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Microsoft Dynamics CRM vs Oracle CRM vs Salesforce Service Cloud comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.8
Microsoft Dynamics CRM enhances operations, boosting efficiency and ROI, despite high costs, with benefits varying by industry and implementation.
Sentiment score
4.1
Users experience varied benefits, with some noting significant cost savings and efficiency, while others face user experience limitations.
Sentiment score
6.5
Salesforce Service Cloud boosts ROI with improved efficiency, productivity, customer satisfaction, and significant KPI advancements, yielding a 135% ROI.
I recommend that those considering Microsoft Dynamics CRM conduct an ROI exercise to determine scalability and complex business needs because it is indeed a fantastic tool, especially if Microsoft can provide a better commercial model, which can significantly impact cost-effectiveness.
Chief Digital Officer at Cipher7
The ROI depends on the context; if I am comparing one application to another, it might be around ten percent, but if it is from manual to a streamlined process, the ROI is much higher—sometimes reaching forty percent for parts return and the first-time fix rate.
Preseales And Solution Head at Tata Consultancy
Salesforce Service Cloud requires significant maintenance effort to see ROI.
Lead Solutions Architect at a financial services firm with 11-50 employees
 

Customer Service

Sentiment score
5.6
Microsoft Dynamics CRM support is responsive but inconsistent; premium plans and local partners improve service for large enterprises.
Sentiment score
6.3
Oracle CRM's 24/7 global support is effective but inconsistent, with varying user experiences in response times and assistance.
Sentiment score
5.6
Salesforce Service Cloud offers praised support but experiences vary; premium support and community engagement improve issue resolution.
I would rate customer support as ten out of ten.
CISO at a financial services firm with 501-1,000 employees
When we create a technical ticket for Microsoft, mostly the ETA is two to three days, but we mostly get responded to in 24 hours.
Principal Consultant at Systems Limited
While the support operates within their standard SLA, it can be difficult to speak directly with someone over the phone.
Head of Digital Transformation at Simplified Consulting
I would rate the technical support of Oracle an eight, as ten is the best.
Head Of IT Operations at fatima group
Unless you have premium support, assistance is restricted.
Lead Solutions Architect at a financial services firm with 11-50 employees
Salesforce directly does not give you the support, and it is through the partner that you have to go, leading to some time delays.
Head Of Information Technology at SAISOFT
 

Scalability Issues

Sentiment score
7.3
Microsoft Dynamics CRM offers scalability and adaptability, though customizations, standalone stability, and license management can pose challenges.
Sentiment score
7.1
Oracle CRM is praised for scalability and flexibility, but requires careful configuration, especially for on-premises setups.
Sentiment score
8.1
Salesforce Service Cloud is praised for its robust scalability, easily supporting growth and integrating across enterprise applications.
Microsoft Dynamics CRM is highly scalable, rated at ten, even fifteen out of ten.
CISO at a financial services firm with 501-1,000 employees
I would give it a ten out of ten for scalability.
Head of Digital Transformation at Simplified Consulting
Microsoft Dynamics CRM is scalable; it's easy to scale, but when customizations become extensive, maintainability can become challenging.
Chief Digital Officer at Cipher7
Salesforce Service Cloud is the most advanced in scalability, rating around nine to ten.
Head Of Information Technology at SAISOFT
Nobody can compete with Salesforce Service Cloud's scalability.
Lead Solutions Architect at a financial services firm with 11-50 employees
I would rate scalability highly because it is scalable, and there are always parts or other improvements.
Preseales And Solution Head at Tata Consultancy
 

Stability Issues

Sentiment score
7.8
Microsoft Dynamics CRM boasts high stability, minimal downtime, and enhanced availability, thanks to Azure Cloud integration and regular updates.
Sentiment score
7.4
Oracle CRM is reliable and handles complex tasks well, with most users rating it between seven and ten.
Sentiment score
7.9
Salesforce Service Cloud is stable, robust, and reliable, with occasional performance issues, and stability is valued despite its cost.
I would rate it ten out of ten.
CISO at a financial services firm with 501-1,000 employees
There have been instances where issues with Microsoft Azure have affected Dynamics due to the infrastructure layer.
Chief Digital Officer at Cipher7
In the last two or three years, I have not seen anything or heard of that occurring with someone else anywhere in our organization.
Principal Consultant at Systems Limited
We haven't really had any technical challenges with Oracle CRM.
Information Security Executive at a comms service provider with 1,001-5,000 employees
Regarding the stability of Oracle CRM, nobody is facing any major issues in terms of infrastructure problems whether it is Oracle CRM, Salesforce, or SAP CRM; they are all the same, especially with cloud-based SaaS.
IT Consultant at a tech services company with 51-200 employees
We rarely encounter stability issues with Salesforce Service Cloud, although when they occur, they cause significant disruption.
Lead Solutions Architect at a financial services firm with 11-50 employees
 

Room For Improvement

Microsoft Dynamics CRM is complex, requiring customization, with slow support, costly pricing, and needing improved user-friendliness and integration.
Oracle CRM is criticized for its outdated interface, costly customization, slow performance, poor integration, and complex deployment.
Salesforce Service Cloud needs enhancements in integration, functionality, customization, performance, and user-friendly features for better efficiency and usability.
More use-case-oriented material should be provided to help users and implementers learn how to do more, faster.
CISO at a financial services firm with 501-1,000 employees
Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly.
Head of Digital Transformation at Simplified Consulting
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it.
Chief Digital Officer at Cipher7
It's already integrated into our environment, so moving to something else will require a massive investment and change in strategy that we as an organization are not prepared to embark on just yet.
Information Security Executive at a comms service provider with 1,001-5,000 employees
When a client asks for any support, they're often in real trouble and need a prompt response.
IT Consultant at a tech services company with 51-200 employees
The AI feature needs improvement.
Technology Consultant at Clarinox Technologies Kenya
Salesforce Service Cloud should focus on simplification.
Lead Solutions Architect at a financial services firm with 11-50 employees
Configuring Flows in Salesforce Service Cloud is very difficult.
Assosiate Partner at Autana Business Partners
It could be better in areas such as media; it does not handle media effectively, particularly with pictures and uploads.
CTO at Glenavoo Digital
 

Setup Cost

Microsoft Dynamics CRM pricing ranges from $50-$115/user monthly, competitive with Salesforce, yet complex for small businesses.
Oracle CRM is pricey but offers scalable, flexible models suitable for enterprises requiring extensive database and scalability features.
Salesforce Service Cloud is costly, yet negotiable and flexible, ideal for larger enterprises considering infrastructure and staffing savings.
When we compare it to SAP or something like that, Microsoft Dynamics CRM is a very affordable solution.
Principal Consultant at Systems Limited
The pricing of Microsoft Dynamics CRM can be complex due to Microsoft's complicated licensing model.
CISO at a financial services firm with 501-1,000 employees
Microsoft Dynamics CRM costs about $110 to $115 per user per month, following a recent price increase.
Head of Digital Transformation at Simplified Consulting
The approximate licensing costs for Salesforce Service Cloud are around three hundred dollars a year per user.
Application Owner at a government with 1,001-5,000 employees
Salesforce Service Cloud is expensive.
Lead Solutions Architect at a financial services firm with 11-50 employees
Regarding pricing, I would say Salesforce field service is affordable, but the cost is increasing a little bit.
Preseales And Solution Head at Tata Consultancy
 

Valuable Features

Microsoft Dynamics CRM is ideal for seamless Microsoft integration, customization, and robust features for sales management and customer engagement.
Oracle CRM offers customizable, scalable solutions with seamless integration and analytics, enhancing sales, marketing, and service operations efficiently.
Salesforce Service Cloud offers robust case management, integration, and customization, enhancing service operations with user-friendly, flexible features.
The backend storage integrates seamlessly with OneDrive, and the solution offers robust security features, including Azure integration, two-factor authentication (2FA), and comprehensive audit trails.
CISO at a financial services firm with 501-1,000 employees
The CRM is very fast, which is the most important aspect, and it's very handy.
Data Scientist at a financial services firm with 11-50 employees
The most valuable feature of Microsoft Dynamics CRM is its integration with Outlook and other Microsoft products like Microsoft 365, which includes emails, Teams, and SharePoint.
Head of Digital Transformation at Simplified Consulting
The biggest advantage of Oracle CRM for me is the process coverage, ease of use, the UI, and obviously a good amount of analytics; these are the few strengths and seamless integration with any platform.
IT Consultant at a tech services company with 51-200 employees
Currently it's meeting all our needs, hence the migration about six months ago that we moved from on-premise to OCI, to the cloud-based platform to add additional capacity and analytics.
Information Security Executive at a comms service provider with 1,001-5,000 employees
The solution serves end-to-end customer relationship management which includes sales cloud, e-commerce cloud, and marketing cloud.
Technology Consultant at Clarinox Technologies Kenya
I can easily connect with the customer, have agent AI to directly communicate with them, and customers can create a case without any intervention.
Preseales And Solution Head at Tata Consultancy
Salesforce Service Cloud improved our organization with its mobile capabilities.
Application Owner at a government with 1,001-5,000 employees
Salesforce Service Cloud offers pre-built packages that are best in class.
Lead Solutions Architect at a financial services firm with 11-50 employees
 

Mindshare comparison

CRM Customer Engagement Centers Mindshare Distribution
ProductMindshare (%)
Microsoft Dynamics CRM13.4%
Salesforce Service Cloud10.6%
Zendesk8.7%
Other67.3%
CRM Customer Engagement Centers
CRM Mindshare Distribution
ProductMindshare (%)
Oracle CRM1.1%
Microsoft Dynamics CRM2.7%
Salesforce Sales Cloud2.4%
Other93.8%
CRM
CRM Customer Engagement Centers Mindshare Distribution
ProductMindshare (%)
Salesforce Service Cloud10.6%
Microsoft Dynamics CRM13.4%
Zendesk8.7%
Other67.3%
CRM Customer Engagement Centers
 

Featured Reviews

NavinJacob - PeerSpot reviewer
Chief Digital Officer at Cipher7
Has enabled seamless integration across platforms while supporting advanced analytics for customer insights
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it. A lot of custom work is needed if you have to integrate heterogeneous technologies with the Microsoft suite, but if you are using the Microsoft suite, then it's quite seamless. Microsoft Dynamics CRM should add commercial models that allow smaller companies to use it because it can get pretty expensive. Better commercial options for smaller implementations may be helpful. There should be commercial options for smaller companies, as the overheads and costs of Dynamics can be quite high.
reviewer2758776 - PeerSpot reviewer
IT Consultant at a tech services company with 51-200 employees
Has improved process coverage and integration while offering strong analytics and user experience
The analytics and reporting functionalities of Oracle CRM are good. I would rate them eight to nine out of ten, but it slightly falls behind Salesforce, which is much more advanced in terms of meeting the process and analytics part. The integration of Oracle CRM with other Oracle applications is seamless; that's not a problem at all. The biggest advantage of Oracle CRM for me is the process coverage, ease of use, the UI, and obviously a good amount of analytics; these are the few strengths and seamless integration with any platform. The multichannel service support has an impact on my customer service operations.
Sukanya Sen - PeerSpot reviewer
Preseales And Solution Head at Tata Consultancy
Field service has become more customer focused but asset-centric workflows still need improvement
Regarding the positive aspects of the product, the first advantage is that it is integrated with the CRM customer, making it highly customer-focused. I can easily connect with the customer, have agent AI to directly communicate with them, and customers can create a case without any intervention. Technicians can reach out to customers, making communication seamless. The knowledge base in the product definitely helps resolve customer issues. I use the knowledge base mainly for the technicians; they get the details, pre-work brief, and information on probable cases based on what the customer reports, including what parts they need to carry. Omni-channel support definitely improves customer engagement, but it has been available for a long time, so it is nothing new currently.
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
9%
Government
8%
Computer Software Company
7%
University
12%
Financial Services Firm
11%
Manufacturing Company
8%
Educational Organization
7%
Financial Services Firm
16%
University
8%
Outsourcing Company
7%
Performing Arts
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business43
Midsize Enterprise22
Large Enterprise21
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise2
Large Enterprise25
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise13
Large Enterprise25
 

Questions from the Community

What are the pros and cons of MS dynamics vs. Salesforce CRM?
When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slig...
Is it advisable to purchase Dynamics CRM in addition to NAV 2016?
Short answer: depends on your sales needs. NAV 2016’s built-in CRM is very basic. It’s fine for simple contact manage...
What needs improvement with Microsoft Dynamics CRM?
A few areas where Dynamics CRM can improve: User experience → Still feels complex for non-technical users, especial...
What do you like most about Oracle CRM?
The most valuable feature is the ability to automatically enrich deals by connecting to APIs. This allows me to gathe...
What is your experience regarding pricing and costs for Oracle CRM?
The price of Oracle CRM in Vietnam is high, which is a concern. Clients must buy the license once, and if there are u...
What needs improvement with Oracle CRM?
I wouldn't say that the deployment was the time-consuming aspect that is the room for improvement; our organizational...
What is your experience regarding pricing and costs for Salesforce Service Cloud?
Regarding pricing, I would say Salesforce field service is affordable, but the cost is increasing a little bit.
What needs improvement with Salesforce Service Cloud?
While Salesforce Service Cloud is more customer-focused, I believe a little more focus on assets is necessary. Custom...
What is your primary use case for Salesforce Service Cloud?
I mainly use Salesforce Service Cloud for field service. Field Service Lightning is a major feature I have used in th...
 

Also Known As

Dynamics CRM, MS Dynamics CRM
Market2Lead
Service Cloud
 

Overview

 

Sample Customers

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
Turk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom Technology
Stanley Black & Decker, Coca-Cola, Activision, Wells Fargo, Spotify, Aldo, Philips, The Red Cross, Blue Shield of California, Sprouts Farmers Market, Direct Energy Solar, Inspirato, Kiva
Find out what your peers are saying about Microsoft, Salesforce, Zendesk and others in CRM Customer Engagement Centers. Updated: April 2026.
894,807 professionals have used our research since 2012.