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Oracle Application Express (APEX) vs Salesforce Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 30, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Application Express ...
Ranking in Rapid Application Development Software
3rd
Ranking in Low-Code Development Platforms
2nd
Average Rating
8.2
Reviews Sentiment
7.1
Number of Reviews
59
Ranking in other categories
Development Platforms (2nd)
Salesforce Platform
Ranking in Rapid Application Development Software
5th
Ranking in Low-Code Development Platforms
6th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
95
Ranking in other categories
PaaS Clouds (8th), Mobile Development Platforms (2nd), No-Code Development Platforms (2nd)
 

Mindshare comparison

As of July 2025, in the Rapid Application Development Software category, the mindshare of Oracle Application Express (APEX) is 7.6%, down from 9.3% compared to the previous year. The mindshare of Salesforce Platform is 5.9%, down from 6.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Rapid Application Development Software
 

Featured Reviews

Rodrigo-Mesquita - PeerSpot reviewer
Rapid application development empowers big projects in months
The ability to quickly develop applications without needing to code a lot is very valuable. It is very quick to create a page, and one can use AI to speed up software development. It is easy to learn. In my company, we could develop a very big application in a couple of months.
Yasser_Anter - PeerSpot reviewer
Has customization and integration capabilities which increase efficiency
Salesforce could improve by offering AI features or functionalities to help business decision-makers analyze business history, suggest forward strategies, and participate in events. The previous version had a complicated interface where multiple pages and data entries were required, which was not pleasant for sales teams or business users. Also, deploying Salesforce took a long time, about four to five months, which is not ideal for any business.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"In our experience with Apex, we find that minimizing reliance on HTML and JavaScript is preferable, especially considering our background as seasoned programmers adept in PL/SQL. Incorporating HTML and JavaScript can pose challenges due to potential compatibility issues when updates are made to JavaScript. We also make use of JAPER report integration for generating reports, a practice integral to our reporting procedures."
"Oracle APEX is very easy to use and comes with a lot of ready-made components that speed up the process of creating reports and dashboards."
"One standout feature of Oracle APEX is its seamless integration with backend procedures, allowing for quick updates without changing the front-end interface."
"Oracle APEX is very easy to use and comes with a lot of ready-made components that speed up the process of creating reports and dashboards."
"I like how we can actively develop and customize APEX because it's on the same database."
"I like the fact that it is natively integrated into the Oracle database."
"The most valuable feature is the ease of use."
"What I like best about Oracle Application Express (APEX) is that it doesn't require hard coding for reporting and building applications. It's a GUI-based application builder that even end-users with little development and language knowledge can develop applications on Oracle Application Express (APEX). The software is also very user-friendly, which I find valuable."
"The solution has plenty of features that are useful."
"The keyword search helps me in finding stuff quickly. So, I don't have to click around a lot."
"It is a fairly useful and user-friendly tool for salespersons. It is very extensive and flexible. You can customize it for your needs, and you can use whatever you want. I like Salesforce."
"It is a platform that allows you to get applications quickly to the end user in a secure way."
"It is very modular in approach. It is very light, and it can be used on various devices. It could be used on an Android phone or a laptop, which makes it good for the sales team on the road."
"What functions we don't get out of Salesforce, we typically receive from third-party applications that extend the capabilities. We integrate a lot of different products with Salesforce."
"Salesforce is cloud-based, so there's no installation involved. You simply log in using the provided organization login. There's no need for installation."
"The queue management of the solution is its most valuable aspect."
 

Cons

"It has a bit of a strict framework, you have to make all the time adjustments in their JavaScript. Another downside is that it's only available for Oracle databases."
"The solution's layout could be improved for report generation to allow more configuration."
"The solution’s pricing is high if you use it on the OCA platform. It’s also a little bit costly. However, if we use it on an on-premises Oracle database, the pricing is cheaper."
"It would be beneficial to include WebSockets so that you can see real-time updates."
"In terms of improvement, there should be a greater focus on AI and machine learning tools in Oracle APEX."
"There is a problem with security because the applications store passwords in the configuration files."
"The solution does not support the Linux platform."
"The format is not recognized by Microsoft Word products."
"Salesforce could improve by adding more capabilities to the dashboard, such as additional fields for more filters and more control over what I would like to see."
"Simplification is something it needs. Every time you get the engineers involved, they make things a little too complicated. It might be more beneficial to simplify everything for quick and easy reference."
"They should provide access to data quality tips and tricks to make it better."
"The product's pricing model could be improved, as some features are only available in paid modules, which can be costly."
"Salesforce Platform operates as a cloud system, and within our organization, numerous internal systems handle data processing. While real-time data retrieval is feasible through services, achieving real-time communication poses some challenges."
"It would be better if they can add more from the pricing and functionality perspective. It is very expensive. I would be more than happy if they drop the prices. From the licensing perspective, if they can add more functionality, I would be more than happy."
"Sometimes it would be a little bit slow, however, it's manageable."
"They need an easy way of getting details and then adding to it and then being able to do it in a more simplified way"
 

Pricing and Cost Advice

"It is expensive, but I don't know what the licensing cost is."
"It is expensive in comparison to other products."
"It's a free solution with no additional costs."
"We have a full Oracle E-Business Suite license, and we use that license to develop applications. There's no license required for developing Oracle applications."
"The solution is free if you are using on Oracle database."
"Pricing is expensive, overall on an enterprise system but we consider that it gives corresponding value in the product."
"I believe that the solution's pricing is high."
"The pricing is mid-range so is neither expensive nor cheap."
"In general, the price is an area where there is always room for improvement."
"The licensing is per user per month, which we took out a contract on a long time back. It's really an okay price for what solutions are available and for how many features and what kind of functionality you get."
"It is expensive."
"Pricing for the Salesforce Platform is too expensive."
"Salesforce is cheap."
"I rate this solution a six out of ten for pricing. Though the solution is on the pricier side, it still offers good value for money."
"It is quite expensive. Its developers come at a premium cost, which makes it expensive."
"Salesforce does a user capacity analysis on a regular basis. For example, if you're not using certain areas, you may lose access. If you don't go in and quote and edit quotes, all of a sudden you may lose your rights to quote."
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Top Industries

By visitors reading reviews
Government
11%
Financial Services Firm
10%
Educational Organization
10%
Computer Software Company
9%
Financial Services Firm
13%
Computer Software Company
13%
Government
10%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What is your experience regarding pricing and costs for Oracle Application Express (APEX)?
Oracle APEX is part of our on-premises solution included in our agreement with Oracle E Business Suite, though I don't know the cost specifics. Power BI is licensed by the user.
What needs improvement with Oracle Application Express (APEX)?
Using AI to analyze data without needing much code would be better. Also, although the interface is easy to change, it could have more features.
How would you choose between Microsoft PowerApps and Salesforce Platform?
I think it depends on your use case. If your organization uses Microsoft Enterprise products, PowerApps will work better in your environment. Similarly, if you have a Salesforce integration in pla...
How does Salesforce Platform compare with Azure?
Microsoft’s Windows Azure platform is not easy or intuitive to deploy. The difficulty will be impacted by the type of application that you are trying to use the platform to build. Organizations tha...
Do you build applications using low-code or pro-code builders on Salesforce Platform?
At my organization, we have only used Salesforce Platform's low-code builder. The reason for this is not because we do not like the pro-code option, but because we do not see the need of using it, ...
 

Also Known As

Oracle APEX
Salesforce1, Force.com, Salesforce App Cloud
 

Overview

 

Sample Customers

Hepart AG, pharmasol, SATLOG, Collège Bois-de-Boulogne
ADP
Find out what your peers are saying about Oracle Application Express (APEX) vs. Salesforce Platform and other solutions. Updated: June 2025.
860,168 professionals have used our research since 2012.