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IDERA SQL Diagnostic Manager for SQL Server vs ServiceNow IT Operations Management comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 23, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IDERA SQL Diagnostic Manage...
Ranking in Event Monitoring
12th
Average Rating
8.0
Reviews Sentiment
7.4
Number of Reviews
9
Ranking in other categories
Database Development and Management (13th)
ServiceNow IT Operations Ma...
Ranking in Event Monitoring
3rd
Average Rating
8.2
Reviews Sentiment
6.5
Number of Reviews
46
Ranking in other categories
Cloud Management (14th), IT Infrastructure Monitoring (15th), AIOps (4th)
 

Mindshare comparison

As of October 2026, in the Event Monitoring category, the mindshare of IDERA SQL Diagnostic Manager for SQL Server is 5.4%, up from 2.1% compared to the previous year. The mindshare of ServiceNow IT Operations Management is 6.0%, down from 17.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Event Monitoring Mindshare Distribution
ProductMindshare (%)
ServiceNow IT Operations Management6.0%
IDERA SQL Diagnostic Manager for SQL Server5.4%
Other88.6%
Event Monitoring
 

Featured Reviews

reviewer2317098 - PeerSpot reviewer
Assistant at a tech services company with 1,001-5,000 employees
Offers effective monitoring of resources but lacks the ability to connect to an AWS instance and write custom queries.
We use it mainly for monitoring, including CPU, memory, and disk space, and for troubleshooting purposes We've set up alerts to notify us when performance deviates from the baseline we've configured for each resource. So, whenever that happens, we get an alert and can investigate immediately. So,…
reviewer2755671 - PeerSpot reviewer
Solution architect at a tech vendor with 10,001+ employees
Significant enhancement in operations with powerful discovery and analytics, yet pricing structure poses challenges
ServiceNow IT Operations Management provides out-of-the-box dashboards. Along with the dashboard, it also provides the Operations Workspace, which is very useful for operations teams. There is a functionality called Performance Analytics, which we are also using to develop some dashboards for the senior leadership and operations team where they can perform trend analysis of alerts and events happening across the infrastructure and application landscape. These dashboards are really useful here. ServiceNow IT Operations Management's biggest plus point is that it is a platform. ITOM is just one module that ServiceNow IT Operations Management offers, but they provide seamless integration of ITOM with their other modules such as ITSM, where we can leverage the AIs for discovery, perform impact analysis, which essentially helps to enhance the overall IT operations and reduce the downtime and MTTR.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"SQL DM made troubleshooting much easier and allowed multiple people to look into an issue with confidence."
"One of the things that it is used for is to detect anything that could possibly cause our systems not to function well, and it has helped us to determine that before anything has actually happened."
"Baselining our SQL Servers has made a huge impact."
"Overall, it has allowed us to do more with database management and run more databases on a given server, because we're able to isolate issues quicker and take the proactive steps necessary to correct them."
"We're able to diagnose issues prior to their actually becoming issues. Without the alerting, we wouldn't have a clue as to what was going to happen. With the alerting, it gives us a heads-up that a specific threshold has been met, and we need to take specific action."
"SQL monitoring time has been dramatically reduced and our IT Infrastructure team has improved SQL maintenance and monitoring knowledge over time just by using SQL DM."
"Monitors and alerts on our mission critical instances in real-time on a 24/7 basis."
"The most valuable features are disk space projections for planning, and also the Snapshotting ability, to look back in time, to see what was going on the server at a particular time. It's basically the output of an sp_who2."
"ServiceNow IT Operations Management's biggest plus point is that it is a platform, and they provide seamless integration of ITOM with their other modules such as ITSM, where we can leverage the AIs for discovery, perform impact analysis, which essentially helps to enhance the overall IT operations and reduce the downtime and MTTR."
"The most valuable features of the solution are discovery, cloud governance, event management, and service mapping."
"The software asset management features — especially around discovery — are the tools I find to be the most valuable."
"It's easy to set up."
"The scalability of ServiceNow is good."
"It helps streamline management and processes."
"I like the tool's CMBD connection with Discovery. The solution is also flexible."
"The product is very good but can be improved by providing a detailed information section to track recurring issues and their solution."
 

Cons

"They can improve checking the status of the CPU, memory, and IO utilization from each task."
"Some more granularity in alerting."
"With basic SQL training in my history, I've found at times I needed to Google SQL counters, for example, to understand what was occurring or how to configure SQL DM to be useful."
"One thing I'd like to see is the ability to view the execution plan and have the system automatically recommend potential query optimizations, especially at the query level."
"I'm going to do an upgrade which may resolve my issues, but one area for improvement is its ability to handle the amount of data that we collect with it. We're likely one of the largest installations, with over 300 servers being collected with this product, and sometimes there are gaps. That would really be my only concern, in terms of how the data is collected and stored, for consistency."
"Tech support has been okay, not that great, but they made sure that we got what we were looking for."
"It would helpful if SQL DM could mark when changes are made within the program."
"Scalability is what I mentioned earlier, regarding room for improvement. It doesn't seem to scale out to an environment as large as ours, with just a single monitoring server."
"I would like more manual issues to have automated report-facing options."
"Lacks the ability to do its own monitoring."
"There is room for improvement in service mapping within ServiceNow ITOM. When we have more time, we'll look to extend that and apply it to business-critical services like email."
"The out-of-the-box reporting feature has room for the improvement, it can be make more user friendly as other tools."
"The service discovery tool should include HR automations that automatically remove an employee who is leaving."
"The solution’s licensing cost could be improved."
"ServiceNow IT Operations Management is not very affordable. It is affordable for organizations with a minimum of 5,000 users plus."
"The pricing is high."
 

Pricing and Cost Advice

"We were upgraded to Premium Support without their actually asking us, when we were quoted. Then I asked for Standard Support and that they had to re-quote us that. But they don't do that by default. They upcharge you by default, which I didn't think was very nice, without even asking."
"The pricing is reasonable, it's comparable with the competitors."
"We obtained discovery licenses at about seven dollars Australian per unit, which we found to be reasonable and competitive."
"ServiceNow IT Operations Management is a costly solution. I'd rate the price at ten, on a scale from one to ten with one being the lowest and ten being the highest price. Some clients do have a problem with the price, but most find that the solution is worth the cost."
"The pricing is high and may be excluding the small to medium-sized enterprise businesses."
"The solution is costly compared to the products offered by its competitors."
"The cost of ServiceNow is much higher."
"While not entirely sure, I believe the solution costs at least a million dollars annually."
"It is moderately expensive. The pricing itself and the licensing options are depending on the model and the customization."
"The price of ServiceNow IT Operations Management is expensive."
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Top Industries

By visitors reading reviews
Outsourcing Company
15%
Construction Company
10%
Manufacturing Company
9%
Comms Service Provider
8%
Manufacturing Company
12%
Financial Services Firm
10%
Computer Software Company
7%
Healthcare Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise5
Large Enterprise4
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise6
Large Enterprise29
 

Questions from the Community

Ask a question
Earn 20 points
What is your experience regarding pricing and costs for ServiceNow IT Operations Management?
Regarding pricing, while I initially felt the prices were high when we moved, I now see that it is reasonable considering that we are not just using an ITSM tool; we are improving processes and com...
What needs improvement with ServiceNow IT Operations Management?
ServiceNow IT Operations Management can be improved by focusing on adoption, as some companies still use other tools, and we had to onboard them initially, addressing challenges such as data migrat...
What is your primary use case for ServiceNow IT Operations Management?
As an implementation expert and former CIO, I handled implementation from an IT best practice perspective for different companies.
 

Also Known As

IDERA SQL DM, IDERA SQL Diagnostic Manager
ServiceNow ITOM
 

Overview

 

Sample Customers

Padnos, University of Notre Dame, D4, Infeon Technologies, Chevron, LC Waikiki, Sisters of Saint Francis Health Services, Seattle Cancer Care Alliance, CVE, Colorado State University, St. Charles, Chaucer PLC, 1-800-Flowers, Ancoris, Money Management, National Opinion Research Center, California Department of Health, Plexus; Aviva, Burlington Northern Santa Fe, CBS, Comcast, Google, Merck, Regions Financial, Schneider Electric, Tata Consultancy Services, Verizon Communications, Zurich Financial Services
servicenow, TransAlta, NATS, Symantec
Find out what your peers are saying about IDERA SQL Diagnostic Manager for SQL Server vs. ServiceNow IT Operations Management and other solutions. Updated: September 2026.
915,325 professionals have used our research since 2012.