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Oracle CRM vs Salesforce Sales Cloud vs SugarCRM Platform comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of April 2026, in the CRM category, the mindshare of Oracle CRM is 1.1%, down from 3.2% compared to the previous year. The mindshare of Salesforce Sales Cloud is 2.1%, down from 9.3% compared to the previous year. The mindshare of SugarCRM Platform is 0.9%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
Salesforce Sales Cloud2.1%
Oracle CRM1.1%
SugarCRM Platform0.9%
Other95.9%
CRM
 

Featured Reviews

reviewer2758776 - PeerSpot reviewer
IT Consultant at a tech services company with 51-200 employees
Has improved process coverage and integration while offering strong analytics and user experience
The analytics and reporting functionalities of Oracle CRM are good. I would rate them eight to nine out of ten, but it slightly falls behind Salesforce, which is much more advanced in terms of meeting the process and analytics part. The integration of Oracle CRM with other Oracle applications is seamless; that's not a problem at all. The biggest advantage of Oracle CRM for me is the process coverage, ease of use, the UI, and obviously a good amount of analytics; these are the few strengths and seamless integration with any platform. The multichannel service support has an impact on my customer service operations.
Jonny Katz - PeerSpot reviewer
VP of Business Operations at PeerSpot
Uses data-driven insights to improve workflows and highlights a need for simpler automation tools
Salesforce Sales Cloud can be improved in several areas. First, the UI is an area for enhancement. Even though they've launched Lightning, it's clunky at times with page load speeds. It also needs to be made extremely more user-friendly. For new people using Salesforce Sales Cloud, there is a steep learning curve. Additionally, giving non-admins the ability to make changes on the fly is something that I feel is necessary. Currently with Salesforce Sales Cloud, you need to have a consultant. It's hard to build the flows or workflows. Making it easier for that end-user who's not so technically minded to help themselves is essential. I choose seven out of ten because I think you need a consultant or a consulting company to help you build it out. Certain changes should be made much easier and more user-friendly where an admin can do it. The automation processes need to be much simpler. If you're looking at other tools out there, for example SalesLoft or HubSpot, it's much easier to build those workflows and do automation.
reviewer1345677 - PeerSpot reviewer
Senior Manager / IT Planning & Architecture Services at a comms service provider with 10,001+ employees
Easily customizable, automation enhances the marketing campaigns but support is the main hiccup for us
It has been effective in managing customer relationships. It has sales email campaigns, plus integration with Active Directory. And there are centralized reports for the CEO and the general managers. We work with automation for these marketing and email campaigns. It sends out emails to prospective customers related to sales offers automatically. And it copies the sales team so that they can follow up. They are tracking the sales leads. So, the automation within SugarCRM enhances the marketing campaigns. For now, my work is done because I am the IT strategy and planning manager. I just try to deliver the solution according to the requirements of the business. From my side, it's implemented already, the requirement related to the sales funnel. But if they have any other requirement from the business side, they will submit it to me, and then I will look for a suitable solution.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The product has very good quality to price, has a stable and powerful configuration, and allows your business to fulfill the required processes."
"The most valuable feature of Oracle CRM is the organization it provides."
"It is one of the most proficient CRM tools out there; it is comprehensive and scalable, and it covers most of the CRM activities, business lines, and business requirements."
"We are most comfortable with the user interface that Oracle CRM has, it is very good."
"The reporting features are valuable."
"Oracle Connect as a feature within CRM is valuable for establishing and maintaining customer relationships, enabling users to see customer details and interact graphically with relationships."
"Oracle CRM is very, very stable, one of the most stable products I've used in my career, and doesn't require much maintenance."
"It is very simple."
"It is nice to have the install base information at your fingertips when you look up a company."
"The most valuable features of Salesforce Sales Cloud are the ability to track portfolio opportunities and reporting capabilities. The notification process inside the platform is also very valuable, and extracting reports is extremely useful. However, we are currently using only a small part of its functionality."
"The user interface is pretty simple."
"Salesforce Sales Cloud is very user-friendly, and simple to create dashboards and extract the reports. Additionally, it integrates well with other applications."
"As a Software sales professional, Salesforce.com helps me greatly organize the multitude of complex sales cycles I manage on a daily basis."
"The performance is good, and it is easy to use."
"This solution offers a good user experience; it is easy to learn and use, even for those who are using it for the first time."
"As a CRM, it's relatively easy to use."
"It has sales email campaigns, plus integration with Active Directory."
"The most valuable feature is relation capability, which allows us to relay customers with invoice orders."
"Good, basic out-of-the-box solution, however, in my estimation not a long term play as the design flow and user interface make it a true chore to enter data."
"My advice to others is this is a good solution for importing or exporting any graphics."
"It works well with Jira. You can customize it to fit your needs."
"By default, it comes with a really good model where you can start working with it without having a lot of developers in your team."
"The most valuable aspect of this solution is its low cost, and it works well."
"Affordable and commercial open source solution is good for organizations with budget constraints."
 

Cons

"The one thing that I hate about it is when you pay for services for a certain amount of time, the service ends just before it should be over. For example, I may pay for a month of service, but it will tell me the service is over before the month ends."
"Everything has room for improvement, so there is nothing perfect in the world, which is why I don't give a nine or ten."
"The licensing is expensive."
"The initial setup was quite complex in the beginning, and once it was done, it was quite difficult to manage."
"The licensing is expensive."
"The product is not intuitive."
"I would like to remove all manual work and get the benefits of the function that Oracle provides without any manual interference or paperwork."
"A specialized team is required for managing Oracle, which is extra overhead for the customer."
"Sales Cloud could be improved with more training. In general, the training is very good, but you have to really seek out some good options in order to upskill yourself. Another thing, which could also be a benefit, is that Sales is very customizable. If you move from one organization to another, you can see your Salesforce as before, but their Sales Cloud may look completely different from what you're used to. It's not like Microsoft Excel or Trello, where the layout and all the functions are the same. Because it's so customizable, I feel like there is a bit of a learning curve when you inherit another Sales Cloud instance. To be honest, I think that's the beauty of Salesforce because you can customize it so much to fit your needs as a company. It follows your processes and use cases in order for you to get the most out of the system itself."
"The cost could be lower. I would like to see a more affordable licensing model."
"CI/CD is the biggest room for improvement. Deployment between environments and configuration."
"The cost of this solution could be improved."
"In the next release, I would like to see more integration."
"The price of Salesforce Sales Cloud could be reduced. It is expensive."
"The mobile application for Salesforce.com is somewhat lacking. I also at times am frustrated by the response time as I am logging activities in the system."
"I think the user experience could be improved. I would like the user interface to be a bit more user-friendly and modern."
"Sugar Enterprise could improve by removing bugs and glitches. For example, a comment was made but in the comment section, it was never displayed."
"In the next release, I would like to see personalization of information about customers or specific businesses or opportunities."
"In the next release, I would like to see personalization of information about customers or specific businesses or opportunities."
"I would like to see more integration on a mobile platform in the next release."
"While it is already user-friendly, a slight enhancement in UI design, especially in terms of color combinations, could make the platform more visually appealing and comfortable to use."
"It lacks customization, and this is the main reason that we are switching to a different solution."
"I would appreciate it if SugarCRM could support us in on-premise implementation."
"At the moment, there is a complicated flow in regards to the user's permissions and what they can see."
 

Pricing and Cost Advice

"In my region, the tool is expensive. There are no additional costs in addition to the standard licensing fees of the tool."
"There are licenses needed to use this solution and they are managed by our product team."
"Oracle is very expensive, but you have to pay to get this kind of scalability and database flexibility."
"Shifting from traditional licensing and monthly maintenance fees to a subscription-based, pay-as-you-use model offers several advantages. This approach only charges me for my transactions, aligning costs with business performance. As my company grows, the software provider's revenue grows proportionally to the increased usage. The cost and suitability of Oracle CRM depend on factors like location, industry, and compliance needs. It may be more common for US companies to use Oracle CRM and European ones to use SAP."
"The product's pricing is manageable and flexible."
"It is not cheap. It is more suitable for big companies."
"The costing for this solution is very high. It targets top tier companies. This solution can be split up into multiple modules to cater to the low tier customers."
"We have annual licenses to use this solution that are quite expensive. For example, we have approximately four types of licenses and we have one annual contract for the number of licenses we use for Oracle CRM and the loyalty system."
"I've seen the prices for Salesforce Sales Cloud, but I haven't been the one to handle the money. As someone who's only visually looked at the price, I would imagine it's on the pricier side, but they do have a ton of leverage, and seeing that everyone I've worked for has always been dedicated to continuing Salesforce. I've never worked for anyone who has threatened to leave. Everyone has accepted the pricing for what they offer."
"The price is fair."
"The main issue is the price. Because it's SaaS, you will have to pay on a monthly or yearly basis."
"Implementation and add-ons may be additional costs."
"Pricing is reasonable."
"Price-wise, the product does not fall under the category of cheaply priced products."
"You need to pay for the license per user per month. For example, you need to pay $100 per user. If you have 200 users using your Salesforce, that would be multiplied by a hundred, that's $20,000 per month and a quarter million per year."
"We have a yearly license, and there are no hidden costs. Considering the Indian market, the pricing is reasonable. I don't consider it to be on the high side."
"Licensing fees are paid on a yearly basis."
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Top Industries

By visitors reading reviews
University
11%
Financial Services Firm
11%
Manufacturing Company
8%
Educational Organization
7%
Manufacturing Company
10%
Computer Software Company
8%
Construction Company
8%
Financial Services Firm
7%
Construction Company
17%
Engineering Company
12%
Manufacturing Company
9%
Financial Services Firm
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise2
Large Enterprise23
By reviewers
Company SizeCount
Small Business55
Midsize Enterprise26
Large Enterprise40
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise3
 

Questions from the Community

What do you like most about Oracle CRM?
The most valuable feature is the ability to automatically enrich deals by connecting to APIs. This allows me to gathe...
What is your experience regarding pricing and costs for Oracle CRM?
The price of Oracle CRM in Vietnam is high, which is a concern. Clients must buy the license once, and if there are u...
What needs improvement with Oracle CRM?
I wouldn't say that the deployment was the time-consuming aspect that is the room for improvement; our organizational...
What are the pros and cons of MS dynamics vs. Salesforce CRM?
When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slig...
What do you like most about Salesforce Sales Cloud?
The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.
What needs improvement with Salesforce Sales Cloud?
Salesforce Sales Cloud can be improved in several areas. First, the UI is an area for enhancement. Even though they'v...
What is your experience regarding pricing and costs for Sugar Enterprise?
All are almost the same pricing. Maybe the cheapest is Salesforce, I believe.
What needs improvement with Sugar Enterprise?
The only challenge was that we implemented it in our on-premise data center instead of using it in the cloud. That wa...
What advice do you have for others considering Sugar Enterprise?
To start with, SugarCRM is a very good platform. It's easy to implement and easily customizable. Might be later when ...
 

Also Known As

Market2Lead
Sales Cloud, SFDC, Salesforce
No data available
 

Overview

 

Sample Customers

Turk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom Technology
Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group
Redglaze Group, TengoInternet, Hilco, Bancvue, Vet Adivsor
Find out what your peers are saying about Microsoft, Salesforce, Zoho and others in CRM. Updated: March 2026.
885,667 professionals have used our research since 2012.