Act-On Software vs Iterable comparison

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Act-On Software Logo
219 views|134 comparisons
100% willing to recommend
Iterable Logo
317 views|195 comparisons
Executive Summary

We performed a comparison between Act-On Software and Iterable based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, HubSpot, Oracle and others in Marketing Automation.
To learn more, read our detailed Marketing Automation Report (Updated: April 2024).
769,662 professionals have used our research since 2012.
Featured Review
Ranking
19th
Views
219
Comparisons
134
Reviews
0
Average Words per Review
0
Rating
N/A
16th
Views
317
Comparisons
195
Reviews
0
Average Words per Review
0
Rating
N/A
Buyer's Guide
Marketing Automation
April 2024
Find out what your peers are saying about Salesforce, HubSpot, Oracle and others in Marketing Automation. Updated: April 2024.
769,662 professionals have used our research since 2012.
Comparisons
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Overview
Act-On Software is a marketing automation company delivering innovation that empowers marketers to do the best work of their careers. Act-On is the only integrated workspace that powers the customer experience from end-to-end, from brand awareness and demand generation, to retention and loyalty. With Act-On, marketers can drive better business outcomes and see higher customer lifetime value. Act-On is squarely focused on the success of its customers and offers consultant level quality with everyday customer support. Act-On Software has been recognized for its superior product and rapid business growth by Deloitte, Forbes, and Inc. Magazine. For more information, visit www.act-on.com.
Iterable is a consumer growth marketing and user engagement platform. With Iterable, B2C marketers send the right message, to the right device, at the right time. Iterable provides powerful segmentation, fully customizable templates, sophisticated workflows (with no coding), a/b testing and more. Iterable seamlessly supports email, mobile push notifications and SMS.
Sample Customers
NYU, Tableau, Xerox, ASPCA, Lego Education, Hoopla, Avery Dennison and SolarWorld.
BetterDoctor Bisnow Decorist Dot&Bo IMGE Rocksbox Yelp
Top Industries
No Data Available
VISITORS READING REVIEWS
Educational Organization53%
Computer Software Company12%
Manufacturing Company6%
Wholesaler/Distributor5%
Company Size
REVIEWERS
Small Business71%
Midsize Enterprise14%
Large Enterprise14%
VISITORS READING REVIEWS
Small Business14%
Midsize Enterprise60%
Large Enterprise26%
Buyer's Guide
Marketing Automation
April 2024
Find out what your peers are saying about Salesforce, HubSpot, Oracle and others in Marketing Automation. Updated: April 2024.
769,662 professionals have used our research since 2012.

Act-On Software is ranked 19th in Marketing Automation while Iterable is ranked 16th in Marketing Automation. Act-On Software is rated 9.0, while Iterable is rated 0.0. The top reviewer of Act-On Software writes "The adaptive nurturing, segmentation, multiple lead scoring rules, and simple CRM integration stood out the most". On the other hand, Act-On Software is most compared with , whereas Iterable is most compared with Salesforce Marketing Cloud, Pardot and HubSpot Marketing Hub.

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We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.