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Dell PowerStore vs Dell VMAX All Flash comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 8, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Ranking in All-Flash Storage
2nd
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
233
Ranking in other categories
No ranking in other categories
Dell PowerStore
Ranking in All-Flash Storage
1st
Average Rating
8.8
Reviews Sentiment
6.7
Number of Reviews
253
Ranking in other categories
Data Warehouse (7th), NAS (2nd), Enterprise SAN (1st), NVMe All-Flash Storage Arrays (1st)
Dell VMAX All Flash
Ranking in All-Flash Storage
32nd
Average Rating
8.2
Reviews Sentiment
7.6
Number of Reviews
5
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray is 6.4%, down from 6.5% compared to the previous year. The mindshare of Dell PowerStore is 7.7%, down from 15.6% compared to the previous year. The mindshare of Dell VMAX All Flash is 0.7%, down from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Mindshare Distribution
ProductMindshare (%)
Dell PowerStore7.7%
Everpure FlashArray6.4%
Dell VMAX All Flash0.7%
Other85.2%
All-Flash Storage
 

Featured Reviews

Cristian Ion - PeerSpot reviewer
Senior Information Technology Engineer at Eta2u
All-flash storage has unified my clients’ workloads and has reduced TCO through efficient data services
The pricing and licensing of Everpure FlashArray is a problem because Everpure is considered more expensive than competitors. IBM, Lenovo, and Dell are more aggressive on prices. It is a very complicated market, especially now, and I understand the prices are higher at Everpure because of the software and all the enhancements it has. However, in this competitive market, we have a big problem selling to customers that are on a tight budget. A product with better pricing would be a win in the end. The RC or C20, for example, was a very good product that I could sell more easily than other options. Everpure FlashArray//C is sufficient for most workloads and virtualization workloads if you do not have very large databases. A product like that helps, and perhaps a new product in the future that is a little cheaper than the current options would be a possibility to gain more market share. I see the return on investment clearly from using Everpure FlashArray, but the challenge is selling it to customers for the first time. There are many customers who fall in the sweet spot where they are too small for an X or even a C model. They need something a little cheaper, they have the money for a cheaper version, and they need the performance of a Pure system. These customers could be more easily approached if Everpure offers a version of a local device in the future that is even cheaper than the C-class. I am trying now to help customers understand the concept behind AG1. I know that AG1 is not profitable if capacity is less than 50 terabytes. However, some customers would be very willing to pay for 25 terabytes in a cloud operated by Pure and to have it accessible with very good speed. We will see what the future brings.
reviewer2304864 - PeerSpot reviewer
Vmware Windows Senior Engineer at a manufacturing company with 10,001+ employees
Resilience has supported proactive management and secured audit readiness across multiple sites
The resilience in Dell PowerStore benefits my company from an auditing perspective because we know we have that resilience in place. I see Dell PowerStore playing a bigger role in the future because we are starting to use it more, and that is pushing it. The biggest return on investment for me when using Dell PowerStore is scalability. Scalability is key. I can amplify that scalability is the biggest return on investment because we have redundancy between two sites; if something goes down, we have to manage it, but we want to do it proactively.
AS
Solution Architect at a agriculture with 10,001+ employees
Performance and interface improve data processing speeds but require complex configuration
The most valuable features of VMAX are its performance and GUI interface. We have seen significant improvements in technology over the last four to five years. The snap feature, along with deduplication, has notably enhanced our data processing speeds. We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Scalability is one of the best features. You can quickly add more. You can swap out the drives with larger sizes, you can add more shelves. All of that is perfect - the whole concept of keeping it modular..."
"Performance, dedupe, and that it works well with database workloads are its most valuable features."
"It is very easy to use."
"Technical support is very good."
"The security operating system is its most valuable feature because it's very simple, easy to use, and operate. You don't have to do very serious training to operate this equipment. It's user-friendly and pretty straightforward."
"When we needed to replace the other arrays, we went straight to Pure and life-cycled them into Pure in every segment we have."
"It upgrades in place which means we'll be using it well into the future."
"The stability of Pure Storage is very very good."
"Dell PowerStore is very simple to implement, and its user interface is very simple."
"The user interface is really simple to get behind and makes it really easy to expand and utilize the tools."
"I really appreciate the management and the management console of Dell PowerStore along with features such as deduplication."
"Dell PowerStore is designed for large enterprises that require storage solutions with high availability and disaster recovery capabilities, and I believe Dell PowerStore is the best solution for this purpose."
"Dell PowerStore improves my organization in general as we are more confident regarding DRP tests and regulations that require us to have a DRP plan."
"I have seen a return on investment with Dell PowerStore as it does what we wanted it to do. It gives me peace of mind."
"Reliable, with comprehensive features and a well-established support base."
"In terms of reliability, scalability, compression, deduplication, and TCO, Dell is a preferred partner."
"The snapshot feature has been precious for our testing processes, application development, and managing testing environments due to its efficiency and ease of use."
"It works very well."
"The product's initial setup phase was good."
"The ransomware protection feature is housed in a separate unit, specifically addressing the top twenty most critical threats."
"The most valuable features of VMAX are its performance and GUI interface."
"We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution."
 

Cons

"On a couple of occasions, the waiting time for an upgrade has been pretty substantial."
"I would love for them to have a hyper-converged solution."
"I want to improve the overall service level of the solution."
"We would like to see more cloud support, which we know is coming, although it's not out yet. It's going to be released in the next versions. That would be the biggest win, if additional cloud support is built into the array."
"The higher education moves slowly. We are still looking forward to implementing the full list of existing features."
"A noticeable area for improvement is the support for object storage."
"Price per terabyte is substantially higher than their competition. We would like to see it drop."
"The GUI is simplistic and basic. I feel like it's explanatory, but not enough, it needs a little more to it."
"Dell PowerStore has not yet impacted my organization's performance and operational efficiency."
"While the performance is good, I haven't seen any specific outcomes or measurable benefits."
"From my experience, Dell PowerStore is the best option on the market at the moment, but the worst thing is the price, which is too high compared to IBM or other vendors."
"I would have preferred if Dell PowerStore could have a common operating system across all their products, as that would be of great advantage."
"The UI can be complex."
"I think efficiency in the operation for Dell PowerStore sometimes requires opening new cases with Dell to troubleshoot some upgrades, and I need a faster response from the support team."
"We had a significant incident two years ago when I was preparing one of the Dell PowerStore systems for an upgrade. While running the health check, it started to corrupt every volume inside the system."
"One suggestion for improvement would be related to volume management by both controllers. Currently, a volume is managed by a single controller, with alternate controllers managing different volumes based on load distribution. For example, if volume one is managed by controller one, volume two will be managed by controller two. In other vendors' solutions, both controllers participate in the I/Os. It would be more efficient if the volumes were controlled by both controllers in an active-active configuration."
"Improvements are needed in both partition recovery and scalability."
"There is room for improvement in the centralized administration."
"The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additional engines to address this limitation."
"We encountered some challenges during large data migrations that could be addressed for smoother transitions."
"The configuration part of the product is an area with certain shortcomings where improvements are required."
 

Pricing and Cost Advice

"It is not the cheapest one out there. We're paying yearly, but I'm not 100% sure."
"Pure Storage FlashArray is expensive."
"I would rate the pricing of Pure Storage FlashArray a five out of ten. It is expensive but not too much."
"When we bought the unit, we bought per capacity. So, the licensing is per capacity, and the only thing that we have to buy every year or every three years is maintenance. Included in that maintenance is the upgrade of the controllers every three years at no cost to us."
"I have had a couple of customers who have complained about the cost. It can be a little more expensive than some of the other platforms. After it has been installed, I have never had a customer say, "I wish we wouldn't have spent all that extra money." They have always been happy with the product after it has been installed. They might be on the fence about it because of the price, but everybody who I have ever seen install it, they are always happy with it."
"It is cost-effective because after buying a subscription, they provide a service to upgrade hardware for free. They are providing so many features. When you consider the features provided, it is cost-effective."
"The price of the solution can be a bit expensive. There is an additional fee for support."
"Cost-wise, it's been very effective."
"Dell PowerStore charges for the hardware warranty every three years. The price will depend on the storage model or how much hardware it has."
"Dell PowerStore is not a cheap solution."
"With compression, we were able to have a solution within our company's budget. We include a clause in the contract with Dell that states if the compression ratio is not met, we will adjust the workload accordingly."
"The pricing structure and licensing model of Dell PowerStore are pretty decent. It's pretty competitive."
"It is expensive compared to one of its competitors."
"We only have a single machine and we are currently using half of the hard disk slots. We have asked for an upgrade for the rest of the hard disks but, from my point of view, it costs too much. We have 12 to 15 hard disks inside and if we try to upgrade only the hard disks, it costs the same as the complete system. This is something I don't understand."
"We are currently using Dell PowerStore for our smaller storage and there is no competition for pricing."
"Licensing is very simple. Everything is included in the basic license. There are no concerns about having to pay to add a feature. Everything is there."
"It is not a cheap product."
"The price falls within the mid-range, neither inexpensive nor high-priced."
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Top Industries

By visitors reading reviews
Manufacturing Company
14%
Comms Service Provider
10%
Financial Services Firm
10%
Outsourcing Company
9%
Manufacturing Company
12%
Financial Services Firm
9%
Computer Software Company
9%
Outsourcing Company
9%
Financial Services Firm
13%
Computer Software Company
12%
Manufacturing Company
10%
Construction Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business74
Midsize Enterprise38
Large Enterprise161
By reviewers
Company SizeCount
Small Business83
Midsize Enterprise49
Large Enterprise125
No data available
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
When comparing cost, I find that the cost is either the same or slightly higher, but that is returned by the ease of ...
What needs improvement with Pure Storage FlashArray?
The only thing I think could be improved is price. The price is the main concern for our customers.
What do you think about Dell EMC PowerStore? Is it actually a new product?
PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...
How does Dell's EMC PowerStore compare with its EMC Unity XT?
Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What needs improvement with Dell EMC VMax?
The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure addit...
What is your primary use case for Dell EMC VMax?
We use the solution for SAP ERP applications. We utilize both VMAX and PowerMax for different aspects of our operations.
 

Also Known As

Pure Storage FlashArray
PowerStore
No data available
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
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Find out what your peers are saying about Dell PowerStore vs. Dell VMAX All Flash and other solutions. Updated: November 2026.
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