Microsoft Power Automate vs VisualCron comparison

Microsoft and SMA Technologies are both solutions in the Robotic Process Automation (RPA) category. Microsoft is ranked #3 with an average rating of 7.9, while SMA Technologies is ranked #17 with an average rating of 9.0. Microsoft holds a 16.5% mindshare in RPA, compared to SMA Technologies’s 0.9% mindshare. Additionally, 87% of Microsoft users are willing to recommend the solution, compared to 100% of SMA Technologies users who would recommend it.

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Executive SummaryUpdated on Dec 4, 2024

VisualCron and Microsoft Power Automate both compete in the automation and integration category, with notable strengths in various areas. Based on the comparison, VisualCron seems to have the upper hand in flexibility and customization, while Microsoft Power Automate shines in integration within the Microsoft ecosystem and ease of use due to its low-code environment.

Features: VisualCron's strengths include flexibility in handling nightly sync tasks, the ability to use job variables for customized templates, and process-specific logging. It offers intuitive scheduling for complex workflows and an alerting feature for error notifications. Microsoft Power Automate features seamless integration with Microsoft tools, out-of-the-box connectors, and minimal coding requirements. It provides an easy-to-use interface, a vast array of templates, and significant AI and third-party application integration.

Room for Improvement: VisualCron could improve its error handling and audit logs while enhancing user account management, community support, and UI. It also needs to bolster its documentation and security features. Microsoft Power Automate, on the other hand, needs to advance its AI capabilities, improve error handling and Excel integration, and simplify its licensing. Users also desire better documentation and more training resources.

Ease of Deployment and Customer Service: VisualCron supports on-premises and hybrid cloud environments, offering deployment flexibility. Its customer support is generally quick and competent, although some users experience slow responses. Microsoft Power Automate provides versatile deployment options across public, private, and hybrid clouds, benefiting from a strong Microsoft support infrastructure. However, it could improve community interaction and the availability of support.

Pricing and ROI: VisualCron is praised for its fair and competitive pricing, supporting multiple instances that boost processing capabilities, with a high ROI due to reduced manual tasks. Microsoft Power Automate is cost-effective, particularly with its integration into Microsoft Office 365. Though licensing can be complex, its pay-for-use model and bundled free features enhance affordability. Its high ROI is attributed to its efficient integration capabilities within Microsoft tools.

To learn more, read our detailed Microsoft Power Automate vs. VisualCron Report (Updated: September 2025).

Buyer's Guide

Microsoft Power Automate vs. VisualCron

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Automate

Mindshare comparison

As of November 2025, in the Robotic Process Automation (RPA) category, the mindshare of Automate is 2.3%, up from 1.2% compared to the previous year. The mindshare of Microsoft Power Automate is 16.5%, down from 20.8% compared to the previous year. The mindshare of VisualCron is 0.9%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Robotic Process Automation (RPA) Market Share Distribution
Product	Market Share (%)
Microsoft Power Automate	16.5%
Automate	2.3%
VisualCron	0.9%
Other	80.3%

Robotic Process Automation (RPA)

Featured Reviews

Jane Rachma Kiniti

IT Project Manager at Labo des histoires

Automate has streamlined workflows and increased efficiency with powerful automation

The best features of the solution are the flexible automation features, it is rich with beautiful connectors, and it is easy to use with little to no coding knowledge required to get started, so anybody can use the tool. The intuitive interface of Automate has an intuitive design, which makes it easy to learn and use even without a strong technical background, and it has a drag-and-drop interface, which makes everything so easy and straightforward. The error handling capabilities in complex automation tasks are powerful, as it handles all types of tasks, whether complex or simple. I've never faced any problems even when dealing with complex tasks, so everything is super smooth and highly reliable, even when dealing with big tasks, as it has never slowed down. Automate's compatibility with existing IT infrastructure has impacted our business operations positively by providing smooth integration with other software that we use, such as Gmail, Jira, and Microsoft 365 apps, which gives us a unified platform instead of having to keep switching from one software to another, saving a lot of time and streamlining the whole workflows. The automated analytics have helped improve our business processes since it has increased our efficiency by automating our everyday tasks, freeing up time for us to focus more on strategic activities such as analyzing data and developing new business strategies. It is also cost-saving. By minimizing manual labor, it decreases human errors that can lead to costly mistakes. By automating the tasks, it helps to save costs, and it also improves our accuracy by reducing these errors to ensure that tasks are done almost perfectly.

Read full review

Ayobami Shobaloju

Customer Solution Provider at Wema Bank

Automating processes has saved time and improved communication

Something frustrates me concerning Microsoft Power Automate, and that is about the integration with Microsoft Forms and Excel. The issue now is that I don't get my responses synchronized automatically, and that frustrates me a lot. If the team could take this as feedback, the synchronization of the feedback responses from the forms and the Excel sheets should be seamless. This synchronization issue happens frequently, and it causes a lot of delays in the sense that the mails that ought to go out to the agents fail at some point. I have to reload these responses so that the agents can get their responses as when submitted. What I notice is that the responses don't go out without proper synchronization, so I reload the field responses, and this works afterwards. I would say probably a seamless walkthrough process for new users would be beneficial. For those using it for the first time, a seamless walkthrough process would be fine.

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Sourav-Dutta

Technical Lead - Database Administrator at SMART ENERGY SYSTEMS LLC

It's user-friendly, and I didn't need long to understand the process

We use VisualCron for all our automation needs, like connecting to FileZilla, calling APIs, generating PGP keys, creating encryption files with the PGP key login to Azure, etc. It can automatically log in to SQL Server and execute SQL script jobs in bulk. We had 2,000-3,000 users at my previous…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We are still in the process of rolling it to production and tweaking it (our AD groups are a mess), but the improvements are priceless. Having users ID's created the same way every time without human error is the best part. We don't need to worry about why groups were not added, user rights not set to folders or missing a private folder being created, typos or just even knowing when things are done and logged."

"Fortra's Automate has effectively replaced the workload of an entire employee, saving us significant time and money."

"The intuitive interface of Automate has an intuitive design which makes it easy to learn and use even without a strong technical background, and it has a drag and drop interface which makes everything so easy and straightforward."

"The most valuable features for my client are timing and scheduling."

"Automate increases efficiency and eliminates errors during documentation and invoicing processes."

"The most valuable features of Fortra's Automate include its FTP functionality and file manipulation capabilities."

"Web scraping is quite good since it offers a lot of possibilities."

"The automated analytics have helped improve our business processes since it has increased our efficiency by automating our everyday tasks, freeing up time for us to focus more on strategic activities such as analyzing data and developing new business strategies."

More Automate pros

"The engineers on-site can generate an automated report that takes approximately 10 minutes, while before it took them two days."

"The initial setup was easy. It was very easy for people to pick up. The deployment took a few hours."

"The product is very stable."

"The feature most useful for integrating different applications is its ability to create flows. Specifically, we use flows to integrate with finance and operations."

"The best feature is that it doesn't require any other connectivity."

"I like Power Automate because it is very easy to use for users who don't have IT knowledge."

"WinAutomation is very handy to use, and it has the power to interact with multiple systems, such as SAP, Oracle, or .NET systems."

"Power Automate is a better and more cost-effective solution compared to Automation tools."

More Microsoft Power Automate pros

"The tool has reduced our operational costs by 40%."

"I love VisualCron because we previously spent a lot of time writing Power switches to connect to SQL Server. VisualCron makes it easier to execute services or connect to FileZilla by only adding the credentials to the master credentials stored in the solution."

"The ability to clone jobs to shorten the time it takes to implement a process has been invaluable, but its flexibility also gives us the ability to create a job that can handle a multifaceted process with a complex workflow."

"We don't have to do any coding. We just plug and play and it works."

"It has improved our organization with more automation within the business departments and less administration and development in the IT department. Usually, as the IT department, we are the bottleneck for many requirements within the business. With this tool, the business departments are able to perform many task themselves."

"'ve only had a few cases where I've had to request support in the past 12 years of use, but the support response time and resolution were was extremely quick."

"The most valuable feature of VisualCron is its ability to schedule interactive jobs so that you can have interdependencies within the job and interdependencies of a job on another job, and so on."

"VisualCron is a very powerful program to automate different steps in your business processes. We use it to automate replacing files and inform departments about the replacement."

More VisualCron pros

Cons

"Some challenges include the system being too loaded or delayed in taking instructions and responding quickly as needed."

"The workflow for variables could be better. The input and output of task-level variables could be made a little clearer in terms of passing those around from one task to another upon success, etc. Things like that could be a little easier potentially."

"There is a lack of good development for artificial intelligence, such as machine learning."

"The user interface could be slightly enhanced to make it more modern."

"The interface could be more user-friendly and easier to navigate."

"They do not encrypt passwords, so this is an issue with HIPAA compliance."

"Fortra's Automate is not as reliable as I would like it to be."

"I currently have three bugs open with them that I don't know if they are addressed in the new release."

More Automate cons

"When you try to create a flow or work on the flow in Microsoft Power Automate you cannot undo changes. There are no options to edit or, undo an action. This feature would be useful. The editing option within the flow can be enhanced."

"Microsoft shouldn't charge extra for the database license if you want to store the data in the database during the trial. We wanted to have a historical trend of the data, and we started with the trial version of the tool. The database license is not included with the trial version, and you have to purchase it separately. Because we had a budget constraint, we had to pull all the information manually from the system, massage it, and push it to the dashboard. About two months ago, we have upgraded to the full-fledged version in which the database is integrated. The database license should be there in the trial version, but they have totally decoupled it. They should have provided a bundle, at least for the trial version, so that once a person or a firm gets a sense of it, they can start building. It might be because they wanted to sell additional licenses or premium licenses, and that's why they have added it in the premium version. It should have more cognitive features. Automation Anywhere and UiPath are different because they have cognitive functionality plus intelligent automation. The cognitive functionality is currently not there in Microsoft Power Automate. It is just for workflow automation and basic bot-level tasks. It should have more cognitive features, which probably will be launched in a couple of years."

"They can build more templates and more connectivity with other platforms. They can provide a more user-friendly way to connect with other platforms. They have their own in-built plugins for certain third-party vendors, but there are still a lot of third-party vendors that are not there."

"Sometimes, Microsoft changes the game rules, and the free tools are no longer free, which makes it too hard to explain to customers. It is a SaaS service, so the cost is calculated based on the execution hours. However, we don't know the background of this cost because we cannot touch the infrastructure. They can be more open to developers or customers about this. The infrastructure part must be open for the customers."

"The new designer is problematic and wastes development time. What can be developed in an hour typically takes 15 to 20 minutes longer with the new designer."

"On the governance side, there isn't enough documentation on how to govern Power Automate. People just build bespoke automation, which then becomes a problem point for different companies."

"There is an RPA feature gap between this solution and other more mature products."

"There are frequent version updates and that impacts different algorithms so we have to adjust our code."

More Microsoft Power Automate cons

"I want to improve the UI in VisualCron, as it's not as user-friendly, particularly when setting up the task scheduler. If you're familiar with the tool, then no problem, but if not, you'll have a problem typing text because sometimes, the cursor points to other places, so there's an issue with text box alignment in VisualCron. That was painful for me when I was just a VisualCron novice, but when you become used to it, there won't be a problem."

"The only problem I face when I use the tool is that it doesn't contain much documentation or it doesn't have many video tutorials on its features."

"VisualCron is software, and you will experience performance degradation when you scale up. VisualCron takes too much memory or CPU power. We have to increase the hardware resources of a specific server or system."

"Our suggestion to make it better and more manageable in terms of GDPR: Implement it in a very partnership way."

"An area for improvement in VisualCron is its cluttered interface. It isn't always easy to find all functionalities, so what VisualCron needs is a user interface expert who can improve the interface. There's a learning curve in terms of finding what you need from the interface of VisualCron. The technical support for VisualCron also needs improvement in terms of response time. Currently, there's no live support or hotline you can call to get quick answers, so this is what I'd like to see in the next version of VisualCron. A less cluttered and more streamlined interface, where you don't need to hunt for some of the features, is also what I'd like to see in the next VisualCron update."

"The error timeout and info could be better. When making web request calls, it will time out sometimes and we won't get any useful info out of the error response."

"I would like for VisualCron to expand audit log to show who changed job variables that are initialized per job run."

"The documentation is a bit weak."

More VisualCron cons

Pricing and Cost Advice

"I'm only involved in running the product and maintaining the systems, so I can't speak to the cost."

"From a distributor's perspective, one of the biggest selling points of Automate is its price point."

"Compared to other products, the pricing model for this solution is much more convenient, flexible, and adaptable to the Portuguese reality."

"The cost is a bit high for a small business like ours, but we manage with Fortra's Automate."

"It has gone up in price. The price of Fortra's Automate has increased since we first started using it. It does a lot but also costs a lot. It was a lot more affordable before Fortra owned the software."

"Once you buy the software, you just pay for the support for backend help."

"It comes with a package that costs approximately $20,000 USD per year."

"I believe the price falls within a reasonable range, which significantly influenced our decision regarding the product. This aspect is crucial for any technological solution, especially in our country where enterprises might be hesitant to invest heavily in something untested or uncertain about its practicality and potential returns."

More Automate pricing and cost advice

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing two to three out of ten."

"With our Microsoft Office 365 license, we are able to use Microsoft Power Automate."

"Microsoft Power Automate is expensive. The full license is quite expensive."

"You pay for use and if you want a premium connector or adapter, but a lot of things are available for free."

"The price of the solution is reasonable."

"The pricing of this solution is very good and for me, it's the best option there is."

"It's more fragmented licensing, where every little thing that you add, you get an extra license cost."

"This solution can save money when used for simple tasks specifically using only Microsoft products."

More Microsoft Power Automate pricing and cost advice

"We are fine with a rather cheap setup. Licensing with VisualCron is fair. You have a simple one-year licence in different sizes. There isn't a licensing jungle with hundreds of options and opt-ins."

"The pricing is extremely fair, and because of that I recommend purchasing multiple instances to split out the processing load across multiple application servers."

"The price is a bit high."

"VisualCron is correctly priced because it wasn't very cheap, and it wasn't overly expensive, so the price for it was set correctly. When my previous company bought VisualCron, it was €800 per server per year. On a scale of one to five, I would rate the pricing for VisualCron a five because it was just right. The tool was affordable, and it has one of the most competitive pricing in the market."

"ROI is 95 percent."

"ROI is one month."

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Top Industries

By visitors reading reviews

Financial Services Firm

11%

Computer Software Company

Manufacturing Company

Performing Arts

Financial Services Firm

15%

Computer Software Company

11%

Manufacturing Company

Healthcare Company

Computer Software Company

28%

Financial Services Firm

11%

Insurance Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	23
Midsize Enterprise	8
Large Enterprise	6

By reviewers
Company Size	Count
Small Business	50
Midsize Enterprise	17
Large Enterprise	65

By reviewers
Company Size	Count
Small Business	5
Midsize Enterprise	1
Large Enterprise	5

Questions from the Community

What do you like most about HelpSystems AutoMate?

We use it for specific cases, mainly secure file transfers, which are vital for us. And it works for us.

See all answers

What is your primary use case for HelpSystems AutoMate?

My main use case for Automate is automating my everyday tasks, such as reporting, task assignment, and updating proje...

See all answers

What is your experience regarding pricing and costs for Fortra Automate?

The pricing for Automate is affordable, even for a small organization, and it's well-packed and affordable.

See all answers

RPA that Bots can run without centralized control?

Yes, Attended Bots which can run without centralized control Module. RPA Tools like Automation Anywhere, uiPath ,Pow...

See all answers

How do I choose between UiPath and Microsoft Power Automate?

Microsoft‌ ‌Power‌ ‌Automate‌ ‌is‌ ‌intuitive‌ ‌and‌ ‌easy‌ ‌to‌ ‌integrate‌ ‌and‌ ‌use.‌ ‌I‌ ‌like‌ ‌that‌ ‌there‌ ‌...

See all answers

How is Automation Anywhere compared to Microsoft Power Automate?

‌Neither‌ ‌solution‌ ‌requires‌ ‌any‌ ‌coding‌ ‌experience,‌ ‌and‌ ‌both‌ ‌are‌ ‌easy‌ ‌to‌ ‌use‌ ‌and‌ ‌have‌ ‌great...

See all answers

What do you like most about VisualCron?

The tool has reduced our operational costs by 40%.

See all answers

What is your experience regarding pricing and costs for VisualCron?

The price is a bit high. However, it is okay.

See all answers

What needs improvement with VisualCron?

The documentation is a bit weak. The tool must provide a better set of documentation.

See all answers

Comparisons

UiPath Platform vs Automate

Compared 19% of the time

Nintex RPA vs Automate

Compared 15% of the time

Redwood Software - Finance Automation Edition vs Automate

Compared 9% of the time

Blue Prism vs Automate

Compared 8% of the time

Control-M vs Automate

Compared 5% of the time

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Automation Anywhere vs Microsoft Power Automate

Compared 17% of the time

UiPath Platform vs Microsoft Power Automate

Compared 16% of the time

Blue Prism vs Microsoft Power Automate

Compared 13% of the time

IBM Robotic Process Automation (RPA) vs Microsoft Power Automate

Compared 13% of the time

ServiceNow Automation Engine vs Microsoft Power Automate

Compared 1% of the time

More Microsoft Power Automate Competitors

Control-M vs VisualCron

Compared 22% of the time

OpCon vs VisualCron

Compared 8% of the time

ActiveBatch by Redwood vs VisualCron

Compared 8% of the time

JAMS vs VisualCron

Compared 6% of the time

Stonebranch vs VisualCron

Compared 5% of the time

More VisualCron Competitors

Product Reports

Buyer's Guide

Automate

November 2025

Download Automate product report

Buyer's Guide

Microsoft Power Automate

October 2025

Download Microsoft Power Automate product report

Buyer's Guide

VisualCron

October 2025

Download VisualCron product report

Also Known As

HelpSystems Automate, Automate

Power Automate, Microsoft Flow, MS Power Automate, WinAutomation by Softomotive, ProcessRobot by Softomotive, Minit

No data available

Overview

Automate offers a user-friendly solution with a drag-and-drop interface for efficient task automation and integration with major platforms like SAP and Azure, making it ideal for quick deployment with minimal coding and training.

Automate provides powerful features for businesses seeking efficient automation, offering compatibility with databases, email integration, and cloud platforms. Its simple interface supports both beginners and experienced users, simplifying tasks like invoice processing, HR automation, and data transformation. Cost-effective pricing and flexible licensing enhance its appeal while integration capabilities and scheduling tools ensure smooth workflow automation.

What are Automate's Key Features?

Drag-and-Drop Interface: Simplifies automation with intuitive design.
Integration Capabilities: Connects with platforms like SAP and Azure for seamless data flow.
Database and FTP Triggers: Enhances automation potential through direct data interaction.
Efficient Scheduling: Automates tasks with precise timing and control.
Web Scraping: Automates data extraction for quick analysis and reporting.

What Benefits and ROI Should Users Expect?

Rapid Deployment: Minimizes coding efforts for quick implementation.
Cost-Effectiveness: Offers flexible pricing models to suit budget constraints.
Operational Efficiency: Reduces manual workloads and enhances productivity.
Comprehensive Integration: Facilitates improved data management across systems.
Scalability: Adapts to growing business needs with ease.

In industries such as healthcare, banking, and logistics, Automate is used for tasks like invoice payment automation, data transformation, and task automation. This leads to streamlined processes and reduced manual workload, illustrating its value in enhancing operational efficiency through diversified workflows.

Fortra

Microsoft Power Automate is a powerful tool that streamlines and automates tasks within an organization.

It is used for workflow automation, data integration, and creating automated notifications and approvals.

Power Automate connects different applications and services, such as SharePoint, Excel, and Outlook, to automate data transfer and synchronization.

Microsoft

VisualCron offers task automation through a visual interface, eliminating the need for programming skills. With capabilities like alerting and variable usage, users benefit from integration with databases, timely task execution, and cross-platform operations.

VisualCron empowers users by simplifying complex workflows. It allows seamless task automation through features like interactive scheduling and role-based operations. Users appreciate its integration capabilities, replacing multiple tools with a comprehensive automation solution. The support system ensures quick assistance, making it a reliable choice for workflow visualization and task execution. However, areas like error handling and interface design require enhancements for improved user experience.

What are the key features of VisualCron?

Visual Interface: Users automate tasks without needing programming skills.
Integration: Connects with databases and multiple systems to streamline operations.
Alerting: Notifies users about tasks and system statuses.
Task Scheduling: Allows interactive management of automated tasks.
Credentials Management: Enables cross-platform operations securely.

What benefits can users expect when evaluating VisualCron?

Increased Efficiency: Reduces the time spent on manual processes.
Cost Reduction: Eliminates the need for multiple tools by consolidating functionalities.
Enhanced Support: Offers robust post-sales support for quicker assistance.
Streamlined Workflows: Simplifies complex task automation.

Organizations leverage VisualCron in industries like finance and logistics to automate tasks such as encryption and secure file transfers. It's also integral in managing data operations, facilitating communications between systems, and executing SQL jobs, enhancing operational efficiency across sectors.

SMA Technologies

Sample Customers

Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories

1. Coca-Cola 2. General Electric 3. Siemens 4. Accenture 5. Deloitte 6. Johnson & Johnson 7. Ford 8. Nestle 9. Procter & Gamble 10. IBM 11. Amazon 12. Google 13. Microsoft 14. Adobe 15. Cisco 16. Oracle 17. SAP 18. Intel 19. HP 20. Dell 21. Verizon 22. AT&T 23. T-Mobile 24. Walmart 25. Target 26. Home Depot 27. McDonald's 28. Starbucks 29. Nike 30. Apple 31. Facebook 32. Twitter

7 Eleven, ABB Sécheron SA, Adobe Systems Incorporated, Amazon Europe Core, Apple, Assa Abloy, Aston Martin, Banco Santander, BMW (Australia)

Buyer's Guide

Microsoft Power Automate vs. VisualCron

September 2025

Free Report: Microsoft Power Automate vs. VisualCron

Find out what your peers are saying about Microsoft Power Automate vs. VisualCron and other solutions. Updated: September 2025.

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