ACT! vs Netcore Customer Engagement Platform comparison

Act! and Netcore Cloud are both solutions in the Marketing Automation category. Act! is ranked #45, while Netcore Cloud is ranked #20. Act! holds a 0.8% mindshare in MA, compared to Netcore Cloud’s 1.5% mindshare. Additionally, 100% of Netcore Cloud users are willing to recommend the solution.

ACT!

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Netcore Customer Engagement...

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100% willing to recommend

ACT!

Netcore Customer Engagement...

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Executive SummaryUpdated on Nov 26, 2025

ACT! and Netcore Customer Engagement Platform compete in the customer engagement category. Netcore may have an upper hand due to its superior product offerings with advanced features and functionality.

Features: ACT! offers seamless contact management, integrated email marketing, and comprehensive tracking capabilities. Netcore provides personalized communication, multichannel engagement, and advanced analytics and automation tools. The strengths of Netcore lie in its ability to deliver deeper insights and broader functionality in customer interaction.

Ease of Deployment and Customer Service: ACT! is noted for a straightforward deployment process and excellent customer support, simplifying initial setup. Netcore has a more complex deployment but includes extensive documentation and technical support. This complexity is balanced by robust customization options and comprehensive service.

Pricing and ROI: ACT! has a more affordable setup cost with rapid ROI, appealing to small to medium enterprises seeking basic functionalities. Netcore, while higher in cost, justifies pricing with enhanced capabilities and extensive engagement features, potentially delivering a higher long-term ROI for enterprises needing sophisticated analytics and personalized marketing efforts.

To learn more, read our detailed Marketing Automation Report (Updated: January 2026).

Buyer's Guide

Marketing Automation

January 2026

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Helped 881,733 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

ACT!

Ranking in Marketing Automation

45th

Average Rating

0.0

Number of Reviews

Ranking in other categories

CRM (55th)

Netcore Customer Engagement...

Ranking in Marketing Automation

20th

Average Rating

8.0

Number of Reviews

Ranking in other categories

Customer Data Platforms (CDP) (7th)

Mindshare comparison

As of February 2026, in the Marketing Automation category, the mindshare of ACT! is 0.8%, up from 0.1% compared to the previous year. The mindshare of Netcore Customer Engagement Platform is 1.5%, down from 2.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Marketing Automation Market Share Distribution
Product	Market Share (%)
Netcore Customer Engagement Platform	1.5%
ACT!	0.8%
Other	97.7%

Marketing Automation

Featured Reviews

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Felton Paucek

New Product Introduction Manager at Buffalo Wild Wings - Fralich, Inc.

Improves our marketing efficiency in a consolidated platform, with features such as behavior-based email triggers

Interface and design consistency are my two significant cons for this platform. Like most, once you know the platform and its interface, you can be very successful. There is no difference here except that the design process between creating emails, pages, and forms all have their unique process. I believe it would improve user efficiency if the page and email creator, for instance, had a standard procedure and the same layout of tools. The platform has a lot of features with more coming, so you have to know where all the pieces are between the settings, marketing, and sales menu layout.

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Comparisons

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Compared 17% of the time

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WebEngage Omnichannel Engagement vs Netcore Customer Engagement Platform

Compared 14% of the time

Amplitude vs Netcore Customer Engagement Platform

Compared 14% of the time

Marketo vs Netcore Customer Engagement Platform

Compared 13% of the time

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Product Reports

Buyer's Guide

CRM

February 2026

Download ACT! product report

Buyer's Guide

Marketing Automation

January 2026

Netcore Customer Engagement Platform report

Download Netcore Customer Engagement Platform product report

Also Known As

No data available

Netcore Smartech, Smartech

Overview

Designed with extensive user input, Act! v16 delivers new functionality and enhancements that help you maximize your time, prioritize intelligently, and be informed and prepared to market and sell. Create a holistic view of all relationship interactions at a company automatically, and benefit from an insightful look back at a consolidated history for your system and everyone you do business with. Take the guesswork out of knowing where to prioritize your time based on data-driven customer intelligence, and quickly perform actions en masse to free up your time. Drive productivity in the field with new mobile enhancements2 and gain peace of mind knowing your system and data are healthy via proactive system notifications. - Streamlined Company Management & Global Actions Increase Sales Effectiveness - New Calculated Fields Drive Prioritization and Maximize Customer IQ - New History View Provides an Insightful Look Back - Act! Premium Mobile3 Enhancements Drive Productivity in the Field - Usability and System Improvements for Speed and Peace of Mind

Act!

Netcore Customer Engagement Platform facilitates businesses in enhancing customer interaction through advanced automation and personalization tools, making communication more effective.

Netcore Customer Engagement Platform empowers businesses to optimize customer touchpoints and improve engagement metrics. By leveraging data-driven strategies, businesses can provide personalized experiences. Its robust system supports seamless integration, enabling streamlined communication and management. Tailored solutions ensure relevancy and resonate with target audiences, increasing satisfaction and loyalty.

What features make Netcore Customer Engagement Platform valuable?

AI-Powered Automation: Automates tasks based on predictive analytics for efficiency.
Personalization Engine: Delivers unique experiences tailored to individual customer preferences.
Omnichannel Engagement: Integrates multiple channels to provide a unified customer journey.
Advanced Analytics: Offers insights through detailed reporting and dashboards.

What benefits and ROI should be considered?

Increased Engagement: Boosting customer interaction through tailored messaging leads to higher retention rates.
Improved Conversion Rates: Personalized strategies enhance customer acquisition effectiveness.
Cost Efficiency: Automation reduces operational costs by streamlining processes.
Scalability: Supports growth without compromising performance or quality.

In the retail industry, Netcore Customer Engagement Platform supports businesses in crafting offers suited to customer behavior, resulting in effective sales campaigns. In finance, it simplifies communication with customers, ensuring timely alerts and recommendations. B2B sectors benefit from personalized client interactions, fostering lasting business relationships.

Netcore Cloud

Sample Customers

American Health Insurance, Amerifund, Buelow Financial Group, Design North, KM Medical, Sandler Training, Chemical Distributors Inc, PDM Steel Service Centers Inc, Recorded Books

Goair, Koovs.com, Oxigen Wallet, SBI MF

Find out what your peers are saying about Salesforce, HubSpot, Adobe and others in Marketing Automation. Updated: January 2026.

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