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Actifio vs Informatica Intelligent Data Management Cloud (IDMC) comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Actifio
Ranking in Test Data Management
7th
Average Rating
8.6
Reviews Sentiment
7.5
Number of Reviews
8
Ranking in other categories
Backup and Recovery (49th)
Informatica Intelligent Dat...
Ranking in Test Data Management
3rd
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
185
Ranking in other categories
Data Integration (2nd), Data Quality (1st), Business Process Management (BPM) (11th), Business-to-Business Middleware (5th), API Management (8th), Cloud Data Integration (3rd), Data Governance (2nd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
 

Mindshare comparison

As of June 2025, in the Test Data Management category, the mindshare of Actifio is 3.6%, down from 4.0% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 4.1%, up from 3.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Test Data Management
 

Featured Reviews

Hitesh Kumar Jamb - PeerSpot reviewer
Helps reduce costs and enables the creation of new non-production databases
We use the solution on our non-production database. We use it to spin up non-production environments using Oracle The product helps to create new non-production databases. The solution helps reduce costs. The product must provide AI features. Google has stopped supporting the on-premise version…
Saikat Ghosh - PeerSpot reviewer
Match and merge functionality is still the best but cloud version needs more functionality
There are various areas for improvement in IDMC. Enhancements on basic data management functionality and the UI front, such as multiple templates and improved grid views, would be beneficial. Bulk data management features could be improved from the UI perspective to get to the level of the on prem versions of Informatica MDM. The tool needs to mature but missing small but important features, like restricted dynamic attributes functionality, data inheritance rules in master hierachies, identifiers not being passed in jobs is a drawback.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution helps reduce costs."
"Very user-friendly and the QSA is very good."
"They will assist me in achieving whatever budget issue the client may be having."
"This product has unique capabilities that lead the product category in test data management, cloning and recovery."
"Very user-friendly and the QSA is very good."
"Actifio was very stable. Whenever they identified bugs, they would promptly provide us with patches."
"Informatica Business Process Manager is easy to use and learn."
"We are able to set rules, establish a data quality management platform, and monitor the quality."
"Offers data lineage feature"
"The profiling feature in Informatica Data Quality is incredibly effective for data governance."
"Informatica provides a comprehensive solution for on-the-fly or real-time data masking."
"The solution's technical support is pretty good, especially since the turnaround time is good."
"Axon does one interesting thing that I don't think other tools do as well. It lets you rate data and incorporates Informatica's data quality feature into it. There are little indications and graphics that show you how good the data quality is, and you can drill into it to see where potential issues lie."
"The way that the solution scans is very useful."
 

Cons

"The initial setup is complex."
"Lacks the option to price backup costs within the solution itself."
"While the product does support various databases, the company needs to make more of an effort to support N-minus-one compatibility."
"Areas that need improvement would be the support for recovery in the physical environment."
"Google has stopped supporting the on-premise version of the tool."
"The solution doesn't support AIX software or in-cloud, and we have a lot of servers running on AIX and Oracle."
"Connectivity could be improved, it can be a little slow."
"Certain applications are not being synced with the ION."
"Informatica Axon's response times and certain aspects of the admin panel could be enhanced for better usability."
"The current features are a bit complicated, and we need to write big scripts and test."
"The initial setup was not very straightforward. Not complex, but not very simple either."
"The cloud version of the Informatica, it's a very substandard product. They might say it's enterprise-ready but it's not at all ready. They need to add more features, such as improved data replication features. If you look at other tools, such as Matillion they are now cloud-native and flexible. Additionally, Informatica Cloud Data Integration should have a good migration strategy from Informatica PowerCenter to Informatica Cloud Data Integration."
"Its look and feel needs improvement. It has a lousy look and feel. Informatica PIM is designed specifically for the retail industry. They need to make sure that it is also applicable to all the other industries and verticals."
"Currently, there are limitations in processing and the interface."
 

Pricing and Cost Advice

"Support is very good. They send out a VM link and help you fix any issues."
"Pricing is on a case by case basis."
"Actifio is cheaper than other tools."
"Our customers sometimes are able to negotiate a much better price for Informatica Cloud Data Integration based on their relationship with the vendor."
"You pay for this solution based on IPUs, Informatica Processing Units. This depends on how much data you process and how much memory you consume from the cloud provider, and you pay as you go."
"The solution's pricing model is easy, but it is very expensive."
"It's pretty high for us. It's more on the higher side, like low to middle high."
"it's expensive, but if you're looking for a stable solution, Informatica MDM is a good one to choose."
"The licensing price of the product depends on the organization's requirements."
"It is expensive. That's probably the biggest drawback. The business has heartache paying the license, but that's mainly because they don't realize what value it brings. The key thing about the MDM solution is that it is in the backend, and no one sees what it is actually doing. You don't know it is a problem until it is not there."
"The product is very expensive"
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Top Industries

By visitors reading reviews
Financial Services Firm
21%
Computer Software Company
17%
Retailer
11%
Construction Company
6%
Financial Services Firm
17%
Computer Software Company
12%
Manufacturing Company
9%
Insurance Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What is your experience regarding pricing and costs for Actifio?
Actifio is cheaper than other tools. I rate the pricing an eight out of ten.
What needs improvement with Actifio?
The product must provide AI features. Google has stopped supporting the on-premise version of the tool.
How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

No data available
ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
 

Overview

 

Sample Customers

IBM, Waste Industries, Nasdaq, Verizon, Sharp, Rosetta Stone, Dakine, JBS Australia, Texas Wesleyan University, Cintra, People's Choice Credit Union, Lotto NZ, Electric Insurance, Tyler Technologies, Intility, Corporate One Federal Credit Union, Bryant University, pc/nametag, Isagenix, Sungard Availability Services, Databank, Electrocraft, Lifescript, Westfleisch, Interstate National Corporation, RestorePoint, Net3, Access Community Health Network, Newmarket International, Rezolve Group Inc., Piri Reis University, MC Assembly, Grass-Merkur, dbMotion, Christian Broadcasting Network, Bezeq, Abilene Christian University, CNW Group, Softcat, Migliori, City of South Portland, NaviSite, News-Press & Gazette, Comtec, Equity Insurance, Admirals Bank, Assistra, Dassault, Henry Davis York Lawyers, SAI Global, Audax Group, DSM, Triad Retail Media, Euronet Worldwide, Palm Beach County School District, iGate, Emerald Queen Casino
The Travel Company, Carbonite
Find out what your peers are saying about Actifio vs. Informatica Intelligent Data Management Cloud (IDMC) and other solutions. Updated: June 2025.
859,129 professionals have used our research since 2012.