SAP Marketing empowers business to understand its customers and to engage with them intelligently. Build dynamic profiles of customers and use them to gain insights to adapt to both their needs and market trends. Deliver personalized experiences in real-time, increasing conversion rates and gaining loyalty. Gain real-time transparency into the performance of your marketing plans, giving you the agility to change track and seize new opportunities.
Marketing Content Hub integrates and blends boundaries between traditional marketing silos. It provides an integrated solution for Digital asset management (DAM), Marketing portal, Marketing resource management (MRM), Web to Print, Digital rights management (DRM) and Product information management (PIM).
Our powerful enterprise technology makes us the industry leader in creating, distributing, and optimizing content. Create and manage all of your corporate content in one place, streamline your approval processes, and optimize every aspect of your content marketing with patent-pending analytics that tell you what to do next.