No more typing reviews! Try our Samantha, our new voice AI agent.

Oracle CRM vs Percolate comparison

Why PeerSpot?
 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle CRM
Average Rating
7.8
Reviews Sentiment
6.4
Number of Reviews
43
Ranking in other categories
CRM (11th), Marketing Automation (8th)
Percolate
Average Rating
8.0
Number of Reviews
1
Ranking in other categories
Marketing Resource Management (11th), Content Marketing Software (3rd), Social Media Management Solutions (5th)
 

Mindshare comparison

While both are Customer Relationship Management solutions, they serve different purposes. Oracle CRM is designed for CRM and holds a mindshare of 1.2%, up 1.1% compared to last year.
Percolate, on the other hand, focuses on Marketing Resource Management, holds 6.4% mindshare, down 7.0% since last year.
CRM Mindshare Distribution
ProductMindshare (%)
Oracle CRM1.2%
Microsoft Dynamics CRM3.2%
Salesforce Sales Cloud2.8%
Other92.8%
CRM
Marketing Resource Management Mindshare Distribution
ProductMindshare (%)
Percolate6.4%
Aprimo15.8%
SAP Marketing Cloud9.2%
Other68.6%
Marketing Resource Management
 

Featured Reviews

Patrick Ernsten - PeerSpot reviewer
Biz Opd Esd Strategist At Broadcom Inc. at Broadcom Inc.
CRM has supported contract tracking and customer insight while reporting remains secondary
I use Oracle software internally. I'm also selling project management software, automation software, and network operation software within the company to our customers. The Oracle solutions I use include making quotes with CPQ, making Oracle engagement clouds, and a little bit of CRM system functionality. I'm not the owner of it. I'm only using it to have admin access for my customers here. I'm not involved with any decision on what we're using at Broadcom for Oracle. We did a certain type of adoption in Oracle. We made a certain object for it, and that works pretty well. The only thing is that customizing and making extra fields takes a little bit of a long time. However, if you do customize it, it works out well for that part.
it_user712047 - PeerSpot reviewer
Senior Manager of Creative Media
​Instead of operating in silos and not knowing what other teammates are working on, we are able to collaborate and maximize our initiatives
Editorial calendar functionality for multiple platforms, including social media, email marketing, and web. Integrated asset management tool, with an editor, that has brand sticker and cropping/editing functionalities Instead of operating in silos and not knowing what other teammates are working…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of Oracle CRM is the organization it provides."
"What we like is that we have all of the information that we need."
"The product has very good quality to price, has a stable and powerful configuration, and allows your business to fulfill the required processes."
"We are able to take back control of our client sales information and analyze it for the future to improve."
"It has a wide variety of use cases."
"What I think is best is to use the cloud, and it goes quickly."
"Oracle CRM helped us better understand the customer journey."
"Oracle CRM accommodates client needs, potentially reducing licensing costs with a pay-as-you-go approach. It also allows for the standardization of processes and reporting, which is important for our organization. Additionally, integration through APIs improves connectivity."
"Instead of operating in silos and not knowing what other teammates are working on, we are able to collaborate and maximize our initiatives."
 

Cons

"I think Oracle CRM could improve its user interface and user experience to make it more engaging. Currently, it has a more traditional enterprise look, but I believe it could benefit from more catchy and engaging colours and designs to better engage with users and stakeholders. While the capabilities might be there, the interface may not be very inviting for first-time users."
"Oracle CRM should improve in terms of AI capabilities and user interface design."
"The performance could be better."
"Customization is an area in the solution that takes too much time. So, it needs to be improved."
"The product support, sharing the integration standards with major products or solutions and also for custom ones which am sure that will be a challenge for Oracle itself, support for REST out of the box will be required."
"We noticed that sometimes it can be slow, and then we have to refresh the whole system."
"The interface could be more user friendly. It is currently not intuitive, and it can be better. The onboarding process for the end users of this solution could be easier, and there should be a few more things for user knowledge and training. It takes a lot of technical knowledge to get used to it."
"In the planning area in order to calculate commissions the function could be improved. Currently, we are not using that functionality because it is very basic."
"Analytics are set up in a confusing way that could be better streamlined for usability; certain functions for social sharing could be enhanced, such as integrating hashtag suggestions and tagging capabilities."
 

Pricing and Cost Advice

"The licensing is on a yearly basis."
"It is not cheap. It is more suitable for big companies."
"Shifting from traditional licensing and monthly maintenance fees to a subscription-based, pay-as-you-use model offers several advantages. This approach only charges me for my transactions, aligning costs with business performance. As my company grows, the software provider's revenue grows proportionally to the increased usage. The cost and suitability of Oracle CRM depend on factors like location, industry, and compliance needs. It may be more common for US companies to use Oracle CRM and European ones to use SAP."
"The costing for this solution is very high. It targets top tier companies. This solution can be split up into multiple modules to cater to the low tier customers."
"In my region, the tool is expensive. There are no additional costs in addition to the standard licensing fees of the tool."
"The pricing for licensing is pretty expensive. If you need one particular feature it becomes expensive to have to continue paying for it."
"We have annual licenses to use this solution that are quite expensive. For example, we have approximately four types of licenses and we have one annual contract for the number of licenses we use for Oracle CRM and the loyalty system."
"The solution is expensive."
Information not available
report
Use our free recommendation engine to learn which CRM solutions are best for your needs.
921,523 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Comms Service Provider
11%
Outsourcing Company
11%
Manufacturing Company
10%
Financial Services Firm
10%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise2
Large Enterprise25
No data available
 

Questions from the Community

What needs improvement with Oracle CRM?
I'm not a big fan of the reporting functionality, but I do appreciate some of the functionalities and connections with each other. Reporting is really bad. Reporting is not good, so we use a lo...
What is your primary use case for Oracle CRM?
My main use case for Oracle CRM is to check contracts, checking renewal information, so contract-wise, commercial-wise, device information, and also customer contact information and product adoptio...
What advice do you have for others considering Oracle CRM?
I'm actually mainly working with the knowledge internally. Most of it is still on reporting. For me, to set up a meeting is no problem. For the marketing efforts, we're using HubSpot right ...
Ask a question
Earn 20 points
 

Also Known As

Market2Lead
No data available
 

Overview

 

Sample Customers

Turk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom Technology
GE, Chobani, MasterCard, Amtrak, Freshpet, Unilever, Boost Mobile, Visa, Western Digital, U.S. Cellular, CA Techniologies, Aloha, Hibbett Sports
Find out what your peers are saying about Zoho, Microsoft, Salesforce and others in CRM. Updated: October 2026.
921,523 professionals have used our research since 2012.