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Global Data Excellence DEMS vs Microsoft Purview Information Protection comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Nov 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Global Data Excellence DEMS
Ranking in Data Governance
44th
Average Rating
0.0
Number of Reviews
2
Ranking in other categories
No ranking in other categories
Microsoft Purview Informati...
Ranking in Data Governance
5th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
14
Ranking in other categories
Data Privacy Management Software (2nd), Microsoft Security Suite (13th)
 

Mindshare comparison

As of June 2025, in the Data Governance category, the mindshare of Global Data Excellence DEMS is 0.1%, up from 0.1% compared to the previous year. The mindshare of Microsoft Purview Information Protection is 2.7%, up from 1.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Governance
 

Featured Reviews

Alejandro Subia - PeerSpot reviewer
Great language features allow users to interact with the solution in their own language, and ROI can be seen within weeks
The initial setup is completely straightforward and not complex at all. The system is not invasive. It connects directly through your agents to your database. There's no integration or migration process needed, and it's very simple. The time to go live is minimum. You can have it running in two weeks. Since it's a solution for corporate governance, you need to have a data governance steering committee that's going to drive the project in the organization. One of the key benefits of the solution is that it's directly for the user, so you don't need anyone else for setup but the real user, the person that wants to get the best out of their data. You start with the business owner, and they define their business needs. They see what data you need, how you're going to use it, and what's going to be corrected. Then you start playing the data stewards, and that's all that you need.
Heidi Hasting - PeerSpot reviewer
Provides an essential audit trail that helps prevent accidental exposure of sensitive data, but the changing product names are confusing
One of the key features of Microsoft Purview Information Protection is the auto-classification functionalities, although I have found them to be less effective in complex scenarios. The policy toggle, demanding justification for downgrading labels, provides an essential audit trail that helps prevent accidental exposure of sensitive data. The security tools integrate well. I like that you can scan several data or informational assets, such as your SharePoint list, Teams, etc., and bring them into Purview as a central repository. Partnering with other products, like Sentinel, for logging capability and inventory provides a service across the board. It's essential that Purview automatically prevents highly sensitive corporate secrets and data from being ingested into generative AI models, but the reality is that AI is a tool. It's problematic if consumers rely on a tool to protect them because they must be educated first. Regardless of the education, the employee might share the information anyway, so the AI shouldn't be the first point of failure. It should be a human making good decisions.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature is the semantic linguistic artificial intelligence that allows the user to have contact with the system in their natural language."
"It is not only a software solution. It is also based on a direct policy. You get a methodology for data governance and the solution that supports this methodology, which makes things much easier. In addition, this is the only solution right now in the market that has an approach directly directed to the value. By value, I am referring to a tangible value raising money. It has an aspect that is called governed by value. We only focus on the data that is actually bringing a monetary value to your organization or your business process. It is so much simpler working around this system. It has a lot of intelligence embedded in it, and it does a lot of things automatically. It just hooks on to your virtual databases, and you are ready to go in hours. It is an all-in-one solution in which you get data governance, data quality, business transformation, and business excellence."
"Microsoft Purview Information Protection supports data classification, sensitivity labels, and data loss prevention."
"Microsoft Purview Information Protection integrates with the productivity and security tools that my customers use regularly, allowing them to avoid using multiple information protection solutions."
"I recommend Microsoft Purview Information Protection for organizations using the Microsoft ecosystem."
"The user interface is nice and it's very user-friendly on that front."
"The simplicity of the way we can configure the DLP rules in Microsoft Purview Information Protection is good."
"It ensures that sensitive data is automatically safeguarded, even for email attachments, regardless of the user or device."
"We use the solution for our customers' services. It helps identify and protect sensitive data in documents, PDFs, emails, and Teams chats to prevent data leakage. It can detect and block emails containing credit card information sent outside the organization."
"Purview saves customers time by offering them a quick way to assess a situation and insights into how to improve."
 

Cons

"Its interface could be simpler. Sometimes, you need to go through many clicks in order to find something in the software. You need to move from one thing to another to find something."
"It could be nice to have a little update on the menu to get it more up-to-date with current trends and to make it pop out more when you visit the site."
"Purview could better integrate with third-party tools, but I don't have a specific use case for that because It's currently integrated into the managed services we offer to Microsoft customers using E5 licenses."
"The communication around Microsoft product names and functionalities can be confusing, like when they combined Office 365 Risk and Compliance with Azure Purview. Then, they added Purview Hub to Fabric, and people thought Purview Hub would do data lineages, but it didn't. It isn't full-fledged Purview. It's just one feature set."
"Microsoft customer service is hit or miss. Sometimes, I get a fast and knowledgeable response, while other times, I've experienced delays and received no resolution."
"My experience with the customer service and support of Microsoft is around five out of ten. The response time is slow, and they take multiple sessions for diagnosing issues."
"There should be more training and communication regarding new features. I may be missing those communications, but it often seems like changes happen in the Purview portal without notice. Having a roadmap or updates about new releases would be helpful for demonstrating to clients. If things are constantly changing, I sometimes look silly when I log in, and things have moved or changed."
"The most concerning thing is that most of the capabilities they mention are not working as expected."
"I would evaluate Microsoft's customer support for Microsoft Purview Information Protection as not satisfactory. I'm not happy with Microsoft's customer support."
"Microsoft can improve the affordability of Purview Information Protection by offering it at a lower cost."
 

Pricing and Cost Advice

"This is the only company that I've worked with that has a very good way of thinking and placing itself in the buyer's shoes. They offer a pretty competitive price. They understand that the market is different in our economy for different clients, which makes it easier to get the products into the market. If needed, they are pretty open to adjusting the price on the case-by-case scenario. They understand the Latin American market. This is something that has been impossible with other companies or data governance care providers. The prices were much higher for these companies, and they don't understand our economy and market. There are a lot of local taxes that we pay locally to get any solution down here. To give you an idea, there is more or less a 60% increase in the price of any product that comes to Ecuador."
"The pricing and setup costs are transferred to my clients, who find it affordable and are satisfied with what they receive."
"The product is affordable, and our clients agree. Sensitivity labels come with the MIP license at an additional $2 a month per user, an excellent deal for auto-labeling capabilities."
"Initially, Purview's cost seemed quite high because it was for personal use. I was scanning a tiny tenant and thinking, "If I extrapolate this to an enterprise-scale tenant, it will be quite costly." However, I talked to people who had compared it to other products on the market, and they're spending five figures to get started. At least, Purview has a free trial, so you can try some of the features early on."
"The tool's pricing is fairly low, less than 100,000 for a year."
"The price is determined by the enterprise licensing, either the E3 or E5 licensing or the EMS plus security and other feature licensing."
"The tool's pricing is not a problem for customers because they often purchase it as part of a bundle. With an E5 license, for example, users get access to the entire functionality. This is one of the main reasons why many customers are choosing Microsoft."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
19%
Computer Software Company
12%
Retailer
7%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

Ask a question
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What do you like most about Microsoft Purview Information Protection?
It ensures that sensitive data is automatically safeguarded, even for email attachments, regardless of the user or device.
What is your experience regarding pricing and costs for Microsoft Purview Information Protection?
The pricing is not very high and is considered fine. Microsoft offers different licensing options. AIP Plan 2 is used for critical users. The AIP is included in the business standard license for cl...
What needs improvement with Microsoft Purview Information Protection?
I am concerned about its accuracy levels. Sometimes it throws a lot of false positives. Microsoft Purview Information Protection needs to increase effectiveness and ensure compatibility. Effectiven...
 

Also Known As

No data available
Microsoft Information Protection
 

Overview

 

Sample Customers

Givaudan, Firmenich, Bacardi, Manitowoc, Romande Energie, Noveli, BNP Paribas, Michelin, IUCN 
Information Not Available
Find out what your peers are saying about Global Data Excellence DEMS vs. Microsoft Purview Information Protection and other solutions. Updated: June 2025.
859,129 professionals have used our research since 2012.