Dell PowerMax vs Dell VMAX All Flash comparison

Dell PowerMax and Dell VMAX All Flash are both solutions in the All-Flash Storage category. Dell PowerMax is ranked #7 with an average rating of 8.8, while Dell VMAX All Flash is ranked #24 with an average rating of 8.2. Dell PowerMax holds a 4.0% mindshare in AFS, compared to Dell VMAX All Flash’s 0.7% mindshare. Additionally, 97% of Dell PowerMax users are willing to recommend the solution, compared to 100% of Dell VMAX All Flash users who would recommend it.

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Executive SummaryUpdated on May 18, 2025

Dell PowerMax and Dell VMAX All Flash compete within the enterprise storage space, specifically for performance-intensive workloads. Dell PowerMax holds a slight edge due to its advanced technology integrations, while Dell VMAX All Flash shines with its extensive features and functionality.

Features: Dell PowerMax offers notable features such as real-time machine learning, enhanced data services, and NVMe-based back-ends for flash technologies. It is tailored for high-speed data processing environments. Dell VMAX All Flash provides significant scalability, mission-critical availability, and a rich feature set, making it suitable for enterprises that value reliability and deep data service capabilities.

Room for Improvement: Dell PowerMax could enhance its user interface for easier navigation and simplify the complexity of certain advanced features. Additionally, incorporating more customizable scalability options would benefit users looking for optimized setups. Dell VMAX All Flash might benefit from reducing setup complexity, improving its adaptability for smaller operations, and offering enhanced integration for evolving technologies.

Ease of Deployment and Customer Service: Dell PowerMax boasts streamlined deployment processes and efficient support services, facilitating quick setup and problem resolution. Dell VMAX All Flash, although offering robust deployment and customer service, tends to have a more intricate setup process due to its configurability features, requiring thorough assistance.

Pricing and ROI: Dell PowerMax generally involves a higher upfront cost, justified by its advanced technological benefits contributing to a favorable long-term ROI. Dell VMAX All Flash balances a moderate initial investment with strong ROI prospects by leveraging its robust stability and comprehensive feature offerings.

To learn more, read our detailed Dell PowerMax vs. Dell VMAX All Flash Report (Updated: April 2025).

Buyer's Guide

Dell PowerMax vs. Dell VMAX All Flash

April 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of June 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, up from 0.8% compared to the previous year. The mindshare of Dell PowerMax is 4.0%, down from 4.1% compared to the previous year. The mindshare of Dell VMAX All Flash is 0.7%, up from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage

Featured Reviews

Eugene Hemphill

Sales Manager at Multicomputos PR

Helps to save money and resources with the data compression feature

One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.

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Moin-Shah

System and Storage Admin at a financial services firm with 1,001-5,000 employees

Seamless management and exceptional performance facilitate efficient data handling

I have not faced significant problems or challenges with Dell PowerMax NVMe during this time, although one area for improvement is its user-friendliness, as it's a bit engineer-oriented. Specific knowledge and expertise are required to manage it properly, which some users might find a bit challenging, yet it's not a big deal for me. With user experience in mind, an improvement for Dell PowerMax NVMe could be clearer total capacity measurements from snapshots and clones, which should be more visible for better planning. Additionally, a template script from PowerMax could assist customers in easily integrating their API-interconnected systems without needing extensive knowledge. To improve regarding scripts, I recommend that if a customer wants to automate snapshots from other systems, Dell can assist by providing plug-and-play integrated templates that allow customers to drag, drop, modify, and connect with any target system for generating snapshots without logging into the storage directly.

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BrijeshKumar

Technical Lead at L&T Technology Services

With an easy initial setup phase, the tool is useful for multi-site replication and DR

The configuration part of the product is an area with certain shortcomings where improvements are required. If the product is up and running after, if it goes down, my company has observed that there are multiple failures that occur in the tool, so it needs to be reinstalled from scratch. The tool should have an automated feature or an automated option to handle the aforementioned scenario, which one can simply go and reset, after which the tool should be reinstalled with the same configuration.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable features of this solution are its ease of use and performance."

"It has benefited my organization because it has reduced time to insights."

"The database workloads are pretty fast because I frequently move data from here to there."

"The solution is scalable."

"The initial setup was extremely simple and straightforward."

"Everything, especially the VMs inside, is pretty fast."

"It offers competitive performance, and the Evergreen storage model of Pure fits well with my organization."

"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."

More Pure FlashArray X NVMe pros

"It has dramatically cut down the footprint in our data center and reduced the amount of raw disk capacity that we needed to purchase."

"The most valuable feature of Dell PowerMax NVMe is its replication feature."

"It's faster and more resilient."

"The best feature is the protection - PowerMax NVMe is volume-based and replicates data, so it's very comfortable for us to use."

"Dell PowerMax NVMe has good scalability and performance."

"Uptime by far is the most important thing, and also the replication ability (SRDF). Most of the customers who need this type of availability also want the protection of multiple data centers, and it is able to easily switchover workloads to their other data centers."

"The solution's snapshot capabilities and replication are very good features. Snapshots are allowing us to quickly build analytical models directly from production data. This gives us amazing insights into market trends and allows us to build more effective trading algorithms. Replication offers us unparalleled levels of resilience."

"I have been highly satisfied with the resiliency and scalability of the solution."

More Dell PowerMax pros

"It works very well."

"The ransomware protection feature is housed in a separate unit, specifically addressing the top twenty most critical threats."

"The product's initial setup phase was good."

"We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution."

"The snapshot feature has been precious for our testing processes, application development, and managing testing environments due to its efficiency and ease of use."

"The most valuable features of VMAX are its performance and GUI interface."

Cons

"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."

"It is on the expensive side."

"We've seen that when we create a POD in synchronous mode, it increases the latency."

"There is room for improvement in the pricing of the product."

"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."

"Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics should not incur extra charges."

"We would like to see VNC integration or be able to use Pure Storage with VNC."

"We would like to see more visibility into garbage collection and CPU performance in the GUI."

More Pure FlashArray X NVMe cons

"We brought up this question to the implementation engineer. We were comparing use cases where a customer is using RecoverPoint, then goes to PowerMax. In our previous setup with XtremIO, we were using RecpverPoint and keeping snapshots for 30 days, every few seconds. With PowerMax, I requested this for every 15 minutes, keeping it for a week. The engineer's answer was, "There will be too many snapshots. It might slow down the system." This is specifically for the use cases where there is RecoverPoint. While PowerMax works with RecoverPoint, and you can use it, there should be some way where you can have even more snapshots and not to worry about performance and system cache."

"Setting up PowerMax with VMAX is always complex."

"The solution should integrate better with OpenShift and Kubernetes architecture."

"The technical support is lacking. We are working with Dell EMC to get some better understanding of this."

"Dell PowerMax or Symmetrix is a block-level storage and unified storage, supporting both NAS and SAN. One area for improvement would be integration with public cloud services."

"I would like NVMe to be end-to-end in the next release. Right now, it is not end-to-end."

"We have had some trouble with the VMAX-to-PowerMax migration, but the VMAX box will be powered down after the migration. The PowerMax boxes are working fine and we don't have any issues with them."

"Support of the product can be slow and an administrative challenge: planning, scheduling, and overseeing data center access for a Dell EMC rep. One improvement could be to enable a self-maintenance option. The requirements that we go through to get Dell EMC onsite to replace failed drives, power supplies, and other small redundant parts can be unnecessarily complex. If simplified, they could send us the parts, then we could replace them much faster, more easily, and truly within the SLA parameters."

More Dell PowerMax cons

"There is room for improvement in the centralized administration."

"The scalability of VMAX is somewhat limited, especially in terms of cache scalability."

"The configuration part of the product is an area with certain shortcomings where improvements are required."

"The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additional engines to address this limitation."

"Improvements are needed in both partition recovery and scalability."

"We encountered some challenges during large data migrations that could be addressed for smoother transitions."

Pricing and Cost Advice

"As far as the licensing costs, everything is included in the license."

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"Given its price, Pure is not the first option."

"The product is expensive."

"The support cost per array is about $20,000 a year for 24/7 support."

"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."

"We pay approximately $50,000 USD per year in licensing fees."

More Pure FlashArray X NVMe pricing and cost advice

"It is high-end storage and it is a bit expensive, but it is doing what it is meant for: running business-critical applications or latency-sensitive applications..."

"Its price is competitive, but they need to have a different price for West Africa. They can do better with the price point to allow us to scale even more. We wanted to migrate our entire storage infrastructure to PowerMax, which would require us to buy more capacity, and from the price point, it didn't attract us."

"Negotiate hard and consider the commercial advantages/benefits to Dell EMC for onboarding your product."

"The cost is expensive. While VMAX now has good pricing, PowerMax is a little expensive."

"I rate Dell PowerMax NVMe a five out of ten for pricing."

"The pricing is comparable to other vendors."

"The tool is very expensive."

"We hope that with the combination of both NVMe and SCM the next PowerMax will be much cheaper that the one which we acquired."

More Dell PowerMax pricing and cost advice

"It is not a cheap product."

"The price falls within the mid-range, neither inexpensive nor high-priced."

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Top Industries

By visitors reading reviews

Computer Software Company

15%

Financial Services Firm

11%

Manufacturing Company

10%

Government

Financial Services Firm

17%

Computer Software Company

14%

Manufacturing Company

Government

Computer Software Company

22%

Financial Services Firm

17%

Government

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

See all answers

What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

I am an engineer and am not aware of the setup cost.

See all answers

What needs improvement with Pure FlashArray X NVMe?

Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...

See all answers

What's the difference between DELL EMC Powerstore and Powermax NVMe?

Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...

See all answers

What do you like most about Dell EMC PowerMax NVMe?

First, it's an enterprise storage solution. This is very important for us. Another important feature is replication.

See all answers

What is your experience regarding pricing and costs for Dell EMC PowerMax NVMe?

When comparing Dell PowerMax NVMe with other vendors, such as IBM enterprise solutions, the price is relatively higher.

See all answers

What do you like most about Dell EMC VMax?

The product's initial setup phase was good.

See all answers

What is your experience regarding pricing and costs for Dell EMC VMax?

The pricing provided by EMC is reasonable.

See all answers

What needs improvement with Dell EMC VMax?

The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additiona...

See all answers

Comparisons

Dell PowerStore vs Pure FlashArray X NVMe

Compared 30% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 18% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 15% of the time

IBM FlashSystem vs Pure FlashArray X NVMe

Compared 11% of the time

HPE Nimble Storage vs Pure FlashArray X NVMe

Compared 5% of the time

More Pure FlashArray X NVMe Competitors

Dell PowerStore vs Dell PowerMax

Compared 27% of the time

HPE Alletra Storage vs Dell PowerMax

Compared 14% of the time

IBM FlashSystem vs Dell PowerMax

Compared 10% of the time

Dell Unity XT vs Dell PowerMax

Compared 5% of the time

Pure Storage FlashArray vs Dell PowerMax

Compared 4% of the time

More Dell PowerMax Competitors

Dell PowerStore vs Dell VMAX All Flash

Compared 24% of the time

Dell Unity XT vs Dell VMAX All Flash

Compared 7% of the time

NetApp AFF vs Dell VMAX All Flash

Compared 6% of the time

More Dell VMAX All Flash Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

May 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

Dell PowerMax

June 2025

Download Dell PowerMax product report

Buyer's Guide

All-Flash Storage

May 2025

Download Dell VMAX All Flash product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

Dell PowerMax NVMe, Dell EMC PowerMax, PowerMax

No data available

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Dell PowerMax offers robust performance, reliability, and efficient data handling. It is recognized for its compression, deduplication, and NVMe technology, significantly benefiting data centers with its advanced replication and uptime.

PowerMax is equipped to handle mission-critical applications, providing impressive performance metrics with low latency and high IOPS capacity. Its CloudIQ and Unisphere interfaces enhance manageability, while REST API support simplifies storage management. Users in sectors like healthcare, finance, and telecommunications leverage its capabilities for database management, high-transaction block storage, and disaster recovery. However, opportunities for improving deduplication efficiency, interface complexity, and automation remain.

What are the key features of Dell PowerMax?

Data Reduction: Combines compression and deduplication for efficient storage use.
NVMe Technology: Enables swift data handling with high throughput.
CloudIQ and Unisphere: Streamlines manageability and control.
REST API Support: Simplifies integration with management tools.
High Availability: Ensures consistent uptime across platforms.

What benefits should users look for in reviews?

Performance Metrics: Look for low latency and high IOPS as indicators.
Reliability: Consistent operations with minimal interruptions.
Manageability: Efficient control over storage environments.
Cost Efficiency: Note any potential savings in data processing and storage.

Industries utilize Dell PowerMax to support diverse environments like VMware, Oracle, and PostgreSQL. It serves multiple sectors such as healthcare, finance, and government, aiding in data storage consolidation, disaster recovery, and high-availability hosting for critical systems and applications.

Dell Technologies

Dell VMAX All Flash is utilized in hyper-converged solutions like VxRail deployments, critical for Data Domain in backup tasks. It supports multi-site replication, disaster recovery, banking IT operations, and high-performance applications.

Dell VMAX All Flash plays a key role in data-intensive environments due to its robust capabilities in storage, data protection, and high throughput tasks. It is crucial in hyper-converged solutions and VxRail deployments, facilitating multi-site replication and disaster recovery. Its applications span across banking and other critical IT operations requiring high performance. The system's ability to support efficient data compression and provide ransomware protection addresses significant security concerns. Multi-site replication and redundancy safeguard data even during power outages or hardware failures, while the snapshot feature aids in testing, application development, and environment management.

What are the key features of Dell VMAX All Flash?

Compression: Efficient data compression capabilities.
Ransomware Protection: Tackles ransomware threats effectively.
Multi-site Replication and Redundancy: Ensures data safety during power outages or hardware issues.
Snapshots: Aids in testing, application development, and environment management.

What benefits should users look for in Dell VMAX All Flash reviews?

Data Protection: Enhanced data security with ransomware protection.
Performance: High throughput for demanding applications.
Reliability: Multi-site replication and redundancy for critical operations continuity.
Support: Adheres to IP strategies with excellent customer support.

Dell VMAX All Flash is critical in industries like banking, where it supports IT operations requiring high performance, and in environments demanding stringent data protection measures. Its role in multi-site replication and disaster recovery makes it invaluable for business continuity and critical data security across sectors.

Dell Technologies

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Rackspace, Open Line

Information Not Available

Buyer's Guide

Dell PowerMax vs. Dell VMAX All Flash

April 2025

Free Report: Dell PowerMax vs. Dell VMAX All Flash

Find out what your peers are saying about Dell PowerMax vs. Dell VMAX All Flash and other solutions. Updated: April 2025.

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