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Google Cloud Identity vs ManageEngine Endpoint Central comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
301
Ranking in other categories
Configuration Management (2nd), Remote Access (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
10th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
25
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (6th)
ManageEngine Endpoint Central
Ranking in Enterprise Mobility Management (EMM)
4th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
68
Ranking in other categories
Client Desktop Management (1st), Unified Endpoint Management (UEM) (3rd)
 

Mindshare comparison

As of September 2025, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 31.8%, down from 37.1% compared to the previous year. The mindshare of Google Cloud Identity is 1.1%, down from 2.4% compared to the previous year. The mindshare of ManageEngine Endpoint Central is 7.2%, down from 7.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Market Share Distribution
ProductMarket Share (%)
Microsoft Intune31.8%
ManageEngine Endpoint Central7.2%
Google Cloud Identity1.1%
Other59.9%
Enterprise Mobility Management (EMM)
 

Featured Reviews

AkashKamble - PeerSpot reviewer
Enables management of multiple operating systems with a single license
The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.
Joel Prodigalidad - PeerSpot reviewer
User-friendly solution simplifies modern application integration and streamlines data investigation
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration. Google Cloud Identity could have impacted our organization positively, but if it weren't for the Active Directory integration requirement, we could have been using the Google Identity solution. Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google. The Active Directory integration that Entra has is a better implementation compared to Google, which we found lacking.
Charles A - PeerSpot reviewer
Effective vulnerability, desktop, and patch management
We are using ManageEngine Endpoint Central primarily for desktop management. It allows us to deploy patches, manage antivirus, control endpoints like DLP, and more The most valuable feature to me is the vulnerability management. It also has effective patch management capabilities. The main issue…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Since implementing this solution, our company has grown substantially, and our talent pool has significantly expanded."
"Intune has automated the deployment of patches and applications, which is more efficient and easier. It allows us to deploy applications, packages, Windows updates, and security updates like BitLocker encryption more efficiently and easily."
"Intune simplifies compliance. The ability to manage software updates and policies on endpoints has helped us meet contract requirements."
"Microsoft Intune is best for Windows devices and security in Office 365 and Microsoft-related enterprise environments. It's a nice platform for endpoint management."
"The synchronization of Intune with other Microsoft solutions is a valuable feature."
"The main benefit for us with Microsoft Intune is centralized management of all devices, allowing us to apply one policy across the company from one location."
"Mobile device management is most valuable."
"The solution’s most valuable feature is its ease of use."
"It's easy to set up."
"It is a very stable solution. I would rate it a ten out of ten."
"Google is always on its own. Google Cloud Identity is pretty good on every point."
"I used it as an administrator without implementing it myself. As for valuable aspects or benefits, the significant point is that it's a straightforward, single solution that just works."
"One of the most useful features was the single sign-on. You can use it as an identity provider or service provider. And you can use their organization unit feature to enable or disable some of the features for a specific group of users."
"The most valuable feature is that you can manage users from one central location."
"The Cloud Identity is well advanced in terms of features, applications, and the components that it is offering."
"Cloud Identity is scalable enough for our needs. It's serving more than 3,000 users in our organization."
"One of the benefits of Desktop Central is it made the provisioning process simpler because now we have a provisioning package. We have around 1,500 laptops at the moment and all these PCs were provisioned by a provisioning package. In the provisioning package, we have integrated every aspect of renaming, deploying applications, patching, etc., so we simply execute the provisioning package and as soon as it's executed, it will install the management agent. Once the agent is installed, it will take care of all the tasks, so we don't have to sit in front of the computer to prepare the machine. This really helps us to provision the PC quickly with our agent."
"The GUI of Endpoint Central is very user-friendly, which simplifies the process of training new users."
"ManageEngine Desktop Central automatically alerts you if there are newer releases or updates. You do not have to go to their website and check."
"The product works perfectly for patch management and software deployments."
"I like being able to image over the network. That's a nice feature that it has. Patch management is pretty decent on it as well."
"The most valuable features of ManageEngine Endpoint Central are patch management and remote access and management."
"All of Desktop Central's features are valuable, especially its simplicity."
"The most valuable in Desktop Central is the way it is tightly coupled with the rest of the modules and the entire gamut of ManageEngine."
 

Cons

"I am not involved in the day-to-day with Intune, but we have gone with a different product for updating mobile device software. We do not integrate many of our mobile devices that are not Microsoft-based devices, such as Dell laptops, with Intune."
"There could be some kind of feature that supports a workgroup environment or a separate environment without the Entra ID."
"The mobile management is good for iPhone and iPad, but the Apple Mac management needs improvement. That is probably because Microsoft does not have low-level access to Apple Mac hardware. If you are doing basic things, it is okay, but if you want to image Apple Macs and do things like that, then Jamf is much better."
"Reporting can be better. Only global administrators can see detailed reports at the moment, and I don't want to use the global admin."
"The current Intune reporting functionality could benefit from some improvements."
"The security aspect could be more effective."
"Reporting could be improved. It needs to be more expensive and robust."
"The reporting and cost have room for improvement."
"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."
"The solution's storage capacity could be increased."
"Google Cloud Identify could make the technology used easier to understand as a layman making it more user-friendly."
"Technical support is slow."
"They are going ahead and adding a few more things to the Google Cloud premium edition. Their stock management and remote computer management can be improved."
"I would like to see more integration in future releases."
"The customer service and support team is not so good."
"Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google."
"The technical support could improve response times, especially when immediate assistance is needed."
"Desktop Central has very good information, however, you can't customize the dashboards."
"I really feel like asset explorer should be a component of desktop central. That would make it the ultimate desktop management tool. This would also simplify the asset management role since an agent is already being deployed and assets could be added at the same time."
"Not many things are needed for improvement, everything seems to be great as it is. One thing that would be good to have would be the ability to add MDM to a tablet running Android 5.0 using the EMM Token Enrollment. If we wanted to add MDM to an older tablet, we just have to go the "long route" to get it added."
"The team should work on improving the stability, particularly with massive patches deployment, clients are not 100% getting patches and the information provided by the system does not help; more detailed report would be very useful."
"Even when it shows Java as up-to-date, it might not be. So, to make it better, they should improve the accuracy of Java patch reporting."
"There are times when we have a particular software installed in our system, however, we do not receive patches for it from Endpoint Central."
"The main issue that needs improvement is the pricing."
 

Pricing and Cost Advice

"It's affordable. In comparison to the competitors, the price depends on what features you need from Intune, but it's affordable. There are no hidden costs, but there are some features that go for a premium price. Those are the add-ons for which you have to pay extra."
"Microsoft Intune is not cost-effective as a standalone product."
"We use Defender ATP and E5 licenses."
"Microsoft offers some licensing where it's included at no extra cost when customers are already using the licenses. In such a case, it's a really good value. If you have to buy the licensing for it, it's probably on par with other solutions. It isn't substantially more or less expensive. The great thing is that it is included in some of Microsoft's licensed packages. So, some customers don't have to spend additional money for it. Typically, most providers that support Intune do charge a management fee of some sort or some fee. Certainly, we're no exception."
"The price of Microsoft Intune is reasonable."
"We work with the subscription rather than a server license. I think it's economical this way because we don't have to have a server license for that, and I think that works in our favor."
"For organizations that are a Microsoft shop, the pricing is compelling."
"In terms of the product price and licensing costs, my company finds the product to be reasonably priced."
"The solution is not expensive."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"The pricing is a bit expensive."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"Licensing fees are on a yearly basis."
"We probably spend about $50,000 a year on licensing."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"We pay about $250 a year for our license."
"The product is not costly. The product is properly priced, especially for SMBs."
"The product is cheap."
"The product is not expensive."
"There are multiple flavors of the app. They have a distributed version for enterprises. It depends on your size. They price it on a per machine basis. 250 or 500 is probably their least amount."
"The licensing is very easy to understand and pricing is right for what you get."
"The solution is very affordable."
"I have been using the free version and am in the stage where I have to decide if I will proceed with the paid license, or instead choose another product."
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Financial Services Firm
9%
Manufacturing Company
9%
Government
8%
Computer Software Company
18%
Manufacturing Company
10%
Comms Service Provider
8%
Financial Services Firm
7%
Computer Software Company
14%
Financial Services Firm
10%
Manufacturing Company
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business116
Midsize Enterprise46
Large Enterprise152
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise4
Large Enterprise8
By reviewers
Company SizeCount
Small Business25
Midsize Enterprise14
Large Enterprise35
 

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...
How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...
What needs improvement with Google Cloud Identity?
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration...
How to choose between ManageEngine Desktop Central and Microsoft Endpoint Configuration Manager (formerly SCCM)?
ManageEngine Desktop Central is very easy to set up, is scalable, stable, and also has very good patch management. Wh...
What do you like most about ManageEngine Endpoint Central?
Well, what we like is that it catch actually a lot of features constantly upgrading. So all the three maybe there the...
What is your experience regarding pricing and costs for ManageEngine Endpoint Central?
Regarding the pricing of ManageEngine Endpoint Central, it depends on the region. In India, it is very cost-effective...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Cloud Identity, Cloud Identity Premium
ManageEngine Desktop Central, Desktop Central, ManageEngine Desktop Management MSP
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
ExtraHop Networks, HealthChannels
Vrije Universiteit Brussel, Strathallan School, BMI Healthcare, Comercial Kywi, First Priority Federal Credit Union, Gerab National Enterprises
Find out what your peers are saying about Google Cloud Identity vs. ManageEngine Endpoint Central and other solutions. Updated: September 2025.
867,497 professionals have used our research since 2012.