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Microsoft SQL Server Reporting Services vs Zoho Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
5.3
Microsoft SQL Server Reporting Services enhances usability, saves time, and improves decision-making and efficiency with streamlined reporting processes.
Sentiment score
4.7
Zoho Analytics boosts decision-making and efficiency, offering cost-effective insights and integration, widely valued in retail and e-commerce sectors.
Any tool which obviates the need for a lot of coding will definitely save at least 60-70% of effort.
The integration with Zoho People is particularly important because I can access real-time data at any time, including what's happening in the last minute.
After incorporating Zoho Analytics, now all our decisions come from its reviews.
Any time I've integrated customer data using Zoho, I've received great feedback and referrals, and Zoho has gotten me referrals and more customers.
 

Customer Service

Sentiment score
6.7
Technical support receives mixed reviews; some praise its responsiveness, others face challenges, with satisfaction ratings between seven and nine.
Sentiment score
5.4
Zoho Analytics customer service is responsive and helpful, but technical support experiences vary with ratings from 5 to 8.
Reaching out to Microsoft took a prolonged time to the extent that we were wondering why Microsoft was unable to get its own logs to us.
I have not reached out to tech support at Microsoft for Microsoft SQL Server Reporting Services because it is my job to know how to get this tool to work.
The support team doesn't have full awareness of the system capabilities.
Zoho support provides assistance through live chat to guide us.
If you need help with any issue you face, you can directly call them.
 

Scalability Issues

Sentiment score
6.5
SQL Server Reporting Services offers moderate scalability, with challenges in horizontal scaling, preferring smaller deployments over enterprise ones.
Sentiment score
6.3
Zoho Analytics is praised for scalability, ease of use, integration, and suitability for small to medium-sized businesses.
Zoho Analytics can easily adapt to our needs when they grow, and you don't need much knowledge to adapt it; even basic Excel knowledge is sufficient.
You can utilize URL features to redirect users to their records in Zoho CRM or Zoho Desk with just a click.
Zoho Analytics is scalable.
 

Stability Issues

Sentiment score
7.2
Microsoft SQL Server Reporting Services is highly stable, with minor issues mainly related to upgrades and large datasets.
Sentiment score
7.2
Zoho Analytics is reliable with strong uptime, minor bugs, and occasional limitations compared to competitors, depending on connectivity.
A major missing feature compared to Power BI is the ability to create multiple DAX measures or row-level context, which would be useful for showing custom profit and loss statements.
The stability and reliability of Zoho Analytics have been good over time.
The stability and reliability of the product is crucial for optimal performance.
 

Room For Improvement

SQL Server Reporting Services needs better visualization, integration, and performance to compete with alternatives, plus improved support and pricing.
Zoho Analytics needs improvements in graph options, interface, integrations, AI insights, SQL editor, pricing, customization, performance, and reliability.
I am thinking that with all the Copilot integration within the Microsoft environment, that could be integrated as well, so that you could issue a prompt and it generates designs.
Microsoft SQL Server Reporting Services is not difficult to use, but my main issue is troubleshooting whenever there is any problem, as the logs can be unclear.
The collaborative features of Zoho Analytics have faced one issue: they have tried to reduce the sync time with most Zoho applications, but even with CRM, the sync still takes one hour.
While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations.
Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.
 

Setup Cost

Microsoft SQL Server Reporting Services offers moderate pricing and good value, though the licensing model can be complex and costly.
Zoho Analytics offers flexible, competitively priced plans, especially valuable when bundled with Zoho One, against costlier analytics tools.
Otherwise, you need to write a lot of code or API calls to generate reports if using some other tool outside of the ecosystem, which definitely requires additional effort and therefore additional cost and time.
The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power BI.
The pricing for Zoho Analytics is actually cheaper than the competitors for the kind of service they provide.
 

Valuable Features

Microsoft SQL Server Reporting Services provides intuitive usability, robust security, and seamless integration, enhancing report creation, visualization, and deployment.
Zoho Analytics provides user-friendly data visualization, integration, and AI-driven insights for seamless collaboration and effective decision-making.
The best features of Microsoft SQL Server Reporting Services are that it is easy to get the reports out because it is integrated with SQL and we have many of these tables.
I had been trying to develop a solution using SSRS to view some data while allowing me to modify data and update the table in the back end, but it seems SSRS isn't the tool for that.
The AI called Zia in Zoho Analytics is extremely useful. Whenever I build a chart or dashboard, I can generate a summary of insights using this AI tool, which is very convenient for both leadership and manager level teams to understand the data concepts.
The best feature is that in the same tool, we can use SQL and business intelligence capabilities.
Regarding integration capabilities, I have found Zoho Analytics' 100+ integrations very effective in consolidating data from various sources.
 

Categories and Ranking

Microsoft SQL Server Report...
Ranking in Reporting
3rd
Average Rating
7.6
Reviews Sentiment
6.4
Number of Reviews
22
Ranking in other categories
No ranking in other categories
Zoho Analytics
Ranking in Reporting
9th
Average Rating
8.2
Reviews Sentiment
6.1
Number of Reviews
35
Ranking in other categories
BI (Business Intelligence) Tools (7th), Data Visualization (6th), Embedded BI (6th)
 

Mindshare comparison

As of October 2025, in the Reporting category, the mindshare of Microsoft SQL Server Reporting Services is 3.3%, down from 4.1% compared to the previous year. The mindshare of Zoho Analytics is 1.1%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Reporting Market Share Distribution
ProductMarket Share (%)
Microsoft SQL Server Reporting Services3.3%
Zoho Analytics1.1%
Other95.6%
Reporting
 

Featured Reviews

MartinSimons - PeerSpot reviewer
Ensures database access and monitoring have been manageable, but batch load analysis needs better support
There are occasions during maintenance runs when the Check Point monitoring system reports a lot of blocked sessions. This is typically due to system processes or maintenance processes that temporarily block themselves. Additionally, a tool within the studio for performing SQL analysis does not provide useful information for batch load processes, often advising not to use an index, which is expected with batch loads.
Nadeem Asghar - PeerSpot reviewer
Experience with advanced analytics and visualization features boosts decision making
I think the team would know how to predict what needs to be improved. Every business has its own predictions, so providing specific fields based on which to calculate predictions would be helpful. The analytics plans are very complex because they depend on the users, while other Zoho plans operate on a per-user basis. The analytics plan has different features for one user, 10 users, and 25 users. Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Government
9%
Manufacturing Company
8%
Computer Software Company
8%
Computer Software Company
9%
Non Profit
9%
Comms Service Provider
8%
University
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise4
Large Enterprise15
By reviewers
Company SizeCount
Small Business29
Midsize Enterprise4
Large Enterprise4
 

Questions from the Community

What do you like most about Microsoft SQL Server Reporting Services?
I mainly use the solution for the ease of reporting and for executive dashboards.
What is your experience regarding pricing and costs for Microsoft SQL Server Reporting Services?
I would consider it cost effective for our environment, and we don't have to invest in another big tool to generate these reports, making it all integrated and easier. Otherwise, you need to write ...
What needs improvement with Microsoft SQL Server Reporting Services?
Microsoft SQL Server Reporting Services is not difficult to use, but my main issue is troubleshooting whenever there is any problem, as the logs can be unclear. Perhaps I don't have enough experien...
What do you like most about Zoho Analytics?
Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.
What is your experience regarding pricing and costs for Zoho Analytics?
I rate the tool's pricing seven out of ten. The licensing costs are yearly.
What needs improvement with Zoho Analytics?
In Zoho Analytics, I don't think there is something that could be improved, but in Zoho itself, I have many concerns about Zoho People.
 

Also Known As

SQL Server Reporting Services, Microsoft SSRS, SSRS, MS SQL Server Reporting Services
Zoho Reports
 

Overview

 

Sample Customers

CMS Wire, The New York Times
Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
Find out what your peers are saying about Microsoft SQL Server Reporting Services vs. Zoho Analytics and other solutions. Updated: September 2025.
869,566 professionals have used our research since 2012.