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Freshservice vs ServiceNow IT Operations Management comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 17, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.4
Freshservice boosts efficiency and resource use, though costs and user management challenges affect its reception across various markets.
Sentiment score
6.1
ServiceNow IT Operations Management provides quick ROI through enhanced visibility, workflow speed, and reduced staffing needs.
Faster resolution means the average ticket resolution time decreased by roughly twenty-five to thirty percent since alerts are automatically converted into tickets and routed to the right team.
Security Engineer (SOC) at a tech services company with 51-200 employees
Automation has contributed significantly, resulting in reduced resource counts, which equates to savings in money and time.
Technical support manager at a tech vendor with 201-500 employees
It reduced staffing needs from four full-time staff to fewer due to automation.
Account Manager at a consultancy with 11-50 employees
 

Customer Service

Sentiment score
6.7
Freshservice support is generally responsive and helpful, but communication and complexity cause issues for some users.
Sentiment score
6.1
Customers value ServiceNow IT Operations Management for responsiveness and knowledge, but highlight support consistency and documentation as improvement areas.
Ultimately, we saw a 77% reduction in average resolution times with a return on investment realized within 6 months.
IT Service Delivery Manager at Symposiam
However, they have improved over the period of two years.
IT & Operations Manager at a financial services firm with 51-200 employees
Their documentation is also good, making setup easy without needing frequent support requests.
Security Engineer (SOC) at a tech services company with 51-200 employees
They respond promptly when we call to open a ticket.
Chief Information Officer at a energy/utilities company with 201-500 employees
For minor issues, the team takes a month's time to provide a fix.
Solution architect at a tech vendor with 10,001+ employees
The response time of technical support could be improved.
Senior Consultant at a consultancy with 10,001+ employees
 

Scalability Issues

Sentiment score
7.2
Freshservice scales well with flexible licensing and strong integrations, though customization limits and rising costs concern some users.
Sentiment score
7.5
ServiceNow IT Operations Management offers scalable architecture for medium to large entities, though complexity and cost may challenge smaller firms.
As our organization has grown and ticket volume related to AWS resources increased, Freshservice handled the extra load without any performance issues.
Security Engineer (SOC) at a tech services company with 51-200 employees
It offers global performance with multi-region data centers to ensure faster responses while adhering to strong security and compliance standards such as GDPR and SOC 2.
IT Service Delivery Manager at Symposiam
Freshservice is easy to use for scalability.
IT manager at a comms service provider with 1,001-5,000 employees
ServiceNow ITOM scales very well to small and medium businesses.
Account Manager at a consultancy with 11-50 employees
It integrates with every single tool, even external tools.
Business analyst at a financial services firm with 10,001+ employees
 

Stability Issues

Sentiment score
8.2
Freshservice is reliable, with minimal outages, occasional integration issues, and is highly rated for stable performance and updates.
Sentiment score
7.7
ServiceNow IT Operations Management is stable and reliable, though performance may vary based on setup and network conditions.
The service runs smoothly most of the time, and performance has been consistent even when ticket volumes and AWS alerts are high.
Security Engineer (SOC) at a tech services company with 51-200 employees
Freshservice is quite stable as they host it on AWS.
IT & Operations Manager at a financial services firm with 51-200 employees
Freshservice provides a stable environment for our needs.
IT manager at a comms service provider with 1,001-5,000 employees
Since it is a Platform as a Service (PaaS) or Software as a Service (SaaS) solution, I consider the stability to be very high, rating it ten out of ten.
Business analyst at a financial services firm with 10,001+ employees
It helps us create custom dashboards and provides excellent search functionality where we can search for any issues or errors that have occurred and take corrective action before it impacts the users.
Solution architect at a tech vendor with 10,001+ employees
 

Room For Improvement

Freshservice requires enhanced reporting, customization, integrations, automation, and improved asset management, pricing, performance, and support materials.
ServiceNow IT Operations Management needs simplified pricing, enhanced cloud integration, improved UI, streamlined licensing, and better scalability and automation.
There's limited experience with the CMDB or asset management features.
IT Technician at a retailer with 1,001-5,000 employees
Asset management can definitely be improved because it doesn't pick up every single device on the network or every single piece of information.
IT & Operations Manager at a financial services firm with 51-200 employees
Reporting is useful, but the customization is still restricted, and it would be great to build more detailed reports that combine multiple data sources, especially for cloud-related operations.
Security Engineer (SOC) at a tech services company with 51-200 employees
A more streamlined configuration process tailored to use cases and industry would be beneficial.
Chief Information Officer at a energy/utilities company with 201-500 employees
It provides many out-of-the-box functionalities along with customization options.
Solution architect at a tech vendor with 10,001+ employees
ServiceNow IT Operations Management is not very affordable for SMB customers.
Manager, Solution/Service Delivery at a tech services company with 51-200 employees
 

Setup Cost

Freshservice pricing is flexible and competitive, offering value with different plans, aligning with market expectations and regional perceptions.
ServiceNow IT Operations Management offers costly, feature-rich licensing options, seen as valuable but less competitive than other solutions.
Switching from previous ITSM tools has led to a 50% reduction in licensing costs.
IT Service Delivery Manager at Symposiam
The solution offers flat licensing and appears to be cost-effective.
IT Technician at a retailer with 1,001-5,000 employees
The price was very comfortable for our organization to proceed with the migration from Freshdesk to Freshservice.
Technical support manager at a tech vendor with 201-500 employees
The pricing model offers scaling where not everything consumes a license equally, providing more value across different business areas.
Account Manager at a consultancy with 11-50 employees
ServiceNow's pricing is expensive.
Chief Information Officer at a energy/utilities company with 201-500 employees
It is definitely high-priced compared to other products available in the same domain in the market.
Solution architect at a tech vendor with 10,001+ employees
 

Valuable Features

Freshservice streamlines IT management with automation, AI tools, integration options, and a user-friendly interface to enhance productivity.
ServiceNow IT Operations Management enhances efficiency through automation, integration, and user-friendly tools, improving infrastructure management and reducing costs.
The most valuable features include ticket routing, automation in triage, data control, and flat licensing.
IT Technician at a retailer with 1,001-5,000 employees
Incident management is very helpful, and the system is straightforward, making it easy to use for our enterprise-level company.
IT manager at a comms service provider with 1,001-5,000 employees
Overall, Freshservice provides cutting-edge AI automation for agents and end-users, effortless no-code workflows and ITIL-aligned operations, robust asset, incident, change, problem, and major incident management backed by the live CMDB, unified service desk with self-service and multi-channel support, and strong analytics reporting features, making it a powerful tool for any IT function.
IT Service Delivery Manager at Symposiam
The performance analytics of ServiceNow was especially beneficial for setting thresholds, aggregating, and correlating infrastructure data.
Account Manager at a consultancy with 11-50 employees
ServiceNow IT Operations Management influences ITSM processes by automating them and aiding in detecting and resolving IT issues to improve performance, reliability, and uptime.
Business analyst at a financial services firm with 10,001+ employees
They provide seamless integration of ITOM with their other modules such as ITSM, where we can leverage the AIs for discovery, perform impact analysis, which essentially helps to enhance the overall IT operations and reduce the downtime and MTTR.
Solution architect at a tech vendor with 10,001+ employees
 

Categories and Ranking

Freshservice
Ranking in Cloud Management
12th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
38
Ranking in other categories
Help Desk Software (4th), Project Management Software (9th), IT Asset Management (5th), IT Service Management (ITSM) (5th), AI IT Support (4th)
ServiceNow IT Operations Ma...
Ranking in Cloud Management
10th
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
44
Ranking in other categories
Event Monitoring (1st), IT Infrastructure Monitoring (10th), AIOps (3rd)
 

Mindshare comparison

As of December 2025, in the Cloud Management category, the mindshare of Freshservice is 0.4%, down from 0.4% compared to the previous year. The mindshare of ServiceNow IT Operations Management is 1.6%, down from 1.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Management Market Share Distribution
ProductMarket Share (%)
ServiceNow IT Operations Management1.6%
Freshservice0.4%
Other98.0%
Cloud Management
 

Featured Reviews

RF
IT Service Delivery Manager at Symposiam
Automation and AI have transformed our service delivery and have made IT support faster and more efficient
I always keep up with Freshservice's roadmaps and new features. Freshservice has been very good at listening to feedback and adding those feature requests into their next iterations. I wish they would offer more granular data export options for utilizing in Power BI, along with predictive analytics for capacity planning and SLA breaches to enable more proactive support management and reduce firefighting. While the dashboards are effective, some users find custom reporting limited compared to ServiceNow or Jira. I would also appreciate deeper integrations, especially for niche apps requiring development coding work to enable advanced orchestration. Native integrations for DevOps pipelines such as GitHub Actions and Jenkins, along with stronger API flexibility for complex workflows, would enhance functionality. Although the CMDB and asset management are solid, they do lack advanced dependency mapping compared to other enterprise tools. My wishlist includes automated impact analysis for changes and improved visualization of asset relationships, enabling quicker resolutions from an agent's perspective when alerts come in. I acknowledge that Device42 may enhance this, but it is an extra cost beyond what we already pay. While Freddy AI is excellent for triage and suggestions, some users desire more proactive automation, such as predictive ticket routing based on historical patterns and AI-driven capacity forecasting. Lastly, the pricing tiers might seem rigid for mid-sized teams, so a more granular add-on option for features such as Device42 or pay-per-use for orchestration workflows could be beneficial.
reviewer2755671 - PeerSpot reviewer
Solution architect at a tech vendor with 10,001+ employees
Significant enhancement in operations with powerful discovery and analytics, yet pricing structure poses challenges
ServiceNow IT Operations Management provides out-of-the-box dashboards. Along with the dashboard, it also provides the Operations Workspace, which is very useful for operations teams. There is a functionality called Performance Analytics, which we are also using to develop some dashboards for the senior leadership and operations team where they can perform trend analysis of alerts and events happening across the infrastructure and application landscape. These dashboards are really useful here. ServiceNow IT Operations Management's biggest plus point is that it is a platform. ITOM is just one module that ServiceNow IT Operations Management offers, but they provide seamless integration of ITOM with their other modules such as ITSM, where we can leverage the AIs for discovery, perform impact analysis, which essentially helps to enhance the overall IT operations and reduce the downtime and MTTR.
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Top Industries

By visitors reading reviews
Manufacturing Company
9%
University
9%
Educational Organization
8%
Computer Software Company
8%
Manufacturing Company
13%
Financial Services Firm
12%
Computer Software Company
10%
Healthcare Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise5
Large Enterprise13
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise5
Large Enterprise26
 

Questions from the Community

What do you like most about Freshservice?
The solution has been very helpful engineering insights into the client's environment. We have been able to manage calls and incidence very efficiently which provides us with a clear understanding...
What is your experience regarding pricing and costs for Freshservice?
Regarding cost savings, switching from previous ITSM tools has led to a 50% reduction in licensing costs, flexibility to scale for different business areas, which included service catalog items, ag...
What needs improvement with Freshservice?
I always keep up with Freshservice's roadmaps and new features. Freshservice has been very good at listening to feedback and adding those feature requests into their next iterations. I wish they wo...
What do you like most about ServiceNow IT Operations Management?
From my perspective as an asset manager, the most valuable feature of the solution is the configuration management portion, where I can actively add something to the database.
What is your experience regarding pricing and costs for ServiceNow IT Operations Management?
It is definitely high-priced compared to other products available in the same domain in the market.
What needs improvement with ServiceNow IT Operations Management?
ServiceNow IT Operations Management has not been very popular in these regions for multiple reasons. One is that for SMB customers, ServiceNow IT Operations Management is not very affordable. It is...
 

Also Known As

Flint
ServiceNow ITOM
 

Overview

 

Sample Customers

Sinclair Broadcast Group, Western Carriers, Judson University, Golf Canada, Travix, Proxama, Paymentez, Ready Auto Transport
servicenow, TransAlta, NATS, Symantec
Find out what your peers are saying about Freshservice vs. ServiceNow IT Operations Management and other solutions. Updated: December 2025.
879,310 professionals have used our research since 2012.