Google Cloud Identity vs Sophos Mobile comparison

Google and Sophos are both solutions in the Enterprise Mobility Management (EMM) category. Google is ranked #10 with an average rating of 7.9, while Sophos is ranked #9 with an average rating of 8.3. Google holds a 1.1% mindshare in EMM, compared to Sophos’s 2.3% mindshare. Additionally, 91% of Google users are willing to recommend the solution, compared to 91% of Sophos users who would recommend it.

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Executive SummaryUpdated on Oct 1, 2024

Sophos Mobile and Google Cloud Identity cater to different needs, primarily in security and cloud integration categories. Google Cloud Identity appears to have the upper hand due to its comprehensive feature set and ease of integration with other Google services.

Features: Users value Sophos Mobile for robust security features, including comprehensive mobile threat defense, compliance enforcement, and device encryption capabilities. Google Cloud Identity stands out with seamless integration with Google services, strong identity management features, and scalable user provisioning.

Room for Improvement: Feedback on Sophos Mobile indicates a need for better user management capabilities, more intuitive UI design, and improved software update processes. Google Cloud Identity users desire easier configuration, more comprehensive documentation, and enhanced support for non-Google services integration.

Ease of Deployment and Customer Service: Sophos Mobile reviews indicate a straightforward deployment process, although customer service experiences can be inconsistent. Google Cloud Identity is praised for smooth integration, albeit with mixed feedback on the complexity of initial setup. Both products offer comparable customer service, with Google Cloud Identity noted for easier integration with existing systems.

Pricing and ROI: Sophos Mobile is considered cost-effective, offering good value due to its extensive security features. Google Cloud Identity may be more expensive but is seen as a worthwhile investment thanks to its scalable solutions and integrated ecosystem, leading to higher user satisfaction with ROI.

To learn more, read our detailed Google Cloud Identity vs. Sophos Mobile Report (Updated: September 2025).

Buyer's Guide

Google Cloud Identity vs. Sophos Mobile

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Intune

Mindshare comparison

As of October 2025, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 31.3%, down from 36.6% compared to the previous year. The mindshare of Google Cloud Identity is 1.1%, down from 2.2% compared to the previous year. The mindshare of Sophos Mobile is 2.3%, up from 2.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Enterprise Mobility Management (EMM) Market Share Distribution
Product	Market Share (%)
Microsoft Intune	31.3%
Sophos Mobile	2.3%
Google Cloud Identity	1.1%
Other	65.3%

Enterprise Mobility Management (EMM)

Featured Reviews

AkashKamble

Sr MacOS specialist engineer at Cyber24

Enables management of multiple operating systems with a single license

The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.

Read full review

Joel Prodigalidad

Central and Enduser Computing Manager at Infopro Business Solutions, Inc.

User-friendly solution simplifies modern application integration and streamlines data investigation

We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration. Google Cloud Identity could have impacted our organization positively, but if it weren't for the Active Directory integration requirement, we could have been using the Google Identity solution. Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google. The Active Directory integration that Entra has is a better implementation compared to Google, which we found lacking.

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Ramunas Tranavicius

IT Architect, IT Security Expert, Owner at avilura uab

Provides effective mobile security for small companies yet needs a clearer user interface and better support

We provide services to small companies with ten to fifty clients. It is important for us, as we operate as an IT company and system integrator, to deploy solutions like Sophos Mobile for mobile security and device management The features that stand out for maintaining mobile security are…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The feature I like the most is that we can perform remote tasks. If we want to retire or wipe out personal data or corporate data from a device, we can use Microsoft Intune remotely, and with the click of a button, data is removed automatically. Nothing needs to be done from the end-user side."

"The product has eased the deployment of Microsoft apps to the devices. We can manage it properly. We can control it and push the updates. Another company helped us with the deployment. However, we can do it internally."

"The main benefit for us with Microsoft Intune is centralized management of all devices, allowing us to apply one policy across the company from one location."

"The conditional access policies that we set up are very useful."

"The insights, even though we're talking about charts and graphs, are super valuable to customers who might not otherwise know what's in their ecosystem or the current state of things within their ecosystem."

"Intune's integration with Defender and other security solutions is valuable because it offers a view into different security vulnerabilities and enables us to secure them more effectively."

"The ability to manage devices with different sets of policies is most valuable."

"The most valuable features in Microsoft Intune for me are application deployment, Defender deployment, and asset management."

More Microsoft Intune pros

"The most valuable feature of Google Cloud Identity is its simplicity in deployment."

"Google Cloud Identity uses what they call organizational units (OUs) instead of the security groups you'd find in Microsoft's Entra."

"It's easy to set up."

"The most valuable feature of Google Cloud Identity is its stability."

"The most valuable feature of Google Cloud Identity is group access. You are able to assign policies to groups instead of users individually."

"One of the most useful features was the single sign-on. You can use it as an identity provider or service provider. And you can use their organization unit feature to enable or disable some of the features for a specific group of users."

"It is a stable solution. Stability-wise, I rate the solution a ten out of ten."

"It is a very stable solution. I would rate it a ten out of ten."

More Google Cloud Identity pros

"Sophos Mobile has been rated nine out of ten for security and performance."

"Sophos Mobile is efficient in threat detection."

"I recommend Sophos Mobile to medium-sized companies."

"Sophos Mobile offers features like cash mode and safe mode, and allows for central management, which I find effective for device security, though it depends on the clients' needs and the types of mobile devices used."

"The remote management and cloud-based maintenance features of this solution are very useful for our organization."

"The security features work well."

"Deploying the solution is very simple and can be done in less than one hour."

"The solution is quite user-friendly."

More Sophos Mobile pros

Cons

"It would be great if Intune offered better data protection controls for BYOD Windows PCs."

"Microsoft Intune has a latency response time issue. The latency has room for improvement."

"It would be interesting to integrate the server side of Intune. Some group policy updates we have on the Windows Server side and possibly some on the client side could also be included."

"The solution could improve its flexibility."

"Intune should be much more granular in terms of supporting more Android cellular devices."

"The reports that are generated aren't so great. They don't give a lot of meaning so far, but that could be down to user knowledge than the actual reporting side of things. I'm not a big user of it, but I was a bigger user of MaaS360, and we used to be able to run weekly and monthly reports. In the case of any deviations. we'd get a warning immediately. That's not so easy to do or to get in place for Intune. This could be just a user issue, but when I compare both, that's the only thing that's lacking for me."

"Lacking ability to leverage more iOS device management internally."

"They should improve its compatibility with other operating systems such as iOS and Linux. It supports Linux but they still need to work on the iOS part."

More Microsoft Intune cons

"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."

"Google Cloud Identity should improve its compatibility with other products without any impact, such as Jamf Cloud."

"Google Cloud Identity the UI could improve."

"The pricing for this solution is a little bit higher than AWS and others, which is something that should be improved."

"There is room for improvement in the configuration of their security policies. It seems quite basic."

"If you want to set up some alerts, you don't have much control over the configuration. You have to use their default alerts. And they only provide alerts for certain activities, so you cannot customize those. Monitoring isn't very helpful either."

"Google Cloud Identify could make the technology used easier to understand as a layman making it more user-friendly."

"The management of external users needs to be introduced in the tool as it is an area of concern in the tool presently."

More Google Cloud Identity cons

"I noticed that the VPN aspect is not included in Sophos Mobile."

"The area for improvement in Sophos Mobile is troubleshooting."

"There's a need for better protection against hackers trying to access key accounts such as bank accounts."

"There may be necessary adjustments that need to be made because we are facing certain restrictions within the work profile."

"We have experienced issues in updating iOS devices when we set a minimum version requirement policy, and we do not have the option to force automatic installation. This means that the device must be supervised in order for updates to be applied, which we would like to see improved."

"The technical support for Sophos Mobile requires improvement. I would rate it as five out of ten."

"There is room for improvement in Sophos Mobile's security management for endpoint security."

"They continue to work on integration with mobile device management and mobile security. They are improving the protection but I think that the capabilities still need to be enhanced."

More Sophos Mobile cons

Pricing and Cost Advice

"I recently got to know that the AD P1 license is compulsory to use Intune Autopilot, which was surprising for me. Earlier, this was not the case. It is the wrong thing to do. We now need to purchase AD P1 licenses for us and for our customers. I would rate it a seven out of ten for pricing."

"Microsoft Intune is not cost-effective as a standalone product."

"The licensing is on a yearly basis."

"If you ask the accountant or the finance department, they'll tell you that it is way too expensive, but when I look at the cost and compare it with the value you actually get, it's more than fair."

"While Microsoft Intune boasts a wide range of features, its user-friendliness and bundled licensing cost are key considerations for me."

"I liked the tool's pricing until P2 came into effect. I am unsure about the current value versus the cost of the new licensing model."

"Microsoft Intune has a user-based subscription model. You can go for a monthly or a yearly payment."

"It is cheap, but as compared to Google, it is costly. Google is cheaper, but quality-wise, Microsoft Intune is better."

More Microsoft Intune pricing and cost advice

"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."

"We probably spend about $50,000 a year on licensing."

"The product is billed on a monthly basis depending on the number of users."

"The pricing is a bit expensive."

"The fees are paid monthly and there are no additional costs other than the licensing fees."

"The solution is not expensive."

"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."

More Google Cloud Identity pricing and cost advice

"Apple is starting to do beta testing with their own solutions and for much cheaper than Sophos Mobile's price."

"The licensing is paid on a yearly basis."

"My company needs to make yearly payments for the licensing charges attached to the product."

"Sophos Mobile is inexpensive."

"It is a cost-effective solution."

"The licensing fees are paid based on a one-year or two-year subscription."

"The product is not suitable for smaller companies because its price is high."

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Top Industries

By visitors reading reviews

Computer Software Company

12%

Financial Services Firm

Manufacturing Company

Government

Computer Software Company

18%

Manufacturing Company

10%

Comms Service Provider

Financial Services Firm

Computer Software Company

10%

Consumer Goods Company

Comms Service Provider

Printing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	116
Midsize Enterprise	46
Large Enterprise	152

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	4
Large Enterprise	8

By reviewers
Company Size	Count
Small Business	20
Large Enterprise	4

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?

Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...

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What are the pros and cons of Microsoft Intune?

Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...

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How does Google Cloud Identity compare with Microsoft Intune?

Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...

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What do you like most about Google Cloud Identity?

The most valuable feature of Google Cloud Identity is its stability.

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What is your experience regarding pricing and costs for Google Cloud Identity?

It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...

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What needs improvement with Google Cloud Identity?

We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration...

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What do you like most about Sophos Mobile?

I like the level of interaction that the product offers with the other products in our company's environment.

See all answers

What is your experience regarding pricing and costs for Sophos Mobile?

I find the licensing cost of Sophos Mobile to be somewhat expensive, rating it a four out of ten. There are also addi...

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What needs improvement with Sophos Mobile?

The support for Sophos Mobile ( /products/sophos-mobile-reviews ) could be better. I also believe the portal itself r...

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Comparisons

Jamf Pro vs Microsoft Intune

Compared 10% of the time

Workspace ONE UEM vs Microsoft Intune

Compared 8% of the time

ManageEngine Endpoint Central vs Microsoft Intune

Compared 7% of the time

Microsoft Entra ID vs Microsoft Intune

Compared 6% of the time

Google Endpoint Management vs Microsoft Intune

Compared 2% of the time

More Microsoft Intune Competitors

Microsoft Entra ID vs Google Cloud Identity

Compared 79% of the time

Okta Workforce Identity vs Google Cloud Identity

Compared 9% of the time

SailPoint Identity Security Cloud vs Google Cloud Identity

Compared 2% of the time

SOTI MobiControl vs Google Cloud Identity

Compared 1% of the time

Microsoft Entra External ID vs Google Cloud Identity

Compared 1% of the time

More Google Cloud Identity Competitors

SOTI MobiControl vs Sophos Mobile

Compared 11% of the time

Cisco Meraki Systems Manager (MDM+EMM) vs Sophos Mobile

Compared 9% of the time

Samsung Knox vs Sophos Mobile

Compared 8% of the time

Ivanti Neurons for MDM vs Sophos Mobile

Compared 6% of the time

Workspace ONE UEM vs Sophos Mobile

Compared 6% of the time

More Sophos Mobile Competitors

Product Reports

Buyer's Guide

Microsoft Intune

September 2025

Download Microsoft Intune product report

Buyer's Guide

Google Cloud Identity

September 2025

Download Google Cloud Identity product report

Buyer's Guide

Sophos Mobile

September 2025

Download Sophos Mobile product report

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager

Cloud Identity, Cloud Identity Premium

Mobile Control

Overview

Microsoft Intune provides centralized management of mobile devices and applications, ensuring security, compliance, and productivity through integration with Microsoft services like Microsoft 365 and Azure Active Directory.

Organizations use Intune for managing mobile devices and applications, enhancing security and compliance across platforms. With features like single sign-on, conditional access, and zero-touch deployment via Autopilot, it facilitates efficient operations. Intune's scalability, easy enrollment, and capabilities such as remote wipe support diverse device management, offering robust data protection and efficient operation. Despite its features, improvement areas include reporting, compatibility with non-Microsoft devices, and better support for macOS and Linux devices.

What are the key features of Microsoft Intune?

Seamless Integration: Works with Microsoft 365, Azure Active Directory, and System Center for streamlined management.
Conditional Access: Enhances security with policies that restrict access based on conditions.
Autopilot: Provides zero-touch deployment for setting up new devices efficiently.
Mobile Device Management: Enables control over both personal and corporate devices.
Application Deployment: Facilitates app delivery across a range of devices.

What benefits should users look for in reviews?

Centralized Management: Reduces complexity by managing devices and applications in one place.
Security Enhancement: Protects data with features like remote wipe and compliance monitoring.
Improved Productivity: Enhances efficiency with seamless integration and automation features.
Device Scalability: Supports diverse device management for growing business needs.

In industries such as finance, healthcare, and education, Microsoft Intune is implemented to ensure secure and compliant device management. Companies leverage its capabilities to deploy security policies and manage both corporate-owned and BYOD environments, facilitating a unified approach to data protection and compliance.

Microsoft

Cloud Identity is an Identity as a Service (IDaaS) and enterprise mobility management (EMM) product. It offers the identity services and endpoint administration that are available in G Suite as a stand-alone product. As an administrator, you can use Cloud Identity to manage your users, apps, and devices from a central location - the Google Admin console.

Google

Sophos Mobile is a Unified Endpoint Management (UEM) and security solution that helps businesses spend less time and effort to manage and secure traditional and mobile endpoints. The only UEM solution that integrates natively with a leading next-gen endpoint security platform, Sophos Mobile supports management of Windows 10, macOS, iOS, and Android devices.

Sophos

Sample Customers

Mitchells and Buzzers, Callaway

ExtraHop Networks, HealthChannels

VIST Bank

Buyer's Guide

Google Cloud Identity vs. Sophos Mobile

September 2025

Free Report: Google Cloud Identity vs. Sophos Mobile

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