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Amplitude vs Calabrio ONE comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amplitude
Ranking in AI Customer Experience Personalization
4th
Average Rating
8.6
Reviews Sentiment
5.3
Number of Reviews
11
Ranking in other categories
Customer Data Analysis (1st), Web Analytics (1st), Mobile Marketing and Advertising (1st), User Activity Monitoring (4th), AI Data Analysis (5th)
Calabrio ONE
Ranking in AI Customer Experience Personalization
11th
Average Rating
7.8
Reviews Sentiment
7.5
Number of Reviews
32
Ranking in other categories
Workforce Engagement Management (4th), AI Scheduling & Coordination (4th)
 

Mindshare comparison

As of May 2026, in the AI Customer Experience Personalization category, the mindshare of Amplitude is 1.0%. The mindshare of Calabrio ONE is 1.5%, down from 2.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Customer Experience Personalization Mindshare Distribution
ProductMindshare (%)
Amplitude1.0%
Calabrio ONE1.5%
Other97.5%
AI Customer Experience Personalization
 

Featured Reviews

Saurav Bhattacharjee - PeerSpot reviewer
Senior Business Analyst at Arcteryx
Empowers teams to build visualization-rich reports and make faster decisions using historical user behavior data
I think areas for Amplitude's improvement include data retention. The maximum data I have worked with, the clickstream data on Amplitude, is two years, whereas we rely on Tableau for historical data of at least two years. I am not sure whether it was my organization paying for lower retention or not, but having historical data would take away the reliance on Tableau. Secondly, reconciling clickstream data with Databricks or other AWS systems could help analysts spend less time verifying the accuracy of both sources, which would be really helpful. Lastly, a more focused approach on error logs is necessary. I have found that, at least with Intuit, we used Splunk more for error logs than Amplitude. Although Amplitude had the capability, developers seemed to prefer Splunk, so if that could be improved, it would be good.
GS
Customer Service Analyst/Scheduler at Tucson Electric Power
The Copy Schedule Activities reduces time spent for changing activities. Agents are not able to cancel an approved request in the Time Off Request area.
I cannot speak about the difference for the QM software. My main use is of the WFM software. A few of the features were "nice to have" features, but version 9.3 had some "deficiencies". The main problem was not being able to run scenarios in a pseudo scheduling area, so the way Calabrio is now, agents can possibly see test scenarios. Another problem is the Time Off Request area. Agents are not able to cancel an approved request through this area. The sorting/filtering could be improved upon greatly. We are scheduled to upgrade to version 10.0, which will resolve many of the issues we do not like about the current version that we are using. Update: We are still on version 9.3 and looking forward to upgrading.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Amplitude has positively impacted my organization as it allows us to make decisions based on data and iterate faster."
"I loved using Amplitude because it allowed me to dive deep into product usage and analyze different customer segments."
"Amplitude has provided almost instant value to our dev team when they are deploying new trackable events and seeing how those events line up before they go out to production."
"We can create charts and bar charts for visualization purposes and check real-time data with the solution."
"Amplitude has impacted my organization positively in a huge way, as everyone uses it to gain insights into user behavior before implementing new features, which leads to massive positive change, data-driven development, lots of learning, and encouragement to use Amplitude in daily work for everyone in the company, not just analysts."
"Amplitude has provided a return on investment, helping us improve campaign targeting and raising personalization accuracy by almost twenty-five percent, while saving us a lot of time since I can see the analysis as quickly as possible in the dashboard, resulting in significant time and money saved."
"Other areas like cohort analysis, defining key events, and user properties were also well-suited for Amplitude. It is an easy tool to use."
"Amplitude offers flexibility in real-time data analysis, allowing users to make immediate decisions."
"We are able to address compliance issues more quickly."
"Overall I feel this is a great product with a fantastic support network with an exciting features roadmap ahead."
"The feature which is the most valuable at this time is the support from all aspects of Calabrio, starting from the Sales team, to the implementation team, to the trainers, as they are all willing to support us through the entire process."
"I was able to use Calabrio to provide data and analytics in a visually stimulating fashion which captured my audience's understanding with ease."
"Our agents have the functionality for partial coverage, this allows them to customize their schedule and still meet our SLA's."
"The Copy Schedule Activities has been a favorite tool. It reduces time spent when I need to make changes which are identical to multiple agents' schedules."
"Calabrio WFM offers great insights on scheduling; what I like about the program the most is the coverage tray as this allows us to see our staffing deficits, shrinkage, and the reforecasting of our calls, helping us make real-time decisions while taking into account how it will affect staffing."
"Makes agent schedules more accessible and easy to use."
 

Cons

"Amplitude could be improved by being cheaper."
"We have seen tagging issues with Amplitude in rare scenarios, which can be improved."
"Regarding how Amplitude can be improved, I think that dashboards and charts are ephemeral; people often create dashboards but rarely revisit them, so while a handful of dashboards might survive, the real value lies in the insight derived from them."
"We attempted to use their screen recording and session recording capabilities as a replacement for a previous vendor, and we found that the functionality they offered did not stack up to the previous vendor."
"I choose nine because, lately, when I was using it, the more people wanted to improve, the more complex things got—not in a good way, but confusing."
"The free features in Amplitude Analytics need enhancement."
"I give it a nine because it is close to a perfect ten for me, but it is only useful in one layer of the project, not the other, which the tool is supposed to do."
"Amplitude is almost perfect, but there are some charts I cannot create due to the large data structure."
"Being able to "publish" or rerun the schedule for only one agent would be ideal."
"I think Calabrio has a lot of potential but the day to day scheduling functions take too many steps."
"Gamification: We need help developing it, and what is currently shown is not enough."
"We would like to see the backend SQL server improved for High Availability."
"A few of the features were "nice to have" features, but version 9.3 had some "deficiencies"."
"Reporting and email notifications to agent when they have received evaluations of their call recordings."
"15 minute intervals across the solution would be of great value."
"The only issue I have found with Calabrio is the WFM side."
 

Pricing and Cost Advice

"Pricing is a little on the higher end, especially when considering scalability."
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Top Industries

By visitors reading reviews
Construction Company
13%
Insurance Company
10%
Computer Software Company
9%
Comms Service Provider
6%
Financial Services Firm
27%
Insurance Company
7%
Religious Institution
7%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business2
Large Enterprise9
By reviewers
Company SizeCount
Small Business2
Midsize Enterprise1
Large Enterprise29
 

Questions from the Community

What needs improvement with Amplitude?
Amplitude can be improved by allowing more than a two-year look back window for most analyses. Usually, all they offer is that two-year look back window, and longer form time series analysis seems ...
What is your primary use case for Amplitude?
Amplitude is our main product insights system, and it allows us to view the activity on our website and quantify certain KPIs about how users interact with the site. We measure things such as month...
What advice do you have for others considering Amplitude?
I chose a rating of nine out of ten because Amplitude has virtually every functionality that we need except for the aforementioned lack of long form time series analysis, and their pricing is often...
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Comparisons

 

Also Known As

ClearBrain
Calabrio
 

Overview

 

Sample Customers

Nokia, Yik Yak, QuizUp, CrunchBase, Rhapsody, PlanGrid, Acquia, Patreon, SeatGeek, Etermax
Polaris, Equifax, Fedex, Rabo, Paychex, Virteva, VITAS Healthcare Corp, Keurig Green Mountain, AT&T, Esurance, Subaru, Boeing, Tiffany & Co., Thomson Reuters.
Find out what your peers are saying about Amplitude vs. Calabrio ONE and other solutions. Updated: April 2026.
894,738 professionals have used our research since 2012.