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Google Cloud Identity vs ManageEngine Endpoint Central comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.8
Number of Reviews
304
Ranking in other categories
Configuration Management (2nd), Remote Access (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
10th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
25
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (6th), Cloud Resource Access Management (5th)
ManageEngine Endpoint Central
Ranking in Enterprise Mobility Management (EMM)
4th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
68
Ranking in other categories
Client Desktop Management (1st), Unified Endpoint Management (UEM) (2nd)
 

Mindshare comparison

As of October 2025, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 31.3%, down from 36.6% compared to the previous year. The mindshare of Google Cloud Identity is 1.1%, down from 2.2% compared to the previous year. The mindshare of ManageEngine Endpoint Central is 7.3%, down from 7.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Market Share Distribution
ProductMarket Share (%)
Microsoft Intune31.3%
ManageEngine Endpoint Central7.3%
Google Cloud Identity1.1%
Other60.3%
Enterprise Mobility Management (EMM)
 

Featured Reviews

AkashKamble - PeerSpot reviewer
Enables management of multiple operating systems with a single license
The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.
Joel Prodigalidad - PeerSpot reviewer
User-friendly solution simplifies modern application integration and streamlines data investigation
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration. Google Cloud Identity could have impacted our organization positively, but if it weren't for the Active Directory integration requirement, we could have been using the Google Identity solution. Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google. The Active Directory integration that Entra has is a better implementation compared to Google, which we found lacking.
Charles A - PeerSpot reviewer
Effective vulnerability, desktop, and patch management
We are using ManageEngine Endpoint Central primarily for desktop management. It allows us to deploy patches, manage antivirus, control endpoints like DLP, and more The most valuable feature to me is the vulnerability management. It also has effective patch management capabilities. The main issue…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The biggest thing for us is enforcing logins only from devices that are managed by Intune."
"I would rate the overall solution as a 10."
"I haven't used other mobile device management solutions, but compared to SCCM, we eliminate a lot of on-premises infrastructure and maintenance by using Intune."
"Microsoft Intune simplifies device management by replacing the traditional method of installing OS, joining a domain, and configuring everything manually."
"Based on my experience, I find Intune very flexible for managing Windows devices. We can use scripting, and we can make use of the self-service portal or the company portal to publish some of the applications for Windows."
"The most important thing for me is the autopilot feature."
"The management control feature is the most valuable."
"I appreciate how easy it is to deploy certificates to end users to get control over their device with Microsoft Intune; that's what Microsoft Intune is known for, and that's what we use them for."
"The most beneficial feature for enhancing security is context-aware access."
"The Cloud Identity is well advanced in terms of features, applications, and the components that it is offering."
"The tool provides a free service that you can integrate for laptop authentication. You also don’t need a separate Active Directory."
"Google is always on its own. Google Cloud Identity is pretty good on every point."
"It is a very stable solution. I would rate it a ten out of ten."
"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP. It becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."
"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."
"I have not experienced any serious problem with stability."
"The mobile functionality is very easy."
"ManageEngine Desktop Central is stable."
"The setup is pretty simple."
"The ability to run event viewer, task manager, services, command, file browser, certificate all remotely without interrupting users is the most valuable aspect. Software deployment and prohibiting, allowing us to standardize on the software that has been deployed through the environment and then prohibiting illegal software such as torrent applications has been valuable."
"The most valuable feature of this solution is the Patch Management."
"We use the product to know about our assets and manage remote support."
"The most valuable features of ManageEngine Endpoint Central are patch management and remote access and management."
"The initial setup is pretty straightforward."
 

Cons

"The solution could improve by having better integration with Apple."
"The solution could be improved by the opportunity to connect third-party application databases, such as Chocolatey or another setup store, to Intune."
"I'd suggest adding more features for macOS in Intune. There should be more functionality for managing macOS. There should be a better capability for pushing things down on macOS. Currently, Intune is not capable of managing macOS at the same level as Windows."
"I think that there is room for improvement with the reporting. If this is done, it will be a better product."
"They need to integrate more with security options."
"The configuration could be better by consolidating options and making it simpler."
"Microsoft Intune's app deployment presents challenges for non-MSI and non-store apps, particularly EXEs, requiring the use of a Win32 wrapper tool and adding overhead to the process."
"Microsoft Intune needs to improve the initial login process."
"We cannot manage the attributes of SSPR."
"Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google."
"The interface could be improved by simplifying it further."
"The management of external users needs to be introduced in the tool as it is an area of concern in the tool presently."
"The pricing for this solution is a little bit higher than AWS and others, which is something that should be improved."
"The integration should be made easier."
"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."
"There is room for improvement in the configuration of their security policies. It seems quite basic."
"Sometimes computers fail to receive patches, and we need to investigate why."
"ManageEngine Desktop Central is very limited. When you scan your system, it will only recognize Microsoft Windows Defender and BitLocker."
"In relation to ManageEngine Endpoint Central, ManageEngine NGAV seems to be completely useless right now."
"The OS deployment could be better."
"Compared to the solution we use to manage our Mac products, this solution lacks the ability to create dynamic groups. We would like the ability, for example, for machines which have been upgraded to form part of a grouping based on this upgrade."
"I really feel like asset explorer should be a component of desktop central. That would make it the ultimate desktop management tool. This would also simplify the asset management role since an agent is already being deployed and assets could be added at the same time."
"The solution should be better at integrating with other solutions."
"The team should work on improving the stability, particularly with massive patches deployment, clients are not 100% getting patches and the information provided by the system does not help; more detailed report would be very useful."
 

Pricing and Cost Advice

"It comes with the E5 plan. We bought the E5 plan from Microsoft."
"If you ask the accountant or the finance department, they'll tell you that it is way too expensive, but when I look at the cost and compare it with the value you actually get, it's more than fair."
"The pricing for Intune and the competitor products are all within the same range, there is no true advantage when it comes to cost."
"We don't pay for Intune because it is bundled with the premium subscription to Office 365. It includes Intune and Defender. I don't have to buy two extra products to manage my enterprise."
"They have categorized the licenses according to the size of the business. So, if it's a smaller organization, we can choose the license accordingly. If it's a big organization, then we can choose accordingly. Everything is clearly mentioned, and we can decide. It's suitable for all kinds of infrastructure, and that's very goo"
"There is a license needed for this solution and it is either included in one of the enterprise license agreements. Microsoft licensing is a mathematical institute, it could be quite complex. We tend to ask specialized organizations to research what the most profitable way it would be for us to use licenses in the organizations."
"Most of our clients come to us with licensing already in place. On average, it costs $6 per device per month to add Intune to an Office 365 subscription, but I am not sure."
"The cost is handled through our Office 365 license, so I have yet to be able to compare it directly with other tools in its class."
"We probably spend about $50,000 a year on licensing."
"The product is billed on a monthly basis depending on the number of users."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"Licensing fees are on a yearly basis."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"The pricing is a bit expensive."
"The pricing of the product is not bad compared to the other similar solutions in the market."
"I have been using the free version and am in the stage where I have to decide if I will proceed with the paid license, or instead choose another product."
"We had perpetual licenses. The cost was around 36,000, and then you'd have the yearly maintenance fee of 2,000 or 3,000."
"Compared to other products, ManageEngine Endpoint Central is a very cheap solution."
"Affordable for any customer."
"Choose wisely between the Professional and Enterprise editions, based on your needs."
"Could provide more services on the standard license"
"The initial purchase was around $6,000 or $7,000. We most probably are not on an annual subscription. We bought it, and then we pay for the maintenance. I'm not 100% sure how that's working out."
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Financial Services Firm
10%
Manufacturing Company
9%
Government
8%
Computer Software Company
17%
Manufacturing Company
10%
Financial Services Firm
9%
Comms Service Provider
8%
Computer Software Company
13%
Financial Services Firm
10%
Manufacturing Company
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business116
Midsize Enterprise46
Large Enterprise152
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise4
Large Enterprise8
By reviewers
Company SizeCount
Small Business25
Midsize Enterprise14
Large Enterprise35
 

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...
How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...
What needs improvement with Google Cloud Identity?
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration...
How to choose between ManageEngine Desktop Central and Microsoft Endpoint Configuration Manager (formerly SCCM)?
ManageEngine Desktop Central is very easy to set up, is scalable, stable, and also has very good patch management. Wh...
What do you like most about ManageEngine Endpoint Central?
Well, what we like is that it catch actually a lot of features constantly upgrading. So all the three maybe there the...
What is your experience regarding pricing and costs for ManageEngine Endpoint Central?
Regarding the pricing of ManageEngine Endpoint Central, it depends on the region. In India, it is very cost-effective...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Cloud Identity, Cloud Identity Premium
ManageEngine Desktop Central, Desktop Central, ManageEngine Desktop Management MSP
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
ExtraHop Networks, HealthChannels
Vrije Universiteit Brussel, Strathallan School, BMI Healthcare, Comercial Kywi, First Priority Federal Credit Union, Gerab National Enterprises
Find out what your peers are saying about Google Cloud Identity vs. ManageEngine Endpoint Central and other solutions. Updated: September 2025.
872,019 professionals have used our research since 2012.