SAS Marketing Automation is a data analytics platform. I have a data analytics background, and this is my actual role. SAS has a lot of capacities to work with massive amounts of data.
SAS Marketing Automation Overview
Buyer's Guide
Download the Marketing Automation Buyer's Guide including reviews and more. Updated: July 2022
What is SAS Marketing Automation?
SAS Marketing Automation lets you get more campaigns out the door in an automated, trackable and highly repeatable fashion. You can quickly define target segments, prioritize selection rules, select communication channels, schedule and execute campaigns, analyze campaign results and easily make adjustments to improve future campaign performance.
SAS Marketing Automation was previously known as SAS Campaign Management.
SAS Marketing Automation Customers
Staples
SAS Marketing Automation Video