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42Gears SureMDM vs Google Cloud Identity comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
7.3
Number of Reviews
254
Ranking in other categories
Configuration Management (2nd), Remote Access (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
42Gears SureMDM
Ranking in Enterprise Mobility Management (EMM)
10th
Average Rating
8.2
Reviews Sentiment
7.4
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
8th
Average Rating
7.6
Reviews Sentiment
7.1
Number of Reviews
23
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (4th)
 

Mindshare comparison

As of May 2025, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 33.8%, down from 37.9% compared to the previous year. The mindshare of 42Gears SureMDM is 2.4%, up from 1.4% compared to the previous year. The mindshare of Google Cloud Identity is 1.2%, down from 3.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM)
 

Featured Reviews

Joseph Merusi - PeerSpot reviewer
Everything has worked better since we started using it
Sometimes the syncing is inconsistent. I'm confident that the devices are checking in every eight hours, but sometimes the devices aren't picking up the settings as quickly as I would expect. Some features haven't been updated in a while, and Microsoft doesn't seem interested in developing them. Unless you talk to an engineer, you don't know whether there will be an update. There are communication issues, so you might start working with a feature without knowing if it will be deprecated six months from now. Some reporting areas still need development. For example, I noticed that the reporting for driver updates is still confusing.
Giridharan G - PeerSpot reviewer
Used to control mobile devices
Remote Wipe is one of the vital options everybody looks for in 42Gears SureMDM or any MDM product. We are trying to get the latest product updates as much as possible, and it is mostly automated. Two to three engineers are involved in the solution’s maintenance. I would recommend the solution to other users. Overall, I rate the solution an eight or nine out of ten.
EkoNugroho - PeerSpot reviewer
Enhanced security and simplicity in deployment for a holistic protection
The most valuable feature of Google Cloud Identity is its simplicity in deployment. You only need to purchase and assign licenses to users, and there's no need for extensive setup. Another valuable feature is its integration with Google Workspace, which enhances security through context-aware access and allows for geographic and IP-specific restrictions. This ensures secure access to applications and data.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I can reach devices or computers over the internet. I don't need to worry about the network connectivity between the offices. I can manage any device. That is the most important part."
"Our configuration profiles used to be all over the place. For example, there's a lot of legacy stuff in Active Directory. Going through Intune has helped us enforce settings, which has improved device security and functionality. When you apply something through Intune, you know it works. You don't have to worry about a legacy setting from Active Directory that was uploaded by somebody seven years ago. With Intune, you can see that a device has a setting, and you can be confident that the device is configured how you want."
"It's easy to deploy a configuration or policy to a system, especially when you don't have Azure AD. Now we are talking to all these small and medium-sized customers who don't necessarily have an on-premise Windows Active Directory. If they have invested in Office 365 Premium, this functionality becomes available to them."
"One of the most valuable aspects of Microsoft Intune is its seamless integration with Azure Active Directory, offering capabilities akin to Group Policy Objects."
"Configuration profiles, remediation, scripts, and auto-pilot features are very good."
"If you need only to load a specific profile and you don't have deep security functionalities, et cetera, Intune is very nice and good."
"One of the biggest advantages of Microsoft Intune is that it brings the management of Windows, macOS, iOS, Android, and even Linux under a single pane of glass."
"The most valuable feature of Intune is the user-friendly portal for end users."
"The solution's customer support is good."
"We use the solution primarily to control mobile devices."
"This solution is very dynamic. I can do what I need to do with it."
"The tool's most valuable feature is a remote connection to the devices. You can also push and lock applications. It helps us lock devices for professional use to control which applications can be installed."
"The most valuable features of 42Gears SureMDM include tracking location and pushing applications."
"Payloads, application publishing, and cataloging features are valuable to our customers."
"Its dashboards are valuable. It is easy to access dashboards and implement policies."
"Stability-wise, I rate the solution a ten out of ten."
"I have not experienced any serious problem with stability."
"The solution is user-friendly."
"It is a stable solution. Stability-wise, I rate the solution a ten out of ten."
"The tool provides a free service that you can integrate for laptop authentication. You also don’t need a separate Active Directory."
"The most valuable feature of Google Cloud Identity is its simplicity in deployment."
"The most valuable feature is the performance."
"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."
"Although we have not looked at the whole product and explored it completely, we find that all the authentication features that we are using now are valuable."
 

Cons

"We need the capabilities of the Cloud Management Gateway (CMG) to be enhanced through Intune instead of Azure."
"The configuration could be better by consolidating options and making it simpler."
"Intune could be improved by expanding its third-party patching capabilities for a more comprehensive solution."
"For an existing customer who has an SCCM, it would need to be upgraded to an MECM first before I can introduce Microsoft Intune."
"There are challenges with Intune, specifically in reporting. Many third-party companies offer single-pane-of-glass reporting that shows you what your update environment looks like, how your patch is doing, application status, etc., but Intune's reporting is not intuitive."
"The technical support could be improved."
"The UI is not user-friendly and has room for improvement."
"We haven't really gone through all the features of Intune. We are just discovering them. Every day, we see a new feature that we want to apply, but what will be great for Intune is to be able to deploy apps in a simple fashion. We should be able to easily install various apps on the Windows platform, iOS, and Android. Currently, we have to write some scripts. It's not as straightforward as we would like it to be. It should be simplified so that we can do it just with three clicks—next, next, finish—without needing to write a script."
"Online information regarding used cases specific to 42Gears SureMDM will help us do configuration changes more comfortably."
"42Gears SureMDM needs to improve support because it may take around one to two days to receive a revert."
"The user interface and customization features are not the best and could be improved."
"User creation on Mac must be improved."
"As a partner, we consider 42Gears to be a unified endpoint management (UEM) solution. So, we should be able to manage users with this particular solution. This is something that is currently not there. It is probably an area for improvement for 42Gears."
"The dashboards could be improved."
"The solution’s pricing could be made cheaper."
"The product is not so convenient to deploy or to configure."
"The interface could be improved by simplifying it further."
"Technical support is slow."
"The interface could be more user-friendly."
"I would like to see more integration in future releases."
"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."
"The solution needs to better integrate with Mac's OS."
"The pricing for this solution is a little bit higher than AWS and others, which is something that should be improved."
"The management of external users needs to be introduced in the tool as it is an area of concern in the tool presently."
 

Pricing and Cost Advice

"The cost of the license and the features are justified for myself as a technical person."
"Every customer used to purchase licenses based on their needs."
"There is a license required to use the solution. If you're core users in Office 365, for example, you have Outlook email and E3 license, this is only email. You have to buy an EMS license to have Microsoft Intune. It is expensive."
"We are partners, so we receive some discount. However, from the customer's perspective, Microsoft Intune's pricing is competitive with non-Microsoft technology, and the price is good compared to other market competitors."
"The Intune license model is costly."
"Microsoft Intune is moderately priced. There is a monthly license required to use the solution and it is approximately eight dollars per month."
"Microsoft Intune is a cost effective choice. It is less expensive than other products on the market."
"My team members bundled it together with their Microsoft solutions, including Microsoft 365 and related products."
"I am satisfied with the price of this solution."
"42Gears SureMDM is not an expensive solution."
"There is an option to make yearly or monthly payments towards the licensing costs attached to the solution. Price-wise, the product is okay."
"The tool is expensive and priced at 39 dollars yearly. The pricing is fixed and I would rate it a seven-point five out of ten."
"Their pricing structure is very good against the competition. Pricing is definitely not a challenge here."
"We pay a yearly licensing fee for 42Gears SureMDM, which is comparatively expensive for an enterprise license."
"I rate the tool's pricing a four out of ten."
"The solution is not expensive."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"We probably spend about $50,000 a year on licensing."
"The pricing is a bit expensive."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"The product is billed on a monthly basis depending on the number of users."
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Top Industries

By visitors reading reviews
Educational Organization
20%
Computer Software Company
11%
Financial Services Firm
8%
Manufacturing Company
7%
Computer Software Company
23%
Retailer
11%
Manufacturing Company
10%
Transportation Company
6%
Computer Software Company
17%
Manufacturing Company
10%
Financial Services Firm
8%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...
How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...
What do you like most about 42Gears SureMDM?
Stability-wise, I rate the solution a ten out of ten.
What is your experience regarding pricing and costs for 42Gears SureMDM?
42Gears SureMDM is not an expensive solution. On a scale from one to ten, where one is expensive and ten is cheap, I ...
What needs improvement with 42Gears SureMDM?
Online information regarding used cases specific to 42Gears SureMDM will help us do configuration changes more comfor...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...
What needs improvement with Google Cloud Identity?
They should improve their customer support. The fact that the only way to get customer support is for paid customers ...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
SureMDM
Cloud Identity, Cloud Identity Premium
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
SmartLiberty, Hopi Holding, FIITJEE, Al Dhafra Private School, MRF Limited, Satin Creditcare Network Limited (SCNL), Alkem, Yelp Eat24
ExtraHop Networks, HealthChannels
Find out what your peers are saying about 42Gears SureMDM vs. Google Cloud Identity and other solutions. Updated: April 2025.
849,686 professionals have used our research since 2012.