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Google Cloud Identity vs Sophos Mobile comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
377
Ranking in other categories
Configuration Management (1st), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
11th
Average Rating
7.6
Reviews Sentiment
6.6
Number of Reviews
26
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (7th), Cloud Resource Access Management (6th)
Sophos Mobile
Ranking in Enterprise Mobility Management (EMM)
8th
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
23
Ranking in other categories
Unified Endpoint Management (UEM) (9th)
 

Mindshare comparison

As of August 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 21.1%, down from 32.0% compared to the previous year. The mindshare of Google Cloud Identity is 1.7%, up from 1.1% compared to the previous year. The mindshare of Sophos Mobile is 2.7%, up from 2.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
Microsoft Intune21.1%
Sophos Mobile2.7%
Google Cloud Identity1.7%
Other74.5%
Enterprise Mobility Management (EMM)
 

Featured Reviews

HA
Senior Business Development Executive at Digitaltrack
Centralized device management has automated onboarding and improves remote security compliance
One thing I feel Microsoft Intune could improve is troubleshooting visibility. In many cases, when a policy or application deployment fails, the error messages are a bit generic. So, admins still spend time checking logs manually or testing on devices one by one. Compared to the simplicity of deployment, troubleshooting sometimes feels less mature. I also think reporting and real-time monitoring could be stronger. The dashboard gives useful information, but in large environments, many teams still depend on additional tools or scripts for deeper reporting and analytics. If I had to focus on one area first, I would probably choose troubleshooting and reporting. Deployment through Microsoft Intune is generally straightforward, but when something fails, identifying the exact root cause can still take more time than expected. Error messages are sometimes too generic, and admins often have to dig through logs, sync status, or multiple portals to understand what actually happened. I think user experience and policy management could also improve further. Microsoft Intune has become much better over the years, but sometimes the admin portal still feels fragmented because certain configurations open in different sections or redirect to older interfaces. For new admins, especially, it can take time to understand where everything is located. Another thing is policy conflict handling. In larger organizations, multiple device policies, compliance rules, and configuration profiles can overlap. When conflicts happen, the visibility is not always very clear, so admins spend time figuring out which policy actually won or caused the issue.
SK
Director at GNX Solutions
Cloud automation has improved development efficiency and supports secure MFA and SSO
The best features in Google Cloud Identity are their cloud, their VMs, and their cloud VMs, which are too good compared to OCI. Using Google Cloud Identity is beneficial in terms of finance as we are always doing automation and AI, and it is definitely the best. I use multi-factor authentication with Google Cloud Identity. Regarding how Google Cloud Identity helps to improve security, I can say that security is something everyone is using. I do not feel any different. After this, everything will be JWT token and all things we are using. I do not feel any difference in there. I have used the SSO feature, single sign-on, with Google Cloud Identity. In a few words, how Google Cloud Identity affected user management within my organization is that it is not done for my organization but for one of my clients only. I already have the ADs there, but still, it is the best. I think the reporting tools of Google Cloud Identity are good. I cannot comment on these kinds of things for this particular product.
Victor Bayedo - PeerSpot reviewer
Cloud Solution Architect at a tech services company with 201-500 employees
Mobile security has improved posture and now provides centralized control and secure BYOD spaces
An area I can suggest for improvement in Sophos Mobile is in the area of management; while it has been great so far, integration with more third-party solutions would also be a great improvement. Regarding functionality, I think an area Sophos Mobile can actually improve is by infusing more AI-integrated services and solutions into the product. The setup process for Sophos Mobile is not very cumbersome; to set it up, I just send the setup email link to the user, but the user still has some activities to carry out, and that may be another area of improvement if Sophos can enable the entire configuration possible from the management console without users having to perform activities.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The best feature is that we don't need to worry about downtime. We don't need to worry about the network connections of our office or the virtual private network. Everything is being done through the internet. Using Intune Autopilot, we can configure and deploy everything to the devices."
"The most valuable feature is Intune's ability to push out updates for the security and antivirus. I also like Intune's copilot and the ability to automate processes. For example, if you have 5,000 employees who are issued new PCs and you need to set them up with everything they need."
"The most valuable features are that users can make screenshots, and devices only need the minimal version of iOS."
"It is easy to use and easy to roll out with low impact on users; it is stable and scalable as well, and the central administration con dashboard is very easy to use and provides very good oversight on all that needs to be monitored."
"Microsoft Intune does a great job of helping protect our environment."
"It provides control over all mobile devices that are being connected to the corporate network."
"We can manage and standardize security across your environment, identify problems, receive alerts, and so on. That's its purpose, and that's also why it's so good."
"Autopilot is a feature I really like."
"Google Cloud Identity uses what they call organizational units (OUs) instead of the security groups you'd find in Microsoft's Entra."
"One of the most useful features was the single sign-on. You can use it as an identity provider or service provider. And you can use their organization unit feature to enable or disable some of the features for a specific group of users."
"The most valuable feature of Google Cloud Identity is group access, as you are able to assign policies to groups instead of users individually."
"I used it as an administrator without implementing it myself. As for valuable aspects or benefits, the significant point is that it's a straightforward, single solution that just works."
"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP, and it becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."
"The tool provides a free service that you can integrate for laptop authentication. You also don’t need a separate Active Directory."
"Using Google Cloud Identity is beneficial in terms of finance as we are always doing automation and AI, and it is definitely the best."
"The most valuable feature of Google Cloud Identity is its stability."
"The initial setup process is straightforward and fast."
"The solution provides us with data protection."
"The most valuable feature is the mobile device management capability, and you can easily manage all of your mobile devices."
"The remote management and cloud-based maintenance features of this solution are very useful for our organization."
"The security features work well."
"We use this solution for mobile device management; we use it to control and secure devices, and if laptops or our mobile is stolen and these devices contain company data, we can track them and wipe our data to ensure that it is not in the wrong hands."
"I like the level of interaction that the product offers with the other products in our company's environment."
"The utmost importance lies in mobile security and its performance."
 

Cons

"One issue that Inutune can improve is password integration with the BitLocker key option. Another issue is assigning licenses. We can assign the licenses for some users on the BPM side, and our BPS users work on Outlook 365 but cannot access it there. A BPS person can go to the company portal and download Outlook 2016. They could improve the NDIS part to assign a license directly to the BPS person that allows them to install the Intune device manager directly on our system."
"Technical support is not great. If you open up a case, it may remain there for a long time."
"The pricing could be improved."
"The reporting functionality of Microsoft Intune is limited compared to Microsoft System Center, which offers many more reporting options."
"Setting up Intune Autopilot can be a little complicated."
"One drawback of Intune is that we cannot find devices based on a user's region or location."
"Intune could add more Linux security features and more integration with on-prem devices. The application deployments can also be improved."
"There is room for improvement in the remediation and detection modules, which are currently about eighty percent fully functional."
"The customer service and support team is not so good."
"Google Cloud Identity the UI could improve."
"If I were to suggest enhancements, it would mainly revolve around ensuring compatibility and maximizing integration options with various services."
"There is room for improvement in the configuration of their security policies. It seems quite basic."
"For Google Cloud Identity, there will be a recurring cost. There is no ROI."
"The interface could be improved by simplifying it further."
"The integration should be made easier."
"Overall, I would give a zero out of 10 for Google's support. There is no easy way to navigate issues without paid consultation, making it quite frustrating."
"The product does not work well in iOS."
"They continue to work on integration with mobile device management and mobile security. They are improving the protection but I think that the capabilities still need to be enhanced."
"We encounter issues while working with iOS."
"Calling tech support is like pulling teeth or having a root canal. It's painful because you have to go through level one and you explain in excruciating detail exactly what your problem is."
"There's a need for better protection against hackers trying to access key accounts such as bank accounts."
"In terms of what could be improved, the initial configuration and setup of the environment could probably be made a little bit easier. There are so many pieces that go into it. Intune is absolutely insane and Sophos is better, but it still is a bit complex to get it all set up correctly."
"The setup should be made easier."
"The application might have issues with other software."
 

Pricing and Cost Advice

"Intune comes with the licensing that is common for large organizations. However, Microsoft has recently released many add-ons that are very expensive, especially for large organizations or corporations."
"There are licenses required for this solution. We enable licenses on the devices we need to manage."
"Generally, we get favorable discounts, so it's not too bad. Obviously, we're looking at decreasing those wherever we can to bring value back to the public purse because it's all charity based. It's all publicly funded."
"It is reasonable. When you have Microsoft 365 E3 or E5 license, it is already licensed in that license. So, you could say it is free."
"We work in the charity sector, so a lot of our clients get Microsoft Premium licenses or Business Premium for free. They get ten licenses free, and a lot of our clients do not have more than ten staff members. They are getting the tool for free, so its cost is not an issue."
"For organizations that are a Microsoft shop, the pricing is compelling."
"Microsoft Intune is not cost-effective as a standalone product."
"It is cheap, but as compared to Google, it is costly. Google is cheaper, but quality-wise, Microsoft Intune is better."
"The product is billed on a monthly basis depending on the number of users."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"The solution is not expensive."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"We probably spend about $50,000 a year on licensing."
"The product is not suitable for smaller companies because its price is high."
"My company needs to make yearly payments for the licensing charges attached to the product."
"The licensing fees are paid based on a one-year or two-year subscription."
"It is a cost-effective solution."
"Sophos Mobile is inexpensive."
"The licensing is paid on a yearly basis."
"Apple is starting to do beta testing with their own solutions and for much cheaper than Sophos Mobile's price."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Manufacturing Company
9%
Computer Software Company
8%
Outsourcing Company
7%
Financial Services Firm
13%
Computer Software Company
11%
Manufacturing Company
10%
Comms Service Provider
8%
Construction Company
10%
Comms Service Provider
9%
Consumer Goods Company
9%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business192
Midsize Enterprise62
Large Enterprise186
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise5
Large Enterprise8
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise1
Large Enterprise5
 

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...
How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...
What needs improvement with Google Cloud Identity?
If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only ...
What is your primary use case for Google Cloud Identity?
We are using Google Cloud Identity for application development.
What is your experience regarding pricing and costs for Sophos Mobile?
I would rate the price as a seven, where 10 is a low price and 1 is a high price.
What needs improvement with Sophos Mobile?
An area I can suggest for improvement in Sophos Mobile is in the area of management; while it has been great so far, ...
What is your primary use case for Sophos Mobile?
My use case for Sophos Mobile is for protection and management including mobile protection and management.
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Cloud Identity, Cloud Identity Premium
Mobile Control
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
ExtraHop Networks, HealthChannels
VIST Bank
Find out what your peers are saying about Google Cloud Identity vs. Sophos Mobile and other solutions. Updated: August 2026.
909,679 professionals have used our research since 2012.