AWS Amplify vs Salesforce Platform comparison

Amazon Web Services (AWS) and Salesforce are both solutions in the Mobile Development Platforms category. Additionally, 71% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 89% of Salesforce users who would recommend it.

AWS Amplify

Read 7 AWS Amplify reviews

71% willing to recommend

Salesforce Platform

Read 97 Salesforce Platform reviews

5,935 Views
594 Comparison Views

89% willing to recommend

AWS Amplify

Salesforce Platform

Comparison Buyer's Guide

Download the report

Executive Summary

We performed a comparison between AWS Amplify and Salesforce Platform based on real PeerSpot user reviews.

Find out what your peers are saying about OutSystems, Mendix, Salesforce and others in Mobile Development Platforms.

To learn more, read our detailed Mobile Development Platforms Report (Updated: January 2026).

Buyer's Guide

Mobile Development Platforms

January 2026

Download the complete report

Helped 881,082 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

AWS Amplify

Average Rating

7.4

Reviews Sentiment

7.4

Number of Reviews

Ranking in other categories

Release Automation (6th)

Salesforce Platform

Average Rating

8.2

Reviews Sentiment

6.9

Number of Reviews

Ranking in other categories

PaaS Clouds (9th), Mobile Development Platforms (3rd), Rapid Application Development Software (6th), Low-Code Development Platforms (6th), No-Code Development Platforms (2nd), Business Orchestration and Automation Technologies (12th)

Featured Reviews

Shrihari Haridas

DevOps Engineer at Burns & McDonnell

Amplify CLI acts as a single source of truth

The Amplify CLI acts as a single source of truth. You install the SDK from there, and using the Amplify API, you can talk to and manage AWS services directly from your code. You don't need to go to the GUI and click through menus - everything is manageable through the Amplify API at the code level. AWS Amplify integrates seamlessly with other services through AWS CloudFormation. Amplify first connects to the cloud for me. Whenever we write down the SDK, it's managed by CloudFormation. CloudFormation still happens on our cloud for your application because everything is updated with the help of cloud automation. Anything we need to change, we just add it to Amplify, and Amplify triggers the CloudFormation templates. Then it logs permission, updates the whole thing, or whatever you need it to ask.

Read full review

Sharmila-K

Cloud Transformations and Infrastructure Delivery Manager at a university with 10,001+ employees

Integration processes improve but scripting requires effort

The updates, pricing part, and upgrades to the products are some of the most valuable features with the Salesforce Platform.With the Salesforce Platform, I have minimal experience of approximately one and a half years. I get minimal exposure, once every three or two months, especially during holidays. The Salesforce Platform is connected to the cloud, which is beneficial. When it is integrated with different tools such as Microsoft BI Analytics, it helps us analyze much better. Currently, the integration itself is tricky as we have to use extensive scripting. It should be more of a plug-in and use solution. That is the only issue I see, but otherwise, I appreciate it.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable feature is user management, which includes authentication and authorization."

"The most valuable feature of AWS Amplify is authentication."

"I didn't host my application but have used their backend as a service. It was a complete package with authentication, AWS AppSync, DynamoDB, and GraphQL. AWS Amplify is great if you don't know backend development and don't want to struggle with other backend services like MongoDB. You don't have to worry about what backend language or database to use. If you're confused, enroll with AWS Amplify. I also recommend Google Firebase for similar purposes."

"One of the things I like best about AWS Amplify is its ease of use and strong integration with other AWS services, which enhances efficiency."

"Typically, whenever we make changes and need to switch environments (e.g., dev to production), it's easy for our developers to maintain the state of each environment and make customizations as needed. They don't necessarily need to involve the cloud team for basic management."

"The link with Figma is very nice. You can create your design in Figma, and then you can import it into AWS Amplify and use it. You can link it to your data source and data bindings."

"The only tricky part I experienced was during the initial installation. I followed the documentation, but it wasn't working for some reason. I had to modify some local files in the CLI-generated folder to get it to work. I had to dig deep to find the issue, and it wasn't mentioned in the docs. So, some issues could be better highlighted in the AWS CLI documentation, which would help developers integrate other services more easily. AWS needs to improve its support."

"The most valuable features are quick customization, solid deployment processes, and excellent reliability."

"The most valuable features of Salesforce Platform are its analytics capabilities."

"Salesforce is cloud-based, so there's no installation involved. You simply log in using the provided organization login. There's no need for installation."

"The entire solution is very customizable and you are able to add many functionalities."

"The solution scales extremely well."

"A fully integrated solution that provides a seamless experience."

"Marketing and Sales Lead, Forecasting, Campaign management."

"Its stability, performance, and usability are most valuable."

More Salesforce Platform pros

Cons

"AWS can implement multiple web applications, and cross-platform applications, like iOS."

"AWS Amplify can be improved in some areas, particularly in providing more robust documentation and easier customization options."

"AWS Amplify could improve in the deployment. It would be beneficial to have more methods, such as automation."

"The documentation needs improvement, as it is not user-friendly and can be challenging for novices."

"I don't think there are major issues, but there is room for improvement in the UI/UX of AWS Amplify. The UI still needs to be more polished and user-friendly. It's currently a bit like drag-and-drop initially, but there should be more options to customize the UI based on our needs."

"Its capability to handle big projects needs to be improved. If you generate a user interface in Figma and import everything where all components are in one directory, currently, it is complicated. It isn't able to cope with that. For small projects, it is not an issue, but if you have big projects and you want to use AWS Amplify, then it gets more difficult. That is the most important point for me. It should be improved to cope better with bigger projects."

"I like AWS Amplify's documentation. It's comprehensive and includes many examples, so you don't need to ask for help much - you can refer to the docs. It's easy to use. I also appreciate the cost structure. You only pay for what you use. For example, if you use 100 GB, you're charged for that, but if you don't use it, you pay the maintenance cost."

"We have a lot of strategic accounts and large accounts that are tied with all the growth and acquisitions across North America, being able to tag parent-child accounts in an easier fashion would be better. This is the biggest pain point is associating parent to child and being able to align and manage it better. Overall a better parent-child relationship between accounts would be a benefit."

"There needs to be more documentation."

"The marketing automation needs improvement."

"In terms of features, for our business needs, we have more than enough right now. There is nothing that we are missing or would like to add. They can maybe share some best practices so that when you are starting, you can stick to a good process, and you don't have to think so much about the process that you want or your CEO or CMO wants. The process should not be based on one person in the company. Having some best practices will make it easier to get started. These best practices can be based on what has worked for others. Its basic version is pretty simple, and the customizations are up to the companies, which can make startups like ours lose a lot of time in figuring out what all stakeholders want rather than what would work."

"Better flexibility in editing emails created from templates would be great, and being able to add hyperlinks in emails for scheduling meetings would allow us to automate more."

"I would like to have integration with Google."

"There is always room for improvement. It can be hard to learn, but when you have somebody who is experienced in this, it is like anything else. It is like Excel, you'll never know everything about Excel, but there's somebody who would possibly know. I'm sure I don't know all of the ins and outs of Salesforce."

"The solution's UI is horrible."

More Salesforce Platform cons

Pricing and Cost Advice

"The pricing depends on what your use case is and whether you're an existing AWS customer. It's a pay-as-you-go model, so not expensive."

"When you're just starting, it is free. You have to pay only when you reach a certain amount of usage. I'm still at the early stage. So, I don't have to pay a lot. At the moment, it is not too expensive for me. It is worth the money."

"The cost of this solution depends on negotiations. It is somewhere between expensive and reasonable. There is always additional costs for consulting services. It's the kind of solution that requires consulting, but it is not a licensing cost. It is a consulting cost. It is CAPEX versus OPEX."

"Salesforce charges double the rates, or almost three times, compared to its competitors. Our company does incur additional charges for maintenance and support."

"I don't know anything about its cost, but I'm sure it has got a nice little price tag that goes along with it."

"Pricing and license differ and depend on how much license you are purchasing from them."

"Pricing for the Salesforce Platform is too expensive."

"It is expensive."

"The price of Salesforce Platform is very expensive. There are other solutions that are similar that cost a quarter of what Salesforce Platform does, such as HubSpot."

"Salesforce does a user capacity analysis on a regular basis. For example, if you're not using certain areas, you may lose access. If you don't go in and quote and edit quotes, all of a sudden you may lose your rights to quote."

More Salesforce Platform pricing and cost advice

See which vendors are best for you

Use our free recommendation engine to learn which Mobile Development Platforms solutions are best for your needs.

See recommendations

881,082 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Financial Services Firm

11%

Construction Company

11%

Computer Software Company

Comms Service Provider

Financial Services Firm

11%

Government

10%

Manufacturing Company

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	4
Midsize Enterprise	2
Large Enterprise	1

By reviewers
Company Size	Count
Small Business	39
Midsize Enterprise	26
Large Enterprise	39

Questions from the Community

What do you like most about AWS Amplify?

Typically, whenever we make changes and need to switch environments (e.g., dev to production), it's easy for our developers to maintain the state of each environment and make customizations as need...

See all answers

What is your experience regarding pricing and costs for AWS Amplify?

I find the pricing of AWS Amplify reasonable, considering the value it provides, although opinions may vary based on usage.

See all answers

What needs improvement with AWS Amplify?

AWS Amplify can be improved in some areas, particularly in providing more robust documentation and easier customization options.

See all answers

How would you choose between Microsoft PowerApps and Salesforce Platform?

I think it depends on your use case. If your organization uses Microsoft Enterprise products, PowerApps will work better in your environment. Similarly, if you have a Salesforce integration in pla...

See all answers

How does Salesforce Platform compare with Azure?

Microsoft’s Windows Azure platform is not easy or intuitive to deploy. The difficulty will be impacted by the type of application that you are trying to use the platform to build. Organizations tha...

See all answers

Do you build applications using low-code or pro-code builders on Salesforce Platform?

At my organization, we have only used Salesforce Platform's low-code builder. The reason for this is not because we do not like the pro-code option, but because we do not see the need of using it, ...

See all answers

Comparisons

Microsoft Azure DevOps vs AWS Amplify

Compared 38% of the time

AWS CodeDeploy vs AWS Amplify

Compared 26% of the time

Ozone vs AWS Amplify

Compared 14% of the time

AWS CodeStar vs AWS Amplify

Compared 12% of the time

GitLab vs AWS Amplify

Compared 10% of the time

More AWS Amplify Competitors

Oracle Application Express (APEX) vs Salesforce Platform

Compared 12% of the time

Microsoft Azure vs Salesforce Platform

Compared 9% of the time

Appian vs Salesforce Platform

Compared 9% of the time

ServiceNow vs Salesforce Platform

Compared 7% of the time

Microsoft Power Apps vs Salesforce Platform

Compared 7% of the time

More Salesforce Platform Competitors

Product Reports

Buyer's Guide

AWS Amplify

January 2026

Download AWS Amplify product report

Buyer's Guide

Salesforce Platform

January 2026

Download Salesforce Platform product report

Also Known As

No data available

Salesforce1, Force.com, Salesforce App Cloud

Overview

AWS Amplify is a set of purpose-built tools and features that lets frontend web and mobile developers quickly and easily build full-stack applications on AWS, with the flexibility to leverage the breadth of AWS services as your use cases evolve. With Amplify, you can configure a web or mobile app backend, connect your app in minutes, visually build a web frontend UI, and easily manage app content outside the AWS console. Ship faster and scale effortlessly—with no cloud expertise needed.

Amazon Web Services (AWS)

Salesforce Platform is a tool that provides application building with open application programming interfaces (APIs), integration tools, back-end services, starter templates, and developer environments. With a low-code interface, users are able to build applications and benefit from automated processes. The product helps customers to increase work productivity and save on IT costs through efficient, easy-to-understand, methods for creating applications.

Salesforce Platform allows companies to build and operate intelligent applications at scale and share them with employees and customers in real time. The tool secures companies' data while connecting and synchronizing it simultaneously across their Customer 360 accounts. The main components of the product are:

Application development: With low code, companies can build applications faster and automate their businesses.
Automation: The product can connect with Salesforce Genie, allowing employees to create seamless processes.
Security: The Shield component allows companies to secure their data and build applications.
Hyperforce: Companies have the option to scale globally and serve customers locally, providing secure, private, and agile solutions.
Einstein Intelligence: Organizations can utilize artificial intelligence (AI) to create personalized experiences for customers, potentially increasing companies’ growth.
Sandboxes: Salesforce Platform offers developers secure development environments where they can test, build, and deploy changes before rolling out final products.

Salesforce Platform Features

Also referred to as a “drag and drop app builder," this solution offers various features for customers to create intelligent applications and build personalized services for clients, partners, and employees within the apps.

Mobile feature: The mobile feature of Salesforce Platform allows users to build applications for mobile as well as turn already-made apps into mobile apps instantly.
AI: Through AI, users are able to personalize their applications, utilizing the smart assistant of the platform (called Einstein). The creation of customized services for clients can drive engagement and scale customer experience.
Vision feature: The Vision feature also utilizes Einstein Platform, where users can take advantage of Einstein Prediction Builder, Bots, Vision, and Language to create AI-powered applications.
Data protection: Salesforce Platform offers a data protection feature called Salesforce Shield. With it, companies can monitor app and data use, automate security policies, run compliance audits, and encrypt sensitive data.
Privacy and identity feature: Salesforce Customer Identity is a feature for privacy that offers user access through a single login. The feature provides a seamless user experience while maintaining a high level of security.
Community feature: The community feature of the product offers a digital experience platform where companies can create secure portals, applications, and websites.
Builder feature: The application building feature of Salesforce Platform offers various ways for users to create apps, including through low-code builders and pro-code tools.

Salesforce Platform Benefits

The benefits of using Salesforce Platform include:

Compared to manual coding products, Salesforce Platform is simpler for beginner users who want to develop a product.
The tool requires a low amount of coding, making it a quick and agile way to develop applications.
The adaptable design of the platform offers multi-layered security which maintains data accessible to users while protecting it from outside sources.
The product can be incorporated with various platforms and coding languages for application development.
The platform can be used to create applications compatible with large database systems like MySQL and Oracle.
Salesforce Platform allows collaboration between users, as it offers simultaneous access to various users at the same time.
Salesforce Platform is compatible with desktop databases such as Microsoft Access.

Reviews from Real Users

A vice president at a healthcare company values Salesforce Platform because it is flexible and user-friendly with helpful pre-built schemas.

Peter G., a senior technical consultant at a tech services company, rates Salesforce Platform highly because it is intuitive, quite easy to learn, and stores all kinds of relevant sales information.

Salesforce

Sample Customers

Expedia, Intuit, Royal Dutch Shell, Brooks Brothers

ADP

Buyer's Guide

Mobile Development Platforms

January 2026

Download Free Report

Find out what your peers are saying about OutSystems, Mendix, Salesforce and others in Mobile Development Platforms. Updated: January 2026.

DOWNLOAD NOW

881,082 professionals have used our research since 2012.

See our list of best Mobile Development Platforms vendors.

We monitor all Mobile Development Platforms reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.