Intercom Customer Communications Platform vs Sales Creatio comparison

Intercom and Creatio are both solutions in the CRM category. Intercom is ranked #26 with an average rating of 9.5, while Creatio is ranked #21 with an average rating of 9.0. Intercom holds a 0.3% mindshare in CRM, compared to Creatio’s 0.9% mindshare. Additionally, 100% of Intercom users are willing to recommend the solution, compared to 100% of Creatio users who would recommend it.

Intercom Customer Communica...

Read 2 Intercom Customer Communications Platform reviews

306 Views
187 Comparison Views

100% willing to recommend

Sales Creatio

Read 9 Sales Creatio reviews

603 Views
404 Comparison Views

100% willing to recommend

Intercom Customer Communica...

Sales Creatio

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Executive SummaryUpdated on Jul 27, 2025

Sales Creatio and Intercom Customer Communications Platform compete in the CRM and customer communication space. Sales Creatio leads in pricing and support; Intercom is preferred for advanced features, attracting tech buyers.

Features: Sales Creatio offers process automation, robust sales management, and comprehensive CRM functionality, ideal for businesses focusing on streamlined operations. Intercom features real-time messaging, customer engagement tools, and proactive communication capabilities, appealing to businesses prioritizing direct customer interaction.

Ease of Deployment and Customer Service: Sales Creatio provides a flexible deployment model with dedicated support for easy onboarding. Intercom also offers straightforward deployment, with a focus on proactive customer service that effectively manages integration challenges.

Pricing and ROI: Sales Creatio presents a budget-friendly setup with substantial ROI, attractive for cost-conscious businesses enhancing CRM functionalities. Intercom, with a higher initial cost, delivers significant ROI through enhanced customer engagement and satisfaction, justifying the expense for organizations seeking long-term value.

To learn more, read our detailed Intercom Customer Communications Platform vs. Sales Creatio Report (Updated: July 2025).

Buyer's Guide

Intercom Customer Communications Platform vs. Sales Creatio

July 2025

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Helped 865,384 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Intercom Customer Communica...

Ranking in CRM

26th

Average Rating

9.6

Reviews Sentiment

7.7

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (9th), Social CRM (6th)

Sales Creatio

Ranking in CRM

21st

Average Rating

9.0

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Sales Force Automation (9th)

Mindshare comparison

As of August 2025, in the CRM category, the mindshare of Intercom Customer Communications Platform is 0.3%, up from 0.2% compared to the previous year. The mindshare of Sales Creatio is 0.9%, down from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

Kumar Abhishek Anand

Director at Revivo Technologies

Customer support has improved significantly with seamless chat integration for quick resolutions

The feature we appreciate most about the Intercom Customer Communications Platform is the messenger functionality. We are able to integrate it into our application and provide support to customers directly through our application. The messenger works efficiently, allowing users to have conversations without entering their details repeatedly. There is conversation history available for each customer interaction, and they can access the help section within the chat itself. The Finn AI agent handles conversations both in chat and WhatsApp, which is particularly beneficial. Regarding automation tools, we have enabled the AI agent to answer customer queries instantly, reducing the need for constant staff presence. The AI agent quickly responds to customers and summarizes their issues, informing us when it cannot resolve a problem independently.

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Debharshi Bhattacharya

Assistant Consultant at a performing arts with 51-200 employees

A highly stable solution that is GDPR compliant and can be used for the lead generation cycle

I use Sales Creatio for the lead generation cycle With Sales Creatio, you can have a customer service review, and it is GDPR compliant. Sales Creatio is one of the few solutions that can be hosted on-premises and on the cloud. Sales Creatio should include better customizations. Sales Creatio is…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The live chat is pretty good because you can create a macro, which is a predefined input we can give customers."

"The feature we appreciate most about the Intercom Customer Communications Platform is the messenger functionality, allowing users to have conversations without entering their details repeatedly."

"There's not a single CRM out there that is quite as flexible as Creatio CRM."

"Intuitive, low-code CRM platform that's easy to integrate and use."

"With Sales Creatio, you can have a customer service review, and it is GDPR compliant."

"Its configurability in terms of being able to change screens and fields and create workflows that are compatible with our business objectives is most valuable."

"Some of the best features of Sales Creatio are end-user ease of use, user interface, and speed of data entry, and the abundance of features at a very low cost is also notable."

"It provides a customizable platform that enables companies to safely store and recognize customer data, as well as connect multiple channels and other related services."

"I like Creatio's workflows, automation, and no-code features that we can update as we wish."

"Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an option."

Cons

"Sometimes, the solution lags and takes time to update something."

"It would be beneficial if there was a way to train the AI to better understand customer language."

"Sales Creatio should include better customizations."

"The marketing feature needs to be improved. Documentation on their website, or their knowledge base, also needs expansion and improvement."

"There is still some room for improvement in the overall look and feel of the software."

"Out of the box connectors are great, but the ability of what is there versus other CRMs is limited."

"The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved."

"On the sales side, I would like to see a CPQ product, and on the services side, I'd like to see more of a field service automation feature."

"Creatio's mobile app could be more intuitive."

"To benefit from this software you need to have somebody dedicated to customizing the features you're looking for and, to be honest, I do not have time to focus only on that."

Pricing and Cost Advice

Information not available

"Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution."

"Creatio's most basic plan, which has Growth, Enterprise, and Ultimate, I use the Enterprise version. It's a fully-featured CRM that includes sales, marketing, and service, along with the studio product."

"Pricing for this solution is more affordable than Salesforce, and the costs are upfront."

"Sales Creatio's enterprise version is $60 per user per month. Other leaders in the Gartner Magic Quadrant for sales automation, such as SAP, Microsoft, Salesforce, and Oracle, are about $150 to $200 a month, and Creatio is $60."

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Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about Intercom Customer Communications Platform?

The live chat is pretty good because you can create a macro, which is a predefined input we can give customers.

See all answers

What needs improvement with Intercom Customer Communications Platform?

For the Intercom Customer Communications Platform, we are updating our knowledge base to help the AI read more proactively. It would be beneficial if there was a way to train the AI to better under...

See all answers

What is your primary use case for Intercom Customer Communications Platform?

When asked about AI tools and AI coding tools, we were using ChatGPT until recently. We switched to GitHub Copilot, which we have integrated into our IDE for software development purposes. Regardin...

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What do you like most about Sales Creatio?

Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an...

See all answers

What is your experience regarding pricing and costs for Sales Creatio?

Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution. The fact that the solution is from an East European company makes it cheaper because of labor arbitrage. O...

See all answers

What needs improvement with Sales Creatio?

The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the ...

See all answers

Comparisons

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Compared 44% of the time

Microsoft Dynamics CRM vs Sales Creatio

Compared 35% of the time

Salesforce Sales Cloud vs Sales Creatio

Compared 22% of the time

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Product Reports

Buyer's Guide

CRM Customer Engagement Centers

August 2025

Intercom Customer Communications Platform report

Download Intercom Customer Communications Platform product report

Buyer's Guide

Sales Creatio

July 2025

Download Sales Creatio product report

Also Known As

Intercom

No data available

Overview

Intercom Customer Communications Platform enhances interactions by offering robust tools designed to streamline customer engagement and support, effectively catering to modern business communication needs.

Providing a comprehensive approach to customer interaction, Intercom facilitates seamless conversation management through its adaptable suite of messaging, logistical, and analytical features. Frequently utilized for customer support and marketing, its flexibility and user-friendly design encourage efficient communication. While offering valuable insights through analytics, some users note areas for improvement in customizability and pricing models, pointing towards a potential enhancement in fine-tuning its cost-effectiveness and adaptability to diverse business strategies.

What are the standout features of Intercom?

Live Chat: Immediate customer support through real-time messaging.
Automated Bot: Streamlines inquiries by handling routine questions.
Integration Capabilities: Connects seamlessly with third-party tools.
Inbox Management: Organizes conversations for efficient response.

What benefits and ROI should users look for?

Enhanced Customer Satisfaction: Faster resolutions lead to happier clients.
Improved Team Efficiency: Automation reduces manual workload.
Actionable Analytics: Data-driven insights optimize strategies.
Scalable Solutions: Adapts to growing business demands.

Industries such as e-commerce, SaaS, and tech-driven businesses often implement Intercom for its ability to provide personalized customer journeys. Its messaging platform excels in maintaining customer relationships and resolving issues quickly, which is crucial in these fast-paced sectors.

Intercom

Sales Automation Software to accelerate the complete sales cycle — from lead to repeat sales

Sales Creatio is a cloud CRM system for comprehensive sales force automation from lead management to large enterprise sales. Employ out-of-the-box reference processes to manage the entire sales cycle! The product guides users through the entire sales process from the initial communication with a customer to the closed deal. Sales Creatio combines AI with leading UX to accelerate user adoption.

Creatio

Sample Customers

Expensift, Moz, Invision, Salesforce, Droplr, Vend, BugHerd, Ghost, Put.io, Codeship

ABLV Bank, Pelco, Heinz, Bayer, Century21, Allianz, ABB, Tele2, ABLV, Yandex, Pepsico, PSA Peugeot Citroen, Fiscale, Mitsubishi Electric, Vivino

Buyer's Guide

Intercom Customer Communications Platform vs. Sales Creatio

July 2025

Free Report: Intercom Customer Communications Platform vs. Sales Creatio

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