Sprinklr provides a comprehensive Unified-CXM Platform offering AI analytics, automation, integration with CRMs, and social media management to enhance customer interactions and operational efficiency.
| Product | Mindshare (%) |
|---|---|
| Sprinklr | 10.1% |
| HootSuite | 8.4% |
| Sprout Social | 7.8% |
| Other | 73.7% |
| Title | Rating | Mindshare | Recommending | |
|---|---|---|---|---|
| Salesforce Marketing Cloud | 4.2 | 5.9% | 98% | 62 interviewsAdd to research |
| Genesys Cloud CX | 4.4 | N/A | 100% | 15 interviewsAdd to research |
| Company Size | Count |
|---|---|
| Midsize Enterprise | 5 |
| Large Enterprise | 5 |
| Company Size | Count |
|---|---|
| Small Business | 53 |
| Midsize Enterprise | 33 |
| Large Enterprise | 82 |
Sprinklr is designed to support data-driven decisions by offering tools for social media management, content scheduling, and automation. It allows businesses to seamlessly manage customer interactions across channels, leveraging custom rule engines and AI analytics. While its customization, reporting, and case management features are appreciated, improvements in integrations and live support are noted. Users find onboarding complex and seek a more streamlined interface and advanced features like enhanced CRM interaction and post-editing capabilities. The platform is particularly useful in managing omnichannel engagement, integrating platforms like Facebook, WhatsApp, LinkedIn, YouTube, and Instagram, and providing extensive analytics and reporting.
What are the key features of Sprinklr?Sprinklr is particularly effective for industries like cryptocurrency, where managing customer interactions via chatbots, live agents, and integrated platforms such as Facebook and WhatsApp is vital. Businesses use it for social listening, analytics, and advertising on platforms like LinkedIn and Instagram, benefiting from modules focused on care, engagement, listening, and advertising.
Sprinklr was previously known as Get Satisfaction, Unified-CXM Platform.
GoDaddy, Samsung, GAP, P&G, Nike, Cisco, Intel, NHL, Dell, Groupon, Starwood Hotels & Resorts, Virgin America, Frontier Airlines
| Author info | Rating | Review Summary |
|---|---|---|
| Social & Digital Media Performance, Senior Manager at Majid Al Futtaim | 4.0 | I value the Unified-CXM Platform for its case management and reporting, enabling data-driven decisions and cost savings. However, new user onboarding is complex and requires expertise, and the solution's high pricing should be reconsidered. Overall, it's an 8/10. |
| Territory Sales Trainer N. Illinois & Wisconsin at Colonial Life | 4.5 | I primarily use Sprinklr for scheduling and personalizing LinkedIn posts. The scheduling and content ideas are valuable and reliable. Issues include LinkedIn not always showing scheduled posts and emoji bugs. Overall, it suits my needs well. |
| Product Marketing Manager at MathWorks | 4.0 | I use Sprinklr for social media posts, valuing its moving images and multi-language support, which significantly boosts engagement. However, post editability is frustrating, and I desire better integrated multi-language content creation. Overall, it's a stable solution, superior to previous tools, despite these minor issues. |
| Senior Application Analyst at a non-profit with 5,001-10,000 employees | 2.5 | We value Sprinklr's integrated social media management, but its high cost, poor user-friendliness, and unclear communication make me hesitant to recommend it. Stability issues also detract from its one-stop-shop appeal. |
| Project and System Specialist at Maytronics Ltd | 4.0 | I find Sprinklr a comprehensive, 360-degree social media solution, praised for its team's creativity. However, the UI can be overwhelming, and urgent support communication needs improvement, especially regarding custom integrations for scalability. |
| Enterprise Sales Manager at Etisalat | 3.5 | I use Sprinklr as a contact center solution to integrate various communication platforms like Facebook, WhatsApp, and email. The AI analytics are valuable, but Sprinklr needs improvement to match the confidence users have in NICE. |
| Contact Center Tech Manager || Building Omni-Channel CC Experience at Misr Digital Innovation | 4.5 | Sprinklr offers stable, highly available social media management, boosting customer experience. Yet, I find its cost excessive and CRM integration, especially for banking, needs significant improvement. |
| Senior Manager, Customer Value & Innovation at a financial services firm with 501-1,000 employees | 3.5 | I use Sprinklr primarily for managing customer queries in the crypto space through chat and social media, valuing its customization and automation. While it offers good ROI, improvements are needed in support and BI features, unlike FreshWorks and Zendesk. |
