Hitachi Content Platform vs Pure Storage Evergreen One comparison

Hitachi Vantara and Pure Storage are both solutions in the File and Object Storage category. Hitachi Vantara is ranked #17 with an average rating of 8.0, while Pure Storage is ranked #14 with an average rating of 9.0. Hitachi Vantara holds a 1.6% mindshare in FaOS, compared to Pure Storage’s 0.5% mindshare. Additionally, 88% of Hitachi Vantara users are willing to recommend the solution, compared to 100% of Pure Storage users who would recommend it.

Comparison Buyer's Guide

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Executive SummaryUpdated on Nov 4, 2024

Hitachi Content Platform and Pure Storage Evergreen One compete in the enterprise storage market. Pure Storage appears to have the upper hand due to its innovative technology and scalability.

Features: Hitachi Content Platform is known for advanced object storage, seamless data tiering, and robust security. Pure Storage Evergreen One offers cutting-edge flash storage, exceptional performance, and scalable solutions.

Ease of Deployment and Customer Service: Hitachi Content Platform has a straightforward deployment process and comprehensive support. Pure Storage Evergreen One is more complex to deploy but uses an as-a-service model to simplify long-term management. Hitachi provides proactive customer service, while Pure Storage offers responsive technical support.

Pricing and ROI: Hitachi Content Platform provides cost-effective solutions with predictable pricing and excellent ROI. Pure Storage Evergreen One, although higher in price, offers significant ROI with future-proofing and infrastructure savings.

To learn more, read our detailed Hitachi Content Platform vs. Pure Storage Evergreen One Report (Updated: July 2025).

Buyer's Guide

Hitachi Content Platform vs. Pure Storage Evergreen One

July 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure Storage FlashBlade

Mindshare comparison

As of September 2025, in the File and Object Storage category, the mindshare of Pure Storage FlashBlade is 5.7%, down from 6.2% compared to the previous year. The mindshare of Hitachi Content Platform is 1.6%, down from 1.7% compared to the previous year. The mindshare of Pure Storage Evergreen One is 0.5%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

File and Object Storage Market Share Distribution
Product	Market Share (%)
Pure Storage FlashBlade	5.7%
Pure Storage Evergreen One	0.5%
Hitachi Content Platform	1.6%
Other	92.2%

File and Object Storage

Featured Reviews

Eric Black

Solutions Architect at Recovery Point Systems

The ability to leverage multi-tenancy along with immutability is a huge benefit for us

The only thing I feel FlashBlade is missing is the SOS API. If it had SOS API, that would put it well over the top. Veeam Backup specifically has started to streamline their API, and they are doing that with SOS API. They have optimized it. Any of the S3 devices out there that support this SOS API can have far more API calls at once. On our side, that translates to better restoration. With SOS API, it can leverage far more restorations at a single given time or read from the device in simple terms. That results in maximizing the output and throughput from the device itself.

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Mir Gulzar Ahmed

IT Manager at Synergy Computers

Integrates well with existing systems but technical support for the platform needs improvement

While deployment is simple, it's not as simple as StorageGRID. The architecture is entirely different, even though the end product uses the same protocols. The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. Deployment isn't as centralized either. Although I've deployed Hitachi Content myself in our production head office for the VM team, even though it's simple, it wasn't completely straightforward. They still required my help with the initial configuration environment setup. So, it's not just simple; there are some tricky aspects. The environment is tricky, but if you understand it, configuration can be done quickly.

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Michael-Daniel

Virtual Storage Administrator at Coast

Exceptional speed improves performance with short and long-term storage

We are using it in-house for our data center to run all of our VMware environment and our VDI environment on. Infrastructure consumption, as well as short-term and long-term storage, is included The speed of the product is quite a bit better in performance than the previous environment we were…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We have integrated it with VMware. The integration process is pretty good. Especially with VMware, it helps with the capacity of it."

"It's very easy-to-use."

"It has also helped to simplify storage for us in the way that it's easy to manage. Their automatic monitoring really helps when things break or are about to break. They see a problem coming and alert us even before our own system does."

"It has absolutely simplified our storage because the dashboards on the consoles show a clear understanding of where you are, and it is also very easy to provision. This been a big help for our teams."

"The main feature I have found to be product replication."

"Pure Storage FlashBlade is user-friendly. It's replication feature is great because it has active replication and active DR. That's the beauty of the product. It's a perfect solution for block storage."

"The most valuable features of FlashBlade include its replication capabilities, reports, and easy allocation. Everything is user-friendly."

"The initial setup was straightforward. If you know how to plug in power and network you're pretty much qualified. They were on site to configure the network, the box to fit into our network architecture. Other than that, we self-managed from there."

More Pure Storage FlashBlade pros

"Feature-wise, it has a lot of features. The most valuable features include de-duplication, encryption, version controlling, support, and tamper-proof data."

"One of the most hidden valuable features is ensuring that you don't have bit rot, so it will go and check every single object that's stored on the system, then ensure that if there's a problem, it'll be repaired from either a local copy or remote copy, depending upon your configuration."

"The features that I have found most valuable are their retention logs. The other thing I have found most valuable is the way they handle the BHEA. Basically the DNS and everything is managed by itself. It is seamless to the users."

"Hitachi is a big company, so it's a very strong product."

"As an architect, I like the management features that come with Hitachi Content Platform because it makes things easy."

"The Hitachi Content Platform is a stable and reliable solution."

"Integrating Hitachi Content Platform with existing systems is not challenging."

"The main selling point is its compatibility with different environments. It functions like an on-prem Google Drive or Dropbox built on top of the object storage."

Cons

"In terms of technical support, the experience has been mixed. The support is done through email and is not that great, making it a very problematic area I've been dealing with for over four years."

"Its configuration should be easier."

"The documentational aspect of FlashBlade needs improvement."

"The solution is expensive."

"Its configuration should be easier."

"The feature that we're waiting on is better integration with the cell services."

"It would be nice if you could store file-based in the same box with the same technology."

"I would like to see more VM-Aware features in the next release of this solution."

More Pure Storage FlashBlade cons

"They could improve compatibility and offer a more user-friendly GUI."

"Hitachi Content Platform is a complicated solution. You need to put several pieces of the hardware together in order to achieve the capacity or the performance needed."

"The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. So it can be more user-friendly."

"They should improve the user interface. It's a little bit complex. It does not have a self-learning method. You need to know how to use it before you touch the system. The user interface is not self-explanatory."

"When you want to replace a disk, we need to start the maintenance from the S nodes. We have to automate maintenance so any onsite engineer can replace it after that, but we don't need to do this on VSP platforms. An engineer can come in and replace that specific disk. If also we could do that on Hitachi Content Platform, it would be great for us."

"What is lacking in this solution is a simple process to migrate from existing systems."

"Two things that can be improved are pricing and configuration. Mostly the pricing is an issue. And if I were to add anything, I would say more integration with backup solutions such as Veeam Backup."

"In terms of the customer support, I can say it's a mixed reaction depending on the country."

Pricing and Cost Advice

"Support is a separate line item. Support is a different cost, but whatever your support is now, that's what you're going to pay forever. If your support's $100 today, six years from now it's $100. It doesn't fluctuate unless you upgrade it, or change it, etc."

"The price of this solution could be made more affordable."

"The pricing for FlashBlade is between cheap and moderate."

"Our licensing is renewed annually."

"Our customers have seen a reduction in TCO."

"The pricing is relatively expensive due to the FlashBlade technology. However, for companies needing quick and reliable data access, the cost is justified."

"In my opinion, we have paid the right price for the product. I don't think that it is too much or too little."

"Pure Storage FlashBlade is a hardware appliance, and it's very expensive if you compare its price with other solutions. You can get the same features and benefits from its competitor, VAST Data, but for half the price of Pure Storage FlashBlade."

More Pure Storage FlashBlade pricing and cost advice

"The product’s cost is average."

"I think the ROI for this solution is very good because the pricing for it is in between other solutions."

"The price of the Hitachi Content Platform is very high."

"Hitachi is more expensive than StorageGRID."

"Pricing is comparable to other solutions in the market."

"The pricing could be better."

"Overall, it's costly."

"The pricing is very good."

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Top Industries

By visitors reading reviews

Computer Software Company

12%

Financial Services Firm

12%

Manufacturing Company

Government

Computer Software Company

24%

Financial Services Firm

21%

Government

13%

Educational Organization

Financial Services Firm

18%

Manufacturing Company

15%

Retailer

11%

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	11
Large Enterprise	20

By reviewers
Company Size	Count
Small Business	4
Midsize Enterprise	6
Large Enterprise	4

No data available

Questions from the Community

What do you like most about Pure Storage FlashBlade?

The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...

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What is your experience regarding pricing and costs for Pure Storage FlashBlade?

The pricing of Pure Storage FlashBlade is expensive compared to other products I used from other companies in the pas...

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What needs improvement with Pure Storage FlashBlade?

I believe there is not much improvement needed because they have everything we need, but the interface is a little bi...

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What do you like most about Hitachi Content Platform?

Integrating Hitachi Content Platform with existing systems is not challenging.

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What needs improvement with Hitachi Content Platform?

In comparison to competitors like Huawei, which can use all storage protocols in the same platform, Hitachi Content P...

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What is your primary use case for Hitachi Content Platform?

Mainly, from my project, Hitachi Content Platform is used for archiving. The customer is in banking, so they need to ...

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What is your experience regarding pricing and costs for Pure Storage Evergreen One?

Initially, the starting price is high, but over time, due to reduced management needs and environmental savings, the ...

See all answers

What needs improvement with Pure Storage Evergreen One?

Many customers report that the starting price is quite high. However, the overall total cost of ownership can be redu...

See all answers

What is your primary use case for Pure Storage Evergreen One?

I am not a user of Pure Storage Evergreen One ( /products/pure-storage-evergreen-one-reviews ). I manage this brand i...

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Comparisons

Dell PowerScale (Isilon) vs Pure Storage FlashBlade

Compared 20% of the time

MinIO vs Pure Storage FlashBlade

Compared 11% of the time

Pure Storage FlashArray vs Pure Storage FlashBlade

Compared 10% of the time

Red Hat Ceph Storage vs Pure Storage FlashBlade

Compared 10% of the time

VAST Data vs Pure Storage FlashBlade

Compared 8% of the time

More Pure Storage FlashBlade Competitors

MinIO vs Hitachi Content Platform

Compared 27% of the time

NetApp StorageGRID vs Hitachi Content Platform

Compared 23% of the time

Dell ObjectScale vs Hitachi Content Platform

Compared 17% of the time

Red Hat Ceph Storage vs Hitachi Content Platform

Compared 16% of the time

Dell PowerScale (Isilon) vs Hitachi Content Platform

Compared 9% of the time

More Hitachi Content Platform Competitors

HPE GreenLake vs Pure Storage Evergreen One

Compared 34% of the time

Dell APEX vs Pure Storage Evergreen One

Compared 31% of the time

NetApp Keystone vs Pure Storage Evergreen One

Compared 13% of the time

Amazon EBS (Elastic Block Store) vs Pure Storage Evergreen One

Compared 13% of the time

Object First Ootbi vs Pure Storage Evergreen One

Compared 9% of the time

More Pure Storage Evergreen One Competitors

Product Reports

Buyer's Guide

Pure Storage FlashBlade

August 2025

Download Pure Storage FlashBlade product report

Buyer's Guide

Hitachi Content Platform

September 2025

Download Hitachi Content Platform product report

Buyer's Guide

Cloud Storage

August 2025

Download Pure Storage Evergreen One product report

Also Known As

No data available

HCP, Hitachi Vantara Content Platform, Hitachi Vantara HCP

No data available

Overview

FlashBlade is the industry’s most advanced scale-out storage for unstructured data, powered by a modern, massively parallel architecture to consolidate complex data silos (like backup appliances and data lakes) and accelerate tomorrow’s discoveries and insights.

Pure Storage

Hitachi Content Platform is an object storage solution that enables IT organizations and cloud service providers to store, share, sync, protect, preserve, analyze and retrieve file data from a single system. It is more efficient, easier to use, and capable of handling much more data than traditional file storage solutions. HCP automates day-to-day IT operations like data protection and readily evolves to changes in scale, scope, applications, storage, server and cloud technologies over the life of data. In IT environements where data grows quickly or must live for years, decades or even indefinitely, these capabilities are invaluable.

Hitachi Vantara

The Pure Storage Evergreen Portfolio offers a range of subscription-based storage solutions tailored to diverse data storage, management, and cost needs. Providing unmatched choice and flexibility, it offers multiple subscription models to align with varying requirements and budgets while leveraging Pure Storage's proven Evergreen Architecture for non-disruptive upgrades and futureproofing. The portfolio includes three specific programs: Evergreen//One, a hybrid cloud storage solution with guaranteed SLA; Evergreen//Flex, offering subscription-based ownership with flexible payment structures; and Evergreen//Forever, providing ongoing hardware and software upgrades for traditional storage purchases, simplifying ownership and eliminating the need for frequent hardware replacements.

Pure Storage

Sample Customers

ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL

Rabobank, Xinhua News Agency, Kremsm'ller Industrieanlagenbau KG, KSC Commercial Internet, AIS Group, Shanghai Interactive Television Co. Ltd (SiTV), China Telecom, Spin Master

1. Aetna 2. Adobe 3. ADP 4. Aflac 5. Allstate 6. Amazon 7. American Express 8. American Greetings 9. Ameriprise Financial 10. ATT 11. Autodesk 12. Bank of America 13. Barclay's 14. Baxter International 15. Berkshire Hathaway 16. BlackRock 17. Boeing 18. Bristol-Myers Squibb 19. Capital One 20. Caterpillar 21. Citigroup 22. Coca-Cola 23. Comcast2 4. ConocoPhillips 25. Constellation Brands 26. CVS Health 27. Dell 28. Disney 29. Dominion Energy 30. Eli Lilly and Company 31. Equinix 32. ExxonMobil

Buyer's Guide

Hitachi Content Platform vs. Pure Storage Evergreen One

July 2025

Free Report: Hitachi Content Platform vs. Pure Storage Evergreen One

Find out what your peers are saying about Hitachi Content Platform vs. Pure Storage Evergreen One and other solutions. Updated: July 2025.

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