

Automation Anywhere and Zapier are leading automation tools in the automation category. Automation Anywhere is often more suitable for complex enterprise tasks due to its robust features, while Zapier is favored for its ease of use and extensive integration capabilities.
Features: Automation Anywhere offers advanced robotic process automation with AI-driven analytics, customizable objects, and comprehensive workflow automation. Zapier provides simplicity and integration, allowing users to connect thousands of apps easily without needing to code, particularly benefiting users wanting swift setup and extensive app connections.
Room for Improvement: Automation Anywhere can improve its deployment and initial setup complexities to make it easier for small businesses. Zapier should enhance support for advanced enterprise features and strengthen its capabilities for handling complex tasks in large organizations. Additionally, both solutions could augment their AI functionalities for a more seamless user experience.
Ease of Deployment and Customer Service: Automation Anywhere demands a more structured approach, often requiring technical expertise, whereas Zapier is straightforward, offering intuitive setup guides. Zapier is well-regarded for its responsive customer service, making it accessible for non-technical users. Automation Anywhere focuses more on enterprise-level support and structured deployment models, aligning with the needs of larger organizations.
Pricing and ROI: Automation Anywhere incurs higher initial costs suitable for larger enterprises with complex needs, delivering long-term ROI through powerful automation capabilities. Zapier offers lower initial costs with flexible pricing, making it more affordable and valuable for smaller businesses seeking quick automation wins. This pricing reflects the scale and needs of businesses aiming for basic automation and fast results.
In terms of cost, we participated in projects achieving two to three million dollars in annual savings.
As a return on investment, we have achieved a 250% ROI in six to nine months, and sometimes it increases up to 380% percent.
Automation Anywhere has helped us save money.
In a scenario where employing three resources for three months might cost approximately $18,000 to $20,000, Zapier provides substantial cost savings.
Whenever we need help, we can reach out to them, and they help us out.
We also have dedicated account managers and technical experts to solve our problems related to Automation Anywhere.
We just have to raise a ticket, after which we receive a call, email, or ping from the Automation Anywhere team.
Their technical support is good; they respond promptly and are very helpful.
This can help if you need assistance, as you can communicate with the community and support system, and most issues are already resolved by AI.
The experience was positive with prompt responses from their team.
As we are using Microsoft Copilot for our AI agents, I look forward to integrating it with Automation Anywhere and its solutions, seeing it as a beneficial partnership as Automation progresses toward AI as the main solution.
The centralized control room allows us to orchestrate and manage bots seamlessly.
I can scale it in terms of hundreds of bots and configure hundreds of parallel robots easily.
Zapier is suitable for small or simpler automation but not for complex ones.
Scaling it gets quite expensive, and while I cannot evaluate it purely from a technology perspective, compared to Workato, I would give Zapier a seven for scalability.
With the latest applications, there are no significant issues like freezing or crashing.
From a stability and reliability perspective, we can remain confident that the product performs as an enterprise solution and meets expected standards.
If you have good best practices, reusable code, an effective framework, and a solid development methodology, bots can be very stable.
In my current company, we had significant challenges with Zapier regarding maintenance, as Zaps were often broken, not necessarily due to Zapier, but due to changes in the input variables.
It is better to write a Python script instead of using Automation Anywhere's package when dealing with Excel because it is buggy and tends to break.
Making the product more lightweight by reducing its dependency on infrastructure could greatly help in the long run.
It would be beneficial if the platform provided options for power developers to integrate seamlessly with languages like Java or C#, allowing them to write their own scripts and code.
The error message options in the dashboard should be improved. It should be user-friendly so that beginners or non-technical users can figure out the problems and solutions on their own.
You can build similar or dependent automations in one Zap, which helps with understanding the process without switching between different records.
Having flexibility in creating more complex automation would eliminate the need to transform data within the source or destination.
It is more cost-efficient compared to all other RPA platforms.
Automation Anywhere costs are aligned with UiPath and Blue Prism, which are also expensive.
It is not cheap, with costs ranging between 700 to 800 dollars per month.
The pricing is in accordance with market standards and even lower in some cases.
The pricing of Zapier is slightly higher compared to other market automation tools such as Pabbly, Make.com, and N8N, which have good features but are priced lower than Zapier.
I can set it up to provide users with a form to fill in all required information, and then the bot operates based on those specifications.
For example, the email module has been enhanced over the years to support all the latest authentication technologies. That is very important as we move away from username and password and embrace multi-factor authentication.
Automation Anywhere has undergone drastic changes over the past five years, transitioning from version 10 to A360, including desktop-based and cloud-based options.
They have approximately 7,000 connections.
The automation capabilities are impressive.
Creating integration points through webhooks is particularly useful for anyone working on integration projects.
| Product | Market Share (%) |
|---|---|
| Automation Anywhere | 8.3% |
| Zapier | 0.6% |
| Other | 91.1% |

| Company Size | Count |
|---|---|
| Small Business | 145 |
| Midsize Enterprise | 80 |
| Large Enterprise | 519 |
| Company Size | Count |
|---|---|
| Small Business | 30 |
| Midsize Enterprise | 10 |
| Large Enterprise | 7 |
Automation Anywhere offers ease of use, robust system connectivity, and GenAI-driven document automation through a cloud-native platform, significantly enhancing productivity across multiple industries with advanced AI features.
Delivering a comprehensive suite of tools designed for easy integration and rapid deployment, Automation Anywhere drives efficiency by reducing costs and automating repetitive tasks. Its cloud-native platform supports broad industry adoption, including advanced AI features like process automation and Co-Pilot, streamlining complex workflows with minimal technical skills required. Users benefit from robust integration capabilities, which facilitate seamless interaction with multiple systems. However, there is room for improvement in areas such as user-friendliness for beginners, stability, flexible licensing, and enhanced OCR functionality. Organizations in sectors such as banking, finance, manufacturing, and healthcare gain from the improved operational efficiency and ROI Automation Anywhere offers.
What are the important features of Automation Anywhere?In the insurance industry, Automation Anywhere is utilized for automating processes such as enrollment management and compliance checks. Its applications extend to supply chain management, financial transactions, and business performance monitoring across sectors like banking, finance, manufacturing, and healthcare, helping organizations to automate routine tasks, improve efficiency, and reduce costs.
Zapier connects thousands of apps, enabling seamless automation without coding. It supports webhooks, multi-step tasks, and a wide array of integrations. Despite needing enhancements in Google Sheets capabilities, API limits, and UI, it remains a tool for boosting productivity across many sectors.
By linking tools such as Google Sheets, HubSpot, Slack, and Salesforce, Zapier allows users to automate workflows without coding expertise. Its integrations serve logistics operations, CRM, and social media management. Users can process tracking exceptions and streamline operations with third-party software like QuickBooks, Zoho, and Power BI. Although users suggest features like better Google Sheets handling and improved collaboration tools, Zapier continues to provide expansive automation, enhancing efficiency and facilitating new opportunities through integrations.
What Features Stand Out in Zapier?In logistics, Zapier enhances operations by automating exception tracking and third-party software integration. Its use in CRM and social media streamlines lead creation and workflow automation. Users from diverse industries leverage its extensive connectivity to support intelligence management, generate analytical insights, and execute cross-functional tasks efficiently.
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