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SAS Marketing Automation Reviews

Vendor: SAS
3.8 out of 5

What is SAS Marketing Automation?

SAS Marketing Automation mindshare

As of September 2025, the mindshare of SAS Marketing Automation in the Marketing Automation category stands at 1.5%, down from 2.2% compared to the previous year, according to calculations based on PeerSpot user engagement data.
Marketing Automation Market Share Distribution
ProductMarket Share (%)
SAS Marketing Automation1.5%
Salesforce Marketing Cloud20.6%
Marketo11.9%
Other66.0%
Marketing Automation
 
 
Key learnings from peers

Valuable Features

Room for Improvement

Pricing

 
SAS Marketing Automation Reviews Summary
Author infoRatingReview Summary
Senior Solution Architecht at a comms service provider with 10,001+ employees3.5I'm using SAS Marketing Automation for micro-segmentation and inbound/outbound campaigns. It allows non-technical users self-service capabilities after setup. While highly customizable, it lacks out-of-the-box features needed by marketing teams. I've explored Adobe, Salesforce, and IBM alternatives.
Senior Data Manager at Liberty Seguros, Compania de Seguros y Reaseguros, S.A.4.0No summary available