Google Cloud Identity vs Okta Platform comparison

Google and Okta are both solutions in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category. Google is ranked #8 with an average rating of 7.8, while Okta is ranked #2 with an average rating of 8.8. Google holds a 10.7% mindshare in IAMS, compared to Okta’s 9.0% mindshare. Additionally, 92% of Google users are willing to recommend the solution, compared to 96% of Okta users who would recommend it.

Google Cloud Identity

Read 26 Google Cloud Identity reviews

5,216 Views
4,642 Comparison Views

92% willing to recommend

Okta Platform

Read 102 Okta Platform reviews

11,310 Views
4,976 Comparison Views

96% willing to recommend

Google Cloud Identity

Okta Platform

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Executive SummaryUpdated on Mar 22, 2026

Okta Platform and Google Cloud Identity compete in identity and access management. Okta Platform holds the upper hand with its comprehensive feature set and integration capabilities.

Features: Okta Platform offers Universal Directory, adaptive MFA, and SSO, leading to seamless integration and efficiency across applications. Google Cloud Identity integrates well with Google services, providing a simple interface but lacks the extensive feature range of Okta, impacting flexibility.

Room for Improvement: Okta requires enhancements in system logs, analytics, and user interface. Manual processes in certificate rotations need refinement. Google Cloud Identity could improve monitoring features and alert capabilities, and needs deeper Active Directory integration.

Ease of Deployment and Customer Service: Okta supports diverse cloud environments and offers reliable customer support, though it varies with support tiers. Google Cloud Identity simplifies public cloud deployments, integrates smoothly with the Google ecosystem, but its service level agreements affect support quality.

Pricing and ROI: Okta is moderately priced with per-user licensing and offers discounts for multi-year commitments, providing strong ROI through centralized identity management. Google Cloud Identity is competitively priced, appealing to small businesses within the Google suite, though it offers fewer features. Okta’s broader capabilities can lead to higher enterprise value.

To learn more, read our detailed Google Cloud Identity vs. Okta Platform Report (Updated: March 2026).

Buyer's Guide

Google Cloud Identity vs. Okta Platform

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Google Cloud Identity

Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)

8th

Average Rating

7.6

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

Enterprise Mobility Management (EMM) (10th), Cloud Resource Access Management (5th)

Okta Platform

Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)

2nd

Average Rating

8.6

Reviews Sentiment

6.7

Number of Reviews

102

Ranking in other categories

Single Sign-On (SSO) (2nd), Authentication Systems (4th), Privileged Access Management (PAM) (3rd), Access Management (2nd), ZTNA as a Service (4th), Customer Identity and Access Management (CIAM) (1st), AI IT Support (2nd)

Mindshare comparison

As of March 2026, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Google Cloud Identity is 10.7%, down from 11.4% compared to the previous year. The mindshare of Okta Platform is 9.0%, down from 14.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Identity and Access Management as a Service (IDaaS) (IAMaaS) Mindshare Distribution
Product	Mindshare (%)
Okta Platform	9.0%
Google Cloud Identity	10.7%
Other	80.3%

Identity and Access Management as a Service (IDaaS) (IAMaaS)

Featured Reviews

Bhushan Ladkhedkar

Head - Work Transformation at Econz

User lifecycle management becomes streamlined with unified access and context-aware policies

If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form-based applications or LDAP-based applications, particularly traditional applications. We need more flexibility not only with SAML but also with LDAP-based and form-based applications. Context-aware access currently only works with SAML-based applications. If other application integrations could support context-aware access, that would be helpful, as companies are in a transition mode with various traditional, form-based, and LDAP-based applications. Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing. This is particularly important for BYOD (Bring Your Own Device) scenarios, especially in India where the market is now split equally between iOS and Android users. Improvements in this area and integration capabilities would be beneficial.

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Sravanakumar Nidamanooru

Identity and Access Management Specialist at a university with 10,001+ employees

Automated lifecycle management has cut onboarding times and now drives secure, clean access

Although I am a fan of Okta Platform overall, there are areas where it could improve security outcomes and reduce admin friction. My top improvement areas include the system log and analytics upgrade, which are great for point troubleshooting, but trending and root cause analysis across large tenants still require exporting to SIEM. Verbose queries and long-range retention costs can add up. Additionally, while certificate rotations are better than most, the process is still manual for busy portfolios, especially concerning multi-SP SAML certificate rotations and app metadata drift. Two more buckets of potential improvements for Okta Platform involve user experience and security. There is the issue of push fatigue and prompt sprawl, where users receive multiple prompts across different apps and sessions. I arrived at the rating of eight because the core controls are strong and reliable, but a few operational UX and UI gaps prevent it from being rated higher. The reasons for not giving it a nine or ten include ongoing issues concerning safety and change safety, the complexity of group rules and mappings, and the lack of robustness in policy management. Additionally, there remains a need for more manual involvement than necessary, especially for large portfolios and dual certificate rotation, along with proactive SP data metadata validation.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"One of the most useful features was the single sign-on. You can use it as an identity provider or service provider. And you can use their organization unit feature to enable or disable some of the features for a specific group of users."

"Cloud Identity is scalable enough for our needs. It's serving more than 3,000 users in our organization."

"The most beneficial feature for enhancing security is context-aware access."

"The most valuable feature of Google Cloud Identity is its simplicity in deployment."

"Google Cloud Identity uses what they call organizational units (OUs) instead of the security groups you'd find in Microsoft's Entra."

"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP. It becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."

"I have not experienced any serious problem with stability."

"The most valuable feature of Google Cloud Identity is its stability."

More Google Cloud Identity pros

"It is dependent on the evolution of your user base. It depends on usage per user, so the more sign-ins there are, the more expensive it becomes, so it works best for smaller companies from a financial perspective."

"Okta Platform has positively impacted our organization because our staff can connect to all tools and applications we use from a single location, which has saved us time."

"Enabled MFA to access federated applications as well as increased user satisfaction through improved provisioning times and more reliable processes."

"Okta Workforce Identity is easy to use and has a lot of components."

"The most useful features of Okta for my organization are identity and access management, single sign-on, and the flexibility for hybrid setups."

"There is no password hash saved on the cloud, which is the part that I like the most."

"The main benefits Okta Customer Identity provides to users include single point of login for all applications and single authentication, which saves time and reduces frustration."

"Okta has more when it comes to the policy level. It has distinctive features where you can do a mix and combination to have users access applications for various business cases."

More Okta Platform pros

Cons

"Google Cloud Identify could make the technology used easier to understand as a layman making it more user-friendly."

"I would like to see more integration in future releases."

"Overall, I would give a zero out of 10 for Google's support. There is no easy way to navigate issues without paid consultation, making it quite frustrating."

"Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing."

"I want the tool to improve its support. It should also incorporate some functionalities. Currently, preparing presentations in Google is a pain point. The tool’s certain features like user provisioning are not intuitive as well. The product’s LDAP support is very poor. Clients do not trust the product due to the spam."

"The interface could be improved by simplifying it further."

"We cannot manage the attributes of SSPR."

"Google Cloud Identity should improve its compatibility with other products without any impact, such as Jamf Cloud."

More Google Cloud Identity cons

"The solution's user interface needs to be improved and made easy."

"The solution should have greater on-premises availability, not just cloud and more package customization in its processing."

"Users sometimes have difficulty getting verification codes."

"The only area of concern in the solution stems from the fact that my company needs some help regarding the setup phase from a partner."

"The integration with third-party tools needs to be improved."

"Okta Workforce Identity can improve by having more features in governance."

"If the organization is big, I can say Okta Platform is affordable; however, for small-scale industries, I would not recommend it, but for medium and enterprise organizations, it is good."

"Some limitations in scalability. Each application we work with can be completely different, resulting in highly variable implementation processes."

More Okta Platform cons

Pricing and Cost Advice

"The pricing is a bit expensive."

"The licensing cost depends on the partners and the relationship between the company and the partners."

"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."

"Licensing fees are on a yearly basis."

"The product is billed on a monthly basis depending on the number of users."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."

"The fees are paid monthly and there are no additional costs other than the licensing fees."

"We probably spend about $50,000 a year on licensing."

More Google Cloud Identity pricing and cost advice

"The product is expensive compared to other vendors."

"It is costly for large companies."

"The solution is really expensive."

"Workforce Identity is well-priced."

"The product has a user-based license model."

"The price of Okta Workforce Identity is reasonable."

"The cost per user for this solution is really high and could be reduced."

"It has a yearly subscription. As compared to its competitors, it is quite expensive. It also has a complex licensing model."

More Okta Platform pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

13%

Manufacturing Company

11%

Financial Services Firm

10%

Comms Service Provider

Manufacturing Company

11%

Financial Services Firm

Computer Software Company

Educational Organization

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	5
Large Enterprise	8

By reviewers
Company Size	Count
Small Business	44
Midsize Enterprise	23
Large Enterprise	50

Questions from the Community

How does Google Cloud Identity compare with Microsoft Intune?

Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...

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What is your experience regarding pricing and costs for Google Cloud Identity?

It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was supposed to be free credit.

See all answers

What needs improvement with Google Cloud Identity?

If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only problem. If you are comparing with GCP, OCI, the cost will be a little bit highe...

See all answers

What do you like most about Okta Workforce Identity?

Okta has introduced the Universal Directory. It has custom attribute capability and user permissions to read/write on their profiles or hide them. Profile sources and identity profile sourcing are ...

See all answers

What is your experience regarding pricing and costs for Okta Workforce Identity?

Pricing for Okta is reasonably not that much, however, I don't have access to the commercial aspect.

See all answers

What needs improvement with Okta Workforce Identity?

Currently, in Okta Workforce Identity we get the two-digit authentication code. Instead of getting the two-digit authentication code, if we had an option to do fingerprint verification, that would ...

See all answers

Comparisons

Microsoft Entra ID vs Google Cloud Identity

Compared 80% of the time

Microsoft Intune vs Google Cloud Identity

Compared 2% of the time

SailPoint Identity Security Cloud vs Google Cloud Identity

Compared 2% of the time

OneLogin vs Google Cloud Identity

Compared 2% of the time

Microsoft Entra External ID vs Google Cloud Identity

Compared 1% of the time

More Google Cloud Identity Competitors

Microsoft Entra ID vs Okta Platform

Compared 9% of the time

SailPoint Identity Security Cloud vs Okta Platform

Compared 7% of the time

Auth0 Platform vs Okta Platform

Compared 4% of the time

Saviynt Identity Cloud vs Okta Platform

Compared 3% of the time

Microsoft Entra External ID vs Okta Platform

Compared 2% of the time

More Okta Platform Competitors

Product Reports

Buyer's Guide

Google Cloud Identity

March 2026

Download Google Cloud Identity product report

Buyer's Guide

Okta Platform

March 2026

Download Okta Platform product report

Also Known As

Cloud Identity, Cloud Identity Premium

Okta Customer Identity, Workforce Identity

Overview

Cloud Identity is an Identity as a Service (IDaaS) and enterprise mobility management (EMM) product. It offers the identity services and endpoint administration that are available in G Suite as a stand-alone product. As an administrator, you can use Cloud Identity to manage your users, apps, and devices from a central location - the Google Admin console.

Google

Okta Platform provides comprehensive identity and access management, featuring Active Directory Sync, user management, and app auto-provisioning. It ensures security through single sign-on and adaptive multi-factor authentication.

Okta Platform offers advanced integration capabilities, allowing seamless connection with in-house and cloud applications. Security features are robust, incorporating multi-factor authentication and SSO to prevent unauthorized access. Users benefit from its ease of use and the ability to integrate and manage numerous applications effectively. While generally praised, users note areas for improvement, such as high costs and complex setups. Better integrations with on-premises systems and third-party tools are desired along with enhanced error logging and reporting features.

What are Okta's key features?

Active Directory Sync: Simplifies app management by synchronizing user directories.
Single Sign-On: Provides desktop SSO for easier access to multiple apps.
Adaptive Multi-Factor Authentication: Offers robust security options for different scenarios.
Universal Directory: Supports flexible identity management and configuration.
Integration Capability: Enables connections with both in-house and SaaS applications.

What benefits do organizations find in Okta?

Enhanced Security: Multi-layered authentication to prevent unauthorized access.
Improved Efficiency: Streamlines user provisioning and app assignments.
Increased Compliance: Ensures secure access management aligning with IT policies.
Seamless Integration: Facilitates connections with various applications enhancing operational workflows.

Companies across industries implement Okta to secure user authentication and streamline onboarding processes. It supports access management for both on-premises and cloud applications, synchronizing directories and facilitating SaaS services. Organizations benefit from reduced credential management complexity and improved IT infrastructure compliance.

Okta

Sample Customers

ExtraHop Networks, HealthChannels

FedEx, Zoom, Takeda, Lululemon Athletica, GrunHub, jetBlue, McKensson, Bain & Company, Engie, Peloton, Sonos, T-Mobile, Hewlett Packard, MGM Resorts, Ally Financial, Priceline, Albertsons, Itercom, Classy, FICO, Kensho, Live Nation, Drata, Rotary, and others.

Buyer's Guide

Google Cloud Identity vs. Okta Platform

March 2026

Free Report: Google Cloud Identity vs. Okta Platform

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