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Hitachi Content Platform vs NetApp StorageGRID comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure Storage FlashBlade
Sponsored
Ranking in File and Object Storage
8th
Average Rating
8.8
Reviews Sentiment
7.8
Number of Reviews
38
Ranking in other categories
All-Flash Storage (16th), Software Defined Storage (SDS) (8th)
Hitachi Content Platform
Ranking in File and Object Storage
15th
Average Rating
8.0
Reviews Sentiment
6.9
Number of Reviews
14
Ranking in other categories
No ranking in other categories
NetApp StorageGRID
Ranking in File and Object Storage
9th
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
16
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2025, in the File and Object Storage category, the mindshare of Pure Storage FlashBlade is 5.8%, down from 6.4% compared to the previous year. The mindshare of Hitachi Content Platform is 1.7%, up from 1.7% compared to the previous year. The mindshare of NetApp StorageGRID is 5.9%, up from 4.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
File and Object Storage
 

Featured Reviews

Eric Black - PeerSpot reviewer
The ability to leverage multi-tenancy along with immutability is a huge benefit for us
The only thing I feel FlashBlade is missing is the SOS API. If it had SOS API, that would put it well over the top. Veeam Backup specifically has started to streamline their API, and they are doing that with SOS API. They have optimized it. Any of the S3 devices out there that support this SOS API can have far more API calls at once. On our side, that translates to better restoration. With SOS API, it can leverage far more restorations at a single given time or read from the device in simple terms. That results in maximizing the output and throughput from the device itself.
Mir Gulzar Ahmed - PeerSpot reviewer
Integrates well with existing systems but technical support for the platform needs improvement
While deployment is simple, it's not as simple as StorageGRID. The architecture is entirely different, even though the end product uses the same protocols. The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. Deployment isn't as centralized either. Although I've deployed Hitachi Content myself in our production head office for the VM team, even though it's simple, it wasn't completely straightforward. They still required my help with the initial configuration environment setup. So, it's not just simple; there are some tricky aspects. The environment is tricky, but if you understand it, configuration can be done quickly.
Mir Gulzar Ahmed - PeerSpot reviewer
Object-based storage and offers intuitive management tools, making it easy to configure and maintain
The only thing missing is flexibility in configuration to cater to specific customer requirements. Another area of improvement is marketing. NetApp's marketing of StorageGRID isn't optimal. They should present it more effectively, especially in regions like Pakistan. Here, I haven't seen any marketing campaigns from NetApp for StorageGRID or the Solid State Platform (SSP). While StorageGRID is a globally recognized product, I haven't seen any marketing efforts from NetApp in Pakistan. Even competitors are promoting object storage solutions here, but NetApp seems less efficient in selling StorageGRID. There might be one or two customers, but even as a NetApp partner, I'm not aware of any major sales. I've been trained on StorageGRID, and it is a good product. I'm unsure why it hasn't gained traction in Pakistan compared to other countries. So, I just recommend improving the marketing campaigns in Pakistan. I'm pretty confident that if we have one example of successful StorageGRID implementation in Pakistan, other customers will follow suit.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features of FlashBlade include its replication capabilities, reports, and easy allocation. Everything is user-friendly."
"Approximately 40% to 50% of my time is saved using Pure Storage FlashBlade compared to different products."
"The most valuable features of this solution are the rewrite speed and the nonstop services."
"We have seen a reduction in the total cost of ownership by around 20%."
"Among its most appealing features are its ease of handling and minimal maintenance requirements."
"I would rate this solution an eight plus. It has has good flexibility and stability, it's easy to manage and the response time is good."
"The product is scalable and easy to expand."
"We can capacity plan at a greater level than we used to."
"As an architect, I like the management features that come with Hitachi Content Platform because it makes things easy."
"Companies can scale the solution."
"We are using Content Platform for data migration, and it integrates with our HNS platform. This is good because we can integrate it with our existing HNS and SAP solutions. The GUI is also user-friendly. It doesn't take much time to do anything. If we know the architecture and the steps, we can do what we need with a few clicks."
"Integrating Hitachi Content Platform with existing systems is not challenging."
"The way that they handle the DR is very good because when there is a failover, it is seamless to the users."
"The main selling point is its compatibility with different environments. It functions like an on-prem Google Drive or Dropbox built on top of the object storage."
"The Hitachi Content Platform is a stable and reliable solution."
"The product provides the fastest technology."
"It has awesome scalability. We consume it with storage appliance nodes, then we just plug and play as we need more."
"It has improved our operational efficiency through time consumption and logistics by 40 to 50 percent. Everything that had to do with our legacy tape solution has been improved and is now more efficient."
"The technical support is good."
"Right now, we have an older StorageGRID. I like that we can grow it."
"The feature of NetApp StorageGRID that has significantly improved data storage management for my customers is the value of the S3 API because it allows developers who are not infrastructure-oriented to use it and write code against it."
"The speed of the disks removed the bottleneck from our storage."
"NetApp StorageGRID is a great alternative to AWS S3 buckets. Erasure coding is very valuable."
"The scalability is very effective for our customers."
 

Cons

"The speed could be improved."
"The solution is expensive."
"The features provided for SMB customers are limited."
"File storage needs a lot of improvement. Mainframe connectivity also needs improvement because it requires additional components to be integrated with Pure Storage FlashBlade. If you want to keep your backup data, then this becomes an even more expensive solution because Pure Storage FlashBlade will not be able to meet your backup needs."
"On our dedupe during our initial buy, we were expecting a number a little higher like 4x. However, we are getting about 3.6. While it is close enough, it doesn't quite hit the numbers. So, this has been a challenge."
"Commvault has mainly driven the Analytics, providing data and reports. However, the product has room for improvement, especially regarding storage analytics. Upgrading firmware has caused issues, requiring feature disabling to revert to traditional backups. The firmware upgrades sometimes affect Commvault backups."
"I would like to have Snapshots and Snapmail in the next release. People who came from a NetApp background, especially expect these features."
"An area for improvement in Pure Storage FlashBlade is its price. It could be reduced. The technical support for Pure Storage FlashBlade also needs improvement. It used to be good, with more experienced engineers. Nowadays, it isn't, and it takes longer for support to solve problems."
"The solution could use more integration with clouds."
"At present, it is complicated to use the CLI command."
"They should improve the user interface. It's a little bit complex. It does not have a self-learning method. You need to know how to use it before you touch the system. The user interface is not self-explanatory."
"When you want to replace a disk, we need to start the maintenance from the S nodes. We have to automate maintenance so any onsite engineer can replace it after that, but we don't need to do this on VSP platforms. An engineer can come in and replace that specific disk. If also we could do that on Hitachi Content Platform, it would be great for us."
"Two things that can be improved are pricing and configuration. Mostly the pricing is an issue. And if I were to add anything, I would say more integration with backup solutions such as Veeam Backup."
"In terms of the customer support, I can say it's a mixed reaction depending on the country."
"Although they claim to provide NFS, the actual implementation requires an additional gateway, which makes it a costly solution."
"This product's ability to track logs for access still needs to be improved."
"I just recommend improving the marketing campaigns in Pakistan."
"I would like to see them integrate more with the monitoring platforms. It is a bit difficult to get automated monitoring of the system."
"There was a small amount of confusion when working with StorageGRID and Active Directory for access. We had to do things three to four times resulting in our engineer troubleshooting a couple of things. The location of the menu, along with what is inside the menu: configurations, settings, etc., is not straightforward to users. Most users are Windows-based. So, when make logical changes to the menu which are not similar to Windows, users and administrators get confused."
"They can enhance the deduplication and compression features, which are crucial for saving more disk space. It's not at the same level as the NetApp filer or the real NetApp cluster that runs itself on its architecture, as StorageGRID is a software solution that emulates a RAID level."
"We want to move towards Azure in the cloud. Right now, the system is all physical."
"If I could change anything in NetApp StorageGRID, that would be pricing."
"The processes around installation and upgrade need improvement."
"One key improvement I'd like to see in StorageGRID is enhanced visibility for management purposes."
 

Pricing and Cost Advice

"I understand that it is competitively priced compared to other brands."
"I rate the tool's pricing a seven to eight out of ten."
"I have seen ROI. It has allowed me to increase the density of my VMs without having to purchase anything additional."
"Our customers have seen a reduction in TCO."
"It is within reason for what you get. From what we have found comparing it to other vendors, it is in the same range as others. Given the choice, we would definitely redeploy it based on the cost."
"The price is a little high."
"Pure Storage FlashBlade is a hardware appliance, and it's very expensive if you compare its price with other solutions. You can get the same features and benefits from its competitor, VAST Data, but for half the price of Pure Storage FlashBlade."
"We used a reseller for the purchase."
"The price of the Hitachi Content Platform is very high."
"The pricing could be better."
"Pricing is comparable to other solutions in the market."
"Overall, it's costly."
"I think the ROI for this solution is very good because the pricing for it is in between other solutions."
"Hitachi is more expensive than StorageGRID."
"The product’s cost is average."
"We save money on storage costs from this solution since it allows us to have a source of revenue from customers consuming the service."
"The pricing is quite flexible and depends on the specific customer requirements. The initial cost is primarily based on the desired capacity, so it's not a fixed price."
"Buying the solution is expensive, but it saves you money down the line when you factor in the logistics of not having to buy tapes."
"We chose NetApp because of price and performance."
"NetApp is not known for being the cheapest storage option on the market. Almost all of the other storage options we looked at were less expensive than StorageGRID. The price is one thing to criticize, which is what we hear internally and from customers as well. They find the cost of the terabytes in this class of storage a little bit higher than expected."
"I rate the product pricing around five out of ten—it's negotiable, depending on the circumstances."
"The pricing of StorageGRID falls within the typical range for enterprise-grade solutions and is comparable to other vendors such as Dell, NetApp, and Pure Storage."
"The licensing that the S3 service provides them from a FabricPool standpoint is more attractive than the licensing from AWS or Azure."
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Top Industries

By visitors reading reviews
Computer Software Company
14%
Educational Organization
12%
Financial Services Firm
11%
Manufacturing Company
9%
Financial Services Firm
23%
Computer Software Company
22%
Government
12%
Manufacturing Company
5%
Financial Services Firm
21%
Manufacturing Company
20%
Computer Software Company
16%
Government
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Pure Storage FlashBlade?
The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...
What is your experience regarding pricing and costs for Pure Storage FlashBlade?
The pricing for FlashBlade is between cheap and moderate. FlashBlade is worth the money due to the experience and per...
What needs improvement with Pure Storage FlashBlade?
Its configuration should be easier. There should be easier language for the configuration.
What do you like most about Hitachi Content Platform?
Integrating Hitachi Content Platform with existing systems is not challenging.
What needs improvement with Hitachi Content Platform?
In comparison to competitors like Huawei, which can use all storage protocols in the same platform, Hitachi Content P...
What is your primary use case for Hitachi Content Platform?
Mainly, from my project, Hitachi Content Platform is used for archiving. The customer is in banking, so they need to ...
What do you like most about NetApp StorageGRID?
The management portals have most significantly improved our data retrieval times. They've made it much easier to rest...
What is your experience regarding pricing and costs for NetApp StorageGRID?
It would definitely be more on the expensive side, especially if you compare it with open source solutions like Ceph.
What needs improvement with NetApp StorageGRID?
If I could change anything in NetApp StorageGRID, that would be pricing. In terms of functionality, reliability, and ...
 

Also Known As

No data available
HCP, Hitachi Vantara Content Platform, Hitachi Vantara HCP
Storage GRID
 

Overview

 

Sample Customers

ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL
Rabobank, Xinhua News Agency, Kremsm'ller Industrieanlagenbau KG, KSC Commercial Internet, AIS Group, Shanghai Interactive Television Co. Ltd (SiTV), China Telecom, Spin Master
ASE, DARZ GmbH
Find out what your peers are saying about Hitachi Content Platform vs. NetApp StorageGRID and other solutions. Updated: June 2025.
859,957 professionals have used our research since 2012.