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Aurea CX Messenger vs Everbridge Mass Notification comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Aurea CX Messenger
Average Rating
9.0
Reviews Sentiment
7.7
Number of Reviews
7
Ranking in other categories
Business Activity Monitoring (4th), Message Queue (MQ) Software (12th), Enterprise Service Bus (ESB) (14th), SOA Governance (6th), Message Oriented Middleware (MOM) (8th)
Everbridge Mass Notification
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
14
Ranking in other categories
Mass Notification Software (1st)
 

Mindshare comparison

Aurea CX Messenger and Everbridge Mass Notification aren’t in the same category and serve different purposes. Aurea CX Messenger is designed for Business Activity Monitoring and holds a mindshare of 8.0%, up 6.6% compared to last year.
Everbridge Mass Notification, on the other hand, focuses on Mass Notification Software, holds 23.8% mindshare, down 25.7% since last year.
Business Activity Monitoring Market Share Distribution
ProductMarket Share (%)
Aurea CX Messenger8.0%
IBM MQ22.0%
TIBCO Enterprise Message Service14.7%
Other55.3%
Business Activity Monitoring
Mass Notification Software Market Share Distribution
ProductMarket Share (%)
Everbridge Mass Notification23.8%
AlertMedia14.4%
Rave Alert13.2%
Other48.599999999999994%
Mass Notification Software
 

Featured Reviews

Radhey Rajput - PeerSpot reviewer
Sr. IT Analyst at NCR Corporation
Lightweight and efficient solution
It's very good and lightweight. But, it does not provide web service communication. But it is excellent for internal connections One valuable feature is the messaging broker. If there is a disruption, it restores the messages. And when the application is running, it delivers all the messages. The…
reviewer2112960 - PeerSpot reviewer
Sr. Director, Operational Risk & Strategy at a manufacturing company with 10,001+ employees
We like the ability to integrate geolocation data from our HR system that tells us where teammates work or live
We like the ability to integrate geolocation data from our HR system that tells us where teammates work or live. That information helps us calibrate the notification. If we know a storm or a tornado will hit a specific area, we can look at the map view within Everbridge. The feature is called the Universe View, and it's a section of the tool that lets us notify those folks based on the location data we have for them. If you have a hurricane on the coast, you can chart its path on the map using the weather overlay tool. Then, you can select the impacted teammates on the screen. From there, you can create a notification that targets those specific teammates. It's critical to ensure your notifications are tailored to those affected by a particular event. You don't want to send it to everybody in the state or at one location. The notifications should be restricted to those who are impacted. The templates are also helpful. If you've got a scenario where you need to communicate quickly, you can create a new notification and type what you want to send out to the impacted individuals. It's better to think about that before an event takes place. That's where templates come in. You can save templates in a list and customize those as needed. There are always variables. Some variables change in every situation. The tool asks a few quick questions, and you can quickly draft a notification based on what's already pre-built within the product. You don't need to scramble to type out a lengthy message and accidentally write something that might expose you to legal liability. We want to ensure each message has been thought out and approved by management instead of doing it in the heat of the moment. We can ingest data from our HR system into Everbridge, like employees' names, departments, and contact information. For example, we can send notifications based on job titles and pay statuses. We might need to send messages to all non-salaried positions, supervisors, etc. If we collect that data on our side, we can send it to Everbridge, allowing us to tailor the notification based on essential demographic information or additional values in those data fields. For instance, I can send a message targeted to everyone in Nashville who is a manager and has a specific job title.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The features that I have found most valuable are that it is very easy to develop. Most of it is graphical, but we also have the option to add any custom call that you need."
"The solution offers excellent stability."
"The Messenger Broker is a really good feature."
"ESB: Provides all kind of possibilities to resolve business needs. A lot of ready to use services plus custom Java services. I used a lot of them all."
"SDM: User-friendly tool which allows for a seamless approach to performing hotfixes, if required."
"The solution is highly scalable, this is very important for us. It can handle a lot of messages."
"From research into competing products, there are no products on the market that appear to be decidedly better."
"We find the templates useful. We can pre-write them, save them, and reuse them over and over. For instance, we get snow and ice storms in the Northeast, so we have school delays and cancellations. Instead of drafting a new message for distribution each time, you create a template and deploy it. You can change the date of the event and specific information. It might say that class times will be delayed or we'll be closed for a day."
"It will call and leave me a message, letting me know what's going on... That capability is valuable because people now tend to keep their phones with them, more so than anything else. They're more prone to listen to or see an alert coming through their telephone rather than via email."
"The reporting we have is very intuitive and provides good insight into the results when we send out a mass notification."
"I like how Everbridge can deliver notifications in multiple modes simultaneously. We can set up several emails and phone numbers for each employee so that they can receive information in as many different ways as possible."
"The most valuable features are the ease of use and the ability to set up templates for similar events, which helps streamline and makes it faster to get the message out, especially during a crisis."
"We like the simulation mode, a relatively new feature for Everbridge. It allows our users to practice sending out alerts, which is especially useful for new users transitioning to the platform, and was only possible after this feature was added. If we can't practice regularly, we'll be more nervous in an emergency which increases the chance of mistakes, and we need to be ready to send out those alerts."
"The ability to text all our staff and categorize by specific fields, such as department or position, are valuable features. We can gear messages to specific people or target a particular office, such as the New York office or Washington DC office only. We can target specific departments, such as corporate or litigation, which is very useful for us. Once, we had an active shooter near our Washington, DC, office, and we could send out a message to all the staff in that office. On another occasion, there was a Long Island railroad strike so we could contact all our staff who lived there."
 

Cons

"The solution needs to improve support for new, more recent protocols on the API."
"Aurea CX Messenger could improve by making better use of the new APIs"
"It should include/add more services with the product as per market demand. It should include custom Java services developed by any organization or provide a platform where users/developers can share ideas/custom services, etc."
"The improvement is that it should be on the cloud and use web services."
"You should not hurry with upgrades without testing the whole product completely."
"I don't know if the last version has the cloud option, but maybe that could be good. That could be something that is included."
"If the user could personalize their dashboard a little bit more, that would be helpful."
"You can manage the structure of the groups in two different ways, and I'd like to see some consolidation. They have something called "groups" and another called "rules." You can achieve your objective with either, but it's somewhat redundant."
"A contact database upload/download/sync should be included in the next release."
"When we first got the product, the person they assigned to be our customer representative wasn't the best. They didn't respond quickly enough. At times, we felt like we knew more about certain parts of the product than they did. When we asked questions about things they didn't know, they weren't proactive about finding the answers. After we complained, Everbridge sent us someone new. He knows a lot more about the product and works late hours to figure things out and get us a response the same day, so our support has improved a lot."
"Everbridge can send out conference bridge meetings, but as nobody uses conference calls anymore, we would love to be able to generate Zoom links through the solution. That would be extremely helpful."
"Reporting is something Everbridge should improve. It's pretty weak. The tool has some reports, but you often need to go down to the Excel level and do it yourself. It would help if the solution had more robust in-app reporting tools and technology that offer an analysis of what you've sent out and some more details."
"Everbridge has a huge amount of documentation, which is great. I think they've done a wonderful job on that. However, it can be difficult to sort through all of that to find what you need."
"Regarding improvement, it could be clearer around selecting groups of users to notify; it could be more intuitive to pick who we want to send messages to."
 

Pricing and Cost Advice

"The pricing is not so high."
"You pay nothing for licensing, because the commercial model is a subscription. Other environments, such as QA and Development, are included in the subscription"
"Much better than Oracle SOA Suite."
"We recently renewed our contract, and the pricing is on the higher end. We have a yearly license with a three-year commitment, which seems standard, so we have no issues with that."
"Everbridge is a little pricey for what it offers. It's a bit overpriced from that standpoint. I'm aware of another company called AlertMedia that has a little more competitive pricing than Everbridge."
"The product is fairly priced."
"Considering what the product offers, the price is fairly reasonable."
"The product's pricing is the most competitive of the three solutions we evaluated. One feature we have yet to use is the keyword opt-in functionality, which Everbridge included in the price. In contrast, Rave Alert wanted to charge us extra."
"We changed plans halfway through our engagement with Everbridge. It was one of those things where I liked the original license agreement a little better, but I understand the model they went to. They shifted to a consumption-based model, which isn't ideal. It has limited my use of the platform to some degree, but I get it. I understand where they're coming from."
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Top Industries

By visitors reading reviews
Insurance Company
11%
Financial Services Firm
10%
Manufacturing Company
10%
Media Company
8%
Financial Services Firm
13%
Government
12%
University
9%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise1
Large Enterprise5
By reviewers
Company SizeCount
Small Business2
Midsize Enterprise1
Large Enterprise11
 

Questions from the Community

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What do you like most about Everbridge Mass Notification?
Their staff and service teams are extremely knowledgeable, helpful, and friendly. They have helped us tremendously in maximizing the capabilities and adjusting for our unique needs at our universit...
 

Also Known As

CX Messenger Enterprise, Aurea Sonic ESB, Aurea Sonic, Aurea Sonic MQ
No data available
 

Overview

 

Sample Customers

Heathrow, HomeServe, Paypal, Freedom Mortgage
Pratt & Whitney, Westfield Gas & Electric, Gerald Eve, CIBC Mellon, Santa Clara Valley Transportation Authority
Find out what your peers are saying about IBM, TIBCO, Aurea and others in Business Activity Monitoring. Updated: December 2025.
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