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Google Cloud Identity vs ManageEngine Endpoint Central comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
356
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
11th
Average Rating
7.6
Reviews Sentiment
6.6
Number of Reviews
26
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (8th), Cloud Resource Access Management (5th)
ManageEngine Endpoint Central
Ranking in Enterprise Mobility Management (EMM)
3rd
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
69
Ranking in other categories
Client Desktop Management (1st), Unified Endpoint Management (UEM) (2nd)
 

Mindshare comparison

As of May 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 23.8%, down from 33.8% compared to the previous year. The mindshare of Google Cloud Identity is 1.7%, up from 1.2% compared to the previous year. The mindshare of ManageEngine Endpoint Central is 5.8%, down from 6.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
Microsoft Intune23.8%
ManageEngine Endpoint Central5.8%
Google Cloud Identity1.7%
Other68.7%
Enterprise Mobility Management (EMM)
 

Featured Reviews

Varun Mehra - PeerSpot reviewer
Collaboration Support Engineer at a retailer with 11-50 employees
Centralized device management has transformed security and streamlined remote provisioning
One area where Microsoft Intune can improve is the user interface. Sometimes the portal feels a bit complex and not very intuitive, especially for new users, and it can take time to find specific settings. Another point is troubleshooting. While logs are available, the diagnostic policies and sync issues can still be time-consuming and not very straightforward. I also feel that reporting could be more detailed and customizable. The built-in reports are helpful, but for deeper insights, I often need to rely on additional tools. Overall, it is a strong solution, but improving usability and troubleshooting experience would make it even better. While Microsoft Intune works very well within the Microsoft ecosystem, the integration of some third-party tools could be smoother and require less customization. Support is another area that could improve, as sometimes response times can be slow, and resolving complex issues may take longer than expected. In terms of features, I think more advanced automation and built-in remediation options would be helpful since common issues can be fixed automatically without manual intervention.
BL
Head - Work Transformation at Econz
User lifecycle management becomes streamlined with unified access and context-aware policies
If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form-based applications or LDAP-based applications, particularly traditional applications. We need more flexibility not only with SAML but also with LDAP-based and form-based applications. Context-aware access currently only works with SAML-based applications. If other application integrations could support context-aware access, that would be helpful, as companies are in a transition mode with various traditional, form-based, and LDAP-based applications. Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing. This is particularly important for BYOD (Bring Your Own Device) scenarios, especially in India where the market is now split equally between iOS and Android users. Improvements in this area and integration capabilities would be beneficial.
MS
Solutions Consultant at Team Computers
Experience improves with intuitive setup and comprehensive features but needs enhancements for Apple integration
From a ManageEngine perspective, there is room for improvement regarding the Platform SSO technology introduced by Apple, which allows you to integrate your hardware with your identity providers. It used to be only a few selected ones via OIDC protocols or some other protocols, which are not necessary anymore. If a customer is already using Microsoft 365, they can integrate with any MDM for Platform SSO, which essentially hardens their device identity with the person logging in for the first time. It also helps automate enrollment and provide a zero-touch experience. Currently, while some MDM tools InTune and Jamf support this feature, ManageEngine still does not fully support Platform SSO via Microsoft or Google. I have customers using ManageEngine who are looking forward to this solution, and if ManageEngine can provide it, it would enhance the overall product value. For enterprise users, the solution needs improvement. For SMB, it is straightforward; if it is a small company of 100 to 500 users, anything below 1,000, they do not have much of a compliance or security requirement—they just want to manage their devices and push applications. Simple tasks are easier to accomplish. However, when it comes to enterprise-grade deployment, many complex configurations need to be considered, such as Wi-Fi configurations, network configurations, VPN configurations, and advanced certification deployment, such as ACME certification deployment practice introduced by Apple. These are a few things that can be improved on that side, but from a basic user perspective, if someone is in the SMB market or a company just starting off pre-IPO, without going into compliance, they typically find Zoho and ManageEngine to fit their needs. For enterprise-grade deployments, it is more than enough for Windows, but for Apple, it is still in development and not up to the mark.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We can implement a MAM policy in this Intune and protect the device through mobile application development without touching it. The interface is easy to use and understand."
"What I like the most about Microsoft Intune is its ability to manage mobile devices. Through integration with System Center, it can also manage desktops and laptops."
"Generally for the organization, Microsoft Intune has been a good investment for managing a lot of the company resources, saving a lot of money compared to using the on-premises version of the software."
"Intune makes our organization more secure and flexible. We can onboard new employees faster and more securely. We are a governmental organization with strict regulations, and Intune helps us comply with those requirements."
"The ability to wipe data from and reset devices is one of the most important and valuable features. If a device is reported stolen, we can freeze it or wipe the data from it, preventing data leakage."
"If you need only to load a specific profile and you don't have deep security functionalities, et cetera, Intune is very nice and good."
"I would say that Microsoft Intune is absolutely the right choice for any organization that is already invested in the Microsoft 365 ecosystem and wants a unified cloud-native endpoint management approach."
"Intune enables us to manage our devices from anywhere."
"The most valuable feature is the performance."
"Although we have not looked at the whole product and explored it completely, we find that all the authentication features that we are using now are valuable."
"Google is always on its own. Google Cloud Identity is pretty good on every point."
"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP, and it becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."
"The most valuable feature is the performance."
"The most valuable feature is that you can manage users from one central location."
"I have not experienced any serious problem with stability."
"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."
"ManageEngine Endpoint Central is straightforward to use and implement."
"One of the benefits of Desktop Central is it made the provisioning process simpler because now we have a provisioning package. We have around 1,500 laptops at the moment and all these PCs were provisioned by a provisioning package. In the provisioning package, we have integrated every aspect of renaming, deploying applications, patching, etc., so we simply execute the provisioning package and as soon as it's executed, it will install the management agent. Once the agent is installed, it will take care of all the tasks, so we don't have to sit in front of the computer to prepare the machine. This really helps us to provision the PC quickly with our agent."
"Desktop Central has solved multiple problems for us, including providing patch management so we can get ISO 27001 certification, and it also means that we can deploy to all of our machines at once."
"The reporting tool is very good."
"Based on my experience, I would recommend ManageEngine Endpoint Central to others if it fits their budget and technical requirements, as it is one of the best tools available in comparison to its peers in the market."
"The setup is pretty simple."
"The solution is definitely scalable."
"The patch management aspect of the solution is the most valuable part for us."
 

Cons

"Once it's configured it is unobtrusive, but it does take some hands-on to configure and deploy it properly."
"There are challenges with Intune, specifically in reporting. Many third-party companies offer single-pane-of-glass reporting that shows you what your update environment looks like, how your patch is doing, application status, etc., but Intune's reporting is not intuitive. You can connect to Azure, monitoring, and the workbooks, but it's not streamlined."
"Microsoft Copilot in Microsoft Intune is absolutely useless for protecting my environment."
"We are facing issues with Apple products. With macOS and iOS, there are some difficulties with the updates because we cannot get full control of Apple products. In the case of Windows, it is fine, but in the case of Apple, we have some difficulties. We cannot control everything through Intune."
"Microsoft Intune could be improved by adding short video tutorials or direct links to Microsoft articles in the information button."
"For migrations, sometimes we experience some issues with OS deployment and the user experience side."
"Not all technicians are knowledgeable of the Microsoft solution, so they have to work on that as well."
"We face multiple scenarios where IT decision-makers request specific policy implementations, however, due to product limitations, we cannot fulfill these requests."
"Google Cloud Identity should improve its compatibility with other products without any impact, such as Jamf Cloud."
"They are going ahead and adding a few more things to the Google Cloud premium edition. Their stock management and remote computer management can be improved."
"There is room for improvement in the configuration of their security policies. It seems quite basic."
"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."
"I would like to see more integration in future releases."
"Technical support is slow."
"Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing."
"To improve the product, the integration with third-party products could always be smoother."
"There are occasional glitches."
"ManageEngine's licensing is not as good. They add new features and they ask for money."
"The product must provide more API integrations with different ERP tools."
"The pricing is lower than other well-respected solutions in this category."
"ManageEngine could be improved by giving customers an option to perform certain actions proactively. Since I was a consultant, I worked on different products and some had advantages over ManageEngine. For example, proactive remediation—you want to proactively check something on the computers and run the script. In ManageEngine, you have the option to run the script, but Intune has the option to do so proactively. ManageEngine doesn't have this. You should have the option to act proactively, not just going ahead and fixing it once it's done. Proactive remediation should be a feature."
"The MDM feature isn't very good. It doesn't support Amazon vendors."
"There is a slight delay in customer support, which is something that can be improved."
"The support team needs work, I have waited months for an answer to some of our requests."
 

Pricing and Cost Advice

"With one user base license, we can use Intune for up to five devices. However, with Soti MobiControl, each license is tied to a single device, meaning one license is dedicated to one device only."
"Any bundle package, such as Security E3, covers multiple things, such as AAP, BitLocker, etc. If you go for them individually, they would be more expensive. Bundling makes the price more attractive and competitive."
"The price of Microsoft Intune is reasonable."
"If you ask the accountant or the finance department, they'll tell you that it is way too expensive, but when I look at the cost and compare it with the value you actually get, it's more than fair."
"Even if they charge a premium, they aim to provide equal value."
"Existing E5 license holders for M365, Intune, and Azure, receive a free license."
"Microsoft Intune is pretty reasonable. We have difficulty with Azure, which is probably why we have not put many assets in Azure. Everything we put there is very expensive."
"There is a license required to use this solution. However, it was part of a bundle package. Microsoft Intune is far less expensive than other solutions, such as Workspace ONE."
"The solution is not expensive."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"The pricing is a bit expensive."
"We probably spend about $50,000 a year on licensing."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"The product is billed on a monthly basis depending on the number of users."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"There are multiple flavors of the app. They have a distributed version for enterprises. It depends on your size. They price it on a per machine basis. 250 or 500 is probably their least amount."
"The price could be cheaper."
"I have been using the free version and am in the stage where I have to decide if I will proceed with the paid license, or instead choose another product."
"The solution is very affordable."
"The pricing is average."
"The pricing of the product is not bad compared to the other similar solutions in the market."
"Choose wisely between the Professional and Enterprise editions, based on your needs."
"The pricing is very low, compared to other products. Compared to Intune or SCCM, it's much less. I can say it's a good product for less of a price."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Manufacturing Company
9%
Computer Software Company
9%
Government
7%
Computer Software Company
12%
Financial Services Firm
12%
Manufacturing Company
11%
Comms Service Provider
8%
Financial Services Firm
10%
Computer Software Company
10%
Manufacturing Company
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business151
Midsize Enterprise60
Large Enterprise177
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise5
Large Enterprise8
By reviewers
Company SizeCount
Small Business26
Midsize Enterprise15
Large Enterprise35
 

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...
How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...
What needs improvement with Google Cloud Identity?
If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only ...
What is your primary use case for Google Cloud Identity?
We are using Google Cloud Identity for application development.
How to choose between ManageEngine Desktop Central and Microsoft Endpoint Configuration Manager (formerly SCCM)?
ManageEngine Desktop Central is very easy to set up, is scalable, stable, and also has very good patch management. Wh...
What is your experience regarding pricing and costs for ManageEngine Endpoint Central?
I would rate the pricing as seven; it is quite expensive from my point of view for ManageEngine Endpoint Central.
What needs improvement with ManageEngine Endpoint Central?
It would be great to see some additional options within ManageEngine Endpoint Central. A better monitoring tool to an...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Cloud Identity, Cloud Identity Premium
ManageEngine Desktop Central, Desktop Central, ManageEngine Desktop Management MSP
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
ExtraHop Networks, HealthChannels
Vrije Universiteit Brussel, Strathallan School, BMI Healthcare, Comercial Kywi, First Priority Federal Credit Union, Gerab National Enterprises
Find out what your peers are saying about Google Cloud Identity vs. ManageEngine Endpoint Central and other solutions. Updated: April 2026.
893,221 professionals have used our research since 2012.