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Sales Creatio vs Salesforce Sales Cloud comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Sales Creatio
Ranking in CRM
22nd
Ranking in Sales Force Automation
10th
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
8
Ranking in other categories
No ranking in other categories
Salesforce Sales Cloud
Ranking in CRM
2nd
Ranking in Sales Force Automation
1st
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
115
Ranking in other categories
Opportunity Management (1st), Conversation Intelligence Software (3rd)
 

Mindshare comparison

As of July 2025, in the CRM category, the mindshare of Sales Creatio is 0.8%, down from 1.0% compared to the previous year. The mindshare of Salesforce Sales Cloud is 8.1%, down from 10.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

HaroldBusby - PeerSpot reviewer
Offers agility and how quickly it can be modified to meet the workflows of any organization
The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved. Only half of the mobile app uses the new architecture, and I believe their roadmap is to fully update it so there's a consistent user interface throughout the mobile app. Some of it uses the older Creatio technology, some of it's newer, and I think they're aiming to have it fully updated sometime in the second quarter. That will be a big jump. It supports the remote sales team, but it could be a lot better. Creatio needs to move the mobile app update higher on its priority list. We can see a difference when we look at other mobile CRM solutions out there – Creatio's mobile app isn't as fresh as other parts of the application. The other area I'd like to see Creatio improve – is the development of a robust field service application or enhancement to their existing Service Creatio module. It should be a separate product called Creatio Field Service. Field service is important because it addresses the large number of workers out there who aren't desk-bound, and that really corresponds with the mobile app improvements.
RohitPothani - PeerSpot reviewer
Enhances deal closures and have navigation and process flow features
They should also include ATP and CTP functionality. Whenever there is a sale or opportunity, sales representatives should be able to determine what is available in the inventory and how much can be delivered to the customer. For example, if I take an order today, it might take ten days to produce and deliver the product. This is the ATP. If a customer orders 100 cell phones, the CTP functionality helps determine if we can deliver that quantity. This insight is provided when ERP systems are integrated, as ERP systems handle inventory. However, even without an ERP system, this information is crucial. The ATP and CTP stock should be monitored or mentioned somewhere in Salesforce to make decisions easier for sales representatives. If my inventory has 10,000 cell phones from 8 AM to 6 PM at the start of the day, any confirmed orders should reduce this inventory count. We can monitor my inventory in real-time and decide whether to accept new opportunities based on current stock levels.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an option."
"Intuitive, low-code CRM platform that's easy to integrate and use."
"There's not a single CRM out there that is quite as flexible as Creatio CRM."
"It provides a customizable platform that enables companies to safely store and recognize customer data, as well as connect multiple channels and other related services."
"I like Creatio's workflows, automation, and no-code features that we can update as we wish."
"With Sales Creatio, you can have a customer service review, and it is GDPR compliant."
"Its configurability in terms of being able to change screens and fields and create workflows that are compatible with our business objectives is most valuable."
"Salesforce is very user-friendly, which makes it effortless to track business management reports."
"Salesforce is a very powerful tool which helps us to build that through tools like Process Builder or Flows, or even write code to achieve these scenarios."
"I find the forecasting the most valuable feature. It's valuable because there are two types of forecasting, customizable and collaborative forecasting."
"The dashboards and dashboard customization are great."
"It is a good platform that shows consolidation of information for our customer base."
"It is nice to have the install base information at your fingertips when you look up a company."
"Salesforce helps up keep track of candidates."
"Salesforce Sales Cloud is very stable."
 

Cons

"Out of the box connectors are great, but the ability of what is there versus other CRMs is limited."
"The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved."
"To benefit from this software you need to have somebody dedicated to customizing the features you're looking for and, to be honest, I do not have time to focus only on that."
"Creatio's mobile app could be more intuitive."
"The marketing feature needs to be improved. Documentation on their website, or their knowledge base, also needs expansion and improvement."
"There is still some room for improvement in the overall look and feel of the software."
"On the sales side, I would like to see a CPQ product, and on the services side, I'd like to see more of a field service automation feature."
"Sales Creatio should include better customizations."
"It does not include a professional accounting system, it is operations and it is CRM. It is not capable of accounting things."
"The problem is the solution has gotten so big, it's very complex now. It's a bit difficult to figure out how to do certain actions."
"Salesforce Sales Cloud is not as simple to use as Zoho. It requires some level of expertise before you can use it. However, you can easily learn how to use the solution as you go along."
"My age-old complaint with Salesforce Sales Cloud is that it has to be refreshed because it's a cloud-based system. If you make any updates, you have to refresh and save because you're fundamentally looking at what's running in the cloud. It can be slow since you constantly refresh and save the screen. If you were running a local application, like a local CRM system, as you input anything, it would be more seamless."
"Sales Cloud could be improved with more training. In general, the training is very good, but you have to really seek out some good options in order to upskill yourself. Another thing, which could also be a benefit, is that Sales is very customizable. If you move from one organization to another, you can see your Salesforce as before, but their Sales Cloud may look completely different from what you're used to. It's not like Microsoft Excel or Trello, where the layout and all the functions are the same. Because it's so customizable, I feel like there is a bit of a learning curve when you inherit another Sales Cloud instance. To be honest, I think that's the beauty of Salesforce because you can customize it so much to fit your needs as a company. It follows your processes and use cases in order for you to get the most out of the system itself."
"Salesforce is a powerful tool and you need specialists to create or to develop new functionalities. It is a difficult platform to learn to manage and you need years to know the whole product."
"It is very clunky. Its interface can be more user-friendly. There is always way too much information going on in Salesforce. It puts too much on your screen. It gives you every piece of information in the world, whereas I need less. It would be nice for it to be cleaned up a bit."
"The solution could improve the partner management and communities. For the enterprise licenses, we have the help, but it should also be extended with the features to the partner community."
 

Pricing and Cost Advice

"Creatio's most basic plan, which has Growth, Enterprise, and Ultimate, I use the Enterprise version. It's a fully-featured CRM that includes sales, marketing, and service, along with the studio product."
"Pricing for this solution is more affordable than Salesforce, and the costs are upfront."
"Sales Creatio's enterprise version is $60 per user per month. Other leaders in the Gartner Magic Quadrant for sales automation, such as SAP, Microsoft, Salesforce, and Oracle, are about $150 to $200 a month, and Creatio is $60."
"Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution."
"The price is fair."
"The licensing fees are reasonable."
"Sales Cloud is quite expensive."
"There is a license required to use this solution and the price is expensive. It could be reduced."
"My understanding is that Salesforce is a little bit expensive, but in terms of the efficiencies, automation, and visibility, I think it's definitely value for money."
"The price of Salesforce Sales Cloud could be reduced. It is expensive."
"Being license based, the license varies by type. The pricing is considered average."
"It is alright for now because we ended up getting a discount off the base price. So, for now, it is okay. We may have to renegotiate when we get more users, and I don't know if the price would stay the same or increase. It has just a standard licensing fee. If you end up hiring a consultant for implementation, you will have to pay for the implementation. Other than that, there are no additional fees."
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Top Industries

By visitors reading reviews
Computer Software Company
18%
Comms Service Provider
11%
Manufacturing Company
9%
Financial Services Firm
7%
Educational Organization
24%
Computer Software Company
10%
Financial Services Firm
9%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Sales Creatio?
Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an...
What is your experience regarding pricing and costs for Sales Creatio?
Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution. The fact that the solution is from an East European company makes it cheaper because of labor arbitrage. O...
What needs improvement with Sales Creatio?
The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the ...
What do you like most about Salesforce Sales Cloud?
The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.
What needs improvement with Salesforce Sales Cloud?
With today's generative AI capabilities like ChatGPT ( /products/chatgpt-reviews ), it should be possible to directly communicate with the software rather than navigating through the entire system ...
What is your primary use case for Salesforce Sales Cloud?
I generally use Salesforce Sales Cloud ( /products/salesforce-sales-cloud-reviews ) for our sales process, setting up the entire opportunity lifecycle from lead generation to contract closure. It h...
 

Also Known As

No data available
Sales Cloud, SFDC, Salesforce
 

Overview

 

Sample Customers

ABLV Bank, Pelco, Heinz, Bayer, Century21, Allianz, ABB, Tele2, ABLV, Yandex, Pepsico, PSA Peugeot Citroen, Fiscale, Mitsubishi Electric, Vivino
Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group
Find out what your peers are saying about Sales Creatio vs. Salesforce Sales Cloud and other solutions. Updated: July 2025.
861,524 professionals have used our research since 2012.