OneSignal vs SAS Viya Platform comparison

The compared OneSignal and SAS solutions aren't in the same category. OneSignal is ranked #18 in CRM , with an average rating of 8.7, and holds a 0.3% mindshare in the category. SAS is ranked #8 in DMPD , with an average rating of 8.0, and holds a 2.7% mindshare. Additionally, 100% of OneSignal users are willing to recommend the solution, compared to 100% of SAS users who would recommend it.

OneSignal

Read 9 OneSignal reviews

1,217 Views
341 Comparison Views

100% willing to recommend

SAS Viya Platform

Read 2 SAS Viya Platform reviews

661 Views
93 Comparison Views

100% willing to recommend

OneSignal

SAS Viya Platform

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between OneSignal and SAS Viya Platform based on real PeerSpot user reviews.

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Buyer's Guide

CRM

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

OneSignal

Average Rating

8.8

Reviews Sentiment

8.2

Number of Reviews

Ranking in other categories

CRM (18th)

SAS Viya Platform

Average Rating

8.0

Reviews Sentiment

5.3

Number of Reviews

Ranking in other categories

Data Integration (46th), Data Quality (21st), Data Governance (28th), Data Management Platforms (DMP) (8th)

Mindshare comparison

While both are Customer Relationship Management solutions, they serve different purposes. OneSignal is designed for CRM and holds a mindshare of 0.3%.
SAS Viya Platform, on the other hand, focuses on Data Management Platforms (DMP), holds 2.7% mindshare.

CRM Mindshare Distribution
Product	Mindshare (%)
OneSignal	0.3%
Microsoft Dynamics CRM	2.6%
Salesforce Sales Cloud	2.1%
Other	95.0%

CRM

Data Management Platforms (DMP) Mindshare Distribution
Product	Mindshare (%)
SAS Viya Platform	2.7%
Palantir Foundry	15.6%
Informatica Intelligent Data Management Cloud (IDMC)	10.1%
Other	71.6%

Data Management Platforms (DMP)

Featured Reviews

Lowawot Alice

Marketing Director at UPS

Targeted push campaigns have increased conversions and are driving more repeat customer purchases

OneSignal has positively impacted my organization by allowing us to reduce our cost of customer acquisition and increase our conversion rate from 40 to 65%. We have also increased our conversion rate to 30%. Additionally, OneSignal has allowed us to grow our number of subscribers organically, driving more website traffic and increasing sales engagement and campaigns from 50% to 65%. Since we are able to send more push notifications to our subscribers on their preferred device, we can reach out to them and they can see what we offer as services, enabling them to subscribe to our platform. This allows us to drive more website traffic, increase sales, enhance sales engagement, and drive more productivity. OneSignal offers the best features, including sending instant notifications without delay, providing all necessary features for testing, being highly cost-effective, handling huge volume efficiently, and providing great customer support.

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Khushal Jdai

Assistant Manager Data Analytics (WFM) at Johari Digital Healthcare Limited

Modern analytics has transformed large data into faster insights and streamlined reporting

There are some areas of improvement I would mention regarding SAS Viya Platform. New users may find it complex initially, as its learning curve can be steep. Understanding CAS and different components is very challenging for a new user. The cost is also quite high; SAS Viya Platform via SaaS can be expensive compared to some open-source or other cloud alternatives. There are also some limitations in Visual Analytics. While it is easy to use, it could be more flexible compared to Power BI or Tableau. These are the main improvement areas where SAS Viya Platform should focus. I would add some additional pointers about needed improvements in SAS Viya Platform. Regarding customer support, it is good, but the response time for complex issues can sometimes be slower than expected. The documentation and learning resources are not very beginner-friendly, making it challenging for beginners to navigate. Regarding integration, it could be smoother with Databricks, Snowflake, and Power BI, but it is more complex than it should be. Since updates are automatic, users are sometimes not fully aware of changes or new features that are being updated, as compared to Power BI, which publishes updates on its website. SAS Viya Platform should work on these aspects.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"OneSignal has positively impacted my organization by increasing user engagement, increasing user retention, and increasing brand awareness by approximately 60 to 70 percent."

"OneSignal has positively impacted our organization by increasing our conversion rate from 27% to 40% and our retention rate from 43.4% to 55.5%, and it has been a very great tool because OneSignal has allowed us to grow the number of subscribers in a short time organically."

"OneSignal has positively impacted my organization by reducing CAC by 40%, increasing our conversion rate to 30%, and increasing our retention rate to 43.5%."

"OneSignal has positively impacted my organization with increased sales attributed to it, a higher number of monthly visitors, increased customer loyalty, and it keeps users coming back, supporting customer retention."

"Since we started using OneSignal, we have seen improvement in our organization, as we have been able to reduce the CAC by 40%, increase our conversion rate to 30%, maintain an average retention rate of our customers at 45.5%, and seen it being very cost-effective because it is affordable while increasing user engagement and our brand awareness."

"OneSignal has positively impacted my organization as it has been very easy to use, even for our marketing department, and it has increased our engagement, user engagement, increased our user retention, and increased our brand awareness from 20 to 45%."

"OneSignal has positively impacted my organization by saving a lot of money because it is a very cost-effective push notification tool in the market right now, has reduced our CAC by 40%, and I have also seen an increase in conversion rate with an average retention of 55.5%."

More OneSignal pros

"Using SAS Viya Platform, I saw approximately a thirty to forty percent reduction in data processing time due to CAS in-memory computing, and I also reduced manual reporting efforts by approximately forty to fifty percent through automation and self-service dashboards, which definitely saved resources for my organization."

"Eliminating the need for separate visualization tools has greatly affected my team's workflow because it is just one integrated tool, one integrated platform."

Cons

"OneSignal should develop features a bit faster as per user requirements."

"OneSignal can be improved by addressing the expensive pricing of $309 per month for approximately 100,000 subscribers."

"Additionally, setting it up sometimes is a hassle, and more design choices for in-apps would be greatly appreciated."

"OneSignal has a big opportunity to be overused, however."

"OneSignal is somewhat expensive, especially when you have a lot of subscribers."

"OneSignal needs some improvements, such as scheduling to multiple mediums can be a bit difficult."

"OneSignal can be improved by making it easier to create more automations and flows."

"OneSignal can be improved by developing features faster per user requirement."

More OneSignal cons

"I would advise others looking into using SAS Viya Platform to go ahead if their budget allows."

"The cost is also quite high; SAS Viya Platform via SaaS can be expensive compared to some open-source or other cloud alternatives."

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Top Industries

By visitors reading reviews

Construction Company

46%

Healthcare Company

Comms Service Provider

Financial Services Firm

Construction Company

40%

Healthcare Company

11%

Financial Services Firm

Transportation Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Large Enterprise	11

No data available

Questions from the Community

What is your experience regarding pricing and costs for OneSignal?

The experience with OneSignal's pricing, setup cost, and licensing is that the price is affordable and the licensing is very cost-effective, making its affordability very high.

See all answers

What needs improvement with OneSignal?

I am not certain how OneSignal works for SMS messaging as I have not yet tried it, and I would not necessarily recommend it for in-apps especially if they are very rare.

See all answers

What is your primary use case for OneSignal?

I have been using OneSignal for the past eight years, even in my previous roles. OneSignal is one of the best customer engagement platforms that enables developers, marketers, and product teams to ...

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What is your experience regarding pricing and costs for SAS Viya Platform?

My experience with pricing, setup cost, and licensing for SAS Viya Platform was smooth. I did not have any hiccups, and I do not have a say on the pricing.

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What needs improvement with SAS Viya Platform?

I cannot think of any improvements for SAS Viya Platform from the top of my head, although users might have suggestions. I would add that some users need more training in SAS and SAS Viya Platform....

See all answers

What is your primary use case for SAS Viya Platform?

My main use case for SAS Viya Platform is analytics on risk adjustment in the healthcare field. One of the specific examples of how I use SAS Viya Platform for risk adjustment analytics in healthca...

See all answers

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Compared 24% of the time

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Compared 17% of the time

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Compared 15% of the time

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Compared 15% of the time

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Compared 12% of the time

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Product Reports

Buyer's Guide

OneSignal

March 2026

Download OneSignal product report

Buyer's Guide

Data Management Platforms (DMP)

March 2026

Download SAS Viya Platform product report

Overview

OneSignal is a leading platform for customer engagement, empowering businesses to deliver personalized notifications, messages, and in-app experiences efficiently.

With its intuitive interface, OneSignal enhances communication by enabling businesses to connect with their audience through push notifications, email, SMS messaging, and in-app messages. It supports growth by helping businesses increase engagement, retention, and monetization. Trusted by numerous brands, OneSignal offers a scalable solution for marketers and developers aiming to boost customer interaction and satisfaction.

What are the key features of OneSignal?

Push Notifications: Deliver messages directly to users' devices, enhancing engagement with timely updates.
Email Campaigns: Easily manage email marketing efforts to nurture customer relationships.
SMS Messaging: Reach customers quickly and effectively through mobile text messaging.
In-App Messaging: Engage users within the application to drive interaction and retention.
Segmentation and Targeting: Personalize communication by segmenting audiences according to their behavior and preferences.

What benefits and ROI should users evaluate when considering OneSignal?

Increased Engagement: Boost customer interaction with tailored messaging strategies.
Improved Retention: Keep customers engaged and reduce churn with personalized communication.
Scalability: Accommodate growing business needs without compromising performance.
Ease of Integration: Simplify adoption with seamless integration capabilities.

OneSignal implementation thrives across industries such as e-commerce, media, and finance. E-commerce benefits from timely push notifications about sales and updates. Media companies leverage OneSignal to disseminate breaking news, while financial services use it for secure communication with clients. Each industry maximizes audience reach through tailored messaging.

OneSignal

SAS Viya Platform is an advanced data management and analytics tool designed to deliver powerful insights and foster collaboration across teams. It provides flexible and scalable solutions for data analysis, perfect for tech-savvy professionals seeking robust analytics capabilities.

SAS Viya Platform enhances data-driven decisions with its cloud-enabled analytics capabilities. By supporting open-source integration and visual data manipulation, it caters to a diverse range of analytical needs. Its innovative approach to machine learning and AI streamlines operations, helping companies achieve efficient data utilization strategies across departments. Offering robust technical support, it facilitates seamless implementation and rapid adoption, making it ideal for informed analytics exploration.

What are the key features of SAS Viya Platform?

Open Integration: Easily integrates with open-source tools, enhancing adaptability and flexibility.
Scalable Architecture: Designed for easy scalability to accommodate growing data needs.
Machine Learning Capabilities: Offers innovative machine learning tools for enhanced predictive analytics.
Visual Data Exploration: Provides intuitive visual interfaces for comprehensive data analysis.
Robust Security: Ensures data protection with advanced security measures.

What benefits or ROI should users look for in reviews?

Enhanced Efficiency: Increases operational efficiency with streamlined data processes and workflows.
Cost-Effective Scalability: Lowers costs by offering flexible and scalable solutions.
Comprehensive Support: Offers extensive technical support for smooth adoption and use.
Improved Decision-Making: Provides deep insights that inform strategic decisions.
Data-Driven Innovation: Encourages innovative approaches in analytics through powerful tools.

SAS Viya Platform is widely adopted across industries like banking, healthcare, and retail, offering tailored analytics solutions to address industry-specific challenges. In healthcare, for instance, it streamlines patient data insights, while in banking, it optimizes fraud detection processes. In retail, it enhances customer experience analytics, demonstrating its versatile application.

SAS

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