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Hitachi VSP E Series vs NetApp AFF comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 5, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in NVMe All-Flash Storage Arrays
6th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
All-Flash Storage (15th)
Hitachi VSP E Series
Ranking in NVMe All-Flash Storage Arrays
14th
Average Rating
7.2
Reviews Sentiment
6.8
Number of Reviews
5
Ranking in other categories
No ranking in other categories
NetApp AFF
Ranking in NVMe All-Flash Storage Arrays
2nd
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
311
Ranking in other categories
All-Flash Storage (2nd)
 

Mindshare comparison

As of May 2025, in the NVMe All-Flash Storage Arrays category, the mindshare of Pure FlashArray X NVMe is 2.8%, down from 2.8% compared to the previous year. The mindshare of Hitachi VSP E Series is 2.0%, up from 1.5% compared to the previous year. The mindshare of NetApp AFF is 20.0%, up from 19.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
NVMe All-Flash Storage Arrays
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
Mir Gulzar Ahmed - PeerSpot reviewer
Achieves high performance and availability with a reliable and flexible storage solution
The most valuable features of Hitachi VSP series include its high performance and availability. These are key selling points for any Hitachi product. No other storage system provides a hundred percent availability, but Hitachi offers this twenty-four by seven without needing downtime. These products are highly scalable with flexible memory and controller updates.
Anna Sofo - PeerSpot reviewer
Since switching, our clients have reported improved performance and reduced latency
I like NetApp AFF's deduplication. The solution's AutoSupport feature is efficient and effective because customers are notified of potential issues before they experience problems with NetApp. The support is sold based on metro clusters, so they guarantee the client's business continuity. NetApp has an Active IQ app that allows you to get information on your smartphone.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The duplication algorithm allows us to get a lot more use out of less storage. We're running a five terabyte array right now and we're running probably about 30 terabytes on it. So the duplication rate is pretty phenomenal, without a cost to performance. It still runs pretty smoothly."
"Pure FlashArray X NVMe has low latency and high Ops. It is an evergreen model."
"The solution is scalable."
"The initial setup was extremely simple and straightforward."
"The database workloads are pretty fast because I frequently move data from here to there."
"Offers excellent features like efficient data reduction, a reliable SafeMode, and a great support model for continuous assistance and updates."
"FlashArray has some fresh efficiency features. I've never seen a storage solution with a compression rating this high before. It's at least 4-to-1 on Oracle databases. It's the best flash storage for Oracle."
"We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion."
"Its user-friendly configuration and maintenance processes contribute to its reputation for being straightforward and easily manageable."
"The product is generally quite stable."
"The most valuable features of Hitachi VSP series include its high performance and availability."
"I rate Hitachi VSP series nine out of ten for a transactional workload requiring no compromise on availability and performance."
"It offers good file sharing."
"We are using the Hitachi VSP E Series for high IOPS."
"AFF has opened our eyes in a different light of how storage value works. In the past, we looked at it more as just a container where we could just dump our customer dBms and let the customers use it in terms of efficiency. Today, to be able to replicate that data to a different location, use that data to recover your environment or be able to have the flexibility with the solution and data. These are things which piqued our interest. It's something that we're willing to provide as a solution to our customers."
"The most valuable feature of NetApp AFF for us is its ability to manage multiple IP spaces for our customers in a shared environment."
"This solution has reduced our data center costs because when we went from the 8000 and 3200 series that took us from 20 racks of storage down to two."
"Speed, reliability, ease of use are the most valuable features."
"The most valuable aspect of NetApp AFF is the money it saves our organization."
"Technical support has been okay."
"Snapshots, snap clones, backups, flexibility, and agility are valuable features. I like that NetApp AFF is easy to use. We can automate everything for our backups and use cases. It's fast and simple, and provides storage to all of our VMware ESX hosts. It expands easily as well."
"In terms of the footprint, it is far more efficient. It has smaller, higher-capacity drives than our older unit. In terms of space, power, and cooling, it has simplified things."
 

Cons

"There are some challenges with data encryption and reduction."
"One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them."
"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."
"Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services."
"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."
"Adding some functions to the product would be beneficial."
"In the next release, I would like to see real-time analytics for further insight into consumption models."
"Efficiency improvements would always be welcome, but I'm not sure if they could get more efficient."
"Hitachi should work on unified storage platforms."
"The graphical user interface is somewhat outdated, lacking some of the modern features found in other solutions."
"Hitachi should work on unified storage platforms."
"Hitachi is quite expensive, and small to medium-sized organizations usually do not purchase it."
"The solution's support duration or end-of-support life is very short."
"There is room for improvement in simplifying the overall complexity of the environment."
"I think for us, improvement would probably be the changes in how the flash is actually used inside the system and how we manage the actual disk and stripes within the system."
"The Bezels need improvement."
"Their backup software could be improved."
"As for AFF itself, I don't have any suggestions of what I would be excited about seeing. I think that adding the support for the rest of APIs to AFF would be super handy. I think it's something that we've been waiting for for a while which would be fantastic."
"After the three-year prepay, the extended warranty is a little expensive."
"I would like them to roll in global monitoring instead of having to buy another product for it."
"I would like to improve the ransomware aspect. We get a lot of false positives, and there are no details of what is happening. This seems to be already fixed in the new version."
"I would like NetApp to be more aware of organizations that don't run it on a public cloud. Everything is built on the cloud, so if you want to run BlueXP in an environment like ours, it's a real pain because it wants to host too much info on the cloud."
 

Pricing and Cost Advice

"The licensing is on a yearly basis."
"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"With VMware, we pay $300,000 annually."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"The product is expensive."
"Given its price, Pure is not the first option."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
"Hitachi VSP E Series is an expensive solution."
"The pricing is fair, with additional costs for support services."
"With other options, you need to buy a couple of different products to achieve the same outcome."
"I looked at other vendors for other potential projects and thought NetApp's pricing was very competitive."
"It consolidates a lot of our storage into one or two chassis, which makes money savings in our data center."
"The pricing is not a lot considering what you get and it bundles hardware and licensing."
"In addition to simplifying the management across a mix of solutions, AFF simplifies the cost. That was one of the main reasons we purchased AFF."
"Comparing this solution to others it may seem expensive, but the price to performance for NetApp is greater."
"It is pretty expensive compared to other solutions. I would give it a seven or eight out of 10 in price (where 10 is expensive) compared to similar solutions."
"NetApp AFF is an expensive solution."
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Comparison Review

it_user186357 - PeerSpot reviewer
Jan 28, 2015
NetApp vs. XtremIO
Is there another storage platform as feature rich as NetApp FAS? I think it is fair to say that NetApp FAS running Clustered Data ONTAP is a very feature rich platform – the move to the clustered version of ONTAP has brought many next-generation features including Scale-out and Non-disruptive…
 

Top Industries

By visitors reading reviews
Computer Software Company
15%
Financial Services Firm
11%
Manufacturing Company
11%
Government
6%
No data available
Educational Organization
69%
Computer Software Company
6%
Manufacturing Company
6%
Financial Services Firm
3%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What do you like most about Hitachi VSP E Series?
Its user-friendly configuration and maintenance processes contribute to its reputation for being straightforward and ...
What is your experience regarding pricing and costs for Hitachi VSP E Series?
Hitachi is generally expensive, providing products designed for enterprise customers like banks with transactional wo...
What needs improvement with Hitachi VSP E Series?
Hitachi should work on unified storage platforms. Currently, they provide separate block, file, and cloud storage. I ...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
Well, Is one thing NetApp Storage has vs other brand is the mix of protocol CIFS with NFS booth working together in t...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
This question is very dependent on your requirements. Both are among the best in the field. Of course, the intended c...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
The answer depends on your needs and budget. If you want high performance (who doesn't) or let's say the latency matt...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
No data available
NetApp All Flash FAS, NetApp AFF, NetApp Flash FAS
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Information Not Available
DreamWorks Animation, FICO, Yahoo! Japan
Find out what your peers are saying about Hitachi VSP E Series vs. NetApp AFF and other solutions. Updated: April 2025.
849,686 professionals have used our research since 2012.