No more typing reviews! Try our Samantha, our new voice AI agent.

Fortra's Automate vs ServiceNow Now Platform comparison

Sponsored
 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.6
Users experience cost and time savings with Automation Anywhere, noting reduced errors and improved processes within 6-18 months.
Sentiment score
6.7
Fortra's Automate boosts productivity by 30%, reduces errors and labor costs, achieving 85% ROI within 120 days.
Sentiment score
6.4
Larger enterprises see ROI from ServiceNow via enhanced performance and AI features, but smaller companies may struggle with costs.
In terms of cost, we participated in projects achieving two to three million dollars in annual savings.
Software Developer at Boston Scientific
As a return on investment, we have achieved a 250% ROI in six to nine months, and sometimes it increases up to 380% percent.
Software Engineer Intern at a university with 11-50 employees
Automation Anywhere has helped us save money.
RPA Solution Architect at a computer software company with 51-200 employees
The tasks Fortra's Automate is doing can be done by many employees, saving us from employing many people to monitor these servers 24/7.
Information Technology Manager at Everseen
Fortra's Automate has effectively replaced the workload of an entire employee, saving us significant time and money.
Chief Technology Officer at DOB Systems LLC
It has reduced our expenditures in terms of purchasing more products and employing more technicians.
System Administrator
 

Customer Service

Sentiment score
7.0
Automation Anywhere's customer service is praised for responsiveness and knowledge, though some users report delays and communication gaps.
Sentiment score
7.6
Fortra's Automate offers prompt support with generally high ratings but faces occasional delays and non-user-friendly documentation.
Sentiment score
7.2
ServiceNow Now Platform's support is praised for responsiveness and expertise, particularly at higher levels, with ratings between seven to ten.
Whenever we need help, we can reach out to them, and they help us out.
Software Developer at Boston Scientific
We also have dedicated account managers and technical experts to solve our problems related to Automation Anywhere.
Software Engineer Intern at a university with 11-50 employees
We just have to raise a ticket, after which we receive a call, email, or ping from the Automation Anywhere team.
Solution architect at Boston Scientific
They don't always understand the processes I'm trying to implement.
Senior Data Analyst at a financial services firm with 1-10 employees
They handle customers like me to get to the exact issue, detailing where that issue originates from a technical point of view, the resolution, and the summary they provided.
Software Engineer at Cateina Technologies
When I contact them, they try to give me a solution that will actually solve the problem, and I find that the problem does not occur again.
Senior Software Engineer at Absa Bank Uganda
They generally know what they are talking about.
Associate director at Accenture
They are tremendous in helping their customers such as us with their expertise of the platform and knowledge.
Senior Analyst at DXC Technology
 

Scalability Issues

Sentiment score
7.4
Automation Anywhere efficiently scales from small projects to complex processes with flexible architecture and seamless cloud-based growth.
Sentiment score
7.2
Fortra's Automate is adaptable for diverse infrastructures, offering scalable automation despite some cost and performance concerns.
Sentiment score
7.8
ServiceNow Now Platform excels in scalability, customization, and integration, efficiently supporting large-scale, cloud-based business environments.
As we are using Microsoft Copilot for our AI agents, I look forward to integrating it with Automation Anywhere and its solutions, seeing it as a beneficial partnership as Automation progresses toward AI as the main solution.
Sr. Manager, Finance Transformation at Amkor Technology, Inc.
The centralized control room allows us to orchestrate and manage bots seamlessly.
Associate Leadership Team at a financial services firm with 10,001+ employees
I can scale it in terms of hundreds of bots and configure hundreds of parallel robots easily.
Director at a computer software company with 51-200 employees
The scalability of Automate also scores a ten out of ten.
IT Project Manager at Labo des histoires
I can deploy it on multiple infrastructures such as cloud, on-premises, or in a hybrid model.
Software Engineer at Cateina Technologies
Fortra's Automate automates the work, but it needs continuous monitoring.
Information Technology Manager at Everseen
Users can build and modify the platform according to their needs.
Associate Director at KPMG India
You can have thousands of users using the platform very efficiently.
Senior Analyst at DXC Technology
It is easily scalable and very powerful in this direction.
Product Owner at a computer software company with 51-200 employees
 

Stability Issues

Sentiment score
7.0
Automation Anywhere is largely stable and reliable, though infrastructure dependencies and updates can cause occasional temporary instability.
Sentiment score
7.4
Fortra's Automate is praised for stability and reliability, with minimal crashes, especially when used with AWS, requiring proper support.
Sentiment score
8.1
ServiceNow Now Platform is reliable with high availability, seamless critical app handling, and improved cloud performance, despite occasional upgrade issues.
With the latest applications, there are no significant issues like freezing or crashing.
Senior RPA Team Leader at a tech services company with 11-50 employees
From a stability and reliability perspective, we can remain confident that the product performs as an enterprise solution and meets expected standards.
Director Automation CEO at a financial services firm with 10,001+ employees
If you have good best practices, reusable code, an effective framework, and a solid development methodology, bots can be very stable.
Intelligent Automation Engineering Manager at a financial services firm with 5,001-10,000 employees
The stability of the solution is a ten out of ten.
IT Project Manager at Labo des histoires
For stability on a scale from one to ten, I would give it a solid nine.
Cloud Engineer - ll at a tech vendor with 11-50 employees
It has very robust features, and it is not prone to instability.
Account Director at a tech services company with 11-50 employees
I haven't had any situations where it would be unavailable for our calls, so I don't have complaints there.
Product Owner at a computer software company with 51-200 employees
Overall, it achieves a 99.99% SLA on availability.
Senior Analyst at DXC Technology
ServiceNow Now Platform has improved it since then.
Assistant Manager at Wipro Limited
 

Room For Improvement

Users seek improved integration, documentation, and performance while addressing costs, UI complexity, and feature enhancements in Automation Anywhere.
Fortra's Automate users seek intuitive UI, better error documentation, enhanced integrations, and improved support amid navigation and connectivity issues.
ServiceNow users face challenges with its complex licensing, unintuitive interface, integration, AI features, customization, and low-code support.
It is better to write a Python script instead of using Automation Anywhere's package when dealing with Excel because it is buggy and tends to break.
Low Code Developer at a manufacturing company with 10,001+ employees
Making the product more lightweight by reducing its dependency on infrastructure could greatly help in the long run.
Software Developer at Boston Scientific
It would be beneficial if the platform provided options for power developers to integrate seamlessly with languages like Java or C#, allowing them to write their own scripts and code.
Infrastructure Lead at a tech vendor with 10,001+ employees
This is a significant concern, especially with critical workloads where visibility into errors is essential.
DevOps Engineer at Teksphere Global Services Limited
My major recommendation would be for easier upgrade paths between major versions.
Project Manager - DevOps Engineer at ACC
When new employees join our company, we created automation so they receive AWS credentials and all their AWS access and cloud access.
Cloud Engineer - ll at a tech vendor with 11-50 employees
Historical data isn't as easily available as expected and it requires buying additional licenses for more features.
Senior IT consultant at a tech services company with 11-50 employees
It lacks support for rollbacks in case of complex customer processes.
Associate Director at KPMG India
There are many areas where ServiceNow leverages AI or machine learning to enhance the features.
Senior Analyst at DXC Technology
 

Setup Cost

Automation Anywhere offers flexible pricing from $50,000 to $200,000 with cost-effective options for diverse deployment needs.
Fortra's Automate offers competitive, flexible pricing per bot, allowing cost-effective, broad automation for enterprises compared to other solutions.
ServiceNow's high licensing costs are offset by valuable functionalities, offering a good return on investment for organizations.
It is more cost-efficient compared to all other RPA platforms.
AI/Robotics Process Automation Specialist at Bell
Automation Anywhere costs are aligned with UiPath and Blue Prism, which are also expensive.
Developer at a consultancy with 10,001+ employees
It is not cheap, with costs ranging between 700 to 800 dollars per month.
Director, Co-Founder & CEO at HEDEHI Solutions Pvt. Ltd.
Competitors are often more expensive than Automate.
Account Director at a tech services company with 11-50 employees
It offered what we wanted at a good, competitive price.
Senior Data Analyst at a financial services firm with 1-10 employees
It does a lot but also costs a lot.
Chief Technology Officer at DOB Systems LLC
ServiceNow Now Platform is an expensive product.
Senior IT consultant at a tech services company with 11-50 employees
ServiceNow Now Platform falls within the more expensive tier of a product.
Product Owner at a computer software company with 51-200 employees
 

Valuable Features

Automation Anywhere offers user-friendly automation with drag-and-drop features, enhancing productivity and efficiency without extensive coding.
Fortra's Automate offers user-friendly workflow automation with extensive integrations, error handling, scheduling, and cross-cloud support to boost efficiency.
ServiceNow Now Platform offers incident management, automation, integration, low-code development, AI enhancements, and custom solutions for IT service management.
I can set it up to provide users with a form to fill in all required information, and then the bot operates based on those specifications.
Low Code Developer at a manufacturing company with 10,001+ employees
For example, the email module has been enhanced over the years to support all the latest authentication technologies. That is very important as we move away from username and password and embrace multi-factor authentication.
Automation Manager at a manufacturing company with 1,001-5,000 employees
Automation Anywhere has undergone drastic changes over the past five years, transitioning from version 10 to A360, including desktop-based and cloud-based options.
Solution architect at Boston Scientific
Automate's non-reliance on additional orchestrators makes it quite cost-effective.
Account Director at a tech services company with 11-50 employees
In my opinion, the best feature Automate offers is the scheduling.
DevOps Engineer at Teksphere Global Services Limited
Automate's compatibility with existing IT infrastructure has impacted our business operations positively by providing smooth integration with other software that we use, such as Gmail, Jira, and Microsoft 365 apps, which gives us a unified platform instead of having to keep switching from one software to another, saving a lot of time and streamlining the whole workflows.
IT Project Manager at Labo des histoires
The most valuable features are the ease of use, stability, and the ability to change or upgrade seamlessly.
Senior IT consultant at a tech services company with 11-50 employees
The text-to-code feature is particularly useful for turning natural language instructions into recognizable code on the ServiceNow platform, aiding both implementation teams and customers.
Associate Director at KPMG India
It is extremely powerful and very much customizable, which allows for quick building of solutions around it.
Product Owner at a computer software company with 51-200 employees
 

Categories and Ranking

Automation Anywhere
Sponsored
Ranking in Business Orchestration and Automation Technologies
2nd
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
644
Ranking in other categories
Business Process Management (BPM) (2nd), Robotic Process Automation (RPA) (2nd), Process Mining (1st), Intelligent Document Processing (IDP) (1st), Agentic Automation (1st), AI Legal & Compliance (1st), AI Finance & Accounting (1st), AI Procurement & Supply Chain (1st)
Fortra's Automate
Ranking in Business Orchestration and Automation Technologies
5th
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
45
Ranking in other categories
Robotic Process Automation (RPA) (4th)
ServiceNow Now Platform
Ranking in Business Orchestration and Automation Technologies
18th
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
50
Ranking in other categories
Rapid Application Development Software (16th), Low-Code Development Platforms (13th), No-Code Development Platforms (4th)
 

Mindshare comparison

As of July 2026, in the Business Orchestration and Automation Technologies category, the mindshare of Automation Anywhere is 6.6%, down from 7.5% compared to the previous year. The mindshare of Fortra's Automate is 2.2%, up from 1.4% compared to the previous year. The mindshare of ServiceNow Now Platform is 2.0%, up from 1.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Business Orchestration and Automation Technologies Mindshare Distribution
ProductMindshare (%)
Automation Anywhere6.6%
Fortra's Automate2.2%
ServiceNow Now Platform2.0%
Other89.2%
Business Orchestration and Automation Technologies
 

Featured Reviews

Venkat Sivaprakash - PeerSpot reviewer
Management Consultant at Accenture
Has significantly improved document-driven workflows and reduced processing time across finance and HR functions
Automation Anywhere has evolved significantly and upgraded itself to provide agentic AI and AI-based automation solutions for document automation. The product has matured considerably over time. We can create workflows that can call an API. We can include prompts in particular workflows for ChatGPT-related functions, connecting to an LLM and RAG to perform tasks. For document automation, modern features are available to train documents, ensuring high accuracy and repeatability over time. The system is very easy to use. I recently completed a course in document automation, typically designed for people involved in coding and technical aspects. Though I understand coding comprehensively, I don't do actual coding. The course was very accessible. Currently, extensive coding isn't necessary due to the hybrid model incorporating GenAI aspects, low-code, no-code capabilities, APIs, and numerous pre-built objects in Automation Anywhere. The features include GenAI-driven prompting methods and workflow creation capabilities. In these workflows, we can create decision boxes and call APIs without coding. We simply pull objects, drop them, connect them, and add minimal coding when needed. The most crucial aspect isn't coding but rather sizing the automation and fleshing out the details. Automation Co-pilot takes notes and performs automated analysis. It can extract details from videos, summarize conversations, and provide detailed information. During calls, it identifies instructions and performs tasks such as preparing reports and reconciliation. Automation Anywhere can also connect with Microsoft Co-pilot. Through Co-pilot, real-time operations can be executed, allowing direct interaction between vendors and automation through this component.
Anthony Tuhame - PeerSpot reviewer
Information Technology Manager at Everseen
Automation has reduced night-time server checks and now manages reporting and cloud monitoring
The downsides I normally mention about Fortra's Automate are about reports and deep analytics. While Fortra's Automate can manage our servers, it can give you a problem report that says what happened, but it doesn't give you a clear picture of why it happened or how many times your servers went offline. This pushes us to get another third-party tool. We have to generate those simple reports from Fortra's Automate and push them to another software in Tableau. We use Tableau for analytics to analyze that data and understand what the trends are, what the instance is telling us, and what the clear problem is. It lacks that deep analytics feature. Additionally, I am not impressed with the interface, as it feels outdated and it has taken a long time to see any updates or changes. I believe those are the two downsides, but the customer support is adequate.
Vishal Savajiani - PeerSpot reviewer
Senior Analyst at DXC Technology
Low-code workflows have transformed how we automate processes and build enterprise apps
First and foremost, ServiceNow Now Platform allows us to do a low-code or no-code platform, which is the wonderful first feature. On top of that, if you want to do some customization along with the low-code and no-code, you can do it. Beyond that, if you write a full-fledged customized code and make your functionality, you can do it. Workflow is there, and we can automate our workflows. Flow is there as an option. Apart from workflow and flow, we have many business rules and script includes. These are all the technical components and features of ServiceNow Now Platform that allow us to achieve our objective. ServiceNow Now Platform offers a very easy feature that we call workflow or flow. Using workflow or flow, we can customize industry workflows. The development on that flow is very simple, and you can use drag and drop functionality. If you want to do some scripting, you can do it. This is an awesome feature of ServiceNow Now Platform that allows us to develop or automate any flow in quick time. Internally, ServiceNow Now Platform uses a lot of AI features and machine learning features. This makes it more wonderful. AI and machine learning are the core of ServiceNow Now Platform, and they are using it heavily. It is making a lot of impact on deliverables. You can develop anything whatever you want on ServiceNow Now Platform. If you understand ServiceNow Now Platform capabilities, you can develop a full-fledged application on ServiceNow Now Platform easily. You don't have to write scratch code or do any database operations. You just need to create tables and forms, which are very easy to develop if you are familiar with ServiceNow. Everything is on one platform, so it is a single source of data that you can find on ServiceNow itself for the overall enterprise. ServiceNow Now Platform offers a reporting feature very well. Along with the reporting, they are offering workspace and dashboard. All these UI interfaces you can use to extract precise information for your customer. This is really helping the customer make decisions with the precise and versatile reports. You can have a list report view, a graph report view, or a pie chart. All these features can be developed quickly and used in ServiceNow. This is where ServiceNow Now Platform makes a lot of difference.
report
Use our free recommendation engine to learn which Business Orchestration and Automation Technologies solutions are best for your needs.
902,894 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
17%
Construction Company
12%
Manufacturing Company
11%
Computer Software Company
7%
Financial Services Firm
11%
Manufacturing Company
9%
Computer Software Company
7%
Outsourcing Company
6%
Financial Services Firm
13%
Construction Company
13%
Government
8%
Outsourcing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business154
Midsize Enterprise82
Large Enterprise538
By reviewers
Company SizeCount
Small Business31
Midsize Enterprise14
Large Enterprise10
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise3
Large Enterprise35
 

Questions from the Community

How good is Automation Anywhere for RPA processes?
It depends on your use case. Is it simply to automate a couple of processes? Is it to augment a human team? AA is ver...
How good is Automation Anywhere for RPA processes?
From my experience using AA tool, it depends on the applications that you want to automate, because there some applic...
How good is Automation Anywhere for RPA processes?
It is a highly preferred RPA tool. You can check my Automation Anywhere Review to know more.
What is your primary use case for HelpSystems AutoMate?
Fortra's Automate has two or three use cases in this scenario. The feature I appreciate most is the drag and drop opt...
What is your experience regarding pricing and costs for Fortra Automate?
Regarding the pricing of Fortra's Automate, for a startup or mid-market company, I would say it is not cheap and is d...
What needs improvement with Fortra Automate?
One thing I dislike about Fortra's Automate is that it does not perform well with OCR software, which is optical char...
What is your experience regarding pricing and costs for ServiceNow Now Platform?
I do not know the setup cost details. I am not at that level where I make decisions on the cost.
What needs improvement with ServiceNow Now Platform?
There are many areas where ServiceNow leverages AI or machine learning to enhance the features, and they are already ...
What is your primary use case for ServiceNow Now Platform?
ServiceNow Now Platform has many use cases available. It allows significant customization and integration capabilitie...
 

Also Known As

Automation Anywhere, Testing Anywhere, Automation Anywhere Enterprise, Agentic Process Automation System (Now Certified for WorkSpaces)
HelpSystems Automate, Automate
No data available
 

Interactive Demo

Demo not available
Demo not available
 

Overview

 

Sample Customers

Google, Linkedin, Cisco, Juniper Networks, DellEMC, Comcast, Mastercard, Quest Diagnostics
Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories
experian, beachbody, health partners
Find out what your peers are saying about Fortra's Automate vs. ServiceNow Now Platform and other solutions. Updated: June 2026.
902,894 professionals have used our research since 2012.