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Azul Zulu vs Sendbird comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azul Zulu
Ranking in AI Customer Experience Personalization
21st
Average Rating
8.6
Reviews Sentiment
7.7
Number of Reviews
2
Ranking in other categories
Application Infrastructure (11th), AI Content Creation (58th)
Sendbird
Ranking in AI Customer Experience Personalization
2nd
Average Rating
8.2
Reviews Sentiment
5.7
Number of Reviews
7
Ranking in other categories
Help Desk Software (11th), Enterprise Social Software (7th), AI Customer Support (2nd)
 

Mindshare comparison

As of January 2026, in the AI Customer Experience Personalization category, the mindshare of Azul Zulu is 2.0%, down from 30.6% compared to the previous year. The mindshare of Sendbird is 2.2%. It is calculated based on PeerSpot user engagement data.
AI Customer Experience Personalization Market Share Distribution
ProductMarket Share (%)
Sendbird2.2%
Azul Zulu2.0%
Other95.8%
AI Customer Experience Personalization
 

Featured Reviews

BasilJiji - PeerSpot reviewer
System Engineer at a retailer with 10,001+ employees
Standardized our Java estate and have reduced licensing costs while maintaining strong support
Azul Zulu's ability to allow us to standardize our Java estate on a single and well-supported platform stands out as one of its best features. This standardization simplifies our compliance audits and ensures all our applications receive timely security updates.Azul Zulu positively impacts our organization by providing a platform that allows us to standardize Java on a well-supported platform. Without the high cost associated with other proprietary vendors, Azul Zulu provides an excellent platform for running our applications.
Pranay Koley - PeerSpot reviewer
Junior Software Developer at Weavers Web Solutions Private Limited
Facilitates user communication with rich features
In our company, we are using Sendbird for building a chat feature within our salon application.  I am using the Flutter framework to implement the chat feature, which facilitates communication between users and businesses, specifically salon shops There are many useful features with Sendbird. I…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We achieved specific outcomes from using Azul Zulu by reducing our Java licensing and support costs by approximately 70% when compared to our previous Oracle contract."
"The Sendbird developer portal provides each step, including methods, making it easy to implement."
"Sendbird is very flexible, and they have made great strides towards optimization."
"Features similar to WhatsApp, such as online and offline statuses, message reactions, and replies, add significant value."
"Sendbird provides many features for real-time messaging, such as receipt ID and typing indicators."
"There are many useful features with Sendbird."
"Sendbird is reliable and generally crash-free."
"The backend system was managed by Sendbird, eliminating the need for caching systems or local storage on user devices."
"The most valuable feature for us, besides chat, was file transfer, as we used it for sending files and images in chats."
 

Cons

"Improvements for Azul Zulu could include more automated tools for unused code visibility integrated directly into the standard portal to help further optimize our cloud footprints."
"Impersonating a user or using a template user to send messages for development purposes would be very useful."
"More analytics tools could be integrated into Sendbird."
"Their pricing is very high compared to competitors, which is a concern for us."
"A major issue was the requirement for a separate connection to Sendbird, resulting in a delay when initiating the chat."
"The documentation for integrating with the Flutter framework is lacking detailed information."
"The documentation for integrating with the Flutter framework is lacking detailed information. Initially, I struggled to connect users and manage tokens for active and offline sessions, which caused frustration."
"At times, there are unexpected behaviors where the documentation suggests something different from how the SDK actually behaves, requiring us to create workarounds."
"I thought that there should be the audio and the video call functionality as well."
 

Pricing and Cost Advice

Information not available
"There is a starter plan for $399 per month, and a pro plan for $799 dollars."
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Top Industries

By visitors reading reviews
Financial Services Firm
30%
Retailer
18%
Computer Software Company
11%
Real Estate/Law Firm
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise4
 

Questions from the Community

What needs improvement with Azul Zulu?
Improvements for Azul Zulu could include more automated tools for unused code visibility integrated directly into the standard portal to help further optimize our cloud footprints. The other core J...
What is your primary use case for Azul Zulu?
Azul Zulu serves as our primary Java runtime, providing a stable, 100% open-source, and certified solution for our production microservices. We utilize it to ensure cross-platform compatibility acr...
What advice do you have for others considering Azul Zulu?
My advice for others looking into using Azul Zulu is to perform a pilot migration with one non-critical application first. You will likely find that it is truly a drop-in replacement, which will gi...
What is your experience regarding pricing and costs for Sendbird?
Testing Sendbird is challenging due to the trial limitations of only one hundred users. The subscription cost is quite high, which prevents us from subscribing before the project completion and use...
What needs improvement with Sendbird?
The documentation for integrating with the Flutter framework is lacking detailed information. Initially, I struggled to connect users and manage tokens for active and offline sessions, which caused...
What is your primary use case for Sendbird?
In our company, we are using Sendbird for building a chat feature within our salon application. I am using the Flutter framework to implement the chat feature, which facilitates communication betwe...
 

Comparisons

 

Also Known As

No data available
Sendbird Calls, Sendbird Desk
 

Overview

 

Sample Customers

Microsoft, Kyocera, OKI, Alcatel-Lucent Enterprise, Voya Financial
Information Not Available
Find out what your peers are saying about Azul Zulu vs. Sendbird and other solutions. Updated: January 2026.
881,114 professionals have used our research since 2012.