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Sales Creatio Reviews

Vendor: Creatio
4.4 out of 5
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What is Sales Creatio?

Sales Creatio is a configurable platform offering low-code customization and integration capabilities. Key features include quick implementation and hosting flexibility. It's suitable for team collaboration in medium to large enterprises managing sales processes with ease.

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Sales Creatio is the #7 ranked solution in top Sales Force Automation solutions and #19 ranked solution in top CRM solutions. PeerSpot users give Sales Creatio an average rating of 8.8 out of 10. Sales Creatio is most commonly compared to Microsoft Dynamics CRM: Sales Creatio vs Microsoft Dynamics CRM. Sales Creatio is popular among the midsize enterprise segment, accounting for 37% of users researching this solution on PeerSpot. The top industry researching this solution are professionals from a construction company, accounting for 24% of all views.
Buyer's Guide
Sales Creatio
April 2026
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Helped 891,869 peers since 2012

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Sales Creatio mindshare

Product category:
CRM
As of April 2026, the mindshare of Sales Creatio in the CRM category stands at 1.0%, up from 0.7% compared to the previous year, according to calculations based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
Sales Creatio1.0%
Microsoft Dynamics CRM2.4%
Salesforce Sales Cloud2.1%
Other94.5%
CRM

PeerResearch reports based on Sales Creatio reviews

TypeTitleDate
CategoryCRMApr 28, 2026Download
ProductReviews, tips, and advice from real usersApr 28, 2026Download
ComparisonSales Creatio vs Microsoft Dynamics CRMApr 28, 2026Download
ComparisonSales Creatio vs Salesforce Sales CloudApr 28, 2026Download
ComparisonSales Creatio vs Zoho CRMApr 28, 2026Download
Suggested products
TitleRatingMindshareRecommending
Microsoft Dynamics CRM3.92.4%93%80 interviewsAdd to research
Salesforce Sales Cloud4.22.1%94%118 interviewsAdd to research
 
 
Key learnings from peers

Valuable Features

Sales Creatio offers flexibility and customization, allowing low-code and no-code configurations. It supports seamless integration with various platforms and services, promoting swift modifications for workflows. The platform is recognized for agility, efficiency in sales process management, lead and opportunity handling, and ease of use compared to competitors like Salesforce. It provides advanced analytics, GDPR compliance, and affordable pricing. It enables users to design processes independently and is notable for user interface and data entry speed.
  • "Creatio is reliable, fast, and fits our goals."
  • "With Sales Creatio, utilization was improved by 80%, the database is clean and alive with usage every day, and my team loves this solution, both mobile and Windows."
  • "The main valuable feature is the flexibility and the customization of the platform, as there's not a single CRM out there, at least that I've used, that is quite as flexible as Creatio CRM, especially Creatio sales, and on top of the features, it's also the pricing because, if you look at some of the other companies even bigger than Creatio, they're charging at least 10 times what Creatio is charging."

Room for Improvement

Sales Creatio requires enhancements in its mobile application, user interface, and calendar functionality. Customization and integration capabilities could be more user-friendly, with particular focus on APIs and PDF generation. The current pricing may not suit smaller businesses. Documentation and onboarding processes need improvement for better usability. Improvements in email integration with Outlook are needed. Some users report concerns over loading times and performance issues when dealing with large data volumes. Marketing features are complex, needing improved configuration guidance.
  • "Creatio's mobile app could be more intuitive."
  • "My main pet peeve with this product is marketing."
  • "One other area for improvement is with the connectors. They just don't have quite enough of these connectors or the ability to do a custom integration."

ROI

Many clients find a positive result but have not calculated the ROI directly. Some organizations experience growth since implementing Sales Creatio, though attributing this solely to the application is challenging. Benefits appear after several months once integrations are complete and users adjust. Teams appreciate the user-friendly interface and internal chat features. Some businesses note reduced time to business value but do not track specific metrics like cost or time savings.

Pricing

Sales Creatio offers competitive pricing at $60 per user per month for the enterprise version, billed annually, making it cost-effective compared to other leaders like Salesforce, which can be twice as much. The lowest tier starts at $30 per user monthly. Premium connectors incur additional fees, while some connectors are free. Users appreciate clear upfront costs without hidden charges, although pricing can vary for marketing needs based on the number of contacts. Partners benefit from special pricing.
  • "Creatio's most basic plan, which has Growth, Enterprise, and Ultimate, I use the Enterprise version. It's a fully-featured CRM that includes sales, marketing, and service, along with the studio product."
  • "Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution."
  • "Pricing for this solution is more affordable than Salesforce, and the costs are upfront."

Popular Use Cases

Sales Creatio is extensively used for managing sales processes across various industries, particularly in B2B sales involving manufacturers, distributors, and high-tech equipment. Users leverage it for lead management, opportunity qualification, contract handling, and overall sales cycle management including dashboards that provide a comprehensive view of sales performance. It is also employed in telecommunications, financial institutions, and banks, offering customizability for diverse business scenarios, tech support, and project management.

Service and Support

Users commend Sales Creatio for responsive and professional customer service. Quick responses and effective issue resolution are frequently noted. Some users highlight instances of prompt resolution, while others mention occasional delays or misunderstandings. Integration issues with third-party products were persistently addressed. While many find technical support user-friendly and responsive, others desire improvement, rating support as mid-level. Communication challenges occasionally arise, yet resolution efforts are evident. Partner experiences reflect instant technical assistance and effective client collaboration.

Deployment

Sales Creatio's initial setup is often seen as straightforward with some needing minor configuration to suit business needs. Companies find it easier when aligned with European CRM paradigms. Organizations that are familiar with such systems, like software vendors, find setup quick, needing minimal personnel for ongoing maintenance. Deployment time varies based on company size, with smaller firms taking weeks and large implementations taking a few months, focusing on data migration and cleanup.

Scalability

Sales Creatio demonstrates impressive scalability, accommodating various user ranges. It's suitable for organizations of all sizes, including large enterprises. Adding users is straightforward, and it functions well for small to medium enterprises, with some saying it's ideal for up to several thousand users. For higher user numbers, an on-premise setup might be advisable, though not commonly explored. Users note its flexibility in handling numerous processes, while some highlight potential high costs if using default solutions.

Stability

Users find Sales Creatio to be highly stable, with minimal issues regarding uptime. Some have noted occasional slowness, often attributed to their own internet connections, rather than the platform itself. There are instances of minor downtime, typically not exceeding ten minutes a month. Previously faced network issues were resolved by switching hosting providers, enhancing service stability. Despite occasional slow processing, they rate its reliability high and suitable for office operations.
These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.
Download our Sales Creatio Buyer's Guide for additional reliable information.

Review data by company size

By reviewers
Company SizeCount
Small Business6
Midsize Enterprise1
By reviewers
By visitors reading reviews
Company SizeCount
Small Business25
Midsize Enterprise28
Large Enterprise22
By visitors reading reviews

Top industries

By visitors reading reviews
Construction Company
24%
Financial Services Firm
13%
Retailer
7%
Comms Service Provider
5%
Marketing Services Firm
5%
University
5%
Manufacturing Company
4%
Computer Software Company
4%
Government
4%
Outsourcing Company
4%
Performing Arts
4%
Real Estate/Law Firm
3%
Educational Organization
3%
Consumer Goods Company
3%
Logistics Company
3%
Media Company
3%
Printing Company
1%
Transportation Company
1%
Healthcare Company
1%
Recreational Facilities/Services Company
1%
Renewables & Environment Company
1%
Energy/Utilities Company
1%

Compare Sales Creatio with alternative products

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Learn more about Sales Creatio

Sales Creatio delivers a seamless experience for B2B sales, supporting users in managing sales cycles such as lead qualification and contract finalization. It provides advanced analytics and automation tools with a drag-and-drop interface, requiring no deep programming expertise. Users benefit from robust integration capabilities and GDPR compliance. It is capable of hosting both on-premises and in the cloud, offering customization for manufacturing and production sectors. However, there are areas for improvement, particularly in customization, calendar functionality, and marketing documentation. The mobile app, field service features, and API development warrant enhancements, while pricing could be a concern for smaller companies.

What are the key features of Sales Creatio?
  • High Configurability: Tailors to business needs with flexible customization.
  • Low-code/No-code: Enables rapid application development without heavy coding.
  • Robust Integration: Facilitates easy connectivity with third-party platforms.
  • Advanced Analytics: Provides comprehensive dashboards and reporting tools.
  • GDPR Compliance: Ensures data handling meets regulatory requirements.
  • Cloud and On-premises Hosting: Offers deployment flexibility for different IT strategies.
What benefits should be considered in reviews?
  • Quick Implementation: Reduces time to operational readiness.
  • Ease of Use: Simplifies adoption and training for new users.
  • Cost-effectiveness: Efficiently manages budgets with scalable solutions.
  • Agility in Workflow Modification: Adapts swiftly to changing business processes.
  • Enhanced Collaboration: Facilitates teamwork with intuitive tools and interfaces.

Sales Creatio is implemented in industries such as manufacturing and distribution, where it manages end-to-end sales processes and enhances team oversight through insightful dashboards and reports. It aids in lead generation and supports client solutions with ticket systems, primarily benefiting medium to large enterprises by focusing on customization and BPMN capabilities for manufacturing and production.

Sales Creatio customers

ABLV Bank, Pelco, Heinz, Bayer, Century21, Allianz, ABB, Tele2, ABLV, Yandex, Pepsico, PSA Peugeot Citroen, Fiscale, Mitsubishi Electric, Vivino

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Product Categories

Product Categories
CRM
Sales Force Automation

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Sales Creatio Reviews Summary
Author infoRatingReview Summary
CEO at B-OS, Unipessoal Lda.3.5I've used Creatio for a few months and found it powerful for CRM and marketing automation, with strong no-code tools and customization, though it's pricey, has limited testing environments, and support could be improved.
Associate Product Consultant at a tech services company with 201-500 employees4.0I used Sales Creatio for two years; it was easy to integrate and configure, though performance and mobile app issues stood out. Support was slow at times, but overall it worked well, and I’d rate it an 8.
Senior Sales Manager at a tech services company with 1-10 employees4.5I've used Sales Creatio for two years in manufacturing and distribution, appreciating its ease of use, low cost, and strong sales features. Setup was easy, though mobile and email integration need improvement. Overall, it's highly valuable.
Senior Sales Manager at a tech services company with 1-10 employees4.5I use Creatio in the manufacturing and distribution sectors due to its agile platform, quick implementation, and valuable features compared to costlier CRMs. However, improvements in its mobile app and field service application are needed for enhanced user experience.
Founder and CEO at Praxi Solutions, Inc.4.5I value Sales Creatio as an intuitive, low-code, and stable CRM, significantly improving our utilization. Its integrated platform is excellent, but the marketing module and documentation need improvement. Support is fantastic, and pricing is attractive.
Assistant Consultant at a performing arts with 51-200 employees4.5I use Sales Creatio primarily for lead generation. Its valuable features include GDPR compliance and flexibility for on-premises or cloud hosting. However, it would benefit from improved customization options. I haven't used or considered alternative solutions.
Senior Sales Manager at a tech services company with 1-10 employees4.5I find Sales Creatio highly configurable, stable, and cost-effective for B2B sales, despite its 24-hour calendar. It's a scalable solution, offering great value compared to competitors, and I recommend it.
ImDigital at a consultancy with 1-10 employees4.5I highly recommend Creatio. It's a reliable, scalable CRM with excellent workflows and no-code features that effectively manage our sales pipeline. My only minor suggestion is improving the mobile app's intuitiveness, but I am very satisfied.