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Dell VMAX All Flash vs IBM FlashSystem comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Ranking in All-Flash Storage
4th
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
219
Ranking in other categories
No ranking in other categories
Dell VMAX All Flash
Ranking in All-Flash Storage
29th
Average Rating
8.2
Reviews Sentiment
7.6
Number of Reviews
5
Ranking in other categories
No ranking in other categories
IBM FlashSystem
Ranking in All-Flash Storage
13th
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
113
Ranking in other categories
NAS (7th), Modular SAN (Storage Area Network) (4th)
 

Mindshare comparison

As of May 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray is 7.5%, up from 6.3% compared to the previous year. The mindshare of Dell VMAX All Flash is 0.7%, up from 0.6% compared to the previous year. The mindshare of IBM FlashSystem is 4.6%, down from 6.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Mindshare Distribution
ProductMindshare (%)
Everpure FlashArray7.5%
IBM FlashSystem4.6%
Dell VMAX All Flash0.7%
Other87.2%
All-Flash Storage
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
AS
Solution Architect at a agriculture with 10,001+ employees
Performance and interface improve data processing speeds but require complex configuration
The most valuable features of VMAX are its performance and GUI interface. We have seen significant improvements in technology over the last four to five years. The snap feature, along with deduplication, has notably enhanced our data processing speeds. We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution.
OmarIsmail1 - PeerSpot reviewer
Infrastructure Technical Specialist II at Clicks Group
Offers high performance and dependable support for fast storage needs
The most valuable feature of IBM FlashSystem is its robust back code. When integrated properly into the environment and configured according to the guidelines, it provides a very solid infrastructure that does the job on demand. Additionally, IBM FlashSystem offers competitive pricing and reliable performance. The hardware is dependable, ensuring that it functions effectively when the setup is done correctly.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Everpure FlashArray is very good with AI development and is very suitable for low downtime and critical mission storage, so customers who need critical mission storage and those chasing performance should consider this solution."
"Very stable; no worries about how much it can handle."
"If it's financially viable for you and you can afford it, it's worth it."
"From the first test that we have conducted, we are very satisfied with this solution."
"The most valuable features of Pure Storage FlashArray are management and administration user-friendliness, provisioning, and performance."
"This solution has improved our organization in the way that we used to see latency but now with this solution we don't. It also has good performance. Latencies have come down for our performance in the SQL databases. We can put a lot more in a lot less in terms of space savings. We also save data center space have good deduplication."
"It's actually very stable"
"It benefits our IT organization in the way that it's easier for the administrators to manage."
"The ransomware protection feature is housed in a separate unit, specifically addressing the top twenty most critical threats."
"The most valuable features of VMAX are its performance and GUI interface."
"We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution."
"The snapshot feature has been precious for our testing processes, application development, and managing testing environments due to its efficiency and ease of use."
"It works very well."
"The product's initial setup phase was good."
"The most valuable feature is that is supports a high IOPS rate."
"The compression and deduplication features are the most valuable."
"The most valuable features of all the products are the high performance and micro latency."
"IBM FlashSystem is fast and reliable."
"The maintenance service and support from IBM is very good."
"The most valuable features are, of course, the virtualization of the storage, the performance, and the compression."
"FlashSystem offers proven technology in a compact package."
"I like most of the features. Its speed, performance, and availability are valuable. We are implementing the data reduction technology the most."
 

Cons

"We would like to be able to connect to data tape for backup, specifically to the LTO backups."
"Just some nit picky stuff, like allowing servers and volumes to be grouped. Therefore, it would easier to work with them in the GUI."
"Pure Storage takes a hit in the minds and opinions of some of the customers because they cannot customize things as much as compared to a legacy storage provider's appliance such as NetApp, Dell EMC, or even HPE."
"A year ago they promised that they would be able to read through the database encryption with more metric and they have not delivered on that patch, which is significant because it gives us back so much more storage room."
"They could improve the price."
"The system has dual controllers but does not have a high level of resiliency built-in."
"For large storage needs, it is expensive."
"Part of our company works on Dell EMC because Pure Storage did not have synchronous applications when we were purchasing our products."
"Improvements are needed in both partition recovery and scalability."
"We encountered some challenges during large data migrations that could be addressed for smoother transitions."
"The scalability of VMAX is somewhat limited, especially in terms of cache scalability."
"There is room for improvement in the centralized administration."
"The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additional engines to address this limitation."
"The configuration part of the product is an area with certain shortcomings where improvements are required."
"It could be easier to implement."
"This storage is factory configured so it's very difficult and expensive to add more flash modules (disk capacity)."
"The product needs to improve their scalability."
"The interface could improve in IBM FlashSystem."
"There are some issues on a firmware level."
"This is an expensive product and if the price were reduced it would be better."
"The solution should improve its pricing and the mechanism in the reduction pool."
"The security features can be improved such that the encryption does not affect performance in any way."
 

Pricing and Cost Advice

"The pricing is an issue. However, being all-flash, it will always be sort of expensive."
"The license for Pure Storage FlashArray includes the support and there are no additional payments that are needed. This is not an inexpensive solution, you need to understand the value of your data before you use a backup solution."
"We have seen a reduction in total cost of ownership."
"When you are paying more than you were paying for the storage space, you'd like the cost to be less. If they could get into the spinning disk kind of cost, that would be it."
"We are finding the TCO of flash to be lower than SSD implementations."
"We implemented Pure Storage FlashArray nine years ago when it was new to the market and obtained it at a preferential price."
"For pricing, you have to take into account their performance on deduplication and compression in a $/GB comparison."
"Its price is almost double than any other flash storage solution."
"The price falls within the mid-range, neither inexpensive nor high-priced."
"It is not a cheap product."
"The price depends of the technology that our customers need. The price can come at a lower cost but this may increase as storage is added."
"Its price is very good."
"The pricing is competitive in our country."
"For a yearly license, it is about $100,000. There are no additional costs. The entire system is included."
"This is an expensive product and if the price were reduced it would be better."
"My customers got the IBM FlashSystem bundle offer. It was a one-time purchase for three years of service. The price would depend on the storage size and could reach between $25,000 to $55,000."
"The tool is cost-efficient."
"I would rate the pricing of this solution a four out of five."
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Construction Company
9%
Manufacturing Company
8%
Computer Software Company
8%
Financial Services Firm
17%
Computer Software Company
16%
Construction Company
9%
Manufacturing Company
7%
Financial Services Firm
12%
Computer Software Company
9%
Manufacturing Company
8%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business66
Midsize Enterprise36
Large Enterprise156
No data available
By reviewers
Company SizeCount
Small Business47
Midsize Enterprise21
Large Enterprise60
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
The only issue is the pricing. Because we have competition, our customers always take another brand and say they can ...
What needs improvement with Pure Storage FlashArray?
Our customers using Dell storage also use competing solutions. Our customers who have Everpure FlashArray may also ha...
What needs improvement with Dell EMC VMax?
The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additiona...
What is your primary use case for Dell EMC VMax?
We use the solution for SAP ERP applications. We utilize both VMAX and PowerMax for different aspects of our operations.
What is your experience regarding pricing and costs for IBM FlashSystem?
The pricing is high; storage solutions are always expensive. I do not know if the price needs to be reviewed, but it ...
What needs improvement with IBM FlashSystem?
As far as I know, IBM FlashSystem has already improved, but I do not see room for improvement. It is simple to use an...
What is your primary use case for IBM FlashSystem?
We are not working with Object Storage or Storage Protect; we are working with SAN storage and LUN storage. I am a co...
 

Also Known As

Pure Storage FlashArray
No data available
IBM Storwize
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Information Not Available
Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH
Find out what your peers are saying about Dell VMAX All Flash vs. IBM FlashSystem and other solutions. Updated: April 2026.
894,738 professionals have used our research since 2012.