

Compared 4% of the time

More Omada Identity Competitors

Google Cloud Identity vs Microsoft Entra ID

Compared 26% of the time

Microsoft Intune vs Microsoft Entra ID

Compared 6% of the time

Okta Workforce Identity vs Microsoft Entra ID

Compared 4% of the time

Amazon Cognito vs Microsoft Entra ID

Compared 4% of the time

Auth0 vs Microsoft Entra ID

Compared 4% of the time

More Microsoft Entra ID Competitors

LastPass Business vs OneLogin by One Identity

Compared 15% of the time

Okta Workforce Identity vs OneLogin by One Identity

Compared 13% of the time

Auth0 vs OneLogin by One Identity

Compared 8% of the time

One Identity Manager vs OneLogin by One Identity

Compared 7% of the time

SailPoint Identity Security Cloud vs OneLogin by One Identity

Compared 6% of the time

More OneLogin by One Identity Competitors

Product Reports

Buyer's Guide

Omada Identity

October 2025

Download Omada Identity product report

Buyer's Guide

Microsoft Entra ID

October 2025

Download Microsoft Entra ID product report

Buyer's Guide

OneLogin by One Identity

October 2025

Download OneLogin by One Identity product report

Also Known As

Omada Identity Suite, Omada Identity Cloud

Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator

OneLogin, OneLogin Workforce Identity

Interactive Demo

Demo not available

Omada

Microsoft

Demo not available

One Identity

Overview

Omada Identity is an identity governance and administration (IGA) solution designed to help organizations manage and secure digital identities and access across their IT environments. It focuses on enhancing security, compliance, and efficiency by automating identity management processes.

Omada Identity offers a robust set of features that streamline identity lifecycle management, access governance, and compliance reporting. It integrates with a wide range of IT systems, applications, and data sources, providing a centralized platform for managing user identities and access rights. The solution enables organizations to enforce security policies, ensure regulatory compliance, and reduce the risk of unauthorized access.

What are the critical features of Omada Identity?

Identity Lifecycle Management: Automates the process of creating, updating, and deactivating user identities throughout their lifecycle.
Access Governance: Ensures that users have appropriate access rights, enabling continuous monitoring and recertification of access.
Compliance Reporting: Provides comprehensive reporting capabilities to demonstrate compliance with regulatory requirements.
Role-Based Access Control (RBAC): Simplifies the assignment and management of access rights based on user roles within the organization.
Self-Service Access Requests: Empowers users to request access to resources through a user-friendly portal, reducing administrative burden.
Integration Capabilities: Seamlessly integrates with various systems, applications, and data sources for unified identity and access management.

What benefits or ROI items should users look for in the reviews when evaluating Omada Identity?

Improved Security: By ensuring that only authorized users have access to sensitive information, Omada Identity enhances overall security posture.
Regulatory Compliance: Helps organizations meet compliance requirements by providing detailed audit trails and reporting features.
Operational Efficiency: Automates routine identity management tasks, reducing manual effort and freeing up IT resources for strategic initiatives.
User Productivity: Streamlines access management processes, enabling users to quickly obtain the resources they need to perform their jobs.
Reduced Risk: Minimizes the risk of data breaches and insider threats by enforcing strict access controls and continuous monitoring.

Omada Identity is widely adopted across various industries, including healthcare, finance, and manufacturing. In healthcare, it helps protect patient data and comply with regulations like HIPAA. In finance, it ensures compliance with SOX and other financial regulations. In manufacturing, it secures access to sensitive production data and intellectual property.

Pricing and licensing for Omada Identity are typically based on the number of users and the specific features required. Customer support is available through various channels, including online resources, support tickets, and professional services for implementation and customization.

In summary, Omada Identity is a comprehensive IGA solution that enhances security, compliance, and efficiency in managing digital identities and access.

Omada

Microsoft Entra ID is an advanced identity and access management service offering seamless single sign-on, multifactor authentication, and centralized user access across applications, enhancing security and efficiency for organizations transitioning to cloud-based environments.

Recognized for its centralized management, Microsoft Entra ID significantly boosts organizational security by integrating features such as conditional access and identity protection. It supports a wide array of applications, facilitating a secure transition from on-premises to scalable cloud environments. By adopting robust security measures and flexible identity management, organizations can streamline operations and ensure consistent user experiences. However, challenges like confusing licensing costs, outdated documentation, and limited integration with non-Microsoft applications persist. Enhancements in technical support, interface design, and more granular permissions are needed to address these issues effectively.

What are the key features of Microsoft Entra ID?

Seamless Single Sign-On: Allows users to access multiple applications with one set of credentials.
Multifactor Authentication: Adds an extra layer of security by requiring multiple forms of verification.
Conditional Access: Provides adaptive policies to ensure the right access under the right conditions.
Identity Protection: Detects and responds to potential vulnerabilities and threats.
Privileged Identity Management: Controls and monitors access to critical resources.

What benefits should users expect when evaluating Microsoft Entra ID?

Enhanced Security: Protects against unauthorized access and data breaches.
Operational Efficiency: Centralizes identity management to reduce administrative tasks.
Scalability: Supports growth by accommodating evolving IT environments.
Cost Management: Facilitates cost control through centralized systems and automated processes.

In healthcare, Microsoft Entra ID facilitates secure patient record access and compliance with industry regulations. Financial institutions rely on it for robust security measures in safeguarding client data. In the education sector, it streamlines access to online resources for students and faculty. Global enterprises benefit from its ability to manage complex identity frameworks across multiple regions, ensuring reliable security amidst increasing cyber threats.

Microsoft

OneLogin by One Identity is a cloud-based access management solution for the modern enterprise. It delivers secure access for every user, every app and every device to meet an organization’s Workforce and Customer and Identity and Access Management (CIAM) needs.

OneLogin provides secure single sign-on, multi-factor authentication (supporting a wide array of passwordless authentication factors), adaptive authentication, desktop-level MFA, directory integration with AD, LDAP, G Suite and other external directories, identity lifecycle management and much more. OneLogin advanced authentication capabilities provide multi-layer, context aware and risk-based protection, minimizing the most common attacks and resulting in increased security, a frictionless user experience, and compliance with regulatory requirements. Furthermore, OneLogin’s user-friendly interface and streamlined design make it easy for end users and IT administrators to navigate the platform and remain productive.

One Identity

Sample Customers

Bayer, ECCO Shoes, Vattenfall, NuStar Energy, Unicredit, Schiphol Group, BMW Group, Deutsche Leasing

Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.

OneLogin has thousands of customers across multiple industries and from around the globe such as Uber, Airbnb, Noom, Petco, Sony, Lucky Brand, Tesco, Airbus, Japan Airlines, Aetna, Compass, Kaplan, Susan G. Komen, AAA and PennyMac.

Buyer's Guide

Microsoft Entra ID vs. OneLogin by One Identity

October 2025

Free Report: Microsoft Entra ID vs. OneLogin by One Identity

Find out what your peers are saying about Microsoft Entra ID vs. OneLogin by One Identity and other solutions. Updated: October 2025.

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